Dad's Entertainment Life

Chapter 615 Planning (Part [-])

Today's animation industry park seems a bit disorganized.

The area around the animation industry park as the core has completely become a construction site, and the animation and game business center plan jointly promoted by the relevant departments of the Shanghai Stock Exchange and Tonghua Animation and other animation companies is advancing in an orderly manner.

"In time, this area will become the world's largest business center integrating various functions such as comic creation, animation production, game production, special issue distribution, peripheral product design and production, work product release, and animation carnival activities."

In the meeting room of Tonghua Animation, Xiao Yunfang pointed to the entire planning map and Lin Qirong introduced that she is the actual promoter of this plan and knows the situation of this project like the back of the hand.

"At present, Red Maple TV, Shonan TV, Blue Ocean TV, CCTV Channel, Kyoto Satellite TV and other TV stations intend to establish their own animation channels here, and other TV stations also intend to establish new animation channels. In the future, our animation works will be broadcast channels. will be greatly improved.

Animation giants such as Shueisha, Bonessha, Kadokawa Shoten, Disney, and DC also intend to set up branches or offices in this place.

The presence of these companies will greatly enhance the influence of our business center, and it will also help our Chinese animation companies to learn closely the operating models of these animation giants and strive for improvement.

According to your imagination, we can have more and richer cooperation with them in the future, such as cooperating in the production of animated films, and let our animated films be broadcast all over the world through their channels. "

Lin Qirong nodded with a smile, "Many people questioned that we were seeking skins from tigers, but the previous development path has already proved that it is difficult for us to find a suitable path for our development. Why don't we get close to these animation giants and combine our own reality to find A style that suits us, and a path that suits us.

And through cooperation, we can also enter the neon and American markets more easily, allowing our works to exert influence in these places.

When reporting to the leaders of relevant departments, I also emphasized this point.

In today's Internet age, it is impossible for us to completely ban the works of these animation giants from entering the country. It is better to let go of some of them and let us control this channel ourselves.

We also have to believe that our audience has their own judgment and will not be affected by the influx of these works and products.

At the same time, we can create works that everyone likes, and we will definitely be liked by everyone.

This point of view has been recognized by them, so the construction of this commercial center has taken place.

In the future, this place will become a mecca for anime fans all over the world, I have no doubt about it. "

Xiao Yunfang smiled and nodded, "Me too."

Lin Qirong stood up and looked at the area under construction with his hands behind his back, full of emotion in his heart.

"I didn't expect this plan to turn out like this, but it's better than I imagined before."

Xiao Yunfang stood beside him and said, "I feel very special now, it seems that every step I take has a special meaning.

If someone had told me before that we could get to this point within a few years, I would not have believed it. "

"I would like to thank Young Master Qiao for this." Lin Qirong smiled, "Without his childish temper, you would not be able to find a husband a thousand miles away, and we would not have such an excellent manager like you.

It's been a lot of hard work for the past few years. "

Xiao Yunfang's eyes showed a look of reminiscence, "I didn't think of this at the time, I just thought about finding a place to stay first, and then slowly approaching Qiao Feng, I didn't expect to have such a result.

In fact, those of us all understand that although the scale of the company has grown very large now, the most important thing is the works you provided us before. Works such as "Little Pig Peggy" and "Pao Wang Team Make Great Contributions" are still the most popular. Popular works, in terms of juvenile animation, "Slam Dunk", "Drama Kitty", "Cardcaptor Sakura" and "Summer Book of Friends" are still our reliance.

On this solid foundation, we can boldly encourage other employees to use their imagination and creativity to continuously launch their own works. Of course, so far there have been no explosive works like these works.

Now that the development of the company has basically been finalized, I will focus on the production of animated films, which is our breakthrough to the world. "

"You are very considerate. The Tonghua animation you are in charge of can be said to be the company's basic industry. Many industries rely on you to exist. While maintaining stable growth, it is necessary to find the next breakthrough.

Animated movies are a very special field with huge market demand. However, there has never been a hit movie that everyone likes. Even our "Paw Paw Team" and "Super Wings" theatrical versions have not taken off. to such an effect.

It's not that the audience doesn't buy it, it's just that there is no work that both adults and children like.

In this regard, I have high expectations for "Castle in the Sky", and I hope it can achieve this goal, because it is an animated film in the true sense of our Tonghua Group, an animated film with its own soul, it will Use your own plot and characters to move and conquer the audience, just like ordinary movies. "

"Why don't we take a look at the samples? Although it's still under intense production, the first version has already come out. We can take a look first, and then you can give us some comments."

