Video Game Empire
Chapter 46: we are friends
Starting from the third day of the Western Electronics Show, a large number of audiences began to pour in. Unlike electronics practitioners who pay attention to the latest technological advancements, they prefer to chase those interesting things.
The MC68000, manufactured with 3.5-micron HMOS technology, is one of the fastest commercial CPUs on the market! Oh, I don't understand so many technical terms, are you saying that Motorola's technology is good? Well, I agree, but what does this have to do with me, let's play some games!
Except for a few electronic enthusiasts, this is the real thought in the hearts of most audiences. The video game area has finally become the most popular place in the whole. Among them, the booth of Dongfang Electronics was full of people. A large number of people surrounded the entire booth and it was difficult to even turn around.
Dongfang Electronics and the large and small arcade agents who came to participate in the exhibition started negotiations from the first day of the exhibition. The quotation given by Dongfang Electronics Co., Ltd. is that the ex-factory price of Hong Kong cubes is 1,200 US dollars each, and the tank battle is 1,800 US dollars.
The price of Hong Kong cubes is acceptable to everyone, but the high price of the tank battle really frightened a group of people.
But for those big agents, they value the quality of the game more than the price of the game console. Therefore, the negotiation between Dongfang Electronics and several large dealers, although the price issue fell into a stalemate on the first day, but the two sides did not really collapse. Li Xuan believes that as long as his attitude is tough, it will be these agents who will bow down in the end.
After all, they are full of intrigue within themselves, as long as one of them submits, the others can only submit. Li Xuan can be said to be a rare commodity now, with good games in hand, no worries about buyers.
But things have undergone some subtle changes since yesterday afternoon. Several agents, who had not dealt with each other very well, seemed to be in the same pace all of a sudden, and began to jointly exert pressure on Dongfang Electronics with a strong attitude.
"Tony, you see, this is the charm of the game!" Li Xuan stood on the side, smiled and pointed to the dense crowd in front of his company's booth.
"Okay, I admit that these two games are **** good, but who knows how long they will last? The factory prices you set are way too high! Those grocery store owners wouldn't take such a high risk!" Cousins shook his head and said.
"How long has it been popular? Space Invaders has been popular for more than a year. How long do you think our two games will be popular? What's more, as long as these two arcade machines are popular for two or three months, it will be enough for the boss who buys them to earn back. The cost is gone, and the rest is profit. In my opinion, this is more profitable than robbing a bank, and there is no risk at all!" Li Xuan immediately retorted.
"Tony, you are the first to come to negotiate with me. I have always regarded you as a friend! We Orientals are always the most sincere in treating friends. I can give you another hundred dollars on the basis of the original quotation!" Li Xuan After changing his previous attitude, he suddenly said to Cousins in a low profile.
"Vincent, the price between us is not something that can be settled by 100 dollars. The whole tank battle machine is 1,300 dollars, and the motherboard is 1,000 dollars. This is the highest price I can accept!" Tony Cousins was not nervous Not slow, he said with a smile.
Li Xuan looked at the bearded white man in front of him, his eyes gradually turned cold, and there was a hint of sneer at the corner of his mouth: "Do you know that the president of Sega Company, Zhongshan, came to negotiate with me last night, and what price did he give? The whole machine is 1,500 US dollars, The motherboard is $1,200! Do you want me to agree to them? After all, Sega's sales network covers the entire United States and Canada!"
Tony Cousins' smile suddenly froze: "How can they do this?"
"I don't think it was your own idea to establish an offensive and defensive alliance with White, Mr. Davis, and others. I heard that you and the others have never dealt with each other!" Li Xuan said coldly again.
"Shit!" Cousins cursed fiercely in his heart. He had always had a bad relationship with Big Belly White and Texan Davis. But when he met David Rosen at the Sega booth yesterday, he was reminded by a casual remark. You group of big dealers are fighting each other and destroying each other, and you will only let each other enjoy the success. If you can unite, are you afraid that you will not be able to handle a new small company?
Cousins suddenly realized what personal grudges are in front of US dollars. He soon signed an offensive and defensive alliance with White and Davis, who had the same idea, and decided to unanimously press Dongfang Electronics to lower the factory price.
In his opinion, Li Xuan asked him out privately, which showed that the other party was ready to bow his head. Cousins didn't have time to be proud, but Li Xuan told him an even more astonishing news. Sega, the fierce crocodile, was also eyeing the new game of Dongfang Electronics Company.
Cousins' market is mainly concentrated in California, Nevada, Oregon, and Idaho. Utah and Arizona also need to compete fiercely with Davis. In contrast, Sega has a well-established sales channel throughout the United States and Canada, which he simply cannot match.
Cousins finally found himself being played as a fool, and David Rosen was a viper.
The space invader two years ago, he took one step ahead of everyone's reaction and won the North American agency from Taidong. Let their group of agents just stare blankly at the hot market. Later, under the pressure of Taidong, Sega agreed to let these dealers participate in secondary agents.
But David Rosen, the Jewish guy, strictly controlled the shipping prices of agents at all levels, and he always swallowed the bulk of the profits, and the others could only earn a little hard-earned money.
If this time, he throws the fat that is about to reach his mouth again, he will definitely regret it for the rest of his life. Thinking of this, Cousins broke out in cold sweat.
"Vincent, you are right, we are friends! We Italians treat our friends like brothers! I said from the beginning that Hong Kong Cube and Tank Wars are definitely two good games!
But at your ex-factory price, plus shipping, tax rates, and the profits of me and my lower-level distributors, it would cost at least $3,000 for a tank war to sell to the owners of those small shops, and $2,500 for a Hong Kong cube. tower. For such a high price they would shoot me straight with a rifle!
The only way to get those grocers to accept this price is to pay in installments. I can't really afford the full payment you asked for earlier. With a down payment of 30%, let's quickly spread the arcade machines all over the streets of the United States.
When those small bosses see the potential of your company's two arcade machines, we will be able to ship them easily. The remaining 70%, I will pay within three months after the arrival! "
Cousins no longer asked Li Xuan to make concessions on the ex-factory price, but he refused to accept another condition of full payment in the contract.
"The down payment is 50%, and the remaining 50% of the final payment must be paid within one month after receiving the goods!"
Li Xuan also took a step back. He had asked people to collect information on the American arcade market before, and paid in full for agents like Cousins. uukanshu.com is indeed under great financial pressure.
Most of the arcade agents they represent pay a 50% deposit first, and only some game machines that are not optimistic will pay a 30% deposit. Of course, for the most popular game consoles, in order to compete for the supply, various agents will send the full payment to the game company early.
According to the quotation given by Dongfang Electronics Company, a tank battle is 1,800 US dollars, and 50% is 900 US dollars. Li Xuan has calculated the cost. The actual manufacturing cost of the tank battle is only 600 US dollars. The down payment of 900 US dollars is enough for the factory to recover the full cost and support Dongfang Electronics to continue to expand its production capacity.
By the time Tank Wars and Hong Kong Box arcades really hit the U.S. market, 50% of the down payment terms were floating clouds. In order to compete for orders, the dealers will take the initiative to transfer the full payment to the account of Dongfang Electronics in advance. Li Xuan is full of