Reinventing the Millennium.

Chapter 661 Coping (Two in One)

Rhubarb is always a man of character.

Even though he had some expectations for the unpleasantness of this meeting, Fang Zhuo did not expect that the other party would use actions to announce the collapse of the two sides' talks after only two glasses of wine.

From the beginning to the present, I have met a lot of heads from all walks of life, such a character is really number one.

It's a pity that Fang Zhuo has a better impression of this one.

Different from the changes in Taiwan Records and the development of technology, which Fang Zhuo is not familiar with and can only figure out, analyze carefully, and act carefully, the incident about Da Huang's total fall to the bottom is still very sensational.

But different from the spectator perspective in the past, who could only read the news on the surface, now that he is in the middle of it, Fang Zhuo has to put an extra question mark on the inside situation.

Just like many people misunderstand themselves from the surface, many truths are deeply hidden.

Therefore, after marking a question mark, there are two important questions that need to be answered by Da Huang.

——Can it stand the investigation?
——Is there a person behind the scenes?

Due to the fact that Rhubarb "has" fallen to the bottom for 12 years, Fang Zhuo believes that the answers to these two questions tend to be regrettable.

So, rhubarb, let's have a fair fight.

Fang Zhuo is a serious person, and for the time being, he only intends to limit the competition to the commercial level, and regards the matter in front of him as between Gome and Tesco rather than between him and President Dahuang.

There is no reason to rush to people as soon as you encounter something.

Moreover, even if you rush to people, there is no way to do things that just come to Shencheng to visit and then sink into trouble.

Furthermore, returning to the e-buy project, despite the competition from the home appliance chain boss, Fang Zhuo still believes that whether e-buy can get up or not depends to a large extent on itself rather than on the outside world.

The book battle with Dangdang was an accident, but after such a fight, e-buy's book business group has become more and more prosperous under the polishing of Shi Tao, Ge Guangming, and Yuan Yaohan who jumped from Amazon and Dangdang.

Now the competition with Gome may not be able to promote the development of e-buy.

How can a business be afraid of competition?

Fang Zhuo didn't worry about the unpleasant meeting that night. Instead, he calmly considered the temporarily named "Dark Blue" project.

E-buy must be itself first, focusing on the construction of storage centers and the function changes of the original 80 chain stores of Dazhong Electric Appliances across the country.

If such a framework and system are done well, then it will be the cooperation with suppliers and the promotion of the website brand.

Fang Zhuo initially planned to compete with Gome in a dislocation. Now it is July, and he can spend 4 months preparing for a shopping festival, which is similar to Gome's raid on Suning's Jinling headquarters, which has a wide range of influence.

Therefore, November 11 is an easy day to choose.

After the shopping festival, another New Year’s shopping festival can be held through the sponsorship of the CCTV Spring Festival Gala, but the premise is that the sponsorship must be won by bidding.

Do two marketing activities in half a year to absorb and digest traffic, and continue it every year to continue to increase influence.

The next morning, Fang Zhuo expressed his thoughts at the company's regular meeting and got unanimous approval.

But before he could continue talking about the progress of warehouse construction and the positioning of offline channels, a call from a supplier came in.

In just one night, or just after the talks with Rhubarb broke down, the 17 suppliers who originally signed the joint letter gave more specific actions one after another, requesting to cancel the cooperation with e-buy and remove their own products from the shelves.

The news came urgently in the middle of the regular meeting.

The high-level participants were in an uproar.

Everyone now knows who is manipulating and instigating behind this joint letter, but obviously Huang Guangyu came to visit the company yesterday, why did he turn around and deny anyone?
Relying on Gome's large market share to coerce suppliers like this is too arrogant and domineering!

And, it's too disrespectful to Mr. Fang!

After digesting the news, many people turned their attention to the boss.

"Boss Huang can't wait, it really fits his character." Fang Zhuo was also surprised, but to a limited extent, "Gome saw us as a thorn in the side of e-buy. For a while, I didn't know whether to be scared or happy."

"Let's say I'm afraid. Gome is the number one home appliance chain in the country. Last month, I went to Suning's hometown to have a big meal."

"Let's say we are happy. Our e-buy was established less than half a year ago. First Dangdang and then Gome. The competitors are so eager, which seems to prove that they are also optimistic about e-buy's B2C model."

"This year, e-buy is not counted as a large and medium electrical appliance. Can the revenue reach 2 million yuan?"

"It's just this 2 million yuan, the industry is shaking, and the giants are trembling."

