The strongest brain in entertainment

Chapter 199 The Advertising Department Is Not as Good as You

After bidding farewell to President Sun, Zhu Kang led Li Fan to his office and briefly talked about the development direction of "The Age of Chinese Studies".

"Guoxue Times" is a comprehensive strategic transformation of "Poetry". It mainly focuses on mobile phone clients, and at the same time, it also uses the form of "content embedding" to output content on other news terminals. This concept is not new. The software based on Chinese studies is just their family.

While the two were chatting, someone knocked on the door.

The girl who came in was only 20 years old. She had pretty features and a voluptuous figure. She was wearing a smart workplace skirt and bright silver high heels. She walked in with a click and said: "Hello, Editor-in-Chief Zhu!"

Editor-in-chief Zhu nodded and said to Li Fan: "Xiaofan, let me introduce you. This is Lu Yaya. She will be responsible for editing and reviewing your future manuscripts."

Li Fanke stretched out his hand politely and said, "Hi, Sister Yaya, my name is Li Fan!"

"Hello, my name is Lu Yaya." Lu Yaya smiled and shook hands with Li Fan, but at this moment she really wanted to go up and kick Li Fan a few times, and thought to herself: Are you pretending not to know me?You kid has no integrity!
"Sister Yaya, please introduce to me the writing requirements for our famous column in "The Age of Chinese Studies" later, thank you."

"You are welcome, this is what I should do!"

……

When the two walked out of Zhu Kang's office together, Lu Yaya said, "Hey, Li Fan, you really wrote "On Poetry"?"

"Yeah, why don't you believe me? Then when I write any articles in the future, I'll just write low-quality articles, right?"

Lu Yaya raised her hand and knocked him on the head and said, "You don't want to ask about Xiaolan's current situation?"

"Oh... By the way, tell me how to calculate the royalties for publishing articles."

Lu Yaya sighed deeply, this kid was too cold.

She took Li Fan to the cafeteria for a meal, asked about his recent study and life status, and then reluctantly brought up the topic of Wang Lan, but Li Fan was still not interested.

After sending Li Fan away, Lu Yaya continued her part-time job. She sat at her desk, copied the article "On Poetry" from her colleagues, and retyped it. After all, the layout of the physical publication was different from that of the mobile client. Typography makes a world of difference.

"On Poetry" is a high-quality product, Lu Yaya can't be sloppy, until she gets off work, she will finish the rearrangement of the entire article, and then marvel again that the emotional cold-blooded animal is really a genius of Chinese studies.

Just after 5 p.m., the editorial department, which had been very quiet before, suddenly started to buzz with noise. The hard-working office workers finally got off work!

"Hey, Yaya, can you watch a movie?"

"No time, thank you!" Lu Yaya smiled slightly and continued to review "Theory of Poetry" with her head down.

"Yaya, let's go, go shopping and buy bags!"

"Another day, Miss Zheng!"

Just as everyone was packing their backpacks and preparing to leave the office, Xiao Dong from the technical department walked into the editorial department and said with a smile, "Congratulations, within two weeks since the official launch of our "Guoxue Times" app, Shan Meihong The cumulative downloads in the mobile app store finally made a breakthrough today, breaking through 8."

"Breaking 8? Why did it suddenly rise so much?"

Xiao Dong corrected it, "It's not 8, it's 8000."

Everyone was dizzy, too low, as low as the Mariana Trench.

Xiao Dong said: "Think about it, the Meihong mobile app store alone has 8000 downloads, and if we add other mobile phone brands, we can reach about 8."

"That's too low!"

"Our transformation feels hopeless."

"The future is slim!"

……

When it was time to get off work, everyone was relaxed and happy, but when they heard about the low number of downloads of the "Chinese Studies Times" APP, everyone suddenly lost their temper and felt deeply worried about their future.

After all, Chinese studies are too remote in this era. It is normal for "Chinese Studies Era" to be cold in the market, but the staff hope that it will be prosperous. After all, their income and year-end bonuses depend on it.

"It's only been on the shelves for two weeks, so what's the rush?"

"Yes, everyone, be happy, and look at the data tomorrow."

……

In the office, the staff quickly left, leaving only Lu Yaya alone. After checking the manuscript again, she casually leaned on the chair and tasted the smell of "Poetry Theory". endless aftertaste.

She suddenly felt a sense of urgency, eager to publish this "On Poetry" on the APP. This feeling of urgency was like having just bought a beautiful dress and couldn't wait to show it to others. Same.

Let more people who love poetry read this article, let more people appreciate Li Fan's superhuman talent, yes, it must be published as soon as possible!
Thinking of this, Lu Yaya got up and knocked on the door of the editor-in-chief's office.

Editor-in-Chief Zhu was very surprised, and said, "Yaya, it's been an hour since get off work, and you haven't come home yet?"

"Well, editor-in-chief, I want to put Li Fan's "On Poetry" into tomorrow's "Famous Column" tonight!"

