Back to 1990

Zhang Fengxia was chatting about recent events, most of which were her personal affairs. Whom the bosses who went out to participate in the event would recommend someone to her.

"By the way, my family called me and asked if I was looking for someone. After the New Year this year, I am not young anymore." Zhang Fengxia sighed and looked at Lu Feng.

"What do you see me doing?" Lu Feng was a little afraid to look into her eyes, and said, "I don't know a boy of your age."

Zhang Fengxia rolled her eyes and said: "You are not allowed to marry me. What is your guilty conscience? I told them that I didn't want to talk about it before I was 30. Now is the rising period of my career. In case of falling in love, you will distract me. What to do if it's opened."

"Let's talk if you have a suitable one. You can find some bosses' sons. There are always good ones."

"Better than you?"

Lu Feng couldn't answer these words, so he could only sit there and take a sip of water from the cup.

There was nothing to say about personal affairs, Lu Feng took the initiative to turn the conversation to work, and asked: "The 80 million have been collected?"

"Yeah, just wait for you to sign it and put it on your desk. Now there is a surplus of more than 8 million yuan. The daily turnover is enough. Now the production is keeping up. Mr. Zhu has been busy in the market. Half a month ago I also ask about the financial situation and can I allocate some money to the marketing department."

Lu Feng nodded and passed the current debt crisis. The rest were minor problems. At this rate of profitability, he would pay off all his debts within one year of next year, and work hard to achieve it.

"The 50 million bonds will expire next year, and there will be 200 million in the bank!" Zhang Fengxia put down her chopsticks and said, "I think it is better to go lightly. Too much debt will affect the development of the company."

Lu Feng shook his head and disagreed. He said, "You are not afraid of debts. Long-term debt management is fine. As long as the market keeps growing, the market competition is fast, unpredictable, and one step difference is really bad. "

This is a difficulty faced by many companies. The market competition is very fierce and requires a lot of money to burn. Bank borrowing and mortgages in exchange for cash are not enough to burn. They can only dilute their equity crazily in exchange for a moment of respite.

Otherwise it is death!

This is a fact, but a certain Ma can always interpret it as: I never wanted to be the richest man from the first day, otherwise I would not dilute my shares to that.

From this sentence, you can see, what is the art of speaking, turning a compelling thing to do into one's own initiative to dilute it, and it's high-spirited!

No boss wants to dilute the equity. Once a company goes public, it will be spent in vain. However, if you want to obtain a large amount of capital in a short period of time, you have to do so.

"Have you finished eating? Let's have a meeting!" Lu Feng stood up and took a look at the time. It was already 7:30 in the evening, and he said, "At half past eight, the small meeting room, by the way, call that...Wei Yandan over. ."

"Great!"

At this level of meetings, a deputy like Wei Yandan is always ineligible to participate. She is the vice president of the second-level department. The people who meet with Lu Feng are the heads of the first-level department. Zhu Lidong is in charge of the marketing department, and Zhang Fengxia is in charge of the internal overall. Management, as well as the personnel department, finance department, production department, etc. Now there is another subordinate sales department, which is separated from the marketing department.

Although Wei Yandan knew that she might go up, she didn't expect to be able to participate in a meeting of this level. She was a little nervous for a while and ran back to the office to find a washed white shirt and put it on.

I wanted to change all of my clothes, but I didn't bring them.

After half an hour, everyone knew that Mr. Lu was back. They didn't care about eating. They first asked the vice president and the specific person in charge to ask for the data, so as not to be asked about something.

Mr. Lu was asked at the executive meeting, but if there is a big problem, the follow-up performance is not good, and you may have to leave.

At 8:20, the small meeting room was brightly lit, basically they were already there, and they were muttering to each other about what will be talked about in this meeting. Everyone in the room found Wei Yandan.

"Which department are you from?" Someone became alert.

If there are more individuals, there may be more departments. The internal news about the reorganization has not been spread in a day or two.

"President Tan, I am the vice president of administrative management." Wei Yandan sat in the last position and answered the chief financial officer's words nervously.

"Under Mr. Zhang, how did you get here?"

"Mr. Lu asked me to come here for a long time and I am a little nervous now."

As soon as these words came out, the expressions of all the people present were not quite right. Mr. Lu had just returned just a few hours now, so why did he feel that all major departments were about to be moved?

After a while, Zhu Lidong stepped in, nodded to everyone, put the folder on the table, and unbuttoned the suit.

Lu Feng looked through the latest reports in the office for a while, and everything was considered stable. The subsidy war in the market terminal was not so fierce, and people's buying enthusiasm was almost consumed.

