Rebirth just wants to make money
Page 225
In the same way, when everyone knows that phone bills can be circulated online, then phone bills become online currency.
And the money in the together payment can be recharged as a phone bill, which means that the money paid together can also be circulated on the Internet, which is also an online currency.
And compared to the currency that cannot be withdrawn from the phone bill, it is a huge advantage to pay the money in it together and be able to withdraw it.
So now, although there is no big commotion, in the online world, figures of paying together can be seen everywhere.
When Pay Together first came out, it was bound to Jianghu 2.Some time ago, Zhao Jiaxu made a crucial decision, that is, after reaching a cooperation with Yixin, he directly separated Yitongfu from Jianghu 2.This action is also an important operation to get rid of people's stereotypes about paying together.
It can be said that without Zhao Jiaxu's decisive decision, there would not be the scale of joint development.Even if you can pay the phone bill, for users, this is just a payment software attached to Jianghu 2 Treasure Pavilion
But now, Zhao Jiaxu and He Lianxi are going to negotiate, the next move about paying together is a crucial step to fully integrate paying together into life.
"The cooperation I hope to reach is to open up the background channels of all branches of Qingcheng Esports across the country. Let the balance in the payment together be used directly in Qingcheng Esports for consumption, including paying Internet fees, purchasing drinks and food, and shopping in supermarkets and other functions.
As long as users enter Qingcheng e-sports, it means that the balance in the payment together has completely turned into cash, which can be paid at any time. "
Zhao Jiaxu said.
Chapter 327 Zhao Jiaxu's Plan
Since it is a cooperation, it is definitely not possible to only benefit 17game. It must be mutually beneficial to be called cooperation, otherwise it is help.
Of course, cooperation can also be divided into many types.
One is to give money directly, and the other is to adopt a plan that can be profitable for both parties.
Obviously the current 17game will not spend too much money on this matter, because after the cooperation starts, there will be more places to spend money, which is why Zhao Jiaxu asked Su Che to contact this meeting.
If it is money, there is basically no need to discuss this matter. No matter what the next goal of Qingcheng e-sports is, the most fundamental purpose is only one profit.
This is the only goal of all companies.
It's all about making money.
So as long as the money is given, Qingcheng Esports doesn't need to mess around at all, just negotiate the price and sign the contract.
Now that they have chosen to negotiate, it means that 17game does not plan to spend any money.
Facing He Lianxi's question, Zhao Jiaxu was silent for a while, and then slowly said two words: "Let's make a profit."
"Profit sharing?" He Lianxi was stunned for a moment, and asked, "Could it be profitable to pay together? This is just a payment software."
"At present, there is no way to make a profit by paying together, but you Qingcheng E-sports will make a profit." Zhao Jiaxu said: "When customers come to Qingcheng E-sports to spend, Qingcheng E-sports will be profitable.
At present, the consumption mode of Qingcheng e-sports is cash, and there are two kinds of members, and the membership is also realized through cash payment.
This model is a traditional model, stable and highly recognized, but it is not as flexible as paying together.
Just imagine, if Qingcheng e-sports has opened the function of paying together, you can use it to pay together.Then we pay together and launch a series of activities at the same time, such as spending ten yuan, randomly reducing or exempting 15 yuan.Apply for a gold membership and get a random discount of 1020 yuan.The more you spend, the higher your deductions will be.
The amount of this reduction will be borne by us together.
In this way, it can not only promote customers to use together payment, but also promote customers' consumption in Qingcheng Electronics. Do you think this is good for Qingcheng Electronics? "
After hearing Zhao Jiaxu's words, Su Che couldn't help being surprised for a while.
How is this method similar to Alipay's promotion method later?
Later, Alipay also used this method to cooperate with merchants. Merchants posted Alipay’s QR code in front of the counter, and customers used Alipay to pay when they checked out. Scanning the code will randomly get a certain degree of discount.Although the reduction was basically a penny later, when the promotion first started, it was true that everything was possible.
Su Che was hit by dog shit luck before, and received a discount of up to 99 yuan.Of course, the amount he spent that time was also very high.
In short, this method was a clever strategy that later helped Alipay to successfully promote it. Unexpectedly, Zhao Jiaxu, who lived in [-], was able to come up with it by himself.
It has to be said that Zhao Jiaxu was able to run 17game with his own ability before, and his strength is really not blown out.
Although he always likes massage
He Lianxi also sat in her seat, frowning and lost in thought.
