Daguo Technology starts with mobile phones

Chapter 80 Pricing close to cost

One month is long or short. For those who don’t want to change their phones, one month passes quickly, but for those who want to buy Redmi 2, the waiting process is a bit too painful.

During this period of time, it was enough for Dalang Technology to do a lot of things. The colorful mobile phone case of the co-branded fruit entered mass production on the third day.

On January 1th, colorful fruit mobile phone cases were put on the shelves of the Nebula flagship store, Nebula Mall, Cooking Cake Mall, and the official website of Dalang Technology.

The sales volume of Dalang mobile phones was boosted again that day. The first batch of 1 colorful fruit mobile phone cases were snapped up by consumers.

Since the first batch of supply is less, and it is mainly buying activities, it will be gone soon.

After receiving the news, many people went to the directly-operated store of Dalang, but the answer they got was that they had to wait for about half a month.

Because Nebula Technology does not produce mobile phone cases, although Liu Dalang has done some unprofitable things, it is impossible to specialize in the production line of mobile phone cases.

Nebula Technology eats meat, so it has to save some soup for other accessory manufacturers, otherwise even accessories such as mobile phone cases will be covered, and people will not be able to live?
For Liu Dalang, in addition to the release of colorful fruit phone cases, there is another important thing today, Xiaomi is going to develop a conference.

The Xiaomi note that Rebs has been brewing for so long is finally going to be released today.

It's a pity that what Liu Dalang is waiting for is not the Xiaomi note, but the Snapdragon 810 mobile phone of the same period.

The Xinghuo-Chidu equipped with Snapdragon 810 has been released for so long, and the friends finally made a new phone. In their words, they are polishing the chip.

In fact, they understand everything, and some manufacturers even sent a long article to diss Xinghuo-Chi, thinking that Xinghuo-Chi is a semi-finished mobile phone.

As a gaming phone, it doesn’t have many game adaptations, so let’s use it for daily use... It feels heavy in the hand, and the problem of getting hot from time to time can’t be solved.

As for which mobile phone manufacturer it is, Liu Dalang doesn't know, and of course, he doesn't care.

Xinghuo-Chi plus a junk chip that can't be suppressed by a fan, can be suppressed by an ordinary mobile phone?
Fortunately, Xiaomi note was released in January, if this is like the release of OnePlus 2 in July and August, plus a wooden back cover...

The unstoppable heat dissipation directly became a hand warmer in summer, so the wooden back cover was later eliminated by major manufacturers.

However, I have to admit that major mobile phone manufacturers have never stopped exploring the back cover of mobile phones, including the Xiaomi note to be released today.

Compared with Xingyu and Xinghuo press conferences, the number of online live broadcast rooms for Xiaomi note conferences is relatively small, only seven, which is enough.

Before the press conference, Rebs also specifically answered the question about the number of live broadcast rooms. He believed that the number of soldiers should be focused on precision, and that instead of bravery, there should be strategy.

Why do you need so many live broadcast rooms?As long as he stands on the stage of the press conference, he is top class, isn't he better than Limeng and Mingyue?
The underlying meaning is obvious. If Liu Dalang hosted the press conference in person, he would pay more attention to it, and send two women to host it, forget it~
Liu Dalang's meaning is also obvious, Limeng and Mingyue are more representative of the brand image, and Xinghuo and Xingyu are not the flagship series of Xingyun.

If Rebus knows that the Spark with flagship configuration and the Star Rain with flagship appearance are just two mid-range series, I don’t know how to feel.

According to Liu Dalang's plan, Nebula Technology's flagship series is divided into two, one is Nebula, which specializes in conceptual top-level flagship machines.

For example, folding screen mobile phones, double-sided screen mobile phones, non-porous mobile phones, surround screen mobile phones, etc. At the same time, the Nebula series is also the most expensive.

Named after nebulae, such as the famous Fomalhaut, Rose Nebula, Cat's Eye Nebula, etc.

When Xingyun Technology has polished the folding screen technology and made a product that Liu Dalang is satisfied with, he will naturally introduce it in person at the press conference.

The other flagship is the star/starry series, which is the main series that Nebula Technology hits high-end. Domestic is star, and foreign is starry.

Starry translates to brilliant stars. Although they are both flagships, the price of the Star series is relatively low, which is a flagship mobile phone suitable for ordinary people.

However, the Star series will be later than the Nebula series. Without his own top-level chips, Liu Dalang will not make the Star series anyway.

Unless the Jiuxiao series chip drawings are exchanged, and then various peripheral conditions are upgraded to the top, the mobile phones produced will be meaningless.

The major mobile phone manufacturers are aiming at high-end every day, making flagships, and the price has gone up, but what about the configuration?Where is the self-developed technology?
Liu Dalang always believes that it is meaningless to assemble a flagship mobile phone before the technology of Nebula Technology reaches a certain level.

Of course, he is still willing to take a look at the press conferences of other mobile phone manufacturers, such as today's Xiaomi note conference by Rebus.

The location of the major mobile phone manufacturers' press conferences has always been very high-end, which can be used for later publicity. Xiaomi chose the Huaxia Conference Center.

This is comparable to the location selection of Xingyu and Xinghuo press conferences. Unfortunately, the location selection is not the key. The product is not easy to use, and no matter how good the press conference is, it is useless.

