The rebirth of the wife and children

There was some erratic expression in her small eyes. It was the first time Xu Fei drove such a high-profile luxury car into the company. This seemed to indicate something. Ning Lingling didn't understand, but she was afraid that Xu Fei had something else to do before driving this car out. She is nervous.

"Lingling, didn't I promise you to have dinner with you tonight? I pushed aside all other arrangements." Xu Fei said.

She no longer cares about the way other people look at her. She has a feeling that she is becoming more and more used to this kind of look, as if she should do it herself, not that she has the condition but hides her clumsiness and has to open it. A Jingrui can make her appear low-key.

In this case, what about the thousands of pieces of clothing on her body, and what about the valuable jewelry around her neck?

"I'm obviously a white swan, so I have to disguise myself as an ugly duckling. I have a sense of distance from my husband by disguising myself! This is just my own lack of self-confidence." This is Xu Fei's perception.

But Ning Lingling didn't know this, she pointed tremblingly at the parking area outside: "Sister Feifei, you have no other plans today, why did you suddenly drive a car like that, it belongs to your friend?"

"Lingling, that's your sister Feifei's. It was because of her sister's difference before, and she has been left alone at home. Now that I understand it, I threw that Jingrui to my younger brother." Sister, she can also see the purity in Ning Lingling's eyes: "I'll take you for a drive in the car at night, okay?"

"Really, Sister Feifei, you are amazing, uh" Ning Lingling couldn't help but hugged Xu Fei and kissed her, then jumped up excitedly, thinking that she could ride in a 'luxury car' without any strings attached That kind of thing made her happy from the bottom of her heart.

When she came out of school, she also learned about accidents. When she was still in school, she knew that many female classmates lost important things for "luxury cars", but she didn't. She thought that she might not have them in her life. She had the opportunity to try it outright, but she didn't expect happiness to come so fast, it was too surprising.

Chapter 215 The enemy is quietly nibbling away

When Shang Fuhai returned to Bo City, it was almost a little late. He casually found a fast food restaurant on the side of the road to get a bowl of wontons, and ordered four big steamed stuffed buns filled with meat to make a living.

According to, I went to Qilu E-commerce Valley.

Seeing him coming, Han Zhengyu and Chen Jingshu were very happy. Western Securities suffered more and more losses. Seeing the loss of 20%, Han Zhengyu began to doubt his investment vision.

Chen Jingshu was also under a lot of pressure. Converted into RMB, she would lose tens of millions at every turn, and she couldn't be as calm as Mount Tai.

But fortunately, after Weibo experienced the official announcement of the accident by the United States, domestic officials finally began to support Weibo, and vigorously reprimanded the United States for groundless and unsubstantiated slander.

Many capital parties also began to come out to the platform one after another and vouch for Weibo.

That is to say, from that day on, it may have something to do with the support at the domestic national level, and it may also have something to do with nuclear energy and the strength of the capital side. In four days, the stock price once again returned to above $12.

And at this time, Chen Jingshu and the others made a net profit of more than 2 US dollars for each share of the overseas investment, and the net profit after deducting the handling fee was almost 6000 million US dollars.

However, the domestic market has not seen a turnaround, and it has suffered two daily limit.

Shang Fuhai looked at the price on Weibo and the index on the Shanghai Stock Exchange, and told them to keep their minds steady and proceed step by step.

The Shanghai Stock Exchange has not yet fallen below 3000 points, so if you rush into the market, you will have to suffer this dull loss. The limit is considered a ball. If he dares to drop the limit again, he will find a way to get money and invest in it.

The boss said so, regardless of whether there was cheering or not, Han Zhengyu and Chen Jingshu really continued to adjust their mentality.

They had nothing to do here, Shang Fuhai stayed here for an hour and then left.

He went to the big second floor at the gate of the Oak Bay community.

Now the administrative system of the entire One-Kilometer Convenience Store is working here, and it has become the "headquarters" of the One-Kilometer Convenience Store. The small second floor is renovated and used as the flagship store of the One Kilometer Convenience Store.

He met An Xiaohui here.

