Entertainment starts from self-media

317 - Giving Life
"Dad, where are we going" is indeed a phenomenon-level variety show, and the topics are becoming more and more popular. Whenever the show is broadcast, various topics about celebrity fathers and cute babies will be hotly searched that night.

In the second episode of the program, the audience rating was 4%, and the market share was 16%. In the third episode, the audience rating broke 5%, and the market share reached 21%. %above.

The more popular the show is, the more attention the families on the show will naturally receive. However, according to Li Zhe's experience, this popularity will not last long and will slowly decrease within three months. This refers to the impact on children. Said, for celebrity dads, this influence will last longer.

Li Zhe showed the audience that he is a qualified father, and the crystallization of love cultivated by him and Jiang Yuan is also excellent, otherwise he would not be liked by so many people.

In the show, Li Zhe performed very well. This has been reflected in the previous variety shows. I don’t know when it started. He changed from a "model boyfriend" to a "model husband" and then to a "model father" '.

Many women are envious of Jiang Yuan, and many men are contemptuous of Li Zhe. He does all kinds of roles so well, what should others do?Isn't this an act of driving up prices in the mall?
"Dad, Where Are We Going" has become a phenomenon-level variety show, and Chen Xiaoming, the producer of this show, has naturally received a lot of attention.

Someone interviewed Chen Xiaoming: Director Chen, what is your original intention for making this program?
Chen Xiaoming: Original intention?My original intention is to produce a variety show that the audience likes, and my original intention is to make the audience like it.

Reporter: Director Chen, what are the criteria for selecting guests for your program?Are you interested in traffic?
Chen Xiaoming: According to the theme of the show, choose people according to the theme. You also know that not all of my shows are hot stars, and there are many stars who are not so popular.

Reporter: So far, who is the most enjoyable artist to work with?
Chen Xiaoming: In fact, it is very pleasant to cooperate with everyone. There is no specific person, everyone is very good.In fact, when making a program, everyone wants a good program and a high ratings. As long as the program is effective, there will be more opportunities for everyone to cooperate in the future.

Reporter: If you had to choose an artist who you would still like to work with after working together, who would you choose?

Chen Xiaoming: Li Zhe, you should be able to find that he has appeared in my program many times. Since I started my own program, he has given me a lot of help, and I will cooperate again when I have the opportunity.

Li Zhe also knew about this interview, but he didn't feel that he had given much help. He could only say that he helped each other. He appeared on Chen Xiaoming's show and won the love of many fans, and that was enough.

When the last episode of "Dad, Where Are We Going" was aired, the advertisement of Shuguang Paradise was also published. On the second day after the program was broadcast, many tourists went to Shuguang Paradise, which caused another upsurge.

"Ultraman Dyna" has also finished playing, and the Dyna Pavilion in Shuguang Paradise has also begun to be put into use. The price of tickets has not changed, and the services in the park have also improved to a higher level.

Li Zhe has a fantasy, that is, not only to open Shuguang Paradise in China, but also to open Shuguang Paradise in other countries.

After "Ultraman Dyna" was broadcast, there was no need for Li Zhe to propose it. Some people at Shuguang Film and Television suggested that they could shoot a "theatre version". Li Zhe is very happy to see this happen. It is enough for him to bring the Ultraman world over, and the complete task will be handed over to others.

The theatrical version of the project has also begun to be approved, which is to use the props from the previous shooting to shoot again. It is also necessary to make a powerful monster leather case, and then let the two Ultraman fight side by side.

There will not be only one theatrical version. After one is finished, another one can be made. After the success of the second Ultraman, the production of the third Ultraman is also on the agenda.

Li Zhe didn't worry about losing money. He didn't lose money just by selling copyrights for the first two films, and he could still sell toys, so it was impossible to lose money.

The "Dragon Ball" manga has also come out, and the global update is synchronized. Because of the endorsement of "Hokage", "Dragon Ball" has been welcomed by many people as soon as it came out, and the animation of "Hokage" has also begun to be updated, and it will be updated once a week. Status, and after the anime was updated, it received unanimous praise from the original manga and the anime fans who later entered the pit.

Because "Dragon Ball" was well received, the third working group also joined the animation production staff, and "Dragon Ball" will also be animated like "Naruto".

At present, all aspects of the company are developing independently, and Li Zhe came up with the idea of ​​'Autobot', that is, Transformers.

This is a big toy. It is much more playable than Ultraman and other toys, and the consumption is also very high. This toy is not only a toy for children, but also a toy for many adults.

On the earth, "Transformers" is one of the most successful commercial animations in history. Its success in the toy market and audio-visual market is unprecedentedly huge, so that it became popular all over the world in the 80s. There is a wave of "deformation" fever.It has been carried out before and after, live-action filmization and gamification.

In this world, there are also robots that can transform, and there are corresponding works to advertise these toys. For example, the largest toy company in the world currently has a series of transforming toys, which sell well, but these toys are essentially controlled by humans. In the anime, scientists also created these mechas, just like controlling fighter jets.

They didn't give life to these mechs.

Li Zhe knows that this is a very good idea, which will definitely have a huge impact on the original deformed toys, and will definitely touch the interests of some toy giants.

Suguang Group needs to make adequate preparations. When designing toys and related ideas in comics, Suguang must ensure patent protection, otherwise it will not be beautiful if it is plagiarized.

The creation of comics is to serve toys, which is the reason why "Transformers" can be produced. It is well understood that good works are made because capital wants to make money and toys.

After the "Transformers" project was confirmed, many people entered a closed state, signed a non-disclosure agreement, and could not communicate with the outside world. Everything is in full swing. Manga is to be done, but it must be done together with animation, and toys must also be produced. , everything must be carried out at the same time, and strive for toys to be produced and sold everywhere when the animation is released.

It's fun to bring toys to life.

(End of this chapter)