Ordinary Road 2010

Yeah, how would anyone know the origins of all those weird nicknames you once had, other than the people who happened to be in that time with you?

"Haha, then I hear people call me Lin Yi every day."

The two naturally chatted about the topics of high school in the past, especially when they talked about the third year of high school, they hid in the dormitory and played cards secretly at night, and were almost caught by the dormitory uncle. Both of them laughed.

After recounting the past for a while, Zhang Xiaochuan didn't know where he remembered it:

"By the way, Lin Yi, how are you and Gu Caiwei doing now? It seems that there is no news about her except Zhang Jiaqi."

Lin Yi thought for a while and said, "We haven't seen each other for a while."

This statement is true or false, although he is not lying, but the meaning that Brother Yi understands is obviously quite different from the actual situation.

It's not that I can't trust Brother Yi, the less people know about this, the better, and when Gu Caiwei becomes famous, he will naturally understand.

But when it comes to Gu Caiwei, Linyi suddenly remembered something, Zhang Xiaochuan didn't even ask about Shangguan Yingzi after they met for so long.

Although Lin Yi met Shangguan Yingzi at the class reunion, even if Brother Yi asked him, he couldn't answer.But if you want to let it go before, just rush to him from the capital, Zhang Xiaochuan must inquire about it.

It seems that Brother Yi is different.

Chapter 278

"Brother Yi, are you hungry? Do you know anything about the situation in Yangcheng?" After talking about the past, Lin started to talk about the topic.

"I didn't pay much attention at first, and I didn't order takeaway. After you told me, I paid attention. At least a few nearby schools can see their blue knights."

As expected, Are you hungry also made their fortune from universities. They have been in Yangcheng for a year, and it is impossible to let go of the university market.

There is no avoiding it, just face it.

Zhang Xiaochuan obviously didn't know more about the inside story, but he had already helped a lot, and Lin Yi needed his guidance when he went tomorrow, so after thanking him repeatedly, he returned to the temporary base he had just rented in Shipai Village.

Shao Yu, who was disbanded at the airport before, and two other people returned here one after another according to the location he notified after having fun outside.

These newcomers are nothing more than looking for a few old classmates to catch up, but they still remember that they didn't really come to travel or vacation, and when they came back to find Lin Yi for a business trip, they talked a little bit and found out that they were hungry.

"It's useless to worry, let's talk about it when we encounter it." Lin Yi briefly summed up after listening.

Silent all night.

Early the next morning, of course, Lin Yi didn't have the chance to drink morning tea leisurely in pants and slippers like those old Yangcheng people. Instead, he bought some food to fill his stomach and brought his three younger brothers to find Zhang Xiaochuan.

He was going to spend three days here. On the one hand, Brother Yi had the home court advantage here. On the other hand, this was their first stop in Yangcheng, so they had to make sure they were a hit.

Their style of play is the same as before. After the assignment is completed, some of them are responsible for promoting in the school, and some of them are negotiating with merchants. Lin Yi himself is looking for part-time students under Yi Ge's leadership.

Of course, he personally took charge of this matter not just to find a few delivery people, but mainly to find out if there are any good seedlings worth cultivating.

Although he hadn't had any difficulty recruiting, he hadn't found the kind of person he was looking for.

Most of the children who work part-time in the university are honest and honest. Such people can work independently if they want to be able to work independently, and they have to practice, Lin Yi can't afford to delay this time.

There was nothing wrong with the other two sides. The people he brought in were very proficient in doing these tasks. Although they were not in the capital, the university environment was actually similar.

It is worth mentioning that the merchant in charge of the merchant negotiation feedback is also very easy to communicate with, because they have been scanned by Hungry Me, and most of them have already gone online, even if they have not been talked about by Hungry Me before. Those who came down at least knew what was going on.

This is the so-called "advantage of latecomers". Like Beijing, they are actually free riding on Are You Hungry.

Lin Yi instructed: "Those merchants who didn't even go to Hungry Me, let's just give up if they can't get it after a chat, no matter what their considerations are, we are unlikely to offer better conditions than Hungry Me. "

"Our goal is only one, that is, hurry up!"

They implemented Lin Yi's purpose very well, and three days later, casual food delivery network announced the launch of Jida in Yangcheng.

The surrounding areas are universities such as Nanhua Institute of Technology, Nanhua Normal University, and Nanhua Agricultural University. According to this progress, they can cover the surrounding area within two weeks, which can be regarded as the initial opening of the situation in Yangcheng.

No, it's too slow.

Lin Yi was still dissatisfied. They spent a whole semester in the capital city before. This was of course because the market size of the capital city was placed there, the area was large and there were many schools, and they were just getting started.

