Back to 1990

Lu Feng did not expect that someone is already doing market data sheets. When the company data is used, he has already started from the national level and couldn't help asking: "Who asked you to do this reference?"

"Zhu President ordered, he said this data is very instructive for the market!"

"Okay, keep talking!"

"Last year, the GDP growth rate was 3.84%, and the per capita income was 168 yuan. Among them, the per capita income of the first-tier cities was 432 yuan. The gap is very wide. There is also the amount of TV ownership. From 3.75 units per 100 households at the end of the 1980s to 12.63 units per 100 households at the end of last year."

"In two years, it has more than tripled. According to the latest data from the Statistics Bureau, the GDP growth rate in the first quarter of this year has exceeded that of the last half of the year. Banks have become active again, and they have begun to increase their investment and lending. So the GDP compression is severe because of the shrinkage of funds."

"The report said that the investment promotion projects in various places are chaotic, nourishing rats, arranging loans, and people who squeeze wool abound. The sudden contraction is because a guy ran from all provinces across the country and squeezed wool everywhere... ."

"Cough cough cough!" Lu Feng coughed.

Zhang Fengxia glanced at him with a faint smile, and said: "Skip this paragraph, let's talk about the important point!"

"The large amount of bank lending in the past few years has led to severe inflation. In the past two years, wages have doubled, but prices have also risen sharply. Looking at the above, a large number of loans will be issued to enterprises in the next few years to stimulate employment and the economy. Many economists said that the money will be fed back to the home appliance industry."

"Especially color TVs, refrigerators, air conditioners, and electric fans. In large cities, the growth rate of refrigerators and air conditioners is higher, while the growth rate of color TVs is higher in small cities, towns, and rural areas."

"The forecast given this year shows that the overall TV market is likely to reach 15 million sets of such a shocking market, and we are expected to occupy one-fifteenth of the market this year, and now the main body of the market is Changhong. At present, Changhong’s market share in the country is 32.97%. In other words, one of the three TV sets sold is Changhong."

"It can be seen from these reports that the overall environment is getting better, and color TVs will usher in a blowout this year. Our popularity in the market is mainly low prices. Now the terminal market price competition is particularly fierce, and the entire market is As it continues to expand, wages are rising, and TV prices are falling."

"The GDP data predicted for this year will not be less than 7%. According to this growth data, people will have more and more money in their pockets, and TV opportunities will sell better and better. Mr. Lu, this is what we did. report!"

Lu Feng sat there and gave his eyes a gesture. He listened to the data just now and recalled a lot of things in his mind. If he remembers correctly, the GDP growth rate in 1991 was 9.2%, and it was 90%. In the age, when it was not less than 7%, the TV market was not 15 million sets, but 20 million sets.

He remembered a piece of data very clearly. In 1992, the domestic color TV market alone exceeded 20 million units. Major manufacturers started a price reduction war. Changhong stood out, and the industry leader remained until the beginning of the 2000s.

"One-fifteenth?" Lu Feng glanced at everyone present and said: "I did say the goal of selling one million units a year. For an electronic company that is not a state-owned enterprise, it is indeed very good to have such results. The problem is If you are motivated, how about setting the target for this year to 1.5 million yuan?"

There was sparse applause, and Lu Feng could see that the people in the marketing department were not very happy.

"If the goal of one million is completed, the year-end bonus will remain the same, and the goal of 1.5 million units will be doubled!" Lu Feng said.

As soon as these words came out, several vice presidents of the marketing department hurriedly clapped their hands with excitement on their faces.

After the morning meeting at 8 o'clock in the morning, Lu Feng went directly to the cafeteria for dinner. Zhang Fengxia took a bowl of noodles and sat beside Lu Feng, and said, "You can see that you are very confident in the industry!"

"It is not confidence in the industry, but confidence in the country. The domestic environment will get better and better, the economy will be soaring, the industry will be upgraded, and domestic consumption will also be upgraded." Lu Feng said with a porridge.

"It is of course good that the market is broad, but the competition is also great. Not only are there state-owned enterprises, but also foreign companies. We can't make a profit and we will really be dragged down!" Zhang Fengxia said nervously.

"If you can borrow, you can borrow, if you can't borrow, you can go to raise funds. God won't starve to die for the blind house sparrow, this is not a question you should consider." Lu Feng sullenly eats.

"If you can't get the money, just go cheating?"

Lu Feng gave her a white look and ignored her!

When the door was knocked, Zhang Fengxia said: "Come in."

A waiter walked in, looked at Zhang Fengxia with a little fear, and said timidly, "Someone is looking for it."

"Who?"

Secretary Cui stepped in and saw Zhang Fengxia smiled and said, "Mr. Zhang is beautiful again, where is Mr. Lu eating?"

