Basketball Myth: Super Guard

Chapter 812 The contract is negotiated, making money every day!
4 million RMB in 1.6 years, with an average annual endorsement fee of 4 million RMB.

This contract is close to 1700 million U.S. dollars when converted into U.S. dollars, and the average annual endorsement fee is higher than that offered by Adidas, Nike, and even Li Ning.

But Qin Hao believes that Anta will agree.

Because he doesn't need Anta to pay immediately, but buys shares in Anta with the endorsement fee and becomes a shareholder of Anta. In fact, Anta doesn't need to pay a penny, at least for the time being.

As for how much Qin Hao's shares are worth in the future, that is a matter for the future. For Anta, this is much easier to accept.

Adding this is equivalent to a deep binding between the two parties.

Assuming that something has changed in the past few years, the cooperation situation is not high, both parties are not satisfied, or they have not been able to obtain enough benefits, then naturally it will be a hit and a break up.

But if everything goes well, not to mention that Qin Hao will become stronger in the future, as long as he can maintain his current performance, Anta will definitely be able to make a lot of money, and Qin Hao will also be able to make a lot of money.

Four years later, it will be easier for Anta to keep Qin Hao.

As for the high endorsement fee and the high share of sneaker sales, it doesn't matter. If Qin Hao wants to help them share the risk, he must give enough sweetness.

So Qin Hao believes that Anta will not reject his conditions.

For an NBA player, sneaker endorsements can be said to be the most important.

After confirming the sneaker endorsement, the rest is the endorsement of some other companies, such as BMW, Coca-Cola, China Life Insurance, Mobil Oil, Omega Watches, etc.
Naturally, it was impossible for Qin Hao to endorse all of them, so he only selected some of them. Many contracts that Martin thought were good were rejected by Qin Hao, which made Martin feel distressed.

In the end, besides Anta, Qin Hao chose 5 companies, but the specific endorsement contract needs further negotiation.

Qin Hao didn't mind the lion's open mouth. With his current achievements and popularity, backed by the huge Chinese market, and a bright future, it's reasonable to ask for a higher price.

There is no such thing as "sneaker sales share" in these companies, and they are not sports brands. In addition, some companies are too large, such as BMW, and they will definitely not accept Qin Hao as a shareholder. Qin Hao's endorsement fee is right. It's nothing to others.

Therefore, Qin Hao of these companies did not think about buying shares, but simply endorsed, but shortened the number of years and increased the average endorsement fee.

In fact, this is exactly what some companies think.

Signing a long-term contract with Qin Hao is very risky, as long as they can avoid or reduce this risk, they would rather spend a little more money.

However, Qin Hao has added a clause to the endorsement contracts with these companies - requiring at least 60.00% of the endorsement fee to be paid in advance.

Generally, this type of endorsement is not a one-time payment. Like the salary of the NBA, it is paid according to a certain period, usually one year.

This is also to avoid risks.

And Qin Hao asked for a one-time payment of at least 60.00% of the endorsement fee, which is the same as his early withdrawal of salary from the 76ers. He needs to get the money in advance to make other investments.

Jiang Xue has already established an investment company, and with more and more investment projects, the stalls are getting bigger and bigger, and the funding problem has become more and more serious.

"All right."

Several endorsement contracts have already been negotiated with Martin. Qin Hao lay comfortably on the sofa and said, "That's it, let's sign these first. Martin, you are responsible for the specific negotiations."

"Don't worry." Martin said to himself, "I will definitely get it done."

Now these companies are queuing up to pick them. Although Qin Hao's conditions are a little bit too much, he believes that these companies will agree.

Martin's work efficiency is very high. A few days later, he came to Qin Hao's house again and reported to Qin Hao about the advertising endorsement contract.

This time Martin's face was no longer sad, but high-spirited.

Seeing him like this, Qin Hao knew that the matter should be good, and asked with a smile: "How about it, which company did you negotiate with?"

"Haha." Martin laughed, quite proud of himself, "It's not that we have negotiated with any company, but with these companies."

"Oh?" Qin Hao raised his eyebrows, looking at Martin's business ability with admiration, "It's only been a few days, and you've settled everything? Have these companies agreed to my conditions?"

Martin said: "I've been so busy these days that I've been flying, even eating and sleeping on the plane. But the contract was finally negotiated, and they agreed to all your conditions."

Including Anta, there are a total of six companies, that is, six endorsement contracts.

Almost all of these contracts need to be amended according to Qin Hao's intentions, and some of the amended clauses seem a bit "excessive". For example, Qin Hao requires a one-time payment of at least 60.00% of the endorsement fee. Just like running.

Qin Hao thought that Martin must have spent a lot of effort, and might even fail to reach an agreement, but he didn't expect that he would settle it in just a few days.

"Awesome." Qin Hao gave Martin a thumbs up and thumbs up manually.

"Haha." Martin laughed again. He took out the new contract from his bag and showed it to Qin Hao.

Qin Hao took a look, there was no discrepancy, they were all drafted according to his request, but there was a note in it, that is, Qin Hao could not sign too many endorsements.

Seeing this, Qin Hao was taken aback.

It seems that the "high-end route" is on the right track. No wonder these companies will agree. It turns out that they have the intention of "monopolizing resources".

But this is what Qin Hao planned, so it doesn't matter.

"Well, I'm fine." Qin Hao put down the contract.

"Great." Martin clapped excitedly, and said, "Several companies hope to complete the signing as soon as possible. Look at the schedule."

"anytime."

"Then I'll reply to the advertiser later. A press conference will be held later to shoot advertisements. By the way, in order to launch exclusive sneakers for you, Anta will send specialized technicians over, and you may be required to cooperate in measuring some data at that time." , will take some time."

The contract has been negotiated, and the rest is some specific things.

These are all the meanings in the question, and Martin will contact the other party to make specific arrangements. At that time, Qin Hao only needs to appear on the stage.

After everything was settled and Martin was sent away, Qin Hao also heaved a sigh of relief. For the time being, he didn't plan to sign more endorsements. These few were enough, and signing too many would not be in line with his "high-end personality".

Moreover, these contracts are all big contracts, and Anta's contract alone is worth more than [-] million yuan. It's a pity that Qin Hao invested in the endorsement fee and couldn't get any money.

However, the other five contracts are not bad. Together, Qin Hao can get more than 4000 million US dollars this time, and after taxes and fees, there should be more than 2000 million US dollars left.

This is not a small amount of money, and it can be regarded as a relief for Jiang Xue's investment company.

(End of this chapter)