Bright Era of China Entertainment

As the old saying goes, new year brings new weather.

But for the city of Beijing, which has just entered 2009, it should be reflected in the previous New Year's blizzard.

The couple woke up one night after the New Year's Eve. Snowflakes had been falling from the sky without knowing when. They were so dense that they couldn't even see the road conditions a few meters away. The road and roofs were also white, creating a world of ice and snow.

"It's snowing!" Liu Yifei was so excited that she took Chu Xuan excitedly to build a snowman on the garden lawn, and even went next door to invite her younger brother Dong Zijian to play with her.

New things are surprising, but they can't resist the biting cold that kills the will.

"I'm so cold." After playing for a long time, everyone was shivering from the cold, so they had no choice but to go back inside and blow on the heater, leaving only a snowman with a broom in his hand and a carrot nose blowing the cold wind outside.

That night, a family of three spent New Year's Day at Wang Jinhua's house. The two families were naturally happy and warm.

On New Year's Day, there were inevitably calls from friends and family to wish me well, and everyone responded to them one by one.

Only grandma missed her granddaughter, and she kept saying: "Sissi, come over and play early."

"Okay, grandma, my mother and I will come over after we've been busy for the past few days." Liu Yifei replied.

Chu Xuan joked about this: "A person who is about to get married should spend more time with his grandma, uncle and the others."

Liu Yifei raised her eyes: "Who should I marry?"

Chu Xuan praised himself: "A perfect man."

"Tsk, save some face!" Liu Yifei attacked Chu Xuan's narcissism, but thinking that her marriage to Chu Xuan was imminent, she felt a little nervous and longing in her heart.

Chu Xuan was just teasing. When he called Ankang, he was completely stunned.

"Xiaoxuan, I will return to Wuhan before New Year's Eve. I will be waiting for you at home on the second day of the Lunar New Year."

"Okay, okay, it's time to disturb uncle."

Chu Xuan got along peacefully and easily with his mother-in-law's family, but he was always a little trembling when dealing with the An family, which made Liu Yifei very funny.

Chu Xuan has little contact with the An family. When he thinks that the An family is full of official figures, and these official figures are the father's family of his future wife, he will naturally feel a sense of restraint, not to mention that he will come to ask for marriage in a few days. He now It is indeed a bit scary to face health at this stage.

"Have a good rest at home for a few days. It's windy and snowy outside. Don't catch a cold." Liu Xiaoli told her two children after returning home from Wang Jinhua's house after New Year's Day.

It's not a big deal if it's windy and snowy. There's no wind when you go out to drive. If it snows in Beijing, it has its own fire department to clear the roads, so it doesn't affect people going out.

I just saw that the couple has been busy since the release of "Star You" in September until now. They have not stopped being so busy in the past five months, so I hope that the couple can stay at home and rest for a few days. No matter how busy they are with their careers, there will always be things to do. Combining work and rest.

Chu Xuan and Liu Yifei happily accepted it, as they themselves had decided this way.

The past few months of working on "Star You" have really taken up a lot of brain cells. The recent auditions and thinking about industrialization have also taken up too much energy.

There is no physical loss, but the brain feels exhausted. It’s time to relax and relax at home.

Fortunately, they don't need to take care of the auditions, and the crew teachers are also in charge of the service affairs, and they are arranged in an orderly manner in Shenzhen according to their ideas.

In terms of funding, Liu Yifei delegated power to the production team, and the company's finance department monitored the accounts, so she didn't have to worry about anything.

The couple has nothing to worry about now. They just hope that all departments will progress smoothly and the business can start as usual after the new year.

In this way, Chu Xuan and Liu Yifei lived peacefully at home.

Watch movies every day, sing every other day or two, swim in the warm water of the small indoor swimming pool, read books when you are quiet, play online games together when you are bored, or go to the indoor studio on the second floor to play with the camera. , practice the handling of the mirror in advance.

It wasn't until the day when the Weiyu shareholders meeting was held that the couple stepped out of the villa.

-

It was mid-January and the weather was clear.

The cold wind blew under a cloudless sky, but it couldn't stop people's enthusiasm.

As the New Year is approaching, the streets are full of pedestrians buying New Year's goods. The whole city is full of vitality, as if the snow that fell all over the sky during the two days of New Year's Day has never happened. There is no trace of snow in the city and has long since melted.

