forced to be rich
Chapter 196 Perfect TV Station?
Chapter 196 Perfect TV Station?
Everyone understood and started discussing.
"It seems to be okay, Xiaoxi, what do you think?"
"The key is the broadcast form of the platform. Do we need to push and broadcast live like TV stations? If it is live push, we need a studio, and the investment is huge."
"What if it's like uploading a video?"
"In that case, it will be no different from Sharing Paradise, and it will not reflect the characteristics of the TV station."
"so……"
"Leaving aside these things, can this TV station succeed? I don't feel very at ease."
"I didn't make any of the shows myself, so of course it's unreliable!"
"That's why, can the programs people make work?"
"This... who knows."
"Okay, everyone be quiet!"
Zhou Ye clapped his hands to calm everyone down, and said with a light smile: "The problem that Sister Xi said just now, in my vision, the program must be pushed live, so that it is a TV station.
And only this mode can reflect the overall grade of our program. If it is replaced by the original sharing mode, it will be dispensable for the audience, and they will not watch the live broadcast on time. "
Chen Xi raised his hand and said: "In this way, our investment will be large. Although the 5G network has solved the problem of push speed, the hardware expenditure is very large."
Zhou Ye waved his hand and said, "The problem in the studio is easy to solve, isn't it just money? You have money! Besides, we haven't sold the advertising space yet!"
"Uh……"
Forget that this guy owns a mansion worth billions.
Zhou Ye continued: "The reason why I think the network TV station I conceived has the possibility of success is another reason, which is the issue of profit!
The interests mentioned here do not refer to our interests, but the benefits that people share videos and bring to themselves!
According to our original plan, the purpose of sharing paradise is to let people participate in the 3D video shooting, and then share it with everyone.
And sharing is a voluntary, autonomous, and spontaneous behavior. Since it is not mandatory, it is full of uncertainty. Sharing needs to be promoted by us to achieve good results, that is, people lack initiative.
My hypothetical network TV station is not free when recording people's videos, but needs to pay people copyright fees, and the programs produced by people themselves for us to use for commercial operations must also charge copyright fees.
In this way, people have benefits, and the problem of sharing initiative is solved.
From another point of view, it solves the problem of program quality and quantity. It is profitable. Naturally, the better the quality, the easier it is to get hired. The more programs hired, the more income. Everyone should understand this problem, right?
Then there is the question of development.
When people benefit from sharing, it will naturally attract the attention of professional production teams, that is, film and television companies. If there is interest, they will naturally find our platform with their own works.
With the addition of these regular military programs, the quality of the programs can be further improved, and the program structure of our network TV station can be enriched and expanded to form a complete set of TV programs! "
"call……"
When everyone saw that the PPT on the curtain had reached the last page, they all heaved a sigh of relief and looked at Zhou Ye differently.
The idea of my own boss... It's so shocking!
Utilize the driving force of people's sharing, build your own TV station, and after attracting attention, attract professional and regular troops, tie them to your platform, and let them work for you.
In this way, there is not much investment in itself, just building a platform, and the most is the investment in playback hardware and talents.
Is it difficult to invest in hardware?
It's not difficult, as long as you have money, you can buy it.
Is the venue difficult?
Not difficult, my boss owns a building!
Is talent difficult?
It's not difficult. Every year, TV stations and radio stations leave a large number of professionals, and they can still poach corners!
"Perfect TV station! In the future, the perfect building will be renamed as the perfect TV building. What do you think?"
Seeing that everyone was thinking, Zhou Ye was a little complacent. It seems that you are shocked, right?
"I have a question!"
Meng Xinyao raised her hand and said: "Where is our profit point? Is it paid to watch or free to watch? If it is paid, how to charge? If it is free, does it still rely solely on advertising?"
If there is investment, there will naturally be benefits.
They are not charities, and naturally they want to make money.
Moreover, according to Zhou Ye's model, they have to pay the copyright fee for sharing the video, which requires investment, and it is impossible without income.
"You will tear me down!"
Zhou Ye nodded to his friend and said with a smile, "Actually, I haven't thought about the income issue yet. What do you mean?"
Meng Xinyao answered: "The threshold for free is low, but if you only rely on advertising fees, it is easy to be controlled by others and it is not stable. I prefer to pay to watch."
Chen Xi also nodded and said: "That's right, and in foreign countries, there has been a mature model of paying for viewing. Our fees can be low, but they must be charged.
