Great Power Army Reclamation
Chapter 1959 A company without designers
Yu'e may be considered a genius professionally, otherwise she wouldn't be soft-hearted about winning awards. Finally, she won the Paris Fashion Festival Grand Prix, which is the highest honor representing the fashion industry.
But if Lun runs the business, she can only say that she follows the rules. After taking over Warrior Clothing for so many years, it has not expanded its business much. The basic customers are still the old customers from Meihua.
And the vast majority of the new customers that have been added are products that they came here to take the initiative to sign and represent. It really has nothing to do with Yu'e.
Coupled with the rise of Junken LIDL Supermarket, Warrior Denim has already become a world-famous brand. Of course, it has nothing to do with luxury goods and is just a popular mass brand.
And all of this has nothing to do with Yu'e, the chairman and general manager. They are all established by others, and she just sticks to them.
But I have to admit that there are really not many people who can compare with her in terms of keeping a business. Yu'e's character is meticulous and cautious, and every decision is made before taking action. Therefore, no matter how many companies have encountered storms over the years, Warrior Company has remained as stable as Mount Tai.
Meihua has made it clear that this company belongs to Yu'e, and she treats it as a dowry for her daughter-in-law. She has been asking for the company to be transferred to her name, but Yu'e has never agreed.
But whether she agrees or not, Meihua has never been involved in the company's affairs anyway, and Yu'e decides everything.
Yu'e is not a career-minded woman, and she has no desire for money. The main reason is that she is not short of money at all.
Apart from the running of the company, all her husband's money is in her hands, including warrior clothing, her own company, and her annual income. She doesn't even bother to look at how much money she has in her account?
The family's life is not luxurious, and when there are many people, they only hire a nanny. Now there are only so many people left, and even the aunt has resigned.
The main reason is that the parents-in-law are still in good health, Ye Ling is not very old, and the son is also fifteen or sixteen. I don’t know who to take care of if I leave the nanny?
Ye Mao's words gave Yu'e a bold idea, which was to open a branch of her company in Junken City.
For this branch, she decided to adopt a new operating method, that is, not to hire any designers, but to use product bidding to collect clothing design drawings from domestic fashion design colleagues. Once adopted, not only the design fee will be paid , and will also give a certain percentage of commission based on sales volume.
As soon as she mentioned this idea to Niva, Niva hugged her and shouted excitedly: "Yu'e, you are a genius, I want to invest in this company!"
To put it bluntly, Yu'e's idea will definitely lead to satisfactory design drawings, and it is guaranteed to be the best. The cost will definitely be higher, but that is only relatively speaking. After all, you are paid by products. Compared with maintaining a group of designers, the cost is naturally much lower.
Yu'e originally wanted to do it by herself, but she didn't expect that Niva would also do it together. Naturally, she couldn't refuse this. They had no choice but to agree, and the two of them began to think of a name for the company.
In the end, it was unanimously decided to use the name "Lavender" and also use this name for future clothing trademarks, because lavender is also a unique flower in northern Xinjiang, as famous as snow lotus.
Junken Clothing Factory produces women's clothing, while Warrior Denim Clothing produces men's clothing. Lavender is positioned to produce all men's and women's clothing, including underwear series. It is a brand that covers a full range of products, including shoes and hats.
After the matter was settled, the two people started to take action. Yu'e went to handle the formalities, while Niva was responsible for recruitment. At the very least, a company must have a team of people.
The two of them have been in the clothing field, so they naturally know what kind of talents they need. The recruitment is targeted, so it was done quickly.
The company was established very quickly, and the initial personnel recruited were not technical personnel, but advertising talents who were good at marketing. Now Junken City is full of talents, and it is no longer the original state where no one can do it.
Working here means a high salary and exposure to the global market. Only fools would find this place remote.
The company opened in Junken Commercial Building, a thirty-story office building that is still a landmark building in Junken City.
This is Ma Rong's masterpiece. She even had a dispute with Zhao Ling'er over this. Zhao Ling'er said that she was so happy for her success, but Ma Rong didn't take it seriously at all and replied calmly: "Which city doesn't have landmark buildings?"
When the company started, neither Yu'e nor Niva liked to put on a show, so they only rented two rooms. Once all the facilities were ready, the company opened.
At present, the only task of the company's employees is to promote Lavender Company's philosophy in the industry.
You know, Junken Clothing Factory’s Snow Lotus brand and Warrior Denim are both well-known in the clothing industry, and Lavender Company takes this as its main product to tell everyone: “Don’t think that we are a new company, but a company relying on huge A behemoth in the overseas market!”
This operation naturally caused a sensation in the fashion industry, and many well-known designers came to apply for the job.
The Lavender Company ruthlessly refused, and just told everyone: "We don't recruit designers, we only select products, and the use of design drawings has nothing to do with the identity of the designer. In other words, even if you are a primary school student, as long as you design If the products are good-looking, the price we give will not be different from the remuneration paid to famous designers.”
This has undoubtedly caused a turmoil in the clothing industry. You must know that the seniority situation in this industry is also very serious. The designer's grade determines his salary, and grade is basically determined by taking an exam.
Since the mass production of certificates began, they were destined to not be very valuable. There were many people who really had some real abilities, but most people just followed the crowd.
In other words, they understand all theoretical things and are not afraid of exams, but if they are actually asked to design products alone, they are basically copying them by rote and have no highlights.
Just like students majoring in ancient Chinese will not be able to write metrical poetry after graduation, this is the sequelae of mass production, just research for the sake of research.
This strategy of Lavender Company has undoubtedly subverted the unspoken rules of the entire industry. While countless people are eager to try it, it also makes some people sneer.
Yu'e and Niva don't care who has what attitude? Deal with things rather than people. What we choose is products, not people. So if you have the skills to make a fool of yourself, you might as well let your works speak for themselves.
What's more, Yu'e herself has won the highest award in the fashion industry. No one dared to attack her directly without opening their eyes, so everything went smoothly.
Brothers, the Chinese New Year is over, let’s start dancing, and we’ve been surpassed to sixth place.
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