Lin Qirong nodded, and came to the special screening room with Xiao Yunfang and others to watch the animation film "Castle in the Sky" independently produced by Tonghua Animation.

Familiar yet unfamiliar characters, familiar yet unfamiliar plots, familiar yet unfamiliar Sky Castle...

After all, it is an animated film made by Chinese people, and it has many differences from the "Laputa in the Sky" in the previous life. The staff made bold changes to the characters, plot and setting.

However, Lin Qirong is very satisfied with this. Only by daring to change and making changes based on the actual situation can he produce works that are more suitable for Chinese audiences.

Especially the scenery inside, after modifications, is even more beautiful than before. Laputa, the City in the Sky, has also become more spectacular, shocking, and more effective.

This all depends on the powerful functions of the super animation production software. At the same time, the Tianqin special effects team led by Cui Haohao also contributed a lot.

What remains unchanged is the passion and emotion, which makes this animated film still so moving.

After the broadcast, Lin Qirong affirmed it, and at the same time pointed out many deficiencies in it. In terms of details, more improvements are needed, more improvements and greater improvements are made.

"We don't know what the outcome of this movie will be after it is released, and we don't want to think about how high the box office will be and how high the evaluation will be.

We must base ourselves on the fundamentals, put ourselves first, make animations we like, and make movies we are satisfied with. Only if we are satisfied and like it, I believe those audiences will also like it. "

Everyone nodded, this is the concept that Lin Qirong has always emphasized, and they have never forgotten it.

"I'm looking forward to the release of this movie." Lin Qirong said with a smile, "When the time comes, I will take Tong Tong to watch it together, I believe she will like this movie."

"That would be great."

Lin Qirong walked around the company and returned to Xiao Yunfang's office again.

Lin Qirong said, "The atmosphere in the whole company is very good, you have put a lot of thought into it."

Xiao Yunfang smiled softly, "You said that we are the most important part of the entire group, so you dare not slack off in the slightest.

In animation, the most important thing is inspiration and talent, and hard work and overtime are just the most basic things.

For how to give full play to the imagination and enthusiasm of the staff and encourage them to come up with feasible ideas, we have been thinking of various ways, and now we have finally achieved certain results.

The whole company has formed an effort to complete the work, boldly create the ideas in their minds, and then get the company's encouragement and support to turn them into real works.

Although the cost is not small, it is the only way to go, and we will stick to it. "

"It's great." Lin Qirong praised, "This time I also brought you a gift."

A gleam flashed in Xiao Yunfang's eyes.

Lin Qirong handed her a document bag, "This is the work I created during this period, it is also an animation film, but it is closer to a live-action film, and it is a huge challenge for you.

If you can create this movie, then Tonghua Animation should be qualified to wrestle with many animation giants. "

Xiao Yunfang opened the file bag, and immediately immersed herself in the contents.

"I have a very complete vision for this movie," Lin Qirong explained, "This is only the first one, and I plan to make at least three more."

Xiao Yunfang watched it for a while before raising her head and praised, "It doesn't feel like an ordinary animation, but a live-action movie, and the plot is very humorous."

Lin Qirong smiled, "3D animation movies are originally the jewel in the crown of animation movies. This "Kung Fu Panda" is an action comedy movie that has extremely high requirements for animation production technology and special effects technology. Even if you can't It is not surprising that it is completed. I think you can dig more animation producers and work hard to complete this animated film step by step.

When you present it perfectly, Tonghua Animation can become the same existence as giants like Disney and DC. "

Xiao Yunfang showed a firm look in her eyes.

"Become an animation giant like Disney and DC? Such a goal is quite challenging."

Lin Qirong smiled happily, stood up and looked at the scenery outside the floor-to-ceiling windows with his hands behind his back.

"There is another task that I need you to complete."

"What mission?"

Lin Qirong said softly, "Do you know Flying Universe?"

　"Kung Fu Panda" is an American action comedy film with the theme of Chinese Kung Fu. The film is set in ancient China, and its scenery, scenery, costumes and food are full of Chinese elements.The story tells the story of a clumsy panda who aspires to become a martial arts master.The film is directed by John Stephenson and Mark Osborne, and produced by Melissa Cobb.Jack Black, Jackie Chan, Dustin Hoffman, Angelina Jolie, Lucy Liu, Seth Rogen, David Crossel and Ian McShane, among others.

　　
　
(End of this chapter)