Superstars start as villains

Chapter 83 Two-line flowering.

Then, an interesting scene appeared. [Infernal Affairs 3] was released for one month, and the box office in the mainland exceeded 4000 million, while the box office of [Mobile] broke through 4800 million. The gap is still narrowing further.

"Director Feng, what do you think of [Infernal Affairs 3]? How does it compare to [Mobile Phone]?" The reporter obviously wanted to make trouble.

Xiaogangpao's expression changed when he heard the words. When [Mobile] was far ahead at the box office, he often flaunted his great achievements, and even showed contempt for [Infernal Affairs 3].

"I haven't watched [Infernal Affairs 3], so I can't compare it, but in my opinion [Mobile] is the best domestic Chinese New Year movie, and we have always had an advantage at the box office, and we are likely to surpass [Harry Wave Special and the Chamber of Secrets] became the box office champion of the year." At this point, Xiaogangpao can only hold on to it, and it won't lose if it loses.

And Xiaogang Pao was very smart to pull down [Harry Potter], firstly, to express that he only had the box office champion in his eyes, and did not pay attention to [Infernal Affairs 3] at all, and secondly, he wanted to promote it to domestic audiences through the media: He is not fighting for himself, but to defend the honor of domestic films.

However, the reporter did not agree with him: "According to what I know [Infernal Affairs 3]'s box office in Hong Kong has just exceeded 2800 million, if the mainland box office has reached 6800 million, does Director Feng still think he is in an advantage? "

"Are you a reporter? Are you worthy of being a reporter? Is this the same thing? According to you, who can compare with the global box office of [Harry Potter and the Chamber of Secrets]? Which media are you? I'm dangling in front of my eyes." Xiaogangpao cursed angrily.

Reporters these days are still honest, but they were rendered speechless by Xiaogangpao's scolding.

But for the rest of the reporters, this is excellent material, and I wish Xiaogangpao could scold me harder, for a moment the flash almost blinded Xiaogangpao's eyes.

After finally making his way to the Huayi meeting room, Xiaogangpao is still aggrieved. He has endured for so many years before he established his reputation as the "King of Lunar New Year Movies", but he was crushed by a movie from the National Teacher. That's all, seeing that [Mobile] is gaining momentum and is about to break his single box office record, and suddenly [Infernal Affairs 3] appears to compete with him for the annual box office championship. He is provoking someone up?
"Hey, what's the matter with Gangzi? With whom?" President Xiao Wang entered the meeting room, seeing that Xiaogangpao's expression was not very good, he asked with a smile.

Xiao Gang Pao shook his head, how can such a thing be said?It's too bad.

In fact, he didn't say anything, Mr. Wang guessed roughly that Huayi's production and distribution were all led by him, and today's meeting was also for this matter.

"The box office of [Mobile] is constantly declining, and we still need to step up efforts in publicity. In addition, the box office fluctuations of [Infernal Affairs 3] are not normal. What's going on, have you checked it out?"

The manager of the publicity department showed embarrassment when he heard it: "Mr. Wang, the decline in the box office of [mobile phones] is mainly due to piracy. Now not only pirated CDs are flying everywhere, but there are also video resources downloaded directly from the Internet. Increased publicity investment is just for others. It's just a wedding dress."

Mr. Wang showed displeasure on his face. Little Steel Cannon only makes one movie a year, and if he dies, he can only earn 2000 million yuan. What can Huayi do with such a big business with this little money?To put it bluntly, the movies of Little Steel Cannon are Huayi's signature, and it is necessary to ensure that this signature is bright and bright in order to get more money from other places.

The Information Department took a look at Mr. Wang's face, and said bravely, "Mr. Wang, I have already found out that the box office of [Infernal Affairs 3] has grown against the trend, mainly because [Base Camp] broadcast a show called [Who is Undercover] is a puzzle game, this game is very popular in college circles, the recent college holiday, abruptly raised the box office of [Infernal Affairs 3]."

"Oh? Is there any video material? Release it and have a look." President Xiao Wang's eyes lit up.

Soon on the projector in the meeting room, a video clip of "Who is Undercover" in the base camp appeared, not just the episode of Zhou Xing, since "Who is Undercover" became popular, this game has also become "Base Camp" The retention link, the gameplay is also becoming more and more diverse.

After the video was played, the conference room was silent. Some people didn't understand it at all, or they didn't bother to watch it. Xiaogangpao was one of them.

Some people understand it and can't help but marvel at the creativity of this game, and Wang Jinghua is one of them.

Mr. Wang took a deep look at the publicity director: "Look at how they do publicity. Don't think about spending money all day long. Use your brains. By the way, Sister Hua, can Zhou Xing come here?"

Wang Jinghua shook her head and said, "I approached him last year, but it didn't work out."

President Xiao Wang couldn't help feeling a little regretful when he heard the words. Of course, it was just one point. For Huayi today, there is no shortage of any big-name stars.

"Let me emphasize one more point, no matter what method you use, [the mobile phone] must win the top box office rankings in the mainland, understand?"

The boss moved his mouth, and his subordinates broke their legs. Huayi can be regarded as spared no expense this time, almost exchanging promotional expenses for the box office, and the actual conversion rate is frighteningly low.

However, such a simple and crude method is not useless. After 40 days of release, the box office of [Mobile] reached 5300 million, only 78 higher than the second-ranked [Harry Potter and the Chamber of Secrets].

However, "Infernal Affairs 3" was released early after only 35 days of release, with a box office of 4600 million, ranking third in the mainland's annual box office list.

In addition, "Infernal Affairs 3" has also been released in Xiangjiang, with a final box office of 3022 million, winning Xiangjiang's annual box office champion in one fell swoop.

For this, Media Asia is naturally overjoyed. This is Media Asia's first two-line movie, and the significance of it is definitely not just as simple as the box office data on the surface. The success of [Infernal Affairs 3] means that there is a vast The promising mainland market is embracing them.

The heroes among them are naturally Zhou Xing and Uncle Ming. Hu Jun's sense of presence is a bit low, and he is a supporting role, so he is naturally ignored.

After combining all kinds of information, Media Asia came to a conclusion that this time [Infernal Affairs 3] was able to achieve such a good box office in the mainland, Zhou Xing contributed a lot, Mai Zhaohui even wrapped him a 50 box office The red envelope can also be regarded as a thank you for his performance in "Infernal Affairs 1". Of course, the money must be paid by Media Asia.

Moreover, he not only has box office appeal in the mainland, but also has a strong influence in Xiangjiang. This time, his performance in "Infernal Affairs 3" was almost overwhelmingly praised by film critics, media, and audiences, even overshadowed. Wei Zi's limelight, this is a rare situation.

(End of this chapter)