It's a pity that everything is going smoothly and orderly according to the plan in Qilu E-commerce Valley. An Xiaohui seems to be in trouble here, and he has been frowning.

"Mr. An, what's the matter with your sad face? Who owes you money and won't pay it back? You tell me, and I'll go find him." Shang Fuhai teased him.

An Xiaohui was full of helplessness. He led Shang Fuhai to his seat and sat down. He pointed to the actual EXCEL electronic watch on the computer screen and said, "Boss, take a look at this watch first. This is what I counted for us. Compared with the previous average data based on the turnover data of all convenience store chains, I found that the average daily turnover in the past week has dropped by about 10%.”

"There is such a thing? Why didn't you find out earlier?" Shang Fuhai also started to get serious, 10% of the turnover is a lot, adding up to every day, the daily turnover of 21 convenience stores has decreased by about 30, this amount It's big.

"Boss" An Xiaohui said in a deep voice: "This is my fault. Our store's daily turnover has not been counted every day. I asked the store manager below to give me a report every week. It has been very difficult before. Stability, this time I was negligent."

Shang Fuhai understood, and he asked, "Have you found the reason?"

"Well, I secretly conducted a survey in every store, and I also asked someone else to ask the customers who came to our convenience store, and I can preliminarily judge that it is not the ghost of our convenience store." An Xiaohui reported the results of his investigation I said it.

"I got a message from customers that large supermarkets like RT-Mart and Wal-Mart in Bocheng started to cut prices of daily necessities and fresh products in the supermarkets a week ago, and offered preferential measures, which attracted many customers. In the past, some of the member customers in our store also took advantage of the cheap price to make big purchases.”

Shang Fuhai propped one hand on the table, groping his clean and clean chin with his thumb and forefinger back and forth, and looked at the flickering computer screen without blinking: "The reason for this is that these large supermarkets have lowered prices uniformly, Our client has ticked the past, is that what you mean?"

"I can't rule out this reason, and I think it's a big proportion." An Xiaohui was talking, and he turned around and took out a pack of six-packs of 'Heart to Heart' tissue paper from a cardboard box next to him, and handed it to Shang Fu Hai: "Boss, look, this is a 6-pack of discounted tissue paper sold in our convenience store. We sell it for 13.8 yuan per bag, totaling 2.3 yuan per pack."

While explaining, An Xiaohui turned on his phone again and logged into 'Feiniu.com', which is also the earliest online shopping platform of RT-Mart. At this time, they have not launched the free home delivery activity in the region.

Then, An Xiaohui did some manipulations, investigated the 6 packs of discounted packages on the website, and pointed to the price below: "Boss, this is RT-Mart's online product platform, and the prices of their products online are the same as those in offline supermarkets." , look at their promotional price of 11.8 yuan, so that each bag is 2 yuan cheaper than us, like the family buys a lot, usually this is the account.”

Before he finished speaking, he swiped the phone page with his finger: "Maybe you can't see Ali in one pack or two packs, but some ordinary people will settle this account. Things like paper can be stored for a long time. Take advantage of the cheap time to buy more stock, and it’s not just this product. After comparing, I found that many products of the same brand, whether it’s RT-Mart or Wal-Mart, are 1 to 2 times cheaper than those in our convenience stores. [-] yuan, this price is too weird."

"Is it necessary to cut the meat with a blunt knife, or to boil the frog in warm water?" Shang Fuhai said to himself, he frowned and looked at the data for a while, and suddenly asked: "By the way, what happened in our store during this period of time? Why did they choose this time to cut prices? Can you find the reason?"

With such a change in thinking, An Xiaohui thought of a lot of things, and he didn't hide anything, he said: "Boss, I called all the store managers of all the branches to come over for a meeting a while ago. We are going to expand the convenience store in the next step. I sent 7 people to do research in 7 districts and counties around Bocheng, but it shouldn’t be, our new branch has not opened yet, why would they do this?”

He couldn't figure it out, it shouldn't be like this.

