Start a company to make games

Chapter 58 Penguin President
"Don't be impatient, everyone, don't worry, everyone will have the goods."

Liu Xiong signaled to channel vendors not to worry, "I've already contacted several disc manufacturers, and they are working overtime to make games."

"The first batch of supplementary goods has already left the factory, and the follow-up goods will be finished within a few days..."

"The first batch has already left the factory?"

"I want!"

"We packed it!"

"Mr. Liu..."

"Boss Liu!"

After finally appeasing the distributors and sending them away, the tired and happy Liu Xiong called Xiao Kui into the office...

Close the door.

Xiaokui reported to Liu Xiong the detailed sales data, expected trend and evaluation since the launch week.

"That's the details, overall the sales are fantastic and the reviews are very high."

After the report, Xiaokui said excitedly: "Boss, this time our Feimeng is really going to be popular."

Liu Xiong said lightly: "This is what I expected, calm down."

……

At the same time, in the ice ghost game group, the old ghost was in a complicated mood.

On the one hand, the sales of "Stone Hammer Overlord" are very good, with 30 sets sold in the first week.

This data is temporarily ranked first among the Penguin game groups.

But on the other hand, according to the data provided by the channel dealers, the sales curve of "Stone Hammer Overlord" in the first week generally presents a trend of rapid decline.

If this trend continues, the sales of "Stone Hammer Overlord" in the second week will be worrying!
On the contrary, Fei Meng's "King of Fighters", aside from those malicious smears, the old ghost also found that the evaluation on the Internet, King of Fighters is generally higher than "Stone Hammer King".

"The character of the Stone Hammer Overlord is too ugly."

"Yeah, the characters of King of Fighters are so handsome, especially Yagami, who stands out a COOOOOOOOL!"

"Stone Hammer Overlord's movements are not good either, not as chic and elegant as the King of Fighters."

"Stone Hammer Overlord's movements are stiff, and he even brags that he hired a WWE expert as a movement guide."

"I think this kind of fighting game is more comfortable in the 2D mode of King of Fighters. It's comfortable to take away with a series of moves!"

"That's right, King of Fighters is much more enjoyable to play, and the special effects are also very cool."

"Is the King of Fighters so fun? You can't buy it anywhere!"

"Yes, King of Fighters is so fun. I have played the best fighting game so far, bar none."

Seeing these real comments on the Internet, think about the similar first-week sales of King of Fighters and King of Stone Hammer.

The old ghost can't sit still!

First, he called Hei Feng, the editor who knew Youdi, and asked him to publish an article attacking "The King of Fighters".

"That's right! Hack me to death! Don't use self-media, just use the official account!"

"What? Not too dark? I don't care! You must help me with this matter!"

Then, the old ghost, who couldn't sit still, applied to the public relations department again to send out the sailors. These sailors are professional veterans, and they can easily reverse the public opinion on the Internet.

But after doing all this, the old ghost was still a little worried.

After thinking about it, the old ghost felt that it was time to ask the group headquarters for more support.

The old ghost came to the outside of the president's office on the top floor of the Penguin building, and applied to the secretary to meet with the president of Penguin, Champion Rong.

Rong Champion, the helm of Penguin Company, the four kings of the industry.

A super game tycoon with a personal worth of more than 1000 billion US dollars.

What is rare is that Champion Rong is only 35 years old this year.

To be able to achieve this result at this age, the experience of winning the championship is legendary.

Fortunately for the old ghost, Champion Rong happened to have no appointment for the time being, so the old ghost got permission to enter the president's office directly.

Champion Rong and the old ghost had communicated many times before. After the success of "Decisive Battle 2043", Champion Rong specially presented the old ghost with an award and provided material encouragement.

But this time, the old ghost came to Champion Rong and asked for promotional resources.

"Mr. Rong, our ice ghost's new work "Stone Hammer Overlord" sold more than 30 sets in the first week, but I think this number is far from the limit of Stone Hammer Overlord."

"In order to better develop the potential of Stone Hammer Overlord, I apply to Mr. Rong for an A-level promotion of Stone Hammer Overlord, and please Mr. Rong approve it."

Penguin's promotion of its games is divided into four levels: SABC.

For C-level promotion, only limited advertisements will be placed on some Penguin-owned websites, software, apps and other places.

In B-level promotion, in addition to its own products, it will also place advertisements on a large number of channels of friends.

A-level promotion is very powerful. For A-level promotion products, Penguin will carry out intensive bombardment promotion on all its websites, software, apps, including games.

At the same time, on the other side of the channel of friends and merchants, money will also be spent on large-scale promotion.

As for the promotion of the S class?

In addition to the inherent methods of A-level promotion, it also includes TV, Internet, subway, outdoor advertisements, spokespersons, offline activities...all the promotion methods you can think of.

It is simply a promotional effort to let everyone on the earth know!
But advertising space is equal to money!

There are so many games under Penguin every year, but very few of them can really be promoted above A level.

Sure enough, Champion Rong asked the old ghost: "Last year, the average first-week sales of our Penguin A-level promotion games exceeded 100 million sets."

"The first week of sales of Stone Hammer King is only 30 sets. If I promote Stone Hammer King A-level, is it unfair to other games with better results?"

The old ghost wanted to say something, but when faced with his immediate superior, the old ghost didn't dare to talk back, and just patiently waited for President Rong to finish speaking.

"However."

Rong Guanjun took a sip of tea before slowly saying, "Stone Hammer Overlord sold 30 sets in the first week, which really impresses me."

"Among the groups established at the same time as the Ice Ghost Game Group, the current Ice Ghost Game Group has the best results. I am also very optimistic about your potential."

"You asked me for A-level promotion because of the competition with Feimeng Studio?"

The old ghost nodded honestly, "Mr. Rong, you also know... Feimeng's new game is also a fighting game, and it is obviously aimed at us ice ghosts."

"Before the decisive battle in 2043, Feimeng has always held a grudge. This time they came prepared and declared war on the ice ghost, oh no, on the penguin!"

"This time Feimeng's two new games, especially the fighting game "The King of Fighters", sold very close to "Stone Hammer King" in the first week."

"I'm worried that if the follow-up development is not good, and the King of Fighters suppresses the Stone Hammer King, it will be very detrimental to our company."

Champion Rong smiled.

The old ghost's alarmist words, as the helm of Penguin, can he not understand?

The old ghost just wanted to drag himself into the water, let himself stand up for him, and kill the King of Fighters.

This kind of small trick is still a show in front of Champion Rong.

(End of this chapter)