Hong Kong Zong starts from the heroic character

Chapter 297 Hotness and New Problems Coexist
Li Zezhong threw the brochure on the table with his backhand: "The only way for you is to cooperate with me. I can spend more money now, and I will do it when you can't hold on, ha ha."

From start to finish.

Li Zezhong has always been developing around the topic of Shengshi Cinema.

Because he saw something different in Shengshi Cinema.

His tone was also straightforward: "If Shengshi Cinema is not annexed, it will not be able to get good film sources, and then it is doomed to hit the market!"

"A good source?!"

Li Zeen sneered and asked back, "Excuse me? What is a good film source and what is not?"

He glanced at the brochure in Li Zezhong's hand with disdain: "The good or bad of a movie is not determined by how big the investors are or how luxurious the cast is. If the cast is not good, it will still hit the street."

"A good movie depends on what the audience says!"

Speaking of it.

Li Zeen paused, recalling Zhong Wenze's confident tone at that time in his mind, imitating his tone and saying: "Shengshi Cinema doesn't need too many film sources."

"A hero's true colors is enough!"

"A hero's true colors, a one-month exclusive period, is enough to bring Shengshi Cinema to fly!"

With a big wave of his hand, his words were full of confidence, just like Zhong Wenze back then, incomparable.

at this juncture.

The only doomed theater's fate is really whether the movie is good or bad.

"Just relying on the true qualities of a hero?!"

Li Zezhong's eyes widened, and he raised his eyebrows coldly: "Are you fantasizing? Just relying on such a trash movie, you want to become a hit? What about the one-month exclusivity period? It's just lingering."

"You do not understand."

Li Zeen rarely argued with Li Zezhong, and looked like you were an outsider: "In this respect, you are not as good as A Ze, your vision is too short-sighted."

When he heard that Li Zeen compared himself with Zhong Wenze, Li Zezhong immediately became furious.

"My vision is not as good as that of a scumbag?!"

Li Zezhong rolled his eyes, and his originally seemingly calm tone finally fluctuated at this moment.

"Just relying on such a bad movie?!"

As if he had heard a big joke, he sneered and said, "Where is your business vision? Do you know what market demand is?"

"Who filmed The True Colors of a Hero?"

"Mr. Wu, do you know what role he is? A director who is already rotten, do you know how rotten he is now? Before filming the true colors of heroes, he was so poor that he had no films to film for four years, relying on others Save your life!"

"Let's talk about the male No. [-] Fa Ge, yes, he became popular because of "Shanghai Bund". The image of tall, handsome, powerful and intelligent quickly became popular on Hong Kong Island, but what happened to him after that?"

Li Zezhong paused every single word, and started counting with his fingers: "It's just this one movie. From now on, all the movies he accepts hit the box office, and the name of box office poison is exclusive to him!"

"Nowadays in the film industry, everyone can use anyone, but they don't know how to use him. Whoever dares to use him is doomed to hit the box office. Whoever dares to use him?"

"Let's take a look at the 40-year-old male No. [-] Brother Long."

"The longer the hairline, the higher the pouches under the eyes. The character who was just fired by Shaw Brothers was actually used by director Wu as the male lead. I really admire this director Wu, hehe "

Film and television can be regarded as a relatively large proportion of Li's Group's business, so Li Zezhong himself is very familiar with the market in the industry, and he comes with this information at will.

"The only one I can watch is the male number two's older brother Ah Rong, but he is a music superstar, not a film and television superstar, and the role in the movie is extremely childish and impulsive."

"With such a character setting, will his fans accept it?"

"Most importantly, Director Wu's film is a remake of the 1967 film of the same name "The True Colors of a Hero" made by director Long Gang. What kind of film can he make?"

Li Zezhong, who knows a little about the film industry, said with strong confidence: "This movie is destined to hit the street."

"You haven't seen the movie, you don't understand."

Li Zeen shook his head disapprovingly: "I have seen it, so I know, I understand, I firmly believe that this is a good movie, and it gives Shengshi Cinema confidence."

"ridiculous!"

Li Zezhong snorted coldly, and with a flick of his fingers, he took out the movie poster that was under the brochure.

on the poster.

The elder brother Ah Rong occupies the C position, Long Ge is on the left, and Fa Ge is on the right, wearing black sunglasses with high spirits.

on top of their heads.

Go through fire and water for the sake of friendship, Mount Tai collapses in front of you without fear of a line of eye-catching words.

Then to the right.

A line reads:

May those of us who once faced collapse remain undisturbed in the face of danger, seize the opportunity and fight back in desperation.