Shang Fuhai didn't think about it for a while, but from An Xiaohui's description, he had already guessed that the enemy was quietly laying out a layout and started to encroach.

Crisis is approaching anytime!

Chapter 216 The Vicious Scheme

Back to half a month ago, Qi Kunyang, the general manager of RT-Mart Bocheng store, looked at the sales data of the supermarket in the past month and got a headache. The sales in the supermarket showed a clear downward trend, even on weekends such as Saturdays and weekends. During the peak consumption period, the turnover did not increase much, which made him start to be vigilant.

"What happened?" Qi Kunyang asked himself in his heart.

It’s not just him, this kind of thing also happened in Wal-Mart Bocheng Store. They discovered this situation one step earlier than RT-Mart, but because their business is much worse than RT-Mart, after losing a section of customers, the difference is It is clear.

In addition, there are several other large supermarkets that have generally shown a downward trend in turnover, but each declines more or less.

The market researcher under Qi Kunyang reported to him: "Mr. Qi, I think the decline in our in-store turnover may be related to a chain store called 'One Kilometer Convenience Store'."

"Convenience store?" Qi Kunyang frowned fiercely. He snapped his fingers and pointed at the subordinate employee who reported to work: "I didn't hear clearly just now, please tell me again."

"Mr. Qi, after my various investigations, I found that the newly-appeared chain of 'One Kilometer Convenience Store' in Bocheng has a great impact on our supermarket turnover. After my investigation, products of the same brand or of similar grades Products, their prices are the same as ours, and one is a little lower than ours, and because the location of the one-kilometer convenience store is very unique, they are all chosen near large communities with [-] people, which naturally has advantages. There are a lot fewer customers." The market researcher reported loudly.

Qi Kunyang almost laughed: "You actually told me that a convenience store chain can affect our RT-Mart's daily turnover, don't you think it's absurd?"

"But Mr. Qi, this is the truth. I have been investigating for a week, and I have not found any sign that other supermarkets are doing promotional activities. It is still the same as usual, and I have been to other supermarkets. I found that their The number of customers has also decreased to varying degrees. I asked about this in private. Most of the supermarket employees told me that the time period for the decrease in customers in their stores is almost the same. This time period is about 7 It started in the middle of the month, and that time period is also the day when the One Kilometer Convenience Store opens." The market researcher who was reporting to work repeatedly emphasized: "Mr. Qi, including our RT-Mart, I adjusted the data in mid-July. We There are no exceptions, and the turnover began to decline during that time period, so I don’t think this is a coincidence, please pay attention.”

"You go out first, let me be quiet." Qi Kunyang sat on the swivel chair with a solemn expression.

He knew that the one-kilometer convenience store announced in a high-profile advertisement that there would be a car prize draw for top-up consumption. At that time, he dismissed it, thinking that it was a commercial hype.

If RT-Mart wants to make such a hype, it is easy to spend a day or two or a week, and the grand occasion will only be bigger.

but……

"It actually affected RT-Mart's business, which is simply ridiculous." Qi Kunyang said to himself.

After thinking for a while, he called Guo Yulin, the general manager of Wal-Mart.

Although there is a competitive relationship among the major supermarkets, it is a commercial operation, and there is no such life-and-death 'competition' among them.

"Old Guo, I'm Qi Kunyang. I want to ask you something. Your Wal-Mart started in the middle of last month. How is your turnover..." Qi Kunyang didn't even hide it, and asked immediately.

Guo Yulin knew more or less what had happened recently, and he didn't hide anything, and told Qi Kunyang directly: "My daily turnover has dropped a lot, and it's the same with you. My employees told me that I should contact a family. The convenience store chain called "One Kilometer Convenience Store" is related. Lao Qi, our competition is competition, but our scale is here, what is it now? Let a small fish and shrimp jump up and down, I really see it Upset."

Qi Kunyang was also upset, and a plan appeared in his mind instantly: "Old Guo, are you interested in playing..."

Afterwards, RT-Mart began to adjust the prices of the goods in a casual manner. Because the adjustment was only in a small range, it did not attract the attention of others.