From the perspective of Qingcheng's e-sports profitability, this plan is indeed good.But it also involves the real economy, which is a little bit different from the profession He Lianxi has been running all along, so she also thought about it for a while to understand how beneficial it is.
Now the number of Qingcheng e-sports branches is already considerable, and the number of members' users is even more frightening. After all, the store base is there.
But now Qingcheng E-sports has a problem, that is, the number of members is too large, which leads to a decrease in store revenue.
Members charge money once, and then they will not spend any more in the next period of time.As a result, many stores are full every day, but income levels continue to decline.
Some people may not understand this, and they will ask, although the member has not spent any money since then, he has paid all the money from the beginning. On average, the store should also have income.
But the fact is not the case.
For the company, a day's income is a day's income, regardless of whether the customer's consumption method is membership or temporary boarding.If the income is [-] today and [-] tomorrow, then the income will be reduced, regardless of the way of consumption.
Now that the income has decreased, the company should think of various ways to promote consumption.
Usually there is only one way to promote consumption, which is to give customers preferential treatment.Whether it is a discount or a full discount, it essentially reduces profits and increases the frequency of consumption.
But this method has an essential problem, that is, the wool comes from the sheep.
No matter how strong the discount is or how cost-effective the customer looks, for Qingcheng E-sports, the income must exceed the cost, and it will still be profitable in the end.
And these profits are taken for granted, all earned from consumers.
In the final analysis, the money that consumers should spend is not less at all, they are just deceived by various marketing methods.This method may have a very good effect at the beginning, just like when Qingcheng e-sports first started, the strength of the stored value gifts for members was also very attractive.
But as time goes by, when consumers finally wake up, they will no longer be blinded by the so-called discounts, and see the essence of the matter through superficial propaganda methods.
Waiting until that time means that the promotional activities are useless.
For Qingcheng Esports, this method has been used since the beginning of the main store, and it has been used until now, and many customers feel numb.
No matter how extravagant the promotional activities are, it is difficult for everyone to be attracted.
This is the limitation of merchants doing activities alone. Merchants must ensure profitability, and money must be earned from customers after all.At the same time, customers are not stupid, they can always feel that something is wrong.
There are always businessmen who treat customers as fools, but customers are actually smart.
Whether your activities are really discounted or not, customers can always feel it after a long time.
On the one hand, there are stored-value discounts that stores are clamoring for every day, and on the other hand, the payment amount is directly randomly reduced when purchasing things.Comparing the two sides, it is very clear at a glance which side can really take advantage of it.
What's more, the function of paying together is not just to pay the network fee. If it is only to pay the network fee, people will subconsciously think that this is a routine discount after a long time, but in fact there is no discount at all.After all, for customers, Internet fees are illusory things, unlike buying things in supermarkets, even if it is just a bottle of mineral water, it is actually bought in their hands, and there is a cost.
But there is no cost for the Internet fee except for water and electricity, right?
Many people think so
Oh yes, and labor costs.In short, there is no cost to surf the Internet. After all, it is just a borrowed computer to play for a day.I finished playing and the computer is still there.The money in the pocket is gone, but the Internet cafe has lost nothing.
Chapter 328 The Duck To The Mouth
The gap in awareness has led to different ideas when people think about problems.
If only Internet fees can enjoy consumption reductions, customers will definitely not always buy it.But if you can still enjoy discounts when you go to the supermarket to buy things, such as coke, potato chips, and milk tea, the impact on customers' consumption will be different.
"I bought a pack of seven yuan potato chips for only three yuan!"
"I bought a bottle of Coke for only fifty cents!"
"I bought ten packs of Latiao, and it only cost one yuan!"
When someone volunteers to start talking about these things, free and effective advertising is born.
Compared with shooting an excellent advertising video, word of mouth among customers is obviously more important.
It's like a person walking on the road and seeing a banner saying that XX store offers big discounts, then this person will definitely not go in.But if a friend around him said to him: "XX store has a big discount." Then there is a 70.00% probability that this person will go with him.
This is the power of word of mouth.
Recommendations between acquaintances are obviously more effective.
Of course, various celebrity endorsements and advertising promotions are definitely indispensable.It's just that the promotion method of word of mouth is more effective, and this method must be grasped without delaying the advertisement.
He Lianxi is more or less the CEO of Qingcheng Company, although matters related to the real economy are a bit off.But the essence of the business is the same, so she didn't hesitate for too long, and after understanding the benefits, she signed a contract with Zhao Jiaxu on the spot.