"Consuming the audience with big talk? No matter how luxurious the lines are, it's just a piece of shit."

Li Zezhong glanced contemptuously, eyes full of disdain, then casually threw the promotional poster on the ground, and stepped on the hard leather soles: "The audience is not a fool, is it useful?"

He pressed his toes hard, crushed it hard, and crushed it.

"So, stop holding on to any so-called hopes."

He stared at Li Ze'en, and said earnestly, "It's good to be ambitious, but I advise you, it's better to be down-to-earth and honest."

Done.

The hall suddenly fell into silence.

Seeing that Li Zeen didn't speak, Li Zezhong's smile became more intense.

Li Zeen said, "Brother."

"Hey."

Li Zezhong responded with satisfaction, and smiled even more happily: "Don't worry, I can still give you a good price now, and I can take everything from Shengshi Group."

Before he could finish his sentence, he was interrupted roughly by Li Zeen.

"I found that you talk a little too much tonight!"

Li Zeen also had a strong smile on his face, and shook his head with a smile: "It's the first time I've seen you tell me so much. Your words seem to reveal a worry about the success of Shengshi Cinema."

"Are you afraid that I will really succeed in this matter?!"

"Have you also seen the development prospects of Shengshi Cinema's unique and new model?"

"Hahaha"

Li Zeen waved his hand, and walked into the room with big strides.

His laughter echoed in the hall.

"Fall on the street!"

The smile on Li Zezhong's face was stiff, he gritted his teeth and cursed viciously, his face turned extremely ugly.

For a long time.

He slapped the table with a slap, his face was gloomy: "With me in one day, you don't want to succeed!"

····
The conversation between Li Zezhong and Li Zeen ended in displeasure.

Li Zezhong's threat was also relayed to Zhong Wenze by Li Zeen, but it didn't work at all, and couldn't stop Zhong Wenze from moving forward.

Four days later.

Four Shengshi bars and two Shengshi theaters under the Shengshi Group opened with a shock.

The bar opened in the early evening.

The theater opened in the morning, and Zhong Wenze attended the ribbon-cutting ceremony with everyone.

In the eyes of countless people, Shengshi Cinema officially opened. There were not many people on the first day, but there were still many white-collar workers who chose to enter the cinema to try it out after seeing the publicity all over the world.

At the beginning.

The situation is not ideal.

Movie ticket prices that are higher than the market price, even if there is a good environment, but under the premise of no good movies, the market feedback is not very good.

Consumers are still very rational when the consumer price is higher than the market price.

Li Ze'en beat his heart again: "Ah Ze..."

"This market feedback is right, and consumers are still very rational."

Zhong Wenze is full of confidence and doesn't panic at all: "But again, high consumption and high experience go hand in hand. As long as there are enough good movies, there are many consumers who are willing to pay for it."

"Wait a minute, it will take some time for word-of-mouth to spread."

really.

It was a few minutes faster than Zhong Wenze expected.

Not three days.

The painting style began to change.

People who have watched the movie "The True Colors of a Hero" began to spread word of mouth. After dinner, they talked about their impressions of watching the movie, and they all gave a very high evaluation. More and more people came to watch.

One sentence: I waited for three years.
The classic lines in the role of Fa Ge have been passed down by word of mouth, and they have aroused the resonance of many people.

With the word of mouth of the movie spreading, for a long time, watching the movie "The True Colors of Heroes" at Shengshi Cinema has become the talk of everyone. It seems that after watching this movie, I am superior to others.

This kind of bloody gunfight film of brotherhood has won praise from young people.

Not only pretty guys love to watch it, but also those pretty girls who love to play: Want to date me?Alright, take me to the Glorious Cinema to watch "The True Colors of Heroes" first.

that's it.

One pass two, two pass four, four pass eight
From qualitative change to quantitative change.

Many people rushed directly to the movie theater to buy tickets, but found that this movie was not available in major theaters, only the Shengshi Cinema could watch it.

a time.

Just a few days.

The Shengshi Cinema, which was originally not crowded with people, began to burst into overwhelm. Many people had difficulty queuing up to buy tickets.

The movie theater is full.

The audience who came to consume were dissatisfied and were about to make trouble.

I don't know who shouted: You can't buy tickets in line, you can go to offline sales offices to buy tickets.

For a time, everyone woke up like a dream.

All major sales outlets suddenly became popular, and many people chose to go to the sales outlets to buy tickets in their spare time. The time period for watching movies and where to sit were all chosen by themselves.

Not only convenience, but also a high degree of freedom of choice.

to this end.

Li Yunxin once again made a special program "The True Colors of a Hero", which was broadcast throughout Hong Kong during the prime time period, and once again attracted people from other districts to come here to see how this extremely popular movie is.