But Yangcheng is also a first-tier city!

When they came here from the capital city, they could say "expedition for laboring teachers", and it was impossible to spend another semester in Yangcheng.

Besides, in that case, the awesomeness he boasted to Liu Jianni before may not be able to be realized.

Is there any way to speed up the progress?

Lin Yi and Zhang Xiaochuan were walking together on the campus of Jida University. Brother Yi looked at the blue knights who were riding back and forth on battery cars and asked:

"I think they all have uniforms, so everyone passing by will know that they are hungry. Why don't you do this like them? This is also a brand promotion?"

Lin Yi didn't do this at the beginning because of the cost. Although they just got 100 million US dollars, it's not impossible for them to do it.

"However, there are certain problems with this kind of brand exposure, that is, since there are already riders running around wearing our clothes, it means that we have already started business in that place. What I am worried about now is how to spread the publicity to those places as soon as possible. Where it’s not online yet.”

Lin Yi asked, "Do you know any major events in the school recently?"

"In March, there seems to be no major events."

Lin Yi was thinking about whether he could quickly gain popularity in the school through sponsorship, but he rejected it before Brother Yi answered, because they couldn't afford each school to sponsor one by one.

Besides, when he was doing promotion in Haidian before, he still remembered the unreliable student union complained by those merchants, and it was hard to say the effect of throwing money to those people.

The same is true for other bulletin boards and advertising spaces in the school. If you pull up a banner casually, it will probably be ripped off by the security department who heard the news in less than two hours.

"what?"

Lin Yi suddenly noticed something, pointed to an electric tricycle passing by them and said, "This car is for express delivery, right? I seem to have seen quite a few of them during this short walk?"

Zhang Xiaochuan looked in the direction he pointed, and found that it was a dilapidated old electric tricycle, which was driven by one person.

"It should be, what's wrong with this?"

What Lin Yi saw was different from him. From his boss's point of view, as long as it was shabby and usable, it was not a problem. This showed that this boss was very pragmatic, which was the same reason he liked to buy second-hand.

The point is that there are no patterns on the compartments of these cars, and only the iron sheet can be seen at a glance. It is a "naked car"!

With the rapid development of the online shopping industry, it has also brought about the prosperity of the express delivery industry, which has become the daily necessities of many college students. There is a popular word on the Internet called "chopping hands" refers to those who are addicted to online shopping but cannot control themselves. guy.

Therefore, this kind of electric tricycle is very efficient in getting in and out of the school. If you can hang an advertisement for the casual food delivery network on his car, the publicity effect should be good.

Lin Yi felt that this road seemed promising, and said to Zhang Xiaochuan with great interest: "Where is the delivery station of your school? Take me to see it!"

Chapter 279

"Do you want to pick up the courier? It's underground over there. Find out which building you are from."

A courier boy who was sorting packages saw Lin Yi walking over, and dismissed him with a single sentence before he could speak.

But Lin Yi didn't pick up the courier. He explained his purpose: "I'm looking for your boss, and I want to talk to him about business."

The courier boy looked back at him in surprise, fresh, he looked like an ordinary college student, and he actually said he wanted to talk to their boss about business?

But he was busy with work, so he didn't have time to deal with this guy who appeared out of nowhere. Fortunately, he didn't drive him away on his own initiative, but just pointed at him casually.

"Inside the office, find it yourself."

After thanking Lin Yi, he walked into this simple warehouse. The space inside was filled with courier shelves in rows, and a large pile of sealed courier boxes was piled up on the ground, which should be dumped out directly when unloading. of.

In a corner of this warehouse, there is a small separate room that is regarded as an office, and the lights are currently on in it.

Lin Yi and Zhang Xiaochuan ran to the door of the office and knocked on the door. Inside the door were two or three little brothers who were packing up the packages, and it was not known whether they were from the sender or the recipient.

There was only one desk, and a middle-aged man who seemed to be in his forties was sitting there looking at his mobile phone. After hearing the knock on the door, he was the only one who turned his head to look here. Lin Yi guessed that this person should be the one he was looking for. Lord.

Taking a closer look, what's more special is that his left little finger is only half, and it doesn't look like it was formed naturally.

He glanced at it: "Who are you looking for? If you want to pick up the courier, it's at the door."

Lin Yi shook his head to express that he would not pick up the courier, then stepped forward and said, "If you are the boss here, then we will look for you."

The man finally put down his phone, turned to face them and asked, "Who are you, what can I do for you?"

"Let's talk about a business."

"Business?"

He probably thought it was a bit ridiculous to discuss business with two little kids who looked like college students, and he asked back, "You don't come here to solicit sponsorship, do you?"

