Ordinary Road 2010

"Yes, otherwise what would it be called?"

Gu Caiwei knew what Lin Yi meant: "I have nothing special to her now, just like the other roommates."

As soon as Lin heard this, he didn't know whether it was comfort or what, Xiao Gu was different after all, when she was in high school, she would not say a word to people she didn't like and treat it like air.

In the end, he just stretched out his hand and touched her head, ruffling Gu Caiwei's hair. He quite liked this action.

"Don't touch my hair!"

Gu Caiwei sternly protested to him, and after slapping Lin Yi's hand off, she got inspiration from the action just now, and asked enthusiastically, "Do you know that there is a saying on the Internet called the cutest height difference?"

Lin Yi actually knew it, but seeing her like this gave her a chance to show off, so he shook his head to express his ignorance.

Gu Caiwei told him happily: "It's [-] centimeters. Everyone says that it's most suitable for boys to be [-] centimeters taller than girls, because the angle of hugging is just right."

"You are 183, I am 168, the two of us are exactly fifteen centimeters apart, hehe!"

Although Gu Caiwei was not interested in Lin Yi's entrepreneurship, but after she finished talking about her own business, she asked as a concern: "What have you been doing in Shanghai for so long?"

"That would be a long story."

Lin Yi mobilized [-]% of his storytelling skills, telling the story of his grievances and grievances with Are Are You Hungry and Zhang Xuhao vividly and vividly since he was tipped off by Liu Jianni in the Entrepreneurship Competition last year, and he felt that it was full of twists and turns.

The effect is to make Gu Caiwei yawn. Recently, she and her teammates are preparing for their debut, and the amount of training is still very large.

However, she perked up a bit when she heard the last one. Just as Lin Yi mentioned some special opportunities in the near future, she naturally made a suggestion: "It will be Children's Day in two days!"

"Children's Day?"

Lin Yi's first reaction was to joke that only children like her who will never grow up celebrate Children's Day, but after a pause for a second, a spark of inspiration flashed in his mind, and he immediately stayed there and brainstormed.

Seeing his motionless appearance, Gu Caiwei waved her white and tender palm in front of Lin Yi:

"Are you stupid?"

This woke Lin Yi up. He looked at the girl who made such an incredible suggestion, and said sincerely, "Gu Caiwei, you are really my little military advisor."

"No, Grand Master!"

"Ha ha!"

Gu Caiwei felt that he was inexplicable, so she pushed him with a smile.

Lin Yi, who had an idea, was in a brighter mood instantly, so he looked at her and asked, "Did you miss the advantage of the cutest height difference just now?"

"what?"

In fact, fifteen centimeters is not only the right angle when hugging, but also when kissing.

Lin Yi used actions to make her remember this principle.

"Well……"

Chapter 324 Who is not a baby anymore

When Lin Yi came back from Gu Caiwei's place, his face was full of energy, and he ran directly to Li Jianguo's side and patted the table excitedly.

"Get to work, Jianguo!"

Li Jianguo was taken aback by him: "What's the matter?"

"Opportunity, I thought of it!"

"what chance?"

Lin threw out the inspiration that Gu Caiwei gave just now: "Recently, there just happened to be a suitable opportunity, Children's Day!"

Li Jianguo was puzzled: "Children's Day? But our target customers are all college students."

Lin Yi didn't say anything private about himself and Gu Caiwei, but picked up something from other places as an excuse.

"Do you still remember that two days ago, Lao Zheng posted a notice about the Children's Day event in the class's WeChat group. As a result, everyone enthusiastically signed up and the number of people exceeded the limit?"

Li Jianguo really didn't remember that during this time he was so busy that he had already blocked such things as class groups.

Lin Yi actually glanced at it at that time, and saw that what Lao Zheng was looking for was an indoor amusement park, but this was not important.

"College students are actually a bunch of big kids. It's not that I despise them for being naive, but they think that Children's Day is much more positive than Youth Day!"

Well, it's not just college students. Lin Yi knows that there are quite a few college students who still celebrate Children's Day ten years from now.

Who is not a baby anymore?

In this way, Li Jianguo thinks this is true, but he feels that Lin's use of "they" for college students is a bit inconsistent. Aren't you also a college student?

Putting aside these boring thoughts, Li Jianguo asked: "What do you plan to do, continue to hold more vigorous activities in Shanghai?"

Recently, in order to compete with Are you hungry, and because of the need to expand in Shanghai, Lin Yi and the others have always maintained a discount that is not lower than that of the other party in Shanghai.

"We've been throwing out enough money."

Lin Yi knew that college students were the most fun-loving group, so he decided to change the game this time.