Just a week.

In the case of Shengshi Cinema's hot feedback from the market, fortunately, the two cinemas' schedules were given to "The True Colors of Heroes", but even so, during the day's business hours, one show after another was still full.

The most painful thing was that the cleaning aunts who were in charge of cleaning up the cinema, shed bitter tears one by one.

to this end.

Zhong Wenze is also very humane, with a wave of his hand: This month's salary will double.

Immediately.

The cleaning aunt smiled brightly, her waist was no longer sore and her legs were no longer hurting, and she clapped her hands for the boss.

The reality has greatly exceeded expectations.

Everyone was smiling, and after the evening business hours, they gathered together.

"Brother Ze, this is still the early days."

Zhou Kehua ate his boxed lunch in big mouthfuls, and said with a smile: "Following this trend, our reputation will be completely spread out this month, and the money we will earn will be incalculable."

"exactly!"

Xiao Liu was even more excited, looking at the theater inside with bright eyes: "I feel now that the projection machine inside is not showing movies, it is simply a money printing machine!"

Compared to several of them.

Sister Mei, Li Ze'en and others were much calmer, but the joy on their faces couldn't be hidden.

"Ha ha."

Zhong Wenze opened the can of beer, raised his head and took a sip: "It's not enough, we can make a lot of money just relying on "The True Colors of Heroes", but once the movie is over, the consumption enthusiasm will drop again, we need keep users."

Speaking of it.

He tilted his head and looked at Sister Mei: "How is the progress of the membership card?"

"not so good."

Sister Mei shook her head helplessly, and sighed: "Currently, there are less than [-] card members, and even fewer people are willing to recharge their membership cards. At present, the total recharge value of members is less than [-]."

Along with Shengshi Cinema, the Shengshi Group membership card is launched, which integrates recharge, points and mentions. It can not only be consumed in cinemas, but also consumed in bars, similar to the existence of bank cards.

Even though there are preferential activities such as exchanging points for movie tickets, there are not many top-up users.

First: In addition to depositing money in the bank, everyone has not given the habit of depositing money to others.

Second: Shengshi Group's reputation has been established, but it is still difficult for many users to believe in their group's ability and credibility.

This is not the future, the society develops well, and everyone has money in their pockets.

How can it be like those barbershops, where users recharge hundreds of thousands of dollars after cutting their hair? It is not uncommon for users to recharge tens of thousands of 10,000+ in high-end games.

This is a new problem before them.

"The matter of the membership card may have to be put on hold."

Sister Mei took a deep breath and frowned slightly: "Membership card is a good idea, but at present, there is still a lack of opportunity. Maybe the membership card will arrive as scheduled after the theater becomes bigger."

to be honest.

Everyone knows that once the money is charged, it must be spent with you. Similarly, if you want me to spend with you, it still depends on your group's ability.

There are only four bars and two theaters in Saigon District. With such a small commercial coverage, there is no convenience at all. For those who come to watch movies in other districts, they will not add value to their membership cards.

Why should I recharge and spend with you?

"The matter of the membership card is not a big problem. The membership card must not only be promoted, but also be promoted!"

Zhong Wenze refuted Sister Mei's opinion.

Membership cards are meant to increase user stickiness, and this great momentum must be boosted at the moment.

There is a chance that Shengshi Cinema can get the exclusive period of the movie "The True Colors of Heroes". If there is no chance, then Shengshi Cinema may really be suppressed.

Because they can't get the source of the film.

Sources are the lifeblood of movie theaters.

If you can't catch the user at this time.

Once the heat is over, if you face pressure from your peers, you may fall down again.

"Only, if forced"

Sister Mei had a serious expression, and shook her head again: "Forcibly pushing, the effect may not be good, and it will affect word of mouth."

Naturally, she also knew the significance of the membership card, but forcing it would only cause bad market feedback, and it would be self-defeating, and people would say that she looked ugly.

"I'm sure, not only can I push the membership card, but it can also attract people to recharge it!"

Zhong Wenze turned his head to look at Li Yunxin who was sitting beside him obediently: "I asked you to prepare, are you ready?"

"Ready!"

Li Yunxin made an OK gesture: "Just wait for you to let me know, and then launch."

"safe!"

Zhong Wenze grinned, his white teeth were very conspicuous.

Listening to the conversation between the two, everyone's interest was suddenly aroused.

"What are your plans?!"

"Brother Ze, every time you smile like this, I guess that you must have some good ideas that haven't been used yet!"

"Speak quickly!"

Everyone urged.

(End of this chapter)