Lu Feng glanced at him, was stunned, and said, "Secretary Cui? Rare guest, why are you here?"

"Come to pick you up for breakfast in the office, it seems I'm a step late, you seem to be almost full." Secretary Cui said with a smile.

"Sit down and have a bite." Lu Feng said politely.

Secretary Cui was not polite. He sat down and took a pair of chopsticks, and said to the waiter: "Give me a bowl of sliced ​​noodles, a tea egg, and a plate of side dishes. If you have meat and cold dishes, come one."

Lu Feng was full, wiped his mouth, looked at the large and small dishes in front of him, and said, "It's different from our group of businessmen, who eat noodles like this!"

"Mr Lu was joking. I can't compare to you. I heard my cousin say that you don't give people money but a bunch of TV sets?"

"Yes, I’m not looking at your face. I was thinking about giving more money, but then I thought that giving more will not work. If he takes it, it’s equivalent to bribing you. The problem is that I really I want to give more." Lu Feng said with a smile: "How smart I am. I gave him goods worth 1.5 million yuan. You don't need to thank me. It's not easy for you to be busy."

Secretary Cui was originally trying to find the fault and ask him, but now he is choked and can't speak. Originally, his cousin suffered a loss and made him speak as if he was taking advantage.

He didn't say a word for a long time, and ate the noodles.

Lu Feng sat there watching him finish the meal, and asked, "Mr Huang is looking for me?"

"Didn't I say everything, I'll see you for breakfast, let's go!" Secretary Cui stood up and walked directly outside the door.

Zhang Fengxia didn't understand what was going on, she looked at Lu Feng and asked, "What's the matter? Did you offend him?"

"What can I do if I offend him? Nothing, I'm busy with you!"

Secretary Cui came in a car, and when he got in the car, he really went straight to the breakfast stall.

Huang Youwei wanted to have breakfast and chat with Lu Feng, but the tofu brain in front of him was almost cold, and he didn't see anyone. He looked a little unhappy.

When the car stopped, Lu Feng got out of the car and saw Huang Youwei sitting on a small bench by the side of the road. He hurriedly walked over and said, "Why are you eating here?"

"Why are you here?"

Secretary Cui said first: "I'm going, Mr. Lu happened to be having breakfast. He said he would come back after eating, and it was delayed."

Huang Youwei frowned and said, "Lu is always rich and powerful. Let me hang this unimportant figure by the side of the road. What luxury breakfast does Mr. Lu have for breakfast?"

"Xiao Long Bao!"

"Your Xiaolongbao, one is estimated to cost thirty or fifty yuan, right?" Huang Youwei dug himself some leek flowers and put it on the tofu brain.

"Secretary Cui has an opinion on me!"

"No? My relatives introduced you to the relationship. How long did you delay the money? You still took the goods. He didn't fix you. Who would he fix?" Huang Youwei said with no anger, "No treacherous business, you are a bit treacherous." pass."

"His more than one million yuan is really good. He introduced you to me, let alone how much he played a role in the acquisition of the electronics factory project, but if I don't know you, I will give the money."

"Don't say this, you are in trouble, you know?" Huang Youwei took a bite of a fried dough stick.

"Which way? I have troubles every day."

"Sichuan, I have news that Changhong is going to kill you. You can't open up the market over there. Your president is in the middle of the market. According to a friend of mine, a new company has been established over there. , Patents, brand names, and there is also market suppression. The latest market competition will come in at most a month."

Lu Feng looked at him, how could this old boy know more than he knew?

"You are more like a businessman than me."

"I was originally a businessman. Before that, I have been staying in major state-owned enterprises. Business is my main business. Pay more attention. I think you can't resist this wave. If you don't have enough cash, you can drag over there. Break you down."

"How to drag it down?"

"I heard that ~www.readwn.com~ put out an intermediary to take the lead, bring Wipuda and Changhong together, share sales channels, and set up a new company. If you want to sell, just put more than 10 million in it. ."

Lu Feng nodded slightly and said, "Shared sales channels are a bait. I just want to use my cash flow of more than 10 million yuan, and then a wave of terminal market prices will be reduced. Up."

"Yeah, the ruts are teachable, and chatting with you is very clear!" Huang Youwei picked up a chopsticks and pickled vegetables and put them in his mouth, chewing crunching, and said: "This is not a conspiracy, this is a conspiracy."

"Zhu Lidong didn't dare to drill, nor was he reconciled to leave the market over there, so he had been dealing with it all the time." Lu Feng instantly wanted to understand where he was stuck.

"The person under your hand understands the market but doesn't understand the overall situation. My advice is to keep it now. If you can stabilize the three provinces this year, you will win." Huang Youwei stared at Lu Feng.

Lu Feng smiled bitterly, and said, "You know the answer, still teasing me here!"

High-speed text handwriting returns to 1989 chapter list