"We are looking for a souvenir, claiming that it is limited to Children's Day, and we will give a free copy to every user who places an order on that day."

"The cost of souvenirs does not need to be high, but it must be emphasized that they are limited. Anything with this attribute will double its value."

"Who can say no to limited edition?"

Li Jianguo continued to ask: "Then what should we take as a souvenir?"

Lin Yi's answer was as expected: "Use whatever is cheap."

Li Jianguo felt that familiar feeling came back, and the person next to him was still the boss Lin who was picking and searching.

However, Lin Yi did not pick out the quantity. He prepared as many as possible, which caused Li Jianguo to doubt again: "Didn't you mean the limited edition?"

"We say the limited edition is to attract consumers to place an order, but we don't intend to disappoint them, so everyone who supports it should receive our souvenir."

"And we will definitely put the logo of Random Food Delivery on this thing, so that as long as she keeps this thing, it can continue to play a role and turn the other party into our long-term customer."

Many shopping malls like to give some practical things when they hold activities, so that people who receive the things will remember them when they use them.

But they are for college students this time, and this group tends to be more interesting than practical. Lin Yi learned from the experience of famous fast food chain brands such as Kaifeng Cai and Golden Arches in organizing activities, and decided to give a small toy.

He was short on time and didn't have much choice, so he finally chose the cheapest tumbler, only the size of a thumb, with the "casual" logo printed on it.

Of course, the image should be cute.

Those who are still eating takeaway alone on Children's Day are of course orphans and widows who have no partner. Lin Yi thinks that this implication is probably to encourage them to be strong.

In order to avoid being blocked again by Hungry?, they deliberately did not warm up in advance, but did not announce it until the day of Children's Day.

Are you really hungry? I was caught off guard. It’s easy for you to ask them to add more money, but where do you go to prepare souvenirs in such a short-term?

If Zhang Xuhao doesn't want to be incompetent and furious, the only thing he can do is to increase the money. Lin Yi has noticed that today's discount has been raised again.

However, although college students are sensitive to prices, they are still young people who like novelty after all. Many people are a little curious about this "limited edition souvenir".

In short, after coming to Shanghai for so long, Random Food Delivery Network finally got a chance to promote without being disturbed by Hungry?

Lin Yi cherished it very much and was very generous. He hired a lot of temporary workers on the campuses of major universities to start distributing leaflets, and prepared a lot of people for today's peak order.

The result was indeed as he had expected. Many people flooded into the website to place orders because of this gimmick. The order volume of Shencheng not only hit a new high that day, but also far exceeded the usual level.

If it wasn't for Lin's early preparations, it would probably exceed the delivery capacity again.

That night, Lin Yi and Li Jianguo held a small celebration banquet with the entire team. There were people No. [-] and [-] they brought from the capital, and some were recruited locally in Shencheng.

"It's been hard work for everyone during this period. I go out early and go back at night every day. Today's event is very successful. I believe that some people who took the souvenirs will turn into our customers. From today onwards, casual food delivery. Rooted!"

Li Jianguo said proudly: "I really want to see Zhang Xuhao's expression now. We were chased and intercepted before, but we still couldn't stop us!"

The others responded in a loud voice, and the atmosphere was very enthusiastic for a while.

What Lin Yi said just now was actually to boost morale to a large extent. He was not so happy in his heart, because he had already settled the accounts before the event started.

Moreover, the order volume that has risen in such a short period of time is not cost-effective and difficult to support. They are not a factory A commanding the rivers and lakes, which can make the entire express delivery industry follow the annual Double Eleven to test a wave of peaks.

The movement made in a day today, including the souvenirs sent out, and the discounts that have not been canceled recently, plus the temporary supplementary promotion and delivery manpower, the cost has reached at least six figures.

This is only in one place in Shencheng. The three cities of Jiangcheng, Yangcheng and Jinmen have been facing each other before, and neither side is willing to let it go. They are losing money and bleeding every day!

So far, it's not as if it's exhausted here, but it must be a serious blow to his vitality. Does he feel hungry? There can't be much better over there.

Sure enough, when it came to June [-]nd, the two sides unanimously lowered the tone, and the strength of various discounts was weakened.

Lin Yi did not relax because of this, this does not mean that Zhang Xuhao is going to turn his fight into friendship, on the contrary, the real contest has just begun.

He received the news on the plane. At that time, he had temporarily entrusted Li Jianguo with Shencheng's affairs and returned to the capital alone.

Chapter 325 Meeting in a narrow road

This trip back to Beijing was due to a mission, Lin Yi didn't even have time to go back to school, and went straight to Liu Jianni's office as soon as the plane landed.