Fang Zhuo sat in the conference room talking and laughing happily: "Looking at it this way, we are all very good."

Seeing that everyone's faces became more relaxed, he changed the topic: "But we can't just feel great, we have to make our opponents feel great, and let our cooperative suppliers feel great. Only then can we be really good."

"17 suppliers are calling us one after another. Everyone should be clearly aware that this is probably just the beginning of Gome's influence."

"The lion fights the rabbit, and it also uses all its strength. Gome will cut off Tesco's suppliers when it comes up. Their competition is serious."

"But Gome is a lion, and Esco is not a rabbit. Esco must be an eagle, and must be able to fly high."

"Just today, Mr. Su, Mr. Xu, please pull me a list of suppliers."

"Isn't it said that Gome held a supplier meeting? We also learn from advanced experience. At the very least, we have to face-to-face when breaking up, so everyone is willing."

Fang Zhuo named E-buy President Su Wei and Vice President Xu Dingnan.

Gome has begun to exert force on suppliers, and e-buy can't just watch. It must try its best to stop losses and open up more sources of income.

Fang Zhuo didn't expect that Rhubarb was not only quick-talking, but also quick-handed. He really didn't show any sympathy, just like the autumn wind sweeping the fallen leaves, continuing his domineering style from last night.

Regular meetings will continue as usual.

E-buy executives discussed the promotion of offline channels. In principle, the original Dazhong Electric will not expand its scale. If necessary, it will try to keep the store size within 100.

That is to say, if there is no rigidity, it is necessary to maintain the current number of 80 stores of Dazhong Electric, but to leave a flexible space of 20 stores, and try to let Tesco to conduct more reasonable radiation with offline stores.

E-buy is an online website. Its network is made up of nodes through 80 stores in large and medium-sized cities. into the hands of consumers.

"I've thought about it for a long time, and I don't understand why Gome is targeting us at Tesco."

"Even if Tesco acquires Dazhong Electric, the store size is far less than Gome's two to three hundred stores. Moreover, Gome will continue to expand. I heard that they have a goal of seven to eight hundred stores."

"To be honest, this still puts a lot of pressure on our e-buy."

In the evening, Fang Zhuo met Dong Mingzhu from Gree. After a brief exchange of pleasantries, he chatted about the competition between Tesco and Gome.

Dong Mingzhu is the president of Gree Company, with a hearty personality and a hearty appearance.

She was invited to discuss cooperation with e-buy this time, and she came here with surprise in her heart.

But not long after the meeting, Dong Mingzhu felt that the richest man in the mainland in front of him was very frank, so she was not too polite.

"Mr. Fang, we fell out with Gome last year because Mr. Huang was too strong and bullying. This time, Gome's persecution of Tesco will definitely not be the last time."

"I'm not familiar with e-commerce, but since you and Mr. Huang are in such a fierce competition, the future space must be good."

Fang Zhuo nodded again and again, and Mr. Dong spoke very truthfully.

"To be honest, Mr. Fang, I'm here this time..." Dong Mingzhu paused suddenly when he said this, with happiness in his heart, "Mr. Fang, with all due respect, the reason why Gome values ​​e-buy so much is probably the same as my reason for this trip. .”

Fang Zhuo was puzzled.

Dong Mingzhu continued: "The main reason for my trip this time is to see what the richest man in the mainland is like. I am afraid that Gome is paying special attention to it precisely because you are always there."

Fang Zhuo smiled and said, "Mr. Dong is praising me. Do I have such a great influence? Yesterday was the first time I met Mr. Huang, and I have never dealt with him before."

Dong Mingzhu said seriously: "Mr. Fang is on the top of the Forbes list, this is one of them."

"Mr. Fang remains in the reelected position. Whether he gets up or not is the second."

"Whether Mr. Fang went in or not, that's the third."

"Anyway, I want to see with my own eyes what kind of character Mr. Fang is."

The Forbes list has played a big role in recent years, and Dong Mingzhu's third reason is very realistic.

If it was invited by the head of Dazhong Electric Appliances, she might not even come.

Because Gree has firmed up its development strategy since last year.

"Dong Zong met this time, and I'm just an ordinary person, worrying about Gome's competition." Fang Zhuo said with a smile, "I'm also nervous about the cooperation with Gree."

Let's talk and talk and get down to business.

Dong Mingzhu frowned: "Mr. Fang, I also understand what you mean by inviting me this time, but Gree is now developing its own channel model, which is to center on the city, based on prefectures and counties, and based on townships. Relying on a three-level marketing network, at this time, will the cooperation of e-buy bring impact or what?"