After arriving at the time, Liu Dalang randomly chose a live broadcast room to enter, and happened to see a clip of the promotional video of Xiaomi air purifier.

According to the usual practice, there is no problem at all with a promotional video before the press conference. However, for this press conference of Xiaomi, the promotional video is not a mobile phone.

They are various, let’s say they are products of Xiaomi’s ecological chain, and the company is also a subsidiary of Xiaomi, such as Huami and Zimi.

Leaving aside the issue of competitors, Liu Dalang believes that the products of Xiaomi's ecological chain are still good, but unfortunately there is a little confusion about the priority.

If it is a press conference of Nebulas Technology, the main products will be placed first, and the products of the Nebulas ecological chain will be placed after the main products.

Liu Dalang thinks that Rebs is still not determined enough to go high-end. If this is put on him, the starting price of Xiaomi Note will dare to sell for more than [-].

Because from a technical point of view, even if the appearance design of Xiaomi Note is not as good as Xingyu-Mu, it can be smoothed out by configuration advantages.

Either focus on high-end, or focus on cost-effectiveness, Xiaomi note, which is already vaguely positioned, has not been introduced at the first press conference.

Of course, the development strategies of each mobile phone manufacturer are different. Perhaps in the eyes of Rebs, the Xiaomi ecological chain is more important than Xiaomi Note.

After the promotional video ended, Rebs finally appeared in the middle of the conference stage, and the audience was very enthusiastic, applauding and cheering continuously.

Just like what Liu Dalang remembered, Rebus announced that he had reached a cooperation with Midea Group when he came up, and he also dissed Miss Dong by the way.

Then Midea Group was blown away, followed by the introduction of Xiaomi's ecological chain products, as well as some future plans for Xiaomi.

After introducing these things, the press conference finally got to the point. The first thing to introduce is ov's special skill, thin and light craftsmanship.

Liu Dalang couldn't help thinking of a classic line in his mind:
"Xiaomi note has a high artistic content!"

"How tall is it?"

"The third and fourth floors are so high..."

At the same time, it also crushed Apple, at least Xiaomi note has won in the lens design.

In the middle, the number of patent applications was mentioned incidentally. Xiaomi applied for 2014 patents in 2318, while Nebula applied for 10568.

It's just that many patents of Nebula Technology are not suitable for disclosure, so Liu Dalang didn't ask the marketing department to promote this aspect.

When it comes to the design process of Xiaomi note alone, Rebs did not brag, but it is a pity that the direction is wrong.

Nebula Technology has created a full-screen design, and major mobile phone manufacturers are following suit, but Xiaomi is still using the old-fashioned solution.

In fact, Rebs also wants to use a full-screen design, but the cost of a full-screen is relatively high, and Xiaomi focuses on the cost-effective market, so he has no choice.

Gionee chose the full screen because the chairman likes to gamble, and he likes to play this kind of exciting game, so he lost the Gionee mobile phone later.

It is normal for LeEco to choose a full-screen display. Jia Yueting itself is relatively unreliable, and his choice of development strategy is often confusing.

As for other full-screen options, the ZTE Nubia Z9 is already in preparation, while Huawei, Xiaomi, and ov are still the same.

Huawei and Xiaomi are already working on full screens, and ov's development strategy is too stable, and they will never go where others have not gone.

Only after the safety is confirmed, ov will invest a lot of money in one go.

Therefore, among the four major manufacturers of Huami ov, the development of ov's product layout has been slow.

Of course Rebs understands the importance of Xiaomi note, so in this press conference, he focused more on introducing products rather than comparing with friends.

The results obtained are not bad, and the advantages of Xiaomi Note are introduced, but the processor used by Xiaomi Note is still Snapdragon 801.

This chip was already used by Xinghuo-Lie from Nebula Technology a year ago, and it is still used by friends.

和星火-炽同为骁龙810的小米note顶配版，在价格上还贵100元钱，4+64GB内存组合为3299。

From this point of view, Xinghuo-Chi was forced to become a cost-effective mobile phone. Rebus must know this situation, so he defended against Nebula Technology.

"No matter how good the Xinghuo-Chi you configuration is, it is an indisputable fact that it uses a 720P screen! And our Xiaomi note top version uses a 2k screen!"

He has already arranged that in the later stage of publicity, they will focus on the advantages of the top version of Xiaomi Note, and compare Xinghuo-Chi.

Of course, at the press conference, Rebus did not mention Nebula Technology. He only had Samsung and Apple in his eyes, and only compared with Samsung and Apple.

"Then how much is the price?"

"We still use pricing close to cost!"

"3299!"

"We at Xiaomi want to tell everyone that we will always stick to the spirit of having a fever to the end..."

The audience's reaction was quite enthusiastic, but from Liu Dalang's perspective, there were all question marks in the live broadcast room.

"It's over, Xiaomi has changed!"

"1999 is gone! Ye Qingjie!"

"Please, 1999 is not even worth the cost!"

"The normal version of Xiaomi note is fine!"

"..."

(I'm a bit busy today, later at midnight!)

　Thank you Hailong Yiming for your reward!Thanks to the early bird catches the worm 66, book friend 141108213850088, book friend 20210420064349073, Huang Tiandi is my brother's monthly ticket!Thanks for the support! ! !
　　
　
(End of this chapter)