Gastronomy God

Chapter 166
In fact, just as Zhang Zhan expected, the relevant executives of Bishengju and Laoganda Condiment Company did not realize the seriousness of the problem at all.

Executives at both companies have also been preoccupied with their companies' past achievements, rather than looking directly at the existing crisis.

Facing the explosive sauce of Happy Sweet Sauce, they didn't react at all, but felt that the situation was wrong, and joined forces with the Seawater Soy Sauce Group to launch industry supply chain sanctions on Renjian Shenchu ​​Catering Co., Ltd.

The helmsmen of these two companies are different from Zhang Zhan. Not every helmsman is sober enough to bow his head and seek cooperation from companies that are weaker than his own.

The people in charge of Bishengju and Laoganda did not know that Seawater Soy Sauce Group had already cooperated with Renjian Shenchu ​​Catering Co., Ltd. at this time.

Seawater Soy Sauce Group has reached a strategic partnership with Renjian Shenchu ​​Catering Co., Ltd. The two parties share channels, jointly sell happy sweet sweet sauce, and fully capture the condiment sauce production market.

In this case, how can other sauce companies resist?
After the large-scale production of Happy Sweet Sweet Sauce, the market share will be one-sided, and it will fall to Seawater Soy Sauce Group and Renjian Shenchu ​​Catering Co., Ltd. in an all-round way.

The two companies, Bishengju and Laoganda, have no resistance at all, and the market share of sauces will only decline rapidly.

A big company without core competitiveness is actually just an empty shell.

The public is not that stupid. They know what a good product is, and they will not choose a sauce that is not strong enough.

Long before Cheng Xin got the secret recipe of Happy Sweet Sweet Sauce, Cheng Xin knew that it was an epoch-making sauce that would re-divide the current sauce market share.

In this incident, Zhang Zhan's strategy of retreating and advancing successfully allowed the company to board the big ship of Human World Divine Chef Catering Co., Ltd. and develop together with Human World Divine Chef Catering Co., Ltd.

Human God Kitchen Catering Co., Ltd. makes a lot of money, and Seawater Soy Sauce Group makes a small amount of money.

Overall, it's not a loss.

Because other condiment companies will definitely lose money, and no company can survive under the pressure of Happy Sweet Sauce products.

The condiment market is also a winner-takes-all market.A good sauce will make every consumer perceive it, so that consumers can make the right choice.

However, poor sauces and unpalatable sauces will be ruthlessly pushed into the cracks of history by consumers, and will never see the light of day again.

Cheng Xin's principle of running a company is very simple, that is to make friends with users and win the trust of users and friends with good products.

The reason why Human World's Kitchen is expanding so slowly is because of Cheng Xin's high standards for opening a branch.Every small shop must have a master chef in order to open a shop to provide delicious food for diners.

However, the leaders of other companies may have lost their original intention to be a company long after the company became bigger. After the wealth and freedom, they forgot why they set out in the first place, and then handed over the company to professional managers for management. For the company's affairs, he is only responsible for the company's general direction planning.

In the end, it is clear at a glance what the two options will lead to.

A great company wins people's hearts, and Cheng Xin is practicing this.

After getting the system, Cheng Xin's situation suddenly became bigger, no longer limited to petty profits, but with a pure and supreme heart, simply providing the best service for every diner.

Winning the hearts of as many people as possible is the biggest pattern.

In fact, before Happy Sweet Sauce appeared, for so many years, the top three in the condiment market have always been Laoganda, Seawater Soy Sauce Group, and Bishengju Group.

Big companies have no pressure, but must ensure annual profit growth, choose crazy marketing activities to attract more users to buy their own sauces.As for the quality of the sauce, the person in charge of a large company will not care.

Over the past ten years, the taste of seawater soy sauce group has not changed in any way.

This is the saddest thing for consumers.

……

"Chen Wen, I have already decided to cooperate with Seawater Soy Sauce Group, and you must have received the relevant cooperation application. Don't neglect the other party's personnel. After cooperating with Seawater Soy Sauce Group, our company's development speed has accelerated. This is A win-win situation."

Cheng Xin persuaded Chen Wen to pay attention to this cooperation in an impersonal tone.

Cheng Xin was afraid that Chen Wen would neglect the other party's staff.

In fact, Renjian Shenchu ​​Catering Co., Ltd. has only been established for half a year now, and there are no contacts in the offline supermarket sales market at all, and the promotion and development of sauces are very hindered.

Happy Sweet Sauce sells so well in Tianfu, but it still relies on the channel of Mingxuan Food Processing Factory in Tianfu Province.

Now, with the powerful alliance of Haihai Soy Sauce Group, Kaixin Tiantian Sauce has no worries about selling.

In the market, every consumer who comes into contact with Happy Sweet Sauce has an extremely high evaluation:
"This sauce is unheard of, and the taste is directly divine."

"Buy it and you're done. This sauce is the biggest highlight in the century-old sauce market."

"A work of ingenuity, you can discover the power of this sauce without putting your heart into it."

Both the taste and word-of-mouth are full-score sauces, and there is no reason why it should not become a hit in the sales market.

The offline sales market has already cooperated with strong enough partners, and Cheng Xin has also improved the process of the online sales market.

On Weibo and P stations, Cheng Xin uploaded the address of the online shop, attracting more people's attention to Happy Sweet Sauce.

These days, Cheng Xin has already become a well-known big blogger and big UP master. His series of cooking teaching videos have won the recognition of the public, especially the recognition of high-quality groups.

In Shenchu ​​Xiaodian, which sells Dongpo elbow for 1998 yuan and twice-cooked pork for 2998 yuan, Cheng Xin uploaded the relevant cooking skills of the dishes on the website, and selflessly disclosed every step of the step, for fear that people who watched the video would not understand. will cook these dishes.

Even if the general audience's cooking skills and theoretical knowledge are not strong, they can roughly cook a Dongpo elbow and twice-cooked pork with good taste. This is the charm of Cheng Xin's cooking teaching video.

Now, as soon as Cheng Xin releases the website of his own sauce, many people are willing to buy a bottle online to support it.

Most netizens still don’t know the power of happy sweet sauce, how delicious this sauce is, and how much value this sauce has to enhance the taste of dishes.

The Internet is very divided, and everyone only wants to pay attention to what they want to pay attention to.

Not everyone is always paying attention to the relevant news about the God Kitchen Catering Co., Ltd., not to mention that the happy sweet sauce was only sold in Tianfu Province before.

Now, more people have learned about Happy Sweet Sauce through Cheng Xin’s advertisement, which is good news.

Unlike other bloggers who are disgusted with advertising, most of the audience expressed their support for Happy Sweet Sauce in the comment area.

At this moment, Happy Sweet Sauce, both online and offline, has experienced a huge sales explosion.

Now is also the time when Happy Sweet Sauce really goes crazy.

Produced by Human Kitchen Catering Co., Ltd., it must be a boutique.

(End of this chapter)