After all, whoever sees the price cuts every day will not take it for three months.

Putting several documents in a folder, walking towards the conference room with things, ran into Jiang Xiaoyan on the way, and talked a few words and stepped into the conference room.

As Lu Feng walked in, everyone stood up and paid attention to Lu Feng.

"Sit down!" Lu Feng waved his hand, motioning them to sit down.

Sitting on the main seat, Lu Feng put the folder on the table and said, "I only came back in the afternoon. It has been three months since I left. Are you still not used to me coming back?"

"We all hope that Lu will always come back."

"Yes, as soon as you come back, we will have the backbone."

"To be honest, you are not here during this time, I don't want to think about food..."

"Okay, okay." When Lu Feng saw a few old guys who were almost 60 years old saying such nasty words, he couldn't listen to them, and asked: "Let's talk about the marketing department first. What I have been busy with for three months. "

Zhu Lidong cleared his throat and said: "The marketing department and the personnel department have jointly carried out some internal reorganization and optimization, reducing a lot of unnecessary positions. At the same time, they have strengthened management and eliminated the subordinate departments of publicity, marketing, and planning. A group of employees and management who have not met the performance target will be eliminated."

"In terms of advertising, the market is differentiated. The newly recruited people are no less than high school graduates. 70% of them are graduates from technical secondary schools or even undergraduates. Talent optimization has been carried out, the team is younger, and the purchase of users Do market research."

"In the three provinces, our share of cities has increased significantly, especially in Hebei. The share of cities officially exceeded 25% three days ago, and in this province, it is as high as 43%. Absolute control of the local market."

"A month ago, we finally reached a settlement in the dispute in Sichuan, and we contacted some of the dealers we had laid out before, and the prototype of the sales network has been laid out."

Lu Feng nodded, and Zhu Lidong took the initiative to lighten himself, which was also a wise move.

"How about other manufacturers?" Lu Feng asked: "Products and market positioning."

"There is not much movement in the market, but I heard in private that they are stepping up research and development of other products, some are air conditioners, washing machines, electric fans, refrigerators, radios, power amplifiers, stereos, all kinds of things, many. Companies heard that they are developing combined machines and are also targeting the marriage market."

This kind of combined machine Lu Feng knows that it is a product of the times. It has two big speakers, can play tapes, can be used as a radio, and has a microphone that can sing karaoke. It is a family karaoke machine for external promotion.

There are foreign-style families, but they will be lonely after a few years without success.

"Everyone is holding back their big moves. This one is eager, and I feel that there is no way out for the single market. According to this progress, it will be another fierce battle at the end of this year or next year." Lu Feng glanced at the crowd and said.

When the people present heard Lu Feng talk about the fierce battle, all of them were frightened. They were really tired. At that time, some of them were living in the office, and they were almost spinning.

"The market is like this, the opponent will not give you too much time and opportunities." Lu Feng said to Zhang Fengxia: "You talk about it."

"Everything in the company is business as usual. Daily consumables have dropped a lot, and waste is more serious. Recently, several middle-level management has been opened, involving personnel issues, and several false invoices have been transferred to the police. Internal management has become more and more stringent. Fire drills were conducted in the production workshops and warehouses. Recently, several companies caught fire and suffered serious losses."

"The panda factory is on the right track for contract production ~ www.readwn.com~ Now the production capacity can be fully satisfied, but if the market expands, it needs to make other plans. Some adjustments have been made between the corporate departments, but I think that the various departments They still don’t work well together, and they can’t serve the company well. The problem with the bottom-level supervisor is more prominent, and it’s being caught recently."

"It's the same sentence, safe production, production safety is more important than Mount Tai." Lu Feng said to Zhang Fengxia: "Don't have a big accident, check it out regularly, don't let the people below behave in a wrong way. After a long time, they will change their shape. I might go for a walk someday and let me discover a safety problem. The person in charge of the production department will let me go."

The person in charge of the production department was shocked, didn't he talk to Mr. Zhang, how could he fire himself?

Every time at a meeting, Lu Feng had to remind him of safe production. Once there was a major accident, Lu Feng would not be able to run away at all. Let alone him, none of the leaders of the company's safe production could run away, and they would be totally confused.

Everyone at the scene asked again, and in the end there was only one finance company. Lu Feng sighed, took a cigarette out of his pocket, lit a cigarette, and said, "Let's talk about finance!"

"Then I will talk about debt first. The current total debt is 259 million..."

High-speed text handwriting returns to 1989 chapter list