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Chapter 916 Public Service Advertisement

Chapter 916 Public Service Advertisement
Tianmeng guarantee, it's cold!
Anyone can see that the completion guarantee project loses all money. Although there is no problem with the Tianmeng guarantee at the legal level, this itself is the biggest problem.

Why do others invest?Why do movies have to be guaranteed after buying the film? It is to ensure that every penny is spent wisely. In the end, the Tianmeng Guarantee didn't care about it.

What annoyed investors even more was that this time, no matter how you looked at it, it was the Tianmeng guarantee that they were cooperating with those people to defraud money.

At this time, the brand of Tianmeng is no longer useful, maybe if it is a small film and television company in the industry, it will weigh it, but they are not in the industry, and they have lost money, and they have lost a lot of money .

If it was simply being cheated, they would have nothing to say, but Tianmeng guarantees that they will partner with those people to cheat money, then it will not work.

I really believed you so much, but you actually partnered with someone to swindle money.

The Tianmeng guarantee is cold, and as a big supporter of the Tianmeng guarantee, Tianchen's side is naturally also affected.

Therefore, since there is a blame, of course there must be someone who is responsible. Although Yang Tianqi is a returnee talent, sometimes he is worthless.

Yang Tian is very cold!
And after this incident, Yang Tianqi's reputation became a laughingstock in certain circles along with the coolness guaranteed by the Tianmeng.

Heart is higher than the sky, life is thinner than paper!
Although the Tianmeng Guarantee is actually only in the name of the Tianmeng, in fact, most of the funds come from Tianchen, and it has nothing to do with the Tianmeng.

But the outside world doesn't see it that way. Others think that the guarantee of the Tianmeng is the property of the Tianmeng.

Because of this matter, several companies on Tianmeng's side pointed their finger at Li Yucheng one after another, and Tianchen gave up a lot of benefits to satisfy everyone.

Originally thought it was a project that could be advanced, attacked, retreated and defended, but unexpectedly, it caused a commotion.

In fact, the Tianmeng guarantee did not lose any economic benefits, but its reputation was completely stink.

Sometimes reputation is much more important than immediate benefits.

In contrast, the money earned is actually irrelevant at all.

at the same time.

The meeting room of the Lingxiao Pavilion.

Lin Xiao lost his temper for the first time.

Rewind time to 1 day ago.

Lin Xiao was watching TV with Sister Yan in her small apartment.

A public service advertisement was playing on TV, and suddenly Sister Yan asked: "I remember you have done a few public service advertisements before, right?"

"Yes, that was a long time ago." Lin Xiao said with a smile.

"That's right, even if you do this kind of advertisement now, you, the big boss, won't do it yourself." Sister Yan said with a smile.

"However, it seems that Ling Xiao Pavilion has not launched this kind of public service advertisement for a long time?" Yan Ruxi asked with some doubts.

"Huh?" Lin Xiao was taken aback for a moment, he really didn't pay much attention to this.

However, soon Lin Xiao frowned.

He picked up his cell phone and called Xiao Jie.

"Sister Xiao, the company's advertising department hasn't launched a public service advertisement for a long time?" Lin Xiao asked.

"Minister Chen is in charge of this aspect, but it's true that he didn't. I remember he mentioned it before. It seems that CCTV sent an invitation to our company to bid for a series of public service advertisements. Let me ask." Xiao Jie said.

After a few minutes, Xiao Jie called back.

"Indeed not. The Advertising Production Department of Ling Xiao Pavilion went to participate in the bidding. However, they didn't pay much attention to it. They just asked a few newcomers from the planning department to do the planning. In the end, the bidding was not successful." Xiao Jie said.

Lin Xiao asked noncommittally: "Apart from that? Doesn't the company have a public service advertisement plan?"

"This..." Xiao Jie paused.

"Just let me know that the meeting will be held tomorrow, and the bosses of all the first-level departments will be there!" Lin Xiao said.

"I see." Xiao Jie said.

Sister Yan who was at the side asked in surprise: "It's true that public service advertisements don't make money. It's normal not to do this, right?"

Lin Xiao shook his head and said: "If you want to wear the crown, you must bear the weight. It's okay for other small film and television companies not to do this, but Ling Xiao Pavilion can't."

"Public service advertisements are a public welfare undertaking in themselves. If they are done well, they can become a business card for Lingxiao Pavilion. Lingxiao Pavilion is the first company in Huaguo's entertainment industry. It should play a leading role in some matters, but the result is not. .”

"It seems that the listing and the company's assessment system still have some unavoidable drawbacks." Lin Xiao sighed.

Public service advertising is indeed not a big project, and it is basically something that is guaranteed to lose but not profitable, but some things cannot be measured by money.

The company has no plan for public service advertisements. Lin Xiao can understand it, but he can't accept it.

Yes, now the several independent divisions within the company maintain their own competition, and they have to conduct performance appraisals every quarter, and things like public service advertisements basically lose money if they are done, so out of performance considerations , obviously they will not take the initiative to consider this kind of project.

Generally speaking, for this kind of project, the company should set aside a separate fund to operate it, but so far there is obviously no such thing as the Ling Xiao Pavilion.

And Lin Xiao himself has somewhat neglected that the charity projects and donations made by High Tower are actually quite a lot, but don’t forget that High Tower itself is a film and television company, and its core is content production.

But now, in the past two years, the High Heaven Pavilion has not even launched a decent public service advertisement, which is obviously abnormal.

Lin Xiao picked up his phone again, thought for a while, and searched for the previous advertisements produced by Ling Xiao Pavilion.

As a result, under the advertisement, there were indeed some questioning comments.

"Hey, it's too difficult not to forget the original intention, not to forget the original intention. Now the Lingxiaoge family has a big business, but it is rare to launch such a pleasing commercial."

"Who said it wasn't? I suddenly discovered that since the listing of Ling Xiao Pavilion, there seems to be no movement in this regard."

"Normal. It's a listed company. They want their performance report to look good, so of course they won't do this kind of loss-making business."

"."

Lin Xiao's face was a little ugly. Since the listing, Lin Xiao has actually rarely intervened in the company's specific affairs. Most of the time, he is just a helmsman, responsible for controlling the general direction.

But unexpectedly, there were still some problems in Ling Xiao Pavilion.

Don't forget the original intention, don't forget the original intention, hey!
This is not an individual problem of the advertising department, but a problem of the entire company.

For such a long time, no one has questioned this, and no one has paid attention to this issue.

Yao Ding is like this, Xiao Jie is like this, and so are other department presidents.

This is obviously abnormal. Although the company was established there to make money, but when the company has developed to the level of Ling Xiaoge, it can't focus on money.

Lin Xiao himself was also self-reflecting. If Yan Ruxi hadn't mentioned it by accident, he would not have discovered this problem.

(End of this chapter)

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