Heroes of the Restricted Zone

Chapter 1413 The champion is soft, and the money is soft (the sixth asks for a monthly ticket)

Chen Yingxiong's encirclement and suppression of Cristiano Ronaldo is all-round. If the direct confrontation between him and Messi is only on the court, then the war between him and Ronaldo has been burned off the court, to the most important on the money.

Chen Yingxiong has just squeezed out Ronaldo's position at Nike, and now he is kicked out of the top spot as the global spokesperson for Pro Evolution Football.

It's no wonder that Ronaldo now dislikes Chen Yingxiong even more.

Since ancient times, killing people and making money has been the most hated practice.Because you smashed people's jobs, people can't even eat, and people don't work hard with you?

Chen Yingxiong lost two jobs to Cristiano Ronaldo in a row.

The two of them are completely immortal now.

Chen Yingxiong went to Japan to renew his contract with Konami.After some negotiations... In fact, it is Chen Yingxiong's performance that speaks for itself.

This season is really brilliant for Chen Yingxiong. His achievements are not only now, but even in history, no one can compare with him.

So under such circumstances, does Japan's Konami still need to hesitate who to choose?
They kicked away the Portuguese without hesitation and threw themselves into the arms of Chen Yingxiong.

From then on, the game cover of Pro Evolution Football will end the confrontation between Chen Yingxiong and Ronaldo, one left and one right, and enter the era of Chen Yingxiong dominating the cover.

The new contract signed by the two parties this time is for a period of three years, and Konami will pay Chen Yingxiong 150 million euros in endorsement fees every year.

In fact, as early as three years ago, when Chen Yingxiong signed with Konami, it caused quite a stir in China.

Mainly on the Internet, many Chinese fans think that Chen Yingxiong should not endorse Japanese companies, because of well-known reasons... In that year, anti-Japanese sentiment in China was high, and the owners of Japanese cars on the street were unlucky, and they ostentatiously endorsed Japanese companies , Isn't that looking for draws?
So at that time, the anti-Japanese wave on the Internet was high, and Chen Yingxiong was also affected, which affected his image.Of course, it was said that Xie Liang was also active. Those who Chen Yingxiong had offended all contributed a lot to this matter and performed hard.

Some people criticize Chen Yingxiong as the endorsement of Japanese companies, and then help Japanese companies to earn money from Chinese compatriots, and then let the Japanese take the money they earned from us to make waves. how.

At the beginning, the wave of criticizing Chen Yingxiong was fierce, but then the direction of the wind gradually changed.Those who support Chen Yingxiong have stated an indisputable and iron-clad fact to those in opposition.

Chen Yingxiong endorsed Konami, and the money he earned from the Japanese came from the pockets of the Japanese. No one can deny that, right?
The opposition said, yes, he made money from the Japanese.But the wool comes from the sheep, and the money of the Japanese is still earned from the hands of the Chinese?

The supporters asked the opponents to death with one sentence: "Konami's Pro Evolution Soccer game endorsed by heroes, how many of you are playing genuine Pro Evolution Soccer?"

A group of people are speechless...

That's right, most of the live soccer games we play are pirated copies downloaded from the Internet, and the live soccer games on PS4 game consoles are all cracked versions... We didn't contribute a penny to Konami!

In this way, Chen Yingxiong's endorsement of Konami is tantamount to a net profit!

Thinking about it this way, the opposition felt that their ideas were clear and they felt comfortable.

I don't bother about whether Chen Yingxiong's endorsement of Japanese companies is a traitor.
This result made Xie Liang and others very unhappy, but public opinion cannot be violated, and it is really difficult for them to cause any disturbances by themselves.

This thing just died down.

Now, three years have passed. In 2015, Chen Yingxiong renewed his contract with Konami again and became the exclusive global spokesperson for PES. The Chinese media is full of pride and joy. Few people criticize Chen Yingxiong as this Betrayed.

On the contrary, he still likes to talk about how Chen Yingxiong attracted money in Japan, and how he was welcomed by those crazy Japanese fans along the way.

Japan is a country that admires the strong, and the people there are used to bowing to the strong and contemptuous of those who are not as good as them.

If he had just become famous, Chen Yingxiong might not be able to please him when he came to Japan.But today's Chen Yingxiong came to Dongying with Yu Wei, who scored more than [-] goals in a single season. Wherever he went, hundreds of Japanese fans lined up to welcome him. slogan.

Because in the eyes of the Japanese, Chen Yingxiong is a well-deserved strong man.Since he is a strong man, he should be respected and admired, regardless of whether he is Chinese or not...

Chen Yingxiong enjoys the feeling of being a god in Japan. People here bow to him, which greatly satisfies his vanity.