It’s not a dead end, Gree is developing its own channels, but if e-buy is profitable, I don’t mind giving it a try.

Although Dong Mingzhu has an inclination out of animosity towards Gome, he is unwilling to make random decisions.

"The e-buy website is worth 2 million yuan this year. Even if it has an impact, it will have very little impact." Fang Zhuo first showed his own weakness, and then said, "I know Gree's channel classification. Although the e-buy market is small, there is a prospect. , Gree will cooperate through provincial channels.”

"Didn't Gome ask for Gree's entrance fee? We, Tesco, don't want it."

"Isn't Gome free to distribute the goods first and then settle? Our e-buy is willing to respect Gree's rules and pay first before goods."

"Yesterday, Mr. Huang told me face to face that Gree's withdrawal from Gome was a loss for Gree. Today, I feel that the cooperation between Tesco and Gree will make him feel regretful. Gree is a company worthy of concessions from distributors."

Fang Zhuo always compared Gome with the United States, and what he conveyed was the original words of President Rhubarb.

Dong Mingzhu corrected a little flaw: "Mr. Fang, you don't only have 2 million from Tesco, you also have Dazhong Electric Appliances."

"I was worried about the impact on Gree's channels, so I didn't count this. I only planned to do e-buy's online, but if Gree is willing, offline channels are also absolutely welcome." Fang Zhuo explained with a smile.

What Tesco needs now is a partner, and Gree's name is still very famous.

It is loud both to consumers and to peers.

Moreover, this year's air conditioner sales peak season is already halfway through, and E-buy still needs to integrate. The real cooperation may not start until after September, and the Double Eleven event has already reached the off-season of air conditioners.

Dong Mingzhu looked at Mr. Fang's smile, nodded slightly, and gave an attitude: "If you want to say it yourself, Mr. Fang's e-buy is against Gome. I have to help, but for the company, we have to do more research."

"Of course, of course." Fang Zhuo clinked his glasses, "e-buy is not like Gome, and I am not like Mr. Huang. We must uphold the principle of mutual benefit with our partners."

Comparing Dong Mingzhu with Gome, who had a bad relationship last year, he feels that Mr. Fang is really full of sincerity and makes people feel like a spring breeze.

……

A total of 17 of the 10 suppliers in the joint letter requested to terminate the cooperation.

However, following e-buy's invitation, 17 of these 12 families agreed to come to Shanghai to attend e-buy's supplier meeting.

In addition, E-buy has organized other suppliers in the electrical appliance business and tried its best to let them participate in the meeting held by Mr. Fang.

However, e-buy hastened preparations for Gome's move, and the head of Gome did not leave the application immediately. Instead, he participated in a media program called "Dialogue with Fortune" sponsored by Standard Chartered Bank with great interest.

The host inevitably asked about Gome's recent actions, and the one that attracted the most attention was the raid on Jinling last month.

"Mr. Huang, what do you think of Mr. Zhang Jindong?"

Huang Guangyu answered the question: "It depends on how he sees me."

"Have you ever thought that one day in the future you can sit down and discuss cooperation with Mr. Zhang Jindong? Is this possible?" the host asked again.

"Anything is possible." Huang Guangyu said, "It still depends on how he does it."

The host wanted to get a specific answer, so he asked again: "Then what do you think of him?"

"My opinion of him definitely depends on his attitude towards me." Huang Guangyu still answered like this.

The host was a little helpless, and changed the question: "Mr. Huang, what do you think of Mr. Fang Zhuo? I heard that there is competition between a new company like Gome and Tesco."

"He is better than Zhang Jindong." Huang Guangyu gave an unexpected answer.

The host let out an "Oh", and suddenly didn't think of how to answer such an answer.

Huang Guangyu added: "But not as good as me."

The host was startled: "Are you referring to the field of home appliance chains?"

Huang Guangyu just laughed and didn't answer.

But this smile has already given a confident answer.

……

"Bastard! Too much bullying!"

"Not only bullying such a new project as e-buy, but also dare to jump like this when you come to Shanghai?"

"Too arrogant!"

"Liu Yiyi" Liu Suyi, the president of Yongke Real Estate, the tiger of East China, saw the content on the media program, and saw that Mr. Fang was underestimated, and he was furious.

He knew that a real estate company related to Gome wanted to come to Shanghai to engage in commercial real estate development, so he decided to give it a look and let the other party know that Mr. Fang not only had a weak Tesco under his command, but also a real estate tiger.

(End of this chapter)