Otherwise, it will appear that our TV station is not up to standard. After all, we are a private enterprise without official subsidies, and we cannot let the audience develop a habit of not caring whether they watch it or not.
Audiences don't know how to cherish it, which is another reason why the ratings of TV stations can't increase. Of course, this is a problem with traditional TV stations, and we don't need to follow their model. "
Zhou Ye nodded in agreement, and then said, "This is something to do later, and it will be improved in future plans. Do you have any comments on the Internet TV station?"
Brother Wu raised his hand and said, "The whole [-]/[-] program is too difficult, we need to prepare too many programs!"
"We don't need to do 24-hour programs!"
Zhou Ye waved his hand and said: "We are not like regular TV stations with official missions, we have to broadcast programs for 24 hours, even regular TV stations will not have programs for 24 hours during the trial broadcast period.
Remember the most famous "color TV signal test chart" ball in the TV station?It's not a problem if they don't have a show late at night.
My idea is that during the trial broadcast period, it is enough to produce 2-3 hours of programs during the prime time at night. Anyway, it is a trial broadcast. "
At this time, Meng Xinyao stood up excitedly and said, "What about the type of program? It can't be all 3D video programs shot by people, right?
Watching 3D videos for a long time is also harmful to the eyes. Can there be 2D flat programs in terms of program types?Such as news, interviews, variety shows, food..."
"There must be!"
Seeing Meng Xinyao's excitement, Zhou Ye knew that she was still thinking about the program she planned, and said with a light smile, "I said before that we are not a regular TV station, and we don't need to arrange programs according to the routine of the TV station.
Relaxed, happy, free and casual, viewers can broadcast whatever programs they like, and if their eyes are tired from watching 3D videos, they can switch to relaxing programs.
I’ve watched a lot of comedy dramas, and my jaw dropped from laughing. Then change to more serious programs like news. The genre is not limited. Anyway, the TV station is our own. As long as the program does not violate the regulations, the arrangement is reasonable. Whatever type of program you want to be on What show is on.
The things of traditional TV stations are already behind for us. We don't need to follow their model. The orientation is based on the interests and hobbies of the audience! "
(End of this chapter)
Everyone understood and started discussing.
"It seems to be okay, Xiaoxi, what do you think?"
"The key is the broadcast form of the platform. Do we need to push and broadcast live like TV stations? If it is live push, we need a studio, and the investment is huge."
"What if it's like uploading a video?"
"In that case, it will be no different from Sharing Paradise, and it will not reflect the characteristics of the TV station."
"so……"
"Leaving aside these things, can this TV station succeed? I don't feel very at ease."
"I didn't make any of the shows myself, so of course it's unreliable!"
"That's why, can the programs people make work?"
"This... who knows."
"Okay, everyone be quiet!"
Zhou Ye clapped his hands to calm everyone down, and said with a light smile: "The problem that Sister Xi said just now, in my vision, the program must be pushed live, so that it is a TV station.
And only this mode can reflect the overall grade of our program. If it is replaced by the original sharing mode, it will be dispensable for the audience, and they will not watch the live broadcast on time. "
Chen Xi raised his hand and said: "In this way, our investment will be large. Although the 5G network has solved the problem of push speed, the hardware expenditure is very large."
Zhou Ye waved his hand and said, "The problem in the studio is easy to solve, isn't it just money? You have money! Besides, we haven't sold the advertising space yet!"
"Uh……"
Forget that this guy owns a mansion worth billions.
Zhou Ye continued: "The reason why I think the network TV station I conceived has the possibility of success is another reason, which is the issue of profit!
The interests mentioned here do not refer to our interests, but the benefits that people share videos and bring to themselves!
According to our original plan, the purpose of sharing paradise is to let people participate in the 3D video shooting, and then share it with everyone.
And sharing is a voluntary, autonomous, and spontaneous behavior. Since it is not mandatory, it is full of uncertainty. Sharing needs to be promoted by us to achieve good results, that is, people lack initiative.
My hypothetical network TV station is not free when recording people's videos, but needs to pay people copyright fees, and the programs produced by people themselves for us to use for commercial operations must also charge copyright fees.
In this way, people have benefits, and the problem of sharing initiative is solved.
