Comeback 1992
Page 97
Sales are generally highest in the last quarter of each year.
In the first quarter, the performance was not very good, then the second and third quarters developed rapidly, and the fourth quarter was the best.
Han Songlin naturally spent New Year's Day with his family.
In other words, people nowadays don't pay so much attention to New Year's Day.
On the contrary, in the future, New Year's Day was really celebrated as a holiday.
Even in the middle of the year, 618, Double 11, and Double 12 have to create festivals forcibly. One can imagine what the situation is.
There are many festivals, which means a little, and the consumption is high!
What are the troikas of economic growth?
investment, consumption, and exports.
For a long time in Huaguo, investment and exports have played a strong role in stimulating the domestic economy.
But the future is slowly beginning to change, and consumption has become the main force driving economic growth.
It is estimated that by 2024 or 2025, Huaguo will become the largest market in the world.
The United States is now the world's largest market, a market of [-] million people, and no one in the world can ignore it.
Even some companies have to keep the US market no matter what.
Because losing the US market is unacceptable for a company, and it may even collapse directly.
Exaggeration?
It is indeed such an exaggeration.
At this time, Han Songlin didn't care about consumption. After New Year's Day, he began to talk about reorganizing and building the dealer network.
After Liu Xiaomei became the director of the office, her first task was to call the current agent of Fuller Wine.
Ask them if they are interested in becoming the general agent of Fuller Wines in a certain province.
But to become a provincial agent, you have to pay a deposit of 1000 million to Fuller Wine.
I also told them that the 1000 million deposit can be used as their pre-deposited payment to pick up the goods later.
This matter did not come to fruition so quickly, after all, 1000 million is not a small amount.
What Han Songlin is concerned about now is what he talked about in County H before, the debt-to-equity swap.
So far, there is no clear statement.
On the bank side, they are quite interested in this matter.
It seems normal for banks to invest in companies.
For example, Jianye, Hu Baosheng and CCB were established in 92.
Han Songlin also understood the hesitation in the county.
Now it is hard to say that the burden has been thrown away, and it is brought back again, which seems a bit unreasonable.
It feels a bit self-defeating.
Han Songlin really wanted Fuller Wine to have state-owned shares, but the final result was that the four major generals took over all the debts of Fuller Wine held by the county.
The county itself owed a lot of money to the bank. After the bank accepted the debt, the county directly received 3000 million yuan in funds, and directly paid off the debt owed to the bank by the county.
In this way, Han Songlin only needs to talk to the bank.
The four major banks formed a banking consortium to discuss debt-to-equity swaps with Fuller Wine.
This matter has been discussed for several days. Regarding the valuation of Fuller Wine, the two parties have quite a big difference.
Han Songlin said that Fuller Liquor should be valued at 50 billion, but the bank group definitely disagreed with what Han Songlin said.
This is too ridiculous!
But Han Songlin showed them all the financial data of Fuller Wine, saying that in a few years, Fuller Wine could earn 50 billion in profit alone.
The members of the bank consortium also admitted that looking at the financial data alone, it is not a big problem for Fuller Wine to earn 50 billion within ten years.
The account must not be counted like this.
Han Songlin's psychological price, in fact, 15 billion will do.
Sometimes, the psychological expectations are very low, and the reality often gives you a great surprise.
In the end, the valuation of Fuller Wine was as high as 21 billion!
Chapter 130
For this negotiation, not only Lechi's sub-branch participated, but also the municipal and provincial branches. The amount of funds of more than 3 million yuan is not high, but it can't stand it, that is, the development of Fuller Wine is indeed very good now.
Excellent companies never lack the participation of banks.
After solving the debt problem, Han Songlin can be regarded as debt-free.
Of course, the shares in Han Songlin's hands have also decreased a lot.
In total, Han Songlin holds 80.00% of the shares of Fuller Wine, and the remaining 15.00% of the shares are jointly held by several banks.
Next, you can think about it with peace of mind, how should you spend your debt-free days.
In other words, in the previous life, I owed money to the bank, but in this life, I actually partnered with the bank to do business, which is really interesting.
"Han Dong, this is a list of potential distributors in the province." Liu Xiaomei walked in with a list.
This list includes liquor distributors from all over the country, as well as distributors who want to become Fuller Wine.
In order to recruit powerful distributors, Fuller Wine also published investment advertisements in newspapers.
So the list that Han Songlin finally saw was more than 200.
This can make it a little difficult to make a choice!
"In this way, you reply to them. A week later, a dealer meeting will be held in Rongcheng, and they will be invited to attend."
Why didn't Han Songlin hold it in the orchestra pit?
It's very simple, there are so many people coming, it can't be arranged.
It's embarrassing, now the orchestra doesn't even have a decent hotel.
Then it's better to open it in Rongcheng, since it's not far away anyway.
After the distributors are determined, it is good to take them to Fule Wine Industry for a visit.
