Daguo Technology starts with mobile phones

Chapter 133 Who are the people who buy pink?

While the surrounding computer manufacturers are still using the traditional black and thick moulds, Nebula Technology has already used new color schemes and its own computer moulds.

As a new notebook manufacturer, it is reasonable to say that it is better to directly set up a male model. First, it can lower costs, and second, it can reduce risks.

However, Nebula Technology has always taken an unusual path, directly using the molds designed by itself, and also opened a fully automatic assembly line.

Abandoning the foundry model can also effectively improve the quality control of Xingyu-Phantom, and at the same time, Xingyu-Phantom will not be out of stock.

Products are made to make money, the more they sell, the more they earn, and they can be updated quickly, so Liu Dalang doesn't understand the practices of friends.

Especially for some first-line computer manufacturers, even if they are out of stock for the first launch, they have to buy them at a higher price.

Is this product made to make money, or is it a PPT for consumers to see?Isn't it bragging about the product?If you have the ability to get the goods and sell them!
That being the case, Nebula Technology simply ended up spoiling the situation. In fact, not only Nebula Technology saw the benefits, but Xiaomi and Huawei also saw the benefits.

If they want to do ecology, they can never get around the computer as a productivity tool. Compared with the computer, the tablet is really like a small toy.

Whether it is a Nebula tablet, a Xiaomi Huawei tablet, or an ipad, it is a bit unrealistic to rely on them for productivity.

Therefore, the positioning of Xingyu Tablet is very accurate from the beginning. As a small-screen tablet that is easy to carry, it can replace mobile phones to a certain extent.

As for the replacement of notebooks, it is definitely impossible. No, Xingyu’s first thin and light notebook computer is here, and there are many colors.

The 2k LCD screen has an aspect ratio of 16:10 and global DC dimming. In fact, most LCD screens can’t do without DC dimming.

Some relatively poor LCD screens will also flicker when the pwm dimming is turned on at low brightness, and the specific principle will not be explained.

The advantage of producing the screen itself is that the maximum brightness of the screen of Xingyu-Phantom is very good, exceeding 400nit, and the uniformity is very good.

After all, Xingyu's target group is the beauty party, and these people don't value the configuration. If you tell them about the CPU, they might be disgusted.

Therefore, when Nebula Technology simply designs products, it spends more effort on the appearance, as well as the screen and keyboard that you can feel directly when using it.

Ultra-high screen-to-body ratio, high brightness, high-resolution screen, coupled with a keyboard with a clear sense of paragraph, outstanding appearance and thin and light feel...

This is enough. As for CPU, hard disk, etc., Nebula Technology's own memory and hard disk have entered trial production.

The CPU is officially co-designed with Loongson, but when Loongson will be able to commercialize Nebula Technology needs to be analyzed in detail.

At this stage, Nebula Technology still has its own molds, its own screens, and some accessories, which are stronger than some assembly plants.

Some computer manufacturers buy all the male molds and parts used in the molds, and even the production is done by foundries, and only need to do system adjustments.

At any rate, Nebula OS was forced into Xingyu-Phantom, which can be connected with other Nebula devices and perform various cross-screen interconnection operations.

Moreover, the Nebula mobile phone is equipped with full-featured NFC as standard, so the operation is easier and the overall fluency is very high on the cross-screen interconnection.

In terms of color matching, Xingyu-Phantom has four kinds of color matching, inheriting the family color matching of Xingyu products: Baishuang, Qingshan, Fendai, and Sea Blue.

The 13.3-inch screen is small, but it is extremely thin and light, with a simple solid color design, coupled with this year's mainstream CPU, and multi-screen interconnection...

In addition, Nebula Technology has also come up with their special skills, high refresh rate, and the screen of Xingyun-Phantom has a variable refresh rate of 120hz.

The most important thing is that the weight of Xingyu-Phantom is only 980 grams. As long as the price is right, there is no need to worry about the sales of Xingyu-Phantom.

After all, the current Nebula Technology is different from when they first returned to China the year before last, and their offline channel network covers a wider and wider area.

At that time, Nebula Technology doesn't even need to do anything, just put the products on the display cabinets in the store, and there is no need for publicity.

After all, publicity is not the project they are in charge of. Obviously, Nebula Marketing Department and Dalang Marketing Department will be more powerful in marketing and publicity.

If you observe carefully, you will find that Nebula Technology has very few offline promotional activities, and their products are all sold online and offline.

The same is true for other mobile phone manufacturers, especially the spokesperson route taken by ov, which made the sales of oppo r7 very hot throughout last year.

The former Liu Dalang also wanted to go this way, but he gave up decisively later, because he didn't want to rely on the spokesperson to sell mobile phones, but relied on the product itself.

Facts have proved that spokespersons are not an important factor in determining sales. Even if Xingyu did not invite celebrities to endorse, its sales of single products are still very high.

Moreover, they successfully stole the limelight from the appearance design of the ov two companies. As Nebula Technology's shipments are the largest, the publicity naturally has to keep up.

There are not many revelations about Xingyu’s mobile phone, but Xingyu’s light and thin phantom has just entered January, and several digital bloggers released the news in advance:
"There was another big battle in March this year, and the Xingyu thin and light book has entered mass production..."