From another point of view, it solves the problem of program quality and quantity. It is profitable. Naturally, the better the quality, the easier it is to get hired. The more programs hired, the more income. Everyone should understand this problem, right?
Then there is the question of development.
When people benefit from sharing, it will naturally attract the attention of professional production teams, that is, film and television companies. If there is interest, they will naturally find our platform with their own works.
With the addition of these regular military programs, the quality of the programs can be further improved, and the program structure of our network TV station can be enriched and expanded to form a complete set of TV programs! "
"call……"
When everyone saw that the PPT on the curtain had reached the last page, they all heaved a sigh of relief and looked at Zhou Ye differently.
The idea of my own boss... It's so shocking!
Utilize the driving force of people's sharing, build your own TV station, and after attracting attention, attract professional and regular troops, tie them to your platform, and let them work for you.
In this way, there is not much investment in itself, just building a platform, and the most is the investment in playback hardware and talents.
Is it difficult to invest in hardware?
It's not difficult, as long as you have money, you can buy it.
Is the venue difficult?
Not difficult, my boss owns a building!
Is talent difficult?
It's not difficult. Every year, TV stations and radio stations leave a large number of professionals, and they can still poach corners!
"Perfect TV station! In the future, the perfect building will be renamed as the perfect TV building. What do you think?"
Seeing that everyone was thinking, Zhou Ye was a little complacent. It seems that you are shocked, right?
"I have a question!"
Meng Xinyao raised her hand and said: "Where is our profit point? Is it paid to watch or free to watch? If it is paid, how to charge? If it is free, does it still rely solely on advertising?"
If there is investment, there will naturally be benefits.
They are not charities, and naturally they want to make money.
Moreover, according to Zhou Ye's model, they have to pay the copyright fee for sharing the video, which requires investment, and it is impossible without income.
"You will tear me down!"
Zhou Ye nodded to his friend and said with a smile, "Actually, I haven't thought about the income issue yet. What do you mean?"
Meng Xinyao answered: "The threshold for free is low, but if you only rely on advertising fees, it is easy to be controlled by others and it is not stable. I prefer to pay to watch."
Chen Xi also nodded and said: "That's right, and in foreign countries, there has been a mature model of paying for viewing. Our fees can be low, but they must be charged.
Otherwise, it will appear that our TV station is not up to standard. After all, we are a private enterprise without official subsidies, and we cannot let the audience develop a habit of not caring whether they watch it or not.
Audiences don't know how to cherish it, which is another reason why the ratings of TV stations can't increase. Of course, this is a problem with traditional TV stations, and we don't need to follow their model. "
Zhou Ye nodded in agreement, and then said, "This is something to do later, and it will be improved in future plans. Do you have any comments on the Internet TV station?"
Brother Wu raised his hand and said, "The whole [-]/[-] program is too difficult, we need to prepare too many programs!"
"We don't need to do 24-hour programs!"
Zhou Ye waved his hand and said: "We are not like regular TV stations with official missions, we have to broadcast programs for 24 hours, even regular TV stations will not have programs for 24 hours during the trial broadcast period.
Remember the most famous "color TV signal test chart" ball in the TV station?It's not a problem if they don't have a show late at night.
My idea is that during the trial broadcast period, it is enough to produce 2-3 hours of programs during the prime time at night. Anyway, it is a trial broadcast. "
At this time, Meng Xinyao stood up excitedly and said, "What about the type of program? It can't be all 3D video programs shot by people, right?
Watching 3D videos for a long time is also harmful to the eyes. Can there be 2D flat programs in terms of program types?Such as news, interviews, variety shows, food..."
"There must be!"
Seeing Meng Xinyao's excitement, Zhou Ye knew that she was still thinking about the program she planned, and said with a light smile, "I said before that we are not a regular TV station, and we don't need to arrange programs according to the routine of the TV station.
Relaxed, happy, free and casual, viewers can broadcast whatever programs they like, and if their eyes are tired from watching 3D videos, they can switch to relaxing programs.
I’ve watched a lot of comedy dramas, and my jaw dropped from laughing. Then change to more serious programs like news. The genre is not limited. Anyway, the TV station is our own. As long as the program does not violate the regulations, the arrangement is reasonable. Whatever type of program you want to be on What show is on.
The things of traditional TV stations are already behind for us. We don't need to follow their model. The orientation is based on the interests and hobbies of the audience! "
(End of this chapter)
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