In addition, with a one-week buffer, samples of Fuller Spring Wine, Fuller Wine, and Fuller Puree can also be produced.
This time, Han Songlin really has no idea whether the three new tasting wines will be recognized by the market.
Anyway, Fuller Spring Wine has to be available, and Han Songlin has already arranged for someone to shoot the commercial.
The advertising shooting this time was done by a professional advertising company, and the advertising budget was still 100 million.
The filming budget of 100 million was in 93, no, it is already 94 years now.In 94, 100 million people could make a movie.
The main thing is that the cost of filming in Huaguo is relatively low.
There are basically no special effects.
In other words, for the special effects, I will take the 83 edition of Journey to the West. Even if I watch it in 2020, I still don’t think there is anything abrupt about the special effects in it.
Although the special effects are poor, they really blend together perfectly.
Unlike some movies, the special effects are amazing, but no matter how you look at it, it's so easy to play.
The advertising budget of 100 million is large, and Han Songlin’s requirements are also high. In addition, he has to shoot different versions of the advertisements, so after all, it is not too high.
This morning, Han Songlin had just woken up, and Yang Xiufang had already taken Han Ting to the kindergarten.
The room was quiet, and Zhang Suyun, who usually got up early, was not in the living room.
I was a little confused, is it watching TV in the house?
Han Songlin knocked on Zhang Suyun's closed door, then opened the door and entered.
In the house, the doors of these rooms are basically not locked.
Except for Han Songlin's bedroom, after all, there are daily activities, so don't let people come in and see them suddenly.
Han Songlin pushed open the door, looked at the turned on TV, and turned down the volume, and saw Zhang Suyun was using a quilt as a pillow, sitting on the bed watching TV!
In his heart, Han Songlin suddenly breathed a sigh of relief.
At that moment just now, Han Songlin thought of a lot.
Even a childhood memory emerged.
Han Ze was hugged by her mother, and Zhang Suyun was lying on the bed, unable to speak clearly, and tremblingly asked He Hui to bring candy to Han Ze from the cabinet.
Since then, Han Ze has never seen the second mother-in-law again!
How old was Han Ze who was held in his arms?
"Mom!" Han Songlin suppressed the choking in his heart, and stopped the tears that were about to flow from his eyes.
"Get up!" With a kind smile on her face, Zhang Suyun patted the edge of the bed, signaling Han Songlin to sit down and talk.
Han Songlin suddenly realized one thing, according to history, Zhang Suyun's life is coming to an end.
"Well, just woke up, what do you want to eat this morning? I'll do it."
Zhang Suyun looked at Han Songlin strangely: "My mother-in-law will come back after buying buns, and she has cooked all the porridge."
That means, you have breakfast, what else do you do?
Han Songlin also felt that his speech was a little messy, so he calmed down: "What about noon?"
"Aren't you going to work?"
"Oh, I'm off today! Stay with you at home."
Zhang Suyun doesn't appreciate it at all, when she gets old, she becomes demented, huh?
"You'd better go and accompany your daughter-in-law, I am an old woman, I don't need you to accompany me!"
This childlike discourse is what every old man often expresses.
"Hehe, I think the weather is pretty good today, how about we go to the temple?"
Zhang Suyun's heart was moved. When she was in the village, she often went to temples.
There were ten miles and eight villages, and whenever there was a meeting in that temple, she and Grandma Han Ze would go for a walk.
"I don't have a meeting today, so I won't go until there is a meeting!"
Han Songlin: "That's fine. You tell me when we meet that day, and I'll drive you there. Then in the afternoon, I'll pick you up when the time comes."
After talking to Zhang Suyun, Han Songlin closed the door gently.
Back in the bedroom, he sat on the edge of the bed and didn't speak.
At this time, Liu Yuyan, who was sitting in front of the dressing table combing her hair, saw Han Songlin sitting blankly through the mirror, a little strange.
Looking back at Han Songlin, a trace of doubt flashed across Liu Yuyan's beautiful face: "What's the matter with you?"
"It's okay, I just thought of something! By the way, do you feel any discomfort in Mom's body recently?"
Liu Yuyan sat up straight in an instant with a lazy body. What did Han Songlin mean by asking this?
Is it mom, are you not feeling well?
"No, Mom is sick?"
Seeing Liu Yuyan nervous, Han Songlin also knew that he seemed to have frightened her.
Shaking his head lightly: "No, I just thought about going for a physical examination that day. Early detection and early treatment."
Many illnesses are minor illnesses, but I don't pay attention to them, and they are dragged into incurable diseases.
Annual physical examinations and the like, should be done or have to be done.
With a big sigh of relief, Liu Yuyan patted her chest, feeling a surge of turmoil.
Han Songlin saw it, but he also saw it.
At this time, Han Songlin really didn't have that interest.
For a long time, Han Songlin felt that he was a relatively indifferent person; he took birth, old age, illness and death very indifferently.
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