This time the two didn't start with the topic of coffee, Lin Yi couldn't wait to ask: "How is the financing going?"

"It's not going well."

Liu Jianni had already had a brief communication with him on the phone before, and now I can introduce it in detail: "After the last event, your influence in the industry has expanded, especially after being interviewed by the Youth Daily. Interested in."

"But just after I issued the financing intention on behalf of you, that is, since you entered Shencheng and the relationship between Zhang Xuhao and Zhang Xuhao broke down, are you hungry and started a new round of financing."

This did not surprise Lin Yi. He also knew that Are You Hungry's C round of financing was definitely ahead of schedule, but he didn't have the slightest sense of achievement of "changing history", but a sense of urgency instead.

He guessed that Zhang Xuhao realized the importance of ammunition on the first day of their war.

Although Lin Yi's side had prepared earlier and asked Liu Jianni to handle the matter before leaving the capital, the situation was not optimistic.

"Since the two targets of Casual and Hungry are put on the shelves at the same time, investors will of course be waiting for the price, and it is inevitable to pick and choose."

"Because your scale is smaller than Hungry? It's a fact that everyone knows, just like when you know you want to buy leading stocks when you speculate in stocks. Generally speaking, investors will prefer companies with larger scales and leading advantages."

Speaking of which, Liu Jianni also needs to pay attention to Lin Yi's situation, after all, she is still a round A investor of Waimai.com.

Lin Yi briefly introduced: "Before I came back, we had just gained a firm foothold in Shencheng, which was a major blow to Are you hungry."

"The financial aspect is still stable. I don't know how much cash reserves Hungry has, but judging from the previous confrontation between the two sides and his strength this time, it is impossible for him to last longer than us."

"But the key is who can get the supplementary funds earlier. If he gets the money and we don't, we will be very passive. That's why I left Shencheng and came back to find you."

Liu Jianni did not echo his statement: "The so-called major blow is just your one-sided statement. Others will only see that Hungry is still much bigger than you."

Lin Yi knew that Liu Jianni was not picking on him, but was just explaining the possible considerations of other investors when making decisions.

He laid out an important fact: "At least in the past two months or so, we have developed faster than him. Maybe now he is still three times our size, but before that it was more than ten times."

"Of course I know that."

Liu Jianni followed his words: "But you need to convince investors that you have the ability to maintain this speed advantage, and then surpass Hungry in the near future."

"There is another very important question, that is, even if they believe that you can surpass, but in the current situation where the two sides are at war, how much cost do you need to achieve this goal?"

Lin Yi stretched out a finger: "We only took 100 million US dollars in the last round."

This reason is not enough, Liu Jianni replied: "But you have only used it for more than two months. If you want to add it now, it should be at least an order of magnitude more."

Lin Yi thought for a while and explained: "Investors may still think that I am hungry and that there is no difference between homogeneous competition. In fact, our business model is still different from theirs."

Liu Jianni was noncommittal about this, but said: "If you think the business model is a bright spot, then you can prepare. In the past few days, I will make appointments with some investors and take you to meet them."

……

Coming out of Liu Jianni, Lin Yi went back to school to find the senior sister, and then made some preparations with her in advance. This time they were much more serious than when they participated in the entrepreneurship competition last year.

In the next two days, Lin Yi followed Liu Jianni to intensively meet with a wave of investors, and the other party would inevitably mention the question of Are you hungry, so Lin Yi naturally tried his best to explain the difference between Casual and Are you hungry.

What he emphasized was the faster development in the past two or three months, and the success of taking root in Shencheng under the obstruction of Hungryeme, highlighting the fact that "we have never lost against Hungryeme".

Of course, Lin Yi can be sure that Zhang Xuhao will boast that he has never taken advantage of him casually when meeting investors outside.

Just when he was thinking this way, he found that the man was walking towards him.

This time, Lin Yi and Liu Jianni are visiting Hongshan Capital, a very well-known investment institution established in Silicon Valley, the United States. Its domestic director has many years of experience in the financial industry. He also once founded an old-fashioned online travel agency and entered venture capital. The industry has a brilliant record in the future.

Godfather-level titans.

Just in the corridor of this company, Lin Yi and Zhang Xuhao met on a narrow road, and their eyes collided in the air without any spark of love.

Under the leadership of the staff of the institution, one was walking in and the other was going out. The two passed each other nonchalantly without saying a word.

Liu Jianni had no contact with Zhang Xuhao, but as Lin Yi's investor, she also recognized this biggest competitor.

Because in someone else's company, she didn't speak, but just sent Lin Yimo a message, which said: "Calm down."