This is the usual mode of Nebulas Technology, product revelations→configuration revelations→appearance picture revelations→official confirmation→confirmation of the press conference time.

After a set of procedures, through various publicity channels of the Nebula Marketing Department, even if the popularity is not enough, it can be made up through later publicity.

As soon as the news of the product broke out, netizens were dumbfounded. The Xinghuo-Jin conference was last month, and this month Xingyu will come out?
Wait, thin and light?

"I wipe, laptop?"

"Nebula Technology released a laptop? What's going on? Has it started crossing borders?"

"I dare to buy a mobile phone from a computer manufacturer, may I ask you to buy a computer from a mobile phone manufacturer?"

"Who wants to buy your laptop! What about Xingyu's new phone? What's the configuration?"

"I really like the appearance of Xingyu-Ning, but the processor is too rubbish, right?"

"Please, don't use MediaTek, MediaTek's ISP is not worthy of Xingyu!"

"Is the direction wrong?"

"Xingyu...computer?"

"???"

I have to say that the news of Xingyu's thin and light notebook shocked many Nebula users and netizens, but they didn't understand it after the shock.

What happens when a mobile phone manufacturer does not make a good job of making mobile phones, but suddenly goes to make computers?It seems that only Apple is doing this in the market, right?

It's normal for them not to understand. Nebula Technology wants to truly gain a foothold in the high-end market. It can't do well with mobile phones alone, but it can't beat Apple at all!

The high-end productivity tools of Xingyun Technology must be used. Xingyu-Phantom is just a test of the water, and the real high-end notebooks are yet to come.

But this does not mean that Xingyu-Phantom is a junk computer, on the contrary, it uses the best hardware accessories on the market.

As long as the hardware is strong enough, the overall performance of Xingyu-Phantom will not be bad, and the thin and light notebook is different from the game notebook, and the adjustment is not so laborious.

Tianxuan 2 is a living example. It pays too much attention to the appearance, and the performance is a mess. It is a shame for the game book.

If it is a Spark gaming notebook, Nebulas will naturally make some adjustments, but it is not so troublesome for light and thin notebooks that are positioned for entertainment and office work.

No matter how powerful the engineers of Nebula Technology are, it is impossible to solve all the problems of windows out of thin air, and the selling point of the product is not here.

What's more, the tuning of Xingyu-Phantom itself is not bad. Even if Xingyun Technology is making thin and light notebooks for the first time, it will not lose to established computer manufacturers.

Regardless of whether Nebula users and netizens understand it or not, Xingyu thin and light notebooks are already on the way, and notebooks from Xiaomi and Huawei are also on the way.

Liu Dalang is not sure whether Xiaomi's first laptop will be released together with the Mi 5, logically speaking, it should be in the second half of the year.

It also takes the path of high-performance thin and light notebooks, but in his impression, Xiaomi's first laptop looks exactly like Apple's Mac Book Air.

To put it nicely, it’s a tribute to idols, but to put it bluntly, it’s a bit too copycat. The key is that it’s still imitating Apple five years later.

This is a bit unreasonable, right?If you only rely on blind imitation, you will only label your products as counterfeit products, which cannot be washed off.

Of course, there is not much difference between Huawei notebooks and Xiaomi notebooks. They use the same male model, and the price of the later ones with the same configuration is even more expensive.

The development strategy of Nebula Technology will be different from that of Huami. It will pay more attention to the appearance design and know that it cannot label the product as a copycat.

However, Liu Dalang will not judge the actions of other merchants. After all, some of the exterior designs he gave Nebula Technology are also designs from other merchants.

For example, crystal diamond technology, and later photochromic, electrochromic, etc. Although friends have not yet designed the same model, Liu Dalang remembers it.

Therefore, in the future products of Nebula Technology, he is also trying to get rid of the shadow of these friends. Fortunately, Qu Xiangqun's design ability is strong enough.

Thinking of this, Liu Dalang couldn't help sighing: "It's great to have you here!"

Qu Xiangqun:? ? ?

Don't come here! !
After the product revelation successfully caused controversy, the digital revelation blogger under the Nebula Marketing Department released the configuration revelation of the Xingyu thin and light notebook.

From the configuration point of view, it is the configuration of the mainstream high-performance thin and light notebooks this year. The highlight is the 13.3-inch high-score, high-brightness, and high-refresh screen.

As well as the weight of less than 1 kg, once the overall configuration is released, some people who did not understand before have changed some ideas.

"It looks good!"

"2k high refresh rate? Very good!"

"Judging from the configuration alone, Nebula Technology is really serious about making laptops!"

"I just don't know how to use it, but don't stretch it as soon as you use it..."

"Wait a minute, is this the exterior picture?"

Some netizens were surprised to find that, in addition to the configuration revelations, the digital revelation blogger also broke the news about the four appearance pictures of Xingyu-Phantom.

It has the same color scheme as Xingyu mobile phones and tablets, and also raised a question in the news: "Who are the people who buy pink?"

　Thanks to the other side of the illusion, Hailong Yiming, and You Xingshen for their rewards!Thank you for your monthly and recommendation tickets!Thanks for the support! ! !

　　
　
(End of this chapter)