He also has the chance to enjoy that treatment again as he travels to Japan with Liverpool for the Club World Cup at the end of the year.

At that time, Japan will surely set off a storm of red heroes again!

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After finishing his business activities in Japan, he finally returned to China.In Shanghai, I met my parents whom I hadn’t seen for a long time. After two days of quiet family life, I paid attention to the development of the clothing brand named after myself.

Then he went into business again...

He will attend a charity event of Lenovo. In addition, he will renew his contract with Lenovo for four years. He can get 180 million euros, or about 2000 million yuan, from Lenovo every year.

The charity event is actually a charity dinner. Chen Yingxiong and his girlfriend attended the dinner, and then some auctions will be held during the dinner. The money raised will be poured into a special charity fund to support children in poor areas in western China to go to school.

Tickets are required to participate in this dinner, and the tickets are clearly marked, 1 RMB per ticket, and the money will also be donated to the charity fund.

At the dinner, Chen Yingxiong took out the jersey that he scored [-] goals in a single season, which was the jersey when he played against Newcastle United, signed his name, and also contributed a pair of autographs shoes, and a football signed by the Liverpool team.

Chen Yingxiong had been notified long ago about the charity event, and asked him to make some preparations. This football was specially signed by the Liverpool team for him.

The most valuable of these three things is not the football signed by the Liverpool team, but the jersey.Although there is only Chen Yingxiong's signature, it is of great significance-this is the first player in the football history of the century to break the [-] goals in a single season.
As early as the news that Chen Yingxiong broke [-] in a single season spread all over the world, many fans and jersey collectors were begging to buy this jersey on the Internet.Someone even offered it up to [-] euros!

You know, even if this jersey is sold in Liverpool's surrounding stores, it only costs 75 euros...

In the end, this jersey was auctioned at this charity dinner for [-] RMB, which was the most expensive item bought by the audience.

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In addition to signing with Pepsi and renewing contracts with Lenovo and Konami, Chen Yingxiong also won several other endorsement contracts.This summer he signed more contracts than any previous year. Who makes him the most glorious and successful player in football today?If the honor on the court is soft, the money off the court will naturally be soft.

Dracula fully develops his commercial value and maximizes his value.As long as the company that comes to him can come up with a business cooperation contract that satisfies him, and the brand has a relatively large influence in their respective fields, he will not refuse.

For example, to renew the contract with Vodafone for four years, 240 million euros per year.

Endorsement Green Arrow chewing gum, two-year contract, 100 million euros per year.

Endorsement Head & Shoulders shampoo, three years, 180 million euros per year.

Endorsement of Nivea men's skin care products, four years, 150 million euros per year.

Spokesperson for China Life Insurance in China, four years, 100 million euros per year.

Endorsement of Louis Vuitton bags, four years, 200 million euros per year.

Endorsement of Nikon's digital camera, three years, 180 million euros per year.

Endorsement Ray-Ban sunglasses, three years, 100 million euros per year.

Endorsement of Microsoft's own new mobile phone brand "Mphone", four years, 150 million euros per year.

Endorsing Philips' plasma color TV, the contract is four years, 180 million euros per year.

……

In short, the image of Chen Yingxiong has spread all over every corner of a person's life.An avid die-hard hero fan can almost buy only products endorsed by Chen Yingxiong, which is enough for most of his daily needs.

For example, he can buy a Microsoft mobile phone, and then choose Vodafone's communication protocol service.Wearing Ray-Ban sunglasses and chewing Green Arrow gum to pretend to be cool.Wash your hair with Head & Shoulders, wash your face with Nivea facial cleanser, and shave with Geely razor.When playing games at home, I play live football, use a Lenovo computer to surf the Internet, and watch Chen Yingxiong's games with a Philips 100-inch plasma color TV.Go out and play football with your friends in the Nike "Hero 9" sneakers.Choose Standard Chartered Bank for investment and wealth management, wear Armani formal clothes and Tissot watches on the wrists when attending formal occasions.Traveling with a Louis Vuitton suitcase, a Nikon digital camera around your neck, and a Hummer H[-] with super off-road performance, where can you go in the world?
This is the life of a die-hard hero fan - of course, first of all he must have a certain financial foundation. Diaosi can't afford to drive a Hummer or buy an LV bag.But they can use Lenovo computers to log on to Sina Weibo and play live football...

Relying on the promotion of these brands, Chen Yingxiong's popularity has expanded to the whole world, and it is not limited to football.Even if you are not a fan and you never care about football, as long as you use these things and watch TV commercials, you will know the name and image of Chen Yingxiong.

Chen Yingxiong is not just a football star.

(End of this chapter)