Meet the Brand Officer

It was Song Ziyuan's Eryang finger that sealed her lips!
"Uuuuuu-"

Lin Xiyou tried hard to finish speaking, but this time Song Ziyuan refused to give in, and said domineeringly, "What are you thinking about, don't think about it!"

"Emotions don't distinguish between right and wrong timing. If you ask for your love, I will. How can there be so much fairness and unfairness?"

"It's my pleasure to like you, and it's my voluntary thing to wait for you all the time. I understand your worries and concerns, but that's nothing."

"I respect your wishes and support your choice. Don't worry, I will never hold back!"

"So, no buts! I cooperate unconditionally."

With a serious face, he made a vow, and said the most embarrassing words in the most fierce tone, with two firm characters in his piercing eyes: trust me.

Song Ziyuan pinched his fingers mischievously, as if "you shouldn't, I won't let you go".

Lin Xiyou didn't know whether to laugh or cry, so she had to obey and nod first, and after the unblocking, she asked seriously: "But I have never been in love, so I don't know how to talk about it? I still have to study and study."

Asking from her mouth, why is there a strong flavor of academic research?
"Isn't this simple!" Song Ziyuan looked at her face full of thirst for knowledge, and unconsciously touched the brow bone, his momentum weakened, "It's as if someone had talked about it before."

"Talk and talk, won't you get it? Smart people like us must be able to learn without a teacher. This is true knowledge from practice." He bit the bullet and laughed himself out.

Lin Xiyou couldn't hold back, and laughed heartily.

The originally tense relationship eased up immediately.

Invisibly, their way of getting along has returned to the usual, natural and familiar, comfortable and at ease.

They are at a delicate balance point, and the sense of distance is instantly zero.

"Yes, Master Song is right." Lin Xiyou cheered with a smile, "How about an example?"

"That's right. Take the field you are familiar with as an example. In fact, I feel that falling in love is the same as building a brand when you meet. After meeting, you first get to know each other, gradually develop feelings, discover each other's shining points, and devote yourself wholeheartedly. The final harvest..."

"Think about it, isn't that the reason?"

"Really!" Lin Xiyou suddenly felt refreshed and excited.

Countless fragments of inspiration are surging in her mind, about the Zhongzhi brand, and about all aspects of brand consulting.
She vaguely felt that she seemed to have groped for a brand new path, which was faintly visible and far away.

But she has a hunch that if she can find the right direction and build a bridge, she will be able to break through the current bottleneck!
Lin Xiyou urged him to say a few more words, and led him to discuss in-depth what are the commonalities between falling in love and being a brand.

Song Ziyuan couldn't help but laugh, really, she wasn't so excited when he said a lot of love words and made a lot of vows.
What can be done?The little workaholic he chose himself, of course he dotes on it.

He listened to her eloquent analysis, the corners of his mouth rose wildly, answering a few words from time to time.

Her focus, her warmth, her truthfulness, her calmness.
She and everything about her attracted him.

Lin Xiyou was in high spirits, using the analogy of an intimate relationship to the relationship between a brand and consumers.

"Lovers are free to choose each other, and the mutual matching of consumers and brands is also the result of their own choices. When they fall in love, they need to spend time, effort and effort to maintain an intimate relationship."

"Once there is a bond of love, the two parties establish a deep and passionate emotional interweaving. This kind of relationship is long-term, lasting, stable and strong."

"So, if a brand can make consumers have human-like emotions and develop a romantic and close 'brand love' relationship, wouldn't this be more conducive to the establishment of a healthy brand relationship?"

"But how to establish such a brand relationship and how to keep it fresh?"

She was enjoying the joy of brainstorming, as if she had discovered a new continent, talking to herself excitedly, constantly pulling out cocoons and advancing layer by layer.

But these questions, no one can give her the answer.

She needs to experiment, explore, and find the final result in continuous practice.

After Lin Xiyou roughly straightened out her thoughts, she gradually calmed down and returned to the problem in front of her.

She frankly suggested: "Love begins with understanding, and we can't reach this step. For example, we are now in the next stage after the encounter between "brands and consumers", and now we are entering the stage of truly understanding each other." .”

"There are tens of thousands of brands in the world. Why do you, as a consumer, choose my brand only? Only when we keep in touch with each other can we further determine whether the other party is worth living for a lifetime."

"So, we can get along freely like before, understand deeply first, and then make prudent decisions. What do you think?"

"Well, it's all up to you." Song Ziyuan was as determined as a needle and reached a consensus.

Taking pictures slowly was his original strategy.

Now that she can bravely confess her heart, he is so happy, what more could he wish for!

In the long-term relationship, slowly understand each other's bit by bit, step by step, give her enough sense of security, and quietly occupy her heart.

This kind of relationship based on mutual familiarity and mutual trust will be more stable in the future.

However, Song Ziyuan never expected that that little joke and lie a long time ago would cause a world-shattering shock in his world
……

After settling the relationship problem, Lin Xiyou finally settled down.

She devoted herself to the Zhongzhi brand planning project without any worries, and her efficiency was surprisingly high without the psychological burden.

She seems to have gradually realized that a really good relationship will not hinder her career, but like a booster, making people feel that you are not alone on the road of struggle.

Recently, due to work research needs, Lin Xiyou often visited the Zhilihai store to collect more inspiration for Zhongzhi's brand planning project.

When Jiang Hui saw her in a completely different state, she understood and couldn't help but tease her a few words.

Lin Xiyou answered calmly, the corners of her lips raised unconsciously, and she turned to ask about the business.

"Sister Hui, the traffic in the store seems to be much larger than before?"

"Yeah, I've suddenly become busier recently, and I plan to recruit two more people in the next few days."

"Did you increase other channels for publicity and customer acquisition?" She has visited the store frequently in recent days, and obviously felt that the number of customers who came to experience has increased.

"It doesn't seem to be there." Jiang Hui was thinking, and suddenly remembered something, and quickly turned on the phone and handed it to Lin Xiyou.

She said in bewilderment, "Isn't it because of this?"