Editor-in-Chief Zhu thought about it for a while, and said, "Okay, then Xiaoyan's article will be withdrawn in the next issue, but "Poetry" is relatively long, so you can divide it into three parts and publish it in a serial form."

"Okay, editor-in-chief."

When Lu Yaya returned to the office, she began to divide the entire article of "On Poetry".However, after dividing and dividing, the whole article could not find a good dividing point. She planned to publish the first 3000 words of the article first, but she felt that the following content was more exciting, and she desperately hoped that readers could see the follow-up content, so The content is expanded little by little, and then expanded, wishing to share all the more than 1 words with readers and friends directly.

Ah, headache!

Lu Yaya rubbed her temples, feeling obsessive-compulsive disorder!
The quartz clock on the wall ticked, night fell.

The lights in each office went out, and the office area became more and more quiet.

At 9 o'clock in the evening, Lu Yaya finally divided the entire manuscript into three parts. She unplugged the USB drive and handed it over to her colleagues. Next, it was the task of artists and other editors.

After the relaxed Lu Yaya returned home, she took a shower and sang. She was very happy. She was waiting for the hot reviews of "Poetry Theory". For the first time, she felt the pleasure of adult beauty.

The celebrity column changes every two days, and it all starts in the early morning.As an editor, Lu Yaya naturally knows that the probability of an accident when changing the list is extremely low, but after she takes a shower and lies on the bed, she basically has to scroll through the app every ten minutes, especially after 11 o'clock. After half a day, she brushed more frequently.

This burning feeling is more exciting and urgent than any article I write.

At 12 o'clock in the evening, the celebrity column was finally updated as scheduled.

This issue accommodated the works of 10 writers in total, and Li Fan's "On Poetry" was ranked last.She was very dissatisfied and unwilling. Could it be that because of her young age and lack of qualifications, she ranked the most outstanding works at the bottom?When will the bad atmosphere of seniority be changed?
She read it again on the APP, and then turned to the comment area, where there were some comments:

"Li Fan can still write this kind of article? His writing is pretty good."

"I have my own opinions, the writing is good, and the views are novel, but I am still too young, and I still need to work hard!"

"The one upstairs is only a 17-year-old high school student. It's fine if he can write this kind of article. Don't be picky. After all, he is not a top student in the Chinese department."

……

Lu Yaya was confused at that time. You, you don't know the artistic value of "On Poetry"?This is a work that all the professors at Peking University praised as a masterpiece, okay?

Soon, at about 1 o'clock in the middle of the night, there were more messages in the comment area, but there were only a few or two netizens who thought this was an excellent work.

Lu Yaya was a little anxious. She directly registered an account "Little Foot", and went to the comment area to cheer for this work. Then, a group of netizens questioned and ridiculed:
"Li Fan's brain is haunted, everyone be careful, you must bite!"

"How terrible is ignorance, how pitiful is chasing stars, hey!"

"This article is indeed good, but it is far from the height mentioned by 'little feet'. If Li Fan can achieve this level, let him go directly to Peking University as a professor!"

All the ignorant remarks made Lu Yaya so angry that she almost made her aunt visit her in advance.

……

The next morning, go to work.

Lu Yaya walked into the office with two swollen eyes. As soon as she sat down, she saw Xiao Dong from the technical department walked into the editorial office and said with a smile: "This morning's technical statistics are out, our "Chinese Studies Era" 》The total number of APP downloads reached 10! 8 more than the expected 2!”

The person in the advertising department said proudly: "Isn't our advertising department negotiating a good advertising space? Just wait, this is just the beginning."

"It seems that our APP has a new turning point."

"My year-end award has been settled!"

……

While everyone was chatting, Xiao Dong brought the freshly released download curve analysis chart from the technical department, and everyone gathered together to look at it.

"Hey, that's not right, please pay attention, this download volume has suddenly increased since the early hours of this morning, and this time period has always been the time when the download volume is the least. Moreover, everyone pay attention to the period from 6:8 in the morning to just [-]:[-], the download volume is directly Skyrocketing!"

It is indeed skyrocketing, the download volume curve rises abruptly, and the shape is amazing.

Humanity from the advertising department: "Isn't that the advertising space we talked about produced a miraculous effect?"

"What you're saying is wrong. The advertising space you've been talking about in the Duomi Mobile App Store has been going on for three or four days. Why are we just launching the campaign today? It must have nothing to do with you."

"Besides, let's take a look. In all big-brand mobile app stores, APP downloads basically start in the early morning. This is definitely not an advertising effect. Your advertising department has only negotiated cooperation with Duomi Mobile. It will not have any impact. to other phones.”

"Then what's going on here?"

"Damn it!"

……

Lu Yaya suddenly felt excited. Could it be because...

She quickly took out her mobile phone, opened the "National Learning Times" app, and clicked on the comment section of Li Fan's "Poetry".At this time, the comment area had already exploded.