Lin Yi told him: "We are a food delivery website from Beijing, and we just came to Yangcheng recently. I saw the express trucks like yours coming and going back and forth on campus today, and I thought we just had a chance to cooperate."

The boss was not in a hurry to inquire about their business, but instead asked: "A takeaway website, what kind of takeaway website, is it the same as those blue clothes riding a battery car?"

"Yes, have you had contact with them?"

"Does ordering takeaway from them count as contact?"

It seems that he used Hungry before and ordered food. The boss looked at the two of them seriously this time: "Listen to you, you are not with those blue clothes, are you? What kind of website are you?"

Lin Yi didn't say anything, it just happened that some time ago, all the APPs developed by Guo Nan and the others were online, so he took out his rice phone and directly opened this random APP to show him.

"We are called Random Waimai. It is an entrepreneurial project for college students supported by Jingcheng University of Electronic Science and Technology. We have just received a round of financing recently and are expanding nationwide."

Walking in the rivers and lakes still can't be too modest, Lin Yi casually packaged his background.

The boss was very interested in the financing he said, and asked, "Financing, how much money did you raise?"

"$100 million."

The financing that Liu Jianni gave them was not publicized with much fanfare, and it was impossible for non-industry insiders to find out through public channels.The uncle in front of him is obviously far away from the venture capital circle. In fact, it doesn't matter if Lin Yi blows a little more.

"One million US dollars, that's sixty-seven million yuan. Damn it, you college students are quick to come in with money."

He sighed, and then remembered what Lin Yi said when he came in: "You said just now, what business do you want to talk to me about?"

Lin told him as soon as he had a sudden whim on the road:

"It's like this, boss. I saw your electric delivery vehicles coming in and out on the road. All of them have no decoration and are directly exposed to the iron sheet, and most of them are relatively old and look unattractive."

"I have a proposal, why don't we help you redesign and package these express vehicles for free to make it look more professional and beautiful, and at the same time, just add our slogan and website address on it."

Yes, this is what Lin Yi came up with just now. Using the compartments of these express vehicles as advertising spaces should have a high degree of exposure on campus.

When it comes to the express delivery industry, the most famous ones are Shunfeng and Santong Yida. Among them, Shunfeng mainly deals with business parcels, with high efficiency and good service but high unit price.

College students usually shop online for small items that cannot be afforded by Shunfeng, so the school mainly uses three links and one access.

Different from Shunfeng's full direct sales model, Santong Yida adopts the franchise model, which means that each independent site is equivalent to a small contractor, independently responsible for the profit and loss of an area.

Strictly speaking, they are just a cooperative relationship with the courier company, not superior or subordinate.

Therefore, the small private owners of these sites will not have the motivation to brush the logo of the express company on their express vehicles, so why spend that money?

As soon as Lin saw these express vehicles, he thought why they were "naked vehicles", and thought of this idea that was convenient for both of them.

The boss replied: "I understand, you just want to advertise on my delivery truck, right?"

Lin Yi corrected him: "It's not us advertising. The beneficiary of the repackaging of the express car is your image first. We just use it as a background to let the students who see it know the existence of our website."

"Don't say those useless things."

The boss obviously has his own way of understanding: "If you don't come to me, I have no intention of packing any express delivery vehicle at all?"

"Besides, you said that the brand image is also the image of the express company. What does it have to do with us? They won't give me an extra dime for each order."

"Let me tell you this, our cooperation with the express company is also possible. I may cooperate with Shentong today, and it is entirely possible to go to Zhongtong tomorrow. At that time, you will be responsible for reinstalling my express car. Do you want to brush it?"

This guy is here in broad daylight talking about the change of family with a loud voice, and he looks very confident.

But Lin Yi knew that what he said didn't mean rejection at all, because if he wasn't interested at all, he should just tell them to leave instead of explaining any difficulties here.

"So how do you think we should work together?"

The boss showed a "children can teach" expression, and said as expected:

"Want to advertise with me? It's easy to do."

"Give the money!"

Chapter 280 Lin'an No Xiaolongbao

Is Lin Yi rich?

There is still one thing, it is not the bitcoins in his personal account, but the 100 million US dollars that Liu Jianni transferred to the account of Ranranwaimai not long ago. If we really want to talk about it, it is probably enough to pay for many, many express cars.

But he just didn't plan to pay the money, so he came to talk to the boss, otherwise there are many ways to spend money on publicity.

The boss was telling the truth. If Lin Yi hadn't come to him to raise this issue, he would never have thought that the compartment of the delivery truck could be used as an advertising space.

If Lin Yi was only helping him redesign the packaging for free, then he would not take away the benefits of picking it up for nothing, but now that Lin Yi proposed to put his own advertisement on his car, he felt that the rare goods were worth living in.