Wal-Mart made adjustments accordingly, and then two other supermarkets also made adjustments.

It was another week after the adjustment was completed, and Qi Kunyang suddenly got a piece of news from his subordinates that made him feel very unhappy.

'One Kilometer Convenience Store' is going to open a new branch again, and they want to occupy the 7 districts and counties around Bo City, which is like taking root and sprouting in the entire territory of Bo City.

"boom"

Qi Kunyang patted the table angrily.

Not only him, Guo Yulin also got the news, and this time after getting the news, he paid more attention to it than just the few supermarkets that they first adjusted the prices of daily necessities. A substantial price reduction has begun.

Guo Yulin took the initiative to call Qi Kunyang. This little grasshopper was so annoying that he wanted to slap it to death: "Old Qi, the other party is planning to kill him. We can't be so passive anymore. Otherwise, maybe one day they will be taken to the ditch, but don’t regret it at that time.”

Qi Kunyang already had a plan in his mind, and he proposed it: "Since the other party wants to bloom everywhere, they will definitely need more funds. In this way, we will stay on hold for now and continue to secretly adjust the prices of daily necessities and fast-moving consumer goods. The price of fresh products should not be too much, I expect to fight a long-term war of attrition this time."

"Large-scale price wars? It's better to cut prices in one step and cut them down." Guo Yulin didn't agree, and he wanted to give it a go.

Qi Kunyang sneered directly, but he didn't show it: "Old Guo, it's not that I look down on you. The other party's operating costs are much lower than ours. If you want to fight a price war to bring down the other party, this is not a good choice, unless Your superiors approved a sum of 'war funds' for you, or else follow my plan and continue to nibble away secretly, and when they start leasing properties on a large scale, decorating, and expanding the scale of new chain stores, we will make a big move Offensive, to determine the outcome."

When he said this, Guo Yulin understood, and he said: "I understand what you mean, you want to hold them back first, and when they start to build new stores on a large scale, wait until all their money is invested in new branches." There is no time to take care of this side, let them create internal entanglements, let's cut prices sharply, and kill them in one fell swoop, is that right?"

Chapter 217

Qi Kunyang nodded, thinking that you are not too stupid after all, but said in his mouth: "That's right, I don't think their newly opened convenience store chain will have enough funds to fight this battle, as long as they have one aspect that they can't supply Now, our chance has come."

Guo Yulin said something that made people unhappy: "But what if they have enough funds? Lao Qi, you have to understand one thing, who can open 21 chain convenience stores together with this fund, he The capital itself is strong enough, we can't take it lightly, if the other party seizes the opportunity to mess with us, Lao Qi, can you bear the accountability from above?"

"Hmph, let's wait until it has the strength to overcome this difficulty." Qi Kunyang was very arrogant and didn't care about Guo Yulin's reminder.

Several large supermarkets have opened daily necessities, fast moving consumer goods, and price reduction promotions for fresh products, but An Xiaohui, who was focused on expansion, did not notice this.

By the time he really paid attention to this point, more than a week had passed, and the daily turnover of all convenience stores had begun to decline continuously, so he paid attention to it.

An Xiaohui began to arrange for people to investigate, only to find out that he had become a public enemy?

Shang Fuhai also began to have a headache, and he couldn't figure out where the connection was.

He started to record little by little with a pen and paper, and finally only three key words were left on the paper.

"Price cuts, sales drop, expansion"

He raised his head and asked An Xiaohui, "Manager An, tell me the scale of the seven districts and counties this time."

"It is planned to open 5 to 10 stores in each district and county according to the size of the community in the jurisdiction, and there will be a total of 7 stores. According to the minimum limit, it will be 35 new chain stores." An Xiaohui said skillfully as if reciting a text. out.

Shang Fuhai asked him again: "How much money is there in the one-kilometer convenience store now? Is the money enough?"

"Boss, in the first three days of our opening, the membership recharges of the 21 chain stores plus the turnover of the day added up to 3200 million. The sales promotion in those three days was very strong, and our actual profit may be around 10%. In the later period, our 21 branches The average daily turnover is about 300 million, and until last week, the turnover has decreased by 10%, and our net profit in the later period can be more than 15%." An Xiaohui said in detail one by one: " So if we remove various expenses and suppliers’ payment settlement, our gross profit can be 3600 million, and the net profit is about half.”

"So, our total turnover from the opening to the present is 1.2 million?" Shang Fuhai was obviously taken aback, and asked him suspiciously.

An Xiaohui nodded.

This made Shang Fuhai very surprised. He achieved more than [-] million yuan without making a sound. No wonder he was hostile to all the large supermarkets. This really tore a big piece of meat from them.

"Approximately how much budget is needed for this wave of expansion?" Shang Fuhai continued to ask him.

He has been busy with the affairs there in the capital some time ago, and he doesn't care about the industry in Bo City.

Speaking of which, he failed very much. If anyone is not pure at this time and wants to get something out of it, his eyes will be completely darkened, and he will not know anything.

This is a big loophole, and it also made Shang Fuhai bury a thought in his heart that it must be resolved as soon as possible.

An Xiaohui found a kraft paper bag tied with a white rope from a stack of documents, and he spread out the information inside: "Boss, the seven districts and counties around Bocheng are different from the central city of Bocheng. The rental price is much cheaper, so in fact, based on the minimum 7 chain stores, the cost we need to invest in the early stage is not higher than the cost of the 35 stores in Bocheng. Compared with the investment in Bo City, between 21 million and 2500 million is enough."

"3000 million? That is to say, if this investment is distributed, the remaining funds on the books of the One-Kilometer Convenience Store will be gone? Only 600 million will be left? Is this what you mean?" Shang Fuhai asked suddenly.

After calculating this account, An Xiaohui broke out in cold sweat from fright.

He couldn't help shivering when he was blown by the air conditioner in the office.

"I understand, boss, I figured it out this time, why they didn't directly do a big promotion, but slowly figured it out, if I guessed right, they were waiting for an opportunity, waiting to be sold to me. Put all the money into the expansion of the new store, and wait for our money to be locked up by the new chain store project, they may break it in one fell swoop!" An Xiaohui seemed to be enlightened, and he understood instantly.

Shang Fuhai also sighed: "It's such a clever method, and this person is ruthless enough. Mr. An, this was arranged by someone behind the scenes. If we are not careful, we may all fall into it."

"So, we either give up the new store plan, or prepare a sum of money in advance." An Xiaohui slammed his fist on the desk.

It's hateful, there are always people who can't see the goodness of others, and have to make trouble behind their backs and play dirty tricks.

But now that he has thought everything through, the enemy in the dark is not so scary.

Shang Fuhai thought for a while in silence, and he told An Xiaohui: "My Mr. An is not just a matter of price cuts and promotions, nor is it just a matter of new store expansion. So you still have a very important thing to do now, hurry up and check all our suppliers, and immediately hold a supplier meeting, tell all suppliers who want to continue to cooperate with us to re-sign cooperation contracts, I am afraid of critical moments , They are the darkest knife."

An Xiaohui was shocked again: "Boss, I'll take care of this right away."

"Well, don't stop the plan for the new store. Please calculate for me a foolproof capital requirement. How much money we need to ensure the opening and operation of the new store, and at the same time ensure that the 21 branches can operate normally. Even in the coming one survived the wave price war.” Shang Fuhai told him.

"You should also contact Brother Logistics and tell them our next development plan, so that they can keep up with our pace. We must ensure that the distribution and delivery of goods will not be delayed in the logistics process, otherwise this will be a fatal flaw." Shang Fuhai emphasized again.

"Boss, don't worry, I will take care of it." An Xiaohui promised loudly.

In fact, he was a little depressed in his heart, and he always wanted to start a career. After he came to the one-kilometer convenience store, Shang Fuhai directly entrusted him with a heavy responsibility. He also felt the pressure on his shoulders, thinking about holding back a big move in one fell swoop. .

The next expansion of the new store is his plan, but now it seems that his consideration is still incomplete, and there is even a fatal loophole.

The storm is coming!