Chapter 50 Sports Black Triangle

By the time Chen Xiaojian had a good meal outside and returned to the hotel after spending time, it was already eleven o'clock in the evening.

As soon as I got back to the room, I took off my clothes and prepared to take a shower and go to bed.The money was spent very smartly, and the house was bought very well, but after a day of running, I was exhausted.After taking a shower and laying down on the bed, it didn't take long to fall asleep. In the room, there was only the "whoosh" sound from the air outlet of the air conditioner.

On the second day, Chen Xiaojian got up early on purpose and got up at six o'clock.Then I simply packed up and went to the hotel's gym to prepare for fitness.I haven't run in the past two days, and the amount of exercise has dropped a bit, so I still have to pick it up early.

Otherwise, once the lazy soul wakes up after being idle for a few days, it will be difficult to change back.

Although the hotel has a gym, there are no people there. Just a few middle-aged strong men are making equipment. Chen Xiaojian walks to a treadmill and starts running in the morning.

After two days of no practice, Chen Xiaojian felt that his body seemed to be loose. After all, Chen Xiaojian's foundation is still too poor.

Chen Xiaojian ran on the treadmill for an hour and a half, the environment was different after all.After running indoors, I still had energy left, so I simply did a few sets of push-ups and sit-ups before going to wash off.After changing into dry clothes, I went to have breakfast.

A blue bus was speeding on the highway, and Chen Xiaojian was sitting in the bus.

The strong sunlight shone on Chen Xiaojian's face through the car window. Chen Xiaojian moved his body, turned his back slightly, stretched out his hand to close the curtains, then pushed down the brim of his hat, and continued to sleep.

After Chen Xiaojian got everything done, he spent a few days in Shanghai and went to see the Jinshan Football Stadium in Shanghai.The reason why he went to the Jinshan Football Stadium was not because Chen Xiaojian was a fan of Shanghai Shenxin Football Team, but because this stadium will be the final venue of this year's high school football league.

In fact, Chen Xiaojian would like to spend a few more days in Shanghai, but he has been out for a long time, and there are still people waiting for Chen Xiaojian at home.

It should be said that it is a big pusher. The players are waiting for Chen Xiaojian to come back for training. How can Chen Xiaojian continue to play comfortably?
It was originally initiated by Chen Xiaojian himself. He wants to participate in this year's high school football league. What's the matter with leaving everyone at home and playing wildly outside?And Chen Xiaojian's training time is very tight.

When the bus arrived in Yancheng, it was already past two o'clock in the afternoon. Chen Xiaojian got off the bus and went to the bathroom to wash his face.After sleeping in the car for a long time and being exposed to the sun, I was a little lazy. Now that I washed my face, I feel refreshed.

Sleep is the best way to refresh yourself.

Chen Xiaojian just carried his bag on his back like this, then he took out a cigarette and lit it, blowing out the circles under his eyes.

If Chen Xiaojian went back to the town, he would have to transfer directly at the station, but Chen Xiaojian walked out of the station while smoking a cigarette.

Today, Chen Xiaojian is just going to use the afternoon to settle the jerseys, sneakers and other sports equipment that he promised his friends.

After leaving the station, Chen Xiaojian stopped a taxi and went directly to the largest department store in Yancheng.

In Chen Xiaojian's plan, he is going in the direction of a quasi-professional team, so in terms of jersey equipment, Chen Xiaojian has very high requirements.

Higher requirements mean spending a lot of money, but Chen Xiaojian knows that it is unrealistic for those guys to buy these equipment by themselves.

Not to mention whether they are willing or not, there must be many parents who are unwilling, and letting them participate in the competition is already a blessing from heaven.If you know that it will cost so much money to play a bad game, you will know what the result will be.

So Chen Xiaojian didn't want them to buy these things themselves at the beginning, but planned to purchase them directly.

One of the main reasons is that Chen Xiaojian made a lot of money himself. Although there is not much left because he bought a house in Shanghai, it is still no problem to help them all buy a suit.

But now Chen Xiaojian wanted to see if there was a better way to obtain it. It would be best if he didn’t need to spend a penny. For Chen Xiaojian, the best way that came to his mind was of course “sponsorship”.

Why spend money when you can get things done without spending money?
The center of Yancheng City is not very far from the bus station, and it takes about 10 minutes to reach the destination after driving.

Chen Xiaojian paid the money and walked in with his bag on his back.

To be honest, this is the first time Chen Xiaojian has visited a commercial department store in Yancheng City.A high school student, how can there be so many opportunities to wander around the city.Moreover, the small town where Chen Xiaojian lives is relatively closed and developed, and most things can be bought directly in the town.

Besides, isn't there still online shopping?

The first thing to buy is naturally sports equipment. Chen Xiaojian went straight to the sportswear monopoly floor after entering the department store.

The sportswear monopoly is on the fifth floor of the department store. Since it was the first time for Chen Xiaojian to come, he went around and couldn't find a direct elevator.Helpless, I had to climb up the escalator. Although the method was different, the result was the same.

Going up to the fifth floor, you can see all the stores of major sports brands. Most of them are familiar to Chen Xiaojian. After all, the recognition of sports brands is relatively high.

Chen Xiaojian walked around inside and found the legendary "sports brand black triangle".

Nike, Adidas, Li Ning, three specialty stores.

In department stores in almost all cities, as long as there is Nike, there must be Adidas and Li Ning next to it.

The same goes for the other two, all three brands are very serious competitors to each other.

Nike and Adidas are the super giants of sports brands in the world. The two occupy an absolute share of the world's sports brands. They compete with each other in various sports fields and can be called sworn enemies.

Li Ning certainly does not have the ability to compete with top brands such as Nike and Adidas in the world.But it is different in China. After all, Li Ning is a domestic brand and has a natural advantage in China. Therefore, in this land of China, Li Ning has also fought against Nike and Adidas very happily.

These three are the most popular sports brands in China. They have been jokingly called the "Black Triangle of Sports Brands" by using such a seemingly joking way of opening stores in a row.

But now Li Ning's local advantage is getting weaker and weaker, and it has lost the ability to compete with Nike and Adidas.

The reason is simple. When more and more domestic sports brands appeared, the "home field advantage" that Li Ning used to compete with Nike and Adidas became no longer obvious.

And when those brands came out, they tried their best to seize the market with discounts and promotions, which also lowered the brand positioning of Li Ning, which is also a domestic brand.

(End of this chapter)

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