I have a flow system

Chapter 146
60 billion In fact, Wu Zhou also felt that there was a high probability that it would not be completed.

But it doesn't matter, in fact, it's just more stocking.

Under normal circumstances in previous years, the performance of enterprises will decline sharply during the Chinese New Year, and the sales volume after the year is far worse than that of the previous year.

But after all, 2020 is a special year. In addition to masks, some food and small household appliances are sold out.

Masks are selling well and are a must-have.

As for food and snacks, the name is for God's sake. At that time, a lot of offline consumption will be reluctantly transferred to online, which will bring about the hot sales of the takeaway industry and the e-commerce industry.

As for small appliances, it’s not normal to be stuck at home with nothing to do, to do some baking or something, since idleness is idleness anyway.

Because of the hot sales on Double Eleven and Double Twelve, Wu Zhou has once again increased the raw material reserves such as masks, and the factory is still in full production.

And because Wu Zhou asked for too much, the purchase price of raw materials was 57% more expensive than it was at the beginning.

The direct result of this is that the production capacity of source material manufacturers has increased, and the cost of manufacturers has increased rapidly.

Price promotion to the last terminal.

Double Twelve was supposed to be an event, but most of the masks in the entire industry are mainly based on price increases.

Of course, Qiao Fei's family was an exception. The masks at Qiao Fei's family did not increase in price.

And because of the comfortable wearing experience, it has gradually formed a word-of-mouth effect among those who need to wear masks on weekdays.

The first time I got the mask was a gift from Qiao Fei's family, but when I wanted it later, I bought it separately.

And how big is this group of people?
Three masks, taking advantage of this wave of Double Twelve's performance sprint, the monthly sales of all channels have exceeded 100w+.

In the quiet time, the masks of Qiao Fei's family showed that they had entered the first echelon of the industry.

And during this period, some masks have been approved by some medical staff in the medical system,
They have to wear masks all day long. The protection of masks is very important, but the comfort is equally important. After all, they wear them for a long time every day.

This time, when entering the offline channels of the group, food is the mainstay, and masks are also spread into the channels of major supermarkets and convenience stores across the country.

However, there are not many of them, and one box at a time is almost the same.

Although the popularity was very high this time, Qiao Fei's family had gained a preliminary reputation.

This alone has surpassed most brands.

So give it a try.

But after all, there is no real experience of offline consumer recognition.

Although the consumer groups of offline channels overlap with those of online channels, the differences are obvious.

It's like, many offline supermarkets are now visited by grandpas and aunts who have plenty of time.

The biggest characteristic of these uncles and aunts is that they have a lot of time, and they like to take advantage of some things, and they prefer to buy those special prices.
Of course, it does not mean that the offline consumer groups are all uncles and aunts, but most of the young people, students, have no money, no spending power, and those who are already working do not have much time to spend in offline supermarkets, so online shopping has become the first. The choice, at most, is to go out to the supermarket occasionally, or to buy mainly for emergency needs.

Of course, there are still some post-70s and post-80s who are not used to online shopping. The biggest characteristic of this group of people is that their careers are mature, their jobs are stable, and their lives are stable. They will buy what they need from offline supermarkets.

Therefore, in general, the main customer groups are some middle-aged and elderly people, a small number of young people with emergency needs, and some middle-aged people who are not used to online shopping.

Therefore, after Qiao Fei's family lays out offline channels, there is a high probability that it will bring a considerable increase.

Secondly, the two media capitals that have newly invested in Qiao Fei's family have also started to vigorously promote Qiao Fei's family's advertisements during this period.

Of course, Wu Zhou will also help.

A supporting supermarket located in a shopping mall in the center of ZH.

The supermarket promoters arranged the products of Qiao Fei's house and placed them in the lower part of the middle layer. The position was good, but of course the better positions were those in the upper part.

"Young people nowadays are really willing to spend money. I heard that this item sells very well online. Don't they all say that online items are cheap? How can such an expensive item still sell well? Do you think this item can be sold in our supermarket? ?” Sister Liu, the salesman, said as she was placing things, she heard what the young floor manager said.

"I don't know. If it were me, I would definitely not buy it, but the packaging is good, and the items should be okay." The salesman Xiao Wang smiled. Her monthly salary plus various performance bonuses are all less than [-]. The expenses in Zhuhai are still high, and she is not willing to buy such an expensive thing.

"The packaging is really good. I have been a shopping guide for so long, and the packaging is the best I have ever seen. The main reason is that it is very beautiful, and it is clean and comfortable to look at." Just at the place where I was working, there was no one there. Take a closer look at the outer packaging.

"Yeah, maybe it's because of this that they can sell well online."

"But what's the use of this, the packaging has to be thrown away, and the taste is the most important thing to eat." Sister Liu continued.

The two were chatting, and it was time for the supermarket to open.

Some uncles and aunts entered the supermarket in the first wave.

From time to time, I pass by and see it, but most of them are attracted by the clean and comfortable appearance.

But finally left again because of the price.

"What a broken thing, it's so expensive, it's a money grab." An aunt looked at the price tag and left muttering.

Of course, there are also people who know the goods.

"I seem to have seen this brand on my mobile phone, alas, girl, is this delicious?"

"I just got the goods today, so I don't know." Sister Liu responded with a smile.

"Oh, forget it." After all, it's not cheap, so the aunt took one last look and left.If it's a few dollars, then you can buy it, but if it's tens or hundreds of dollars, you have to think carefully.

Money does not come by blowing water.

Correspondingly, the green friend video not far away is being discounted crazily.

"Auntie, this is an event now, buy one get one free at 9.9, it's very cost-effective." The salesman of the manufacturer will go to greet customers when someone comes, after all, every sale has a commission.

"Forget it, forget it, my child specifically told me not to let me buy this brand." She waved her hand and left while talking, so she didn't waste any more time here, and had to grab the eggs.

Of course, there are many exceptions.

"It's all rumors on the Internet. It's an old brand that has been around for more than ten years. How can there be something wrong? It's impossible for our country to sell it if something happens. Don't you think so, and the price is so favorable now. I'll sell it all at once. There are several boxes." The shopping guide Xiao Sun is still very good at talking, but he has persuaded many consumers to buy.

"It's really cheap, and I'll buy some after get off work." Sister Liu was moved when she saw that the green friends' activity was going on and the sales were booming.

But I have to wait for work now.

In a blink of an eye, when it was time to get off work, the shopping guide of Lvyou not far away was already thirsty, but the effect was still there. The goods on the shelves were all sold out, and a lot of goods were moved from the warehouse .

In contrast, Qiao Fei's family only sold 8 copies.

But 7 of them are takeaways, and only 2 are sold in normal stores.

"How are your cakes selling?" Xiao Sun asked with a smile when he was about to get off work, but he asked knowingly.

(End of this chapter)