"My idol Li Fan has finally published an article, come and support me."

"Why don't you notify everyone on Weibo when you publish an academic article? I saw this by accident, otherwise I missed it."

"If a classmate hadn't told me, I would never have known!"

"Although I can't understand it, Shuai Li's article must be supported."

……

Lu Yaya looked at the number of comments again, it was 8000+, and the nine authors on Li Fan's article probably didn't have 500 comments in total.The fan activity is too scary.

Lu Yaya raised her phone high and said, "This is the answer to the skyrocketing download volume!"

Everyone was instantly convinced when they saw this, cultural idols are not called for nothing!

Just when everyone was giving their thumbs up, Zhu Kang walked into the editorial department, pointed at Lu Yaya, and said excitedly: "Yaya, call Li Fan and ask him to post a Weibo for us and post Let the fans know about publishing academic articles on our column."

"Well, good!"

Lu Yaya couldn't contain the excitement in her heart, she immediately found a quiet place and hung up a call to Li Fan, but the person on the phone was obviously drowsy, so she agreed with a humming sound.

Fearing that Li Fan would forget about it after waking up, Lu Yaya sent Li Fan another text message to remind her, so she felt at ease.

When the working time came, Lu Yaya sat back at her seat and started working.

Only half an hour later, Lu Yaya was called to the office by Zhu Kang. Zhu Kang said: "Yaya, give Xiaoyan a call. Her manuscript has been temporarily replaced by Li Fan's. Please give me some words of comfort." She was quarreling with me just now, so I put the blame on you, because you were careless about your work and misremembered it."

Lu Yaya teased: "You really think I'm a temporary worker!"

"Hey, isn't this training you? After you graduate, you can join our magazine and take up important positions directly, my Peking University bully."

"That's it!"

Lu Yaya had no choice but to bite the bullet and hung up on the writer Xiaoyan. Naturally, she was scolded by the other side of the phone:
"You guys just lie to ghosts, this is not the work of one person, and everyone can make mistakes together? You let a composition written by a high school student replace my article because he is famous? What is your bottom line? What is your bottom line? Insult and trample on my personality..."

Lu Yaya kept the receiver of the mobile phone away from her, and she kept curling her lips, thinking that it's not that I won't publish it for you, it's just a normal article adjustment, why is that.

After being scolded, Lu Yaya walked towards the office holding her breath and angrily. When she just passed by the technical department, she suddenly heard cheers inside.

"Wow, it's up, it's up!"

"Why did the downloads suddenly double again?"

"There are no signs!"

"Look at the downloads of other mobile phone brand app stores!"

……

Lu Yaya curiously walked into the technical department and saw five or six people gathered in front of a computer, all of them looking full of surprise.She leaned over and took a look, and saw on the computer screen a real-time dynamic curve chart of downloads of the "Chinese Studies Era" APP in the Meihong mobile app store. The curve was rising all the way, with rapid growth.

Lu Yaya asked: "What's going on?"

Xiao Dong said: "Originally, the growth rate of downloads has far exceeded that of the past. Unexpectedly, it suddenly exploded. Look, it is getting faster and faster."

Lu Yaya's heart moved, she immediately took out her mobile phone, opened the Weibo client, and found Li Fan's Weibo, as expected, it was because of him, or him, always him!
Li Fan just posted a Weibo: I published a humble article in the famous column of "The Times of Chinese Studies", you can read it and give your comments. Also, please support the APP of "The Times of Chinese Studies". In this era, there are not many apps that take the output of cultural content as their mission...

Lu Yaya nodded, looking at his appeal.

Throughout the morning, the editorial department listened to the good news from the technical department over and over again.

9点到10点，1个小时内，《国学时代》APP总下载量由10万增加到15万。

From 10:11 to 20:[-], within an hour and a half, the total downloads reached [-].

In these two and a half hours alone, the download increment is the sum of the downloads in the past two weeks!

The noon break was originally the time for everyone to go out for dinner, but most of the people crowded into the technical department, staring at the computer screen with admiration.

The number of downloads is still increasing rapidly, without stopping for a moment, the data is growing rapidly, and users have continued to praise it.

Zhu Kang looked at the person in charge of the advertising department, he smiled, narrowed his eyes and said:
"Oh, it turns out that promoting the APP and quickly increasing users is as simple as a small Weibo!"

The person in charge of the advertising department's head was buzzing, and he didn't dare to answer back. He thought to himself: Is that a small Weibo?That's a super hot big V!

Until 5 o'clock in the evening, the total number of downloads of the "Guoxue Times" APP reached 38, and 8 new users were added in 28 hours. This amazing data is extremely difficult for an unpopular software.

Just as Lu Yaya was about to call Li Fan to thank her, the author named Xiaoyan called:
"I read the "On Poetry" article, and I will treat what I said before as if I didn't say it..."

(End of this chapter)