As for how long 17game's profit sharing behavior will last, and what other things Qingcheng Esports needs to do during the period, those are all things to be discussed in the contract.
Both of them have secretaries, so of course this kind of thing has to be done by the secretary.
As for the two of them
Anyway, Su Che is going back to school, so he won't take them to play.
Back at school, Su Che suddenly received a summons.
Why use summons?Because this is an order from the superior to the subordinate, the kind that cannot be refused.
Although Su Che didn't care about his student's status, from the moment his score came out, his learning goal had already been achieved.Now coming to school here is purely because of Qin Luoluo's relationship.
But since it's for the sake of kissing Luoluo, Fanfan can't do too much.
The dean of the college personally called out Su Che by name. As a student, Su Che would have no problem meeting An Ji.The kind of person who insists on being unique and doesn't go anywhere just to pretend to be beeping is the real outlier.
The brain is sick.
Su Che felt that he was not mentally ill, so he quickly appeared in the dean's office
"Hello, Su Che! Come on, have a seat!"
As soon as he entered the door, Su Che felt that a well-dressed middle-aged man pulled him into the room and sat down on the sofa.
"How are you doing these days? Are you still used to school life?" The dean asked very considerately, blinding Su Che's expression.
He remembered that he had never met the dean. Except in school, there was no possibility of intersection with them in other places.
When things go wrong, there must be demons, and if nothing happens, you will be courteous
Forget it, after all, he is also the dean of his own college, so it's not good to say it too harshly.
So Su Che asked straightforwardly: "The dean, do you want me to donate money?"
Dean: ""
His old face blushed when he was asked, and he swallowed all the words he had planned, and even forgot what he said for a while.
"What am I going to say?" The dean said this deliberately, trying to get rid of the embarrassment in the atmosphere.
Su Che was very considerate and helped to remind: "You want to ask me for a donation."
"Oh" the dean dragged on for a long time, and suddenly realized: "Yes, yes, it's about donations. Look, Su Che, many facilities in our school are already old. Now that the country's finances are tight, the funds allocated by the above It is barely enough to keep the school running, and it is not enough to update the equipment, so you"
"What does this have to do with me?" Su Che asked.
The dean put on a serious face, and said seriously: "Student Su Che, you are offended by saying that. You are an indispensable part of our college. It doesn't matter if the college is good or the students are bad, you will be punished too." Influence. How can you say something that is none of your business? Besides, you should be proud to contribute to the cause of education.”
"The dean, don't treat me like a child, you treat me like an adult, let's have a good chat." Su Che said: "You should have heard that I donated 1000 million to my alma mater high school , I also know that I am a shareholder of 17game, so I want to ask me, try my luck, right?"
"It can't be said to be luck, how can this be luck?"
"All right, all right, you better stop talking, let me talk." Su Che couldn't stand the dean's official tone, and after interrupting, he said directly: "All human behavior is for gain, it can be for profit, Fame, or even just spiritual satisfaction, but no matter what, acquisition is a must.
Therefore, if the courtyard wants me to donate, it should also tell me what I can get after donating.Needless to say, spiritual satisfaction, righteousness and other things, I am not interested in these things, I just want to be able to see and touch the benefits.
In addition, if I donate to the courtyard, higher-level leaders of the school will definitely come to me. Whether the courtyard can stop it is also a question I need to consider. "
"This" Dean was in a dilemma.
What troubled him was not the benefits Su Che said, but how to block the pressure from the school.
As Su said, once Su Che made a public donation to the courtyard, then the school level will definitely have an idea.After all, there is such a student in the school, no matter what the result is, at least he has to fight for it.
After a while, the dean sighed and said, "I'll figure out how to deal with the school. First, tell me what you want to get from the school after the donation, as long as it's not too much."
"I want to hold an e-sports competition." Su Che said very simply.
At this moment, the slight arc of his mouth completely betrayed him.
He had the idea of holding a competition at the school from the very beginning, but this is Tsinghua University. At this point in [-], it is not easy to hold a competition in the name of the school?It is not an exaggeration to say that it is impossible.
In the end, what surprised him was that the dean actually came to ask for donations. What is the difference between this and the duck delivered to his mouth?
Chapter 329 Mutual Routine
"What the hell is it?"
The dean asked intermittently.
Su Che said patiently: "E-sports, competitive competitions with video games as the carrier, is a nationally recognized sports event and belongs to the category of sports competitions."
""
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