In this vibrant urban scene, there is a Diaoyutai State Hotel in an ancient royal garden on the east side of Yuyuantan in HD District, which corresponds to the vibrant scene of the city. At this time, the hotel park is also bustling with people coming and going. scene.

This place is famous at home and abroad, and is specially used by our country to receive foreign leaders.

Only during regular periods, the space here can also be rented out.

This year's Micro Entertainment Shareholders Meeting is arranged here, which is quite full.

"Mr. Wang, Mr. Chu, Mr. Liu."

"Good morning, bosses."

Chu Xuan, Liu Yifei and Wang Jinhua were present, and shareholders and bosses came to say hello one after another, and they responded one by one.

For Liu Yifei, after Micro Entertainment Times was sold to Xinlang at the end of 04, she attended a Micro Entertainment shareholders meeting in early 05 because of Chu Xuan's relationship, mainly to see the market.

After Weiyu entered the right track of the Xinlang system, she did not have a suitable identity or reason. In the three years of 06, 07, and 08, she never came to Weiyu's shareholder meeting.

This time she came, as the third shareholder of Brilliant Times and as one of the shareholder representatives of Brilliant Times that participated in Micro-Entertainment, she attended the shareholders' meeting in a dignified manner.

Although Liu Yifei's equity is held on behalf of Liu Xiaoli, the mother and daughter signed an agent action agreement on the exercise rights of the equity. To a large extent, Liu Yifei can represent Liu Xiaoli.

And in the eyes of Xinlang Cao Guowei and other senior figures, they also know very well what kind of equity ownership Liu Xiaoli holds. After Liu Yifei's nationality is transferred back, the equity will belong to Liu Yifei sooner or later. Therefore, in their view, it is not necessary to participate in this shareholders' meeting. It doesn't make any difference whether it's Liu Xiaoli or Liu Yifei.

The first time I came was as Chu Xuan’s girlfriend, and the second time I came as an individual shareholder.

The change of identity gave Liu Yifei a fresh perspective on the things in front of her. Everyone called her "Mr. Liu" and "Mr. Liu", which also satisfied her vanity that suddenly fluctuated in her mentality.

The growth over the past few years has also made Liu Yifei uncomfortable with the politeness and hypocrisy of the capital market at first, but now she can quickly return to calmness and tranquility when she is on the scene.

The three of them entered the venue and found their seats to sit down and listen to the financial report from Xinlang's senior executives.

At the shareholders' meeting in early 08 last year, it was announced that Xinlang's overall revenue in 07 was US$2.8 million, of which Micro-Entertainment's revenue was US$1.8 million. At that time, Xinlang's market value was US$60 billion, and Micro-Entertainment's valuation was US$45 billion.

As of today's shareholders' meeting in early 09, Xinlang's overall revenue in 08 has reached US$3.7 million, of which micro-entertainment revenue has reached US$2.5 million, Xinlang's market value has reached US$78 billion, and micro-entertainment's valuation has reached US$62 billion Dollar.

Just looking at the growth rate of these data, it clearly shows a fact.

Xinlang was originally a multi-domain business structure, of which micro-entertainment was only one part.

However, now Weiyu’s revenue accounts for the main part of the entire Xinlang, and Weiyu’s valuation is almost on par with Xinlang. If this continues, Weiyu will be the core foundation of Xinlang, and the rest of the business areas It will only be an inconspicuous embellishment.

This is the result of Xinlang’s senior management promoting the development of the micro-entertainment sector, and also the result of the rapid development of Internet social networking represented by micro-entertainment.

In Chu Xuan's view, the butterfly effect he triggered affected many people, but it did not have a great impact on Cao Guowei.

Weibo, deep in my memory, has become the main body of Xinlang, and now Weibo has also become the main body of Xinlang. This kind of development seems to be the general trend. Not only did he, the butterfly, not change this development trend, but it also accelerated it. development situation.

He sighed a little in his heart, but he didn't think about changing this matter. Anyway, the current situation is beneficial to the brilliant era, which is definitely a good thing.

Liu Yifei was still calculating in her mind, with so much revenue from Micro-Entertainment, how much could Brilliant Times get?

Before I could figure it out, I heard Cao Guowei say: "Weiyu applied for listing this year. If the application fails, there will be nothing to say. If the application succeeds... then everyone will understand." of excitement.

Liu Yifei no longer calculated dividends silently, and whispered to Chu Xuan: "Will listing have any impact on our dividends?"

Chu Xuan shook his head: "It doesn't matter. You will be divided as much as you should. It's just that the dividends will be based on the percentage of shares before listing, and the dividends and transactions will be based on the number of shares held after listing."

Liu Yifei said "Oh": "Just like the current Xinlang 20 billion shares, one share is US$1, so the market value is US$3.9 billion. Last year, the profit per share was US$78. Shareholders will receive dividends based on the number of shares they own multiplied by US$1. , the equity traded in the stock market is calculated as the number of shares owned multiplied by $1.2.”

"Very correct." Wang Jinhua praised from the sidelines.

Suddenly being praised by Sister Hua, Liu Yifei showed her face slightly: "Then if Micro-Entertainment's current valuation is 58 billion US dollars, if 5.8 million shares are issued, it will be 100 US dollars per share, but Micro-Entertainment's shares are % full. , how will others buy it when it goes on the market?”

Chu Xuan smiled and said: "If someone sells, someone will buy. Many shareholders invest in companies just for the moment of listing. When a company goes public, it is the time when the company's value leverage can be raised to the highest level."

"In other words, no company's value growth rate can be higher than the growth rate when it went public."

"So during the opening period of the listing, many shareholders will sell their equity to get the maximum dividends."

“Suppose a company goes public and issues 1 million shares at an initial price of $1 per share. If you sell 1 shares for $1 and someone buys them, the second person will sell them for $100. If someone buys them again, it means the market is good. It is sold at a unit price of US$1.2.”

"Until the trading order is closed, if the buying and selling price reaches 5 US dollars, it means that the leverage of the company's value has increased five times, and the market value of Weiyu has also increased from the initial 1 million to 5 million."

Liu Yifei tilted her head to look at him: "If that's the case, wouldn't the one you sell at the beginning be the one with the biggest loss? Then who else will sell it?"

Wang Jinhua turned her head to Liu Yifei's ear: "We, Xinlang and a consortium are represented by the three major stocks of Micro Entertainment. If Micro Entertainment issues 1 million shares, we will take the majority."

"For example, in our brilliant era, 15% of the shares have 1500 million shares."

"When it goes public, our large-cap delegation will discuss some things in private."

"For example, if we at Bright Times want to acquire 10% of Xinlang's shares after the listing and continue to retain the right to speak in Weiyu, if we don't want to be shorted by capital, then we need to actively cooperate to be the leader and evaporate 5% of the shares. That’s 500 million shares.”

"According to what Xiaoxuan said, if 500 million shares were sold at a low price the first time it was listed, would investors rush to buy it? Even if investors don't rush to buy it, Wall Street financial institutions will."

"Suppose that 500 million shares are divided into one position of 10 shares. The price of the first position is 1 yuan, the price of the second position is 1 yuan1, and the third position is 1 yuan2."

"As stock investors and financial institutions continue to grab stocks, prices will go up."

"When the price goes up, shareholders will start selling off their equity."

"With more selling equity, more people will buy equity, and the better the listing will be."

"The listing will not end until the daily limit is closed."

Liu Yifei nodded suddenly: "That's it."

She finally understood that if a company wants to go public, the post-listing rights such as corporate management rights, veto rights, decision-making solicitation rights, etc. must be negotiated and allocated privately.

To allocate these properly, each shareholder who occupies a large amount of share capital will make concessions as appropriate and discuss how much share capital each person will dilute.

These shares are the number one bomb thrown into the trading market, which is enough to detonate the increase in the listed stock market and thereby increase the market capitalization leverage.

"It is a good thing that the value of Micro-Entertainment is high, but it is not very important to us. Our first need is the initiative of Micro-Entertainment's publicity window. To firmly hold this initiative, our equity cannot be moved or moved. No matter how high the equity value is, it won't be of much use if it can't be realized, as long as you receive annual dividends safely," Chu Xuan said.

"With Longyou's continuous cash flow, Weiyu will treat it as real estate and a completely capital-based business," Wang Jinhua said.

"Understood." Liu Yifei nodded to express her understanding.

The entertainment industry attaches great importance to publicity, and micro-entertainment is the largest online publicity outlet in China. It is also a powerful tool for the marketing and publicity of Bright Era, and is also one of the factors that contributes to the high ratings of Bright Era film and television dramas.

The main reason why Micro-Entertainment can open the door for Bright Times is that Bright Times is the third shareholder of Micro-Entertainment and has been a strategic partner for many years under this relationship.

If we want to maintain such a good situation, then the shares cannot be moved or bought and sold, and we can just pay dividends steadily every year.

With Longyou's strong cash flow, the value of Weiyu's shares becomes less important. Potentially relying on Weiyu's initiative for publicity is more in line with the interests of the bright era.

"Longyou Information, total revenue in 2008 was US$5.2 million."

"Wow—"

When Cao Guowei mentioned the financial report of the Longyou segment, the whole audience was shocked and in an uproar.

$5.2 million?

Xinlang's overall revenue is only US$3.7 million. How can it not be shocking that a web game platform that has been in operation for one year can surpass Xinlang, an established Internet giant that has been in operation for ten years?

The most important thing is that Xinlang's revenue is US$3.7 million, net profit is US$1.1 million, costs are US$2.6 million, and the interest rate is about 35%.

Longyou’s revenue was US$5.2 million and net profit was US$4.8 million.

What the hell!

Is the cost of developing web games so low?

At a cost of US$4000 million, the net profit was US$4.8 million, with an interest rate of 1200%!

This data is shocking and shocking to all shareholders.

Cao Guowei smiled and said: "In 06, I was fortunate enough to go to Mr. Chu's Yaju to hear a good thing about the Internet. Mr. Chu once said that web games have great potential, and the scale of the development is no less than billion."

"In 07, I cooperated with Mr. Chu, Mr. Liu and Mr. Wang. Together we established Longyou Information. We prepared various preparations for a year. On the last day of 07, the Longyou platform was launched."

"08 was a good year for Longyou. Mr. Chu was far-sighted. Although the overall scale of the web game industry last year did not reach tens of billions, the overall turnover of 55 billion is expected to reach tens of billions. It was mainly last year that the industry started to develop. , it is foreseeable that it will reach tens of billions this year or next year.”

The total size of the industry is 55 billion, and Longyou’s US$5.2 million is nearly 37 billion yuan, accounting for nearly 70% of the market share. This is the rhythm of becoming a unicorn company.

All the shareholders were convinced and looked at Chu Xuan as if they saw RMB.

Cao Guowei looked at Chu Xuan and Liu Yifei and took the lead in applauding: "At the beginning of last year, our Mr. Chu and Mr. Liu didn't come. We only thanked Mr. Wang. Today our Mr. Chu and Mr. Liu are here. Longyou is doing it for the benefit of the Xinlang collective." They have made an amazing contribution and part of the credit belongs to them.”

All the shareholders applauded with smiling faces, and even Wang Jinhua happily clapped her hands for Chu Xuan and Liu Yifei.

Chu Xuan himself clapped, feeling quite embarrassed for doing this.

Liu Yifei is even more embarrassed. Chu Xuan is the main contributor to Long You. She is just a participant in the soy sauce. So many big bosses come to thank her. There are more or less Chu Xuan and Sister Hua here in the past two years. The influence of nepotism, because every time something important happens, Chu Xuan and Sister Hua will bring her with them, even if she is not around, they will bring her name with them.

Nothing else, the main reason is that Chu Xuan is trying his best to maintain an equal relationship with her, and he is also trying to maintain a relationship where the two parties are emotionally evenly matched.

She also knew that many times she was not worthy of her reputation. It was Chu Xuan who respected her. She didn't say anything verbally but she was very grateful in her heart, and it was more about love.

But now, as the boss's wife, she has certain capital, qualifications and a broad platform to improve herself, so that she can be worthy of this position as much as possible, and be truly evenly matched with Chu Xuan in all aspects.

The shareholders' meeting ended at noon. After having a meal in the hall, Chu Xuan, Liu Yifei and Wang Jinhua said goodbye and left.

Micro Entertainment's higher dividends than last year and Longyou's astonishing dividends can be regarded as bringing a new atmosphere to the early 09.

Regardless of whether it is Micro Entertainment's dividend or Longyou's dividend, combined with last year's financial report and project planning report that Bright Times has released, some plans for this year will also be put on the agenda.

Here, the three of them got in the car and headed to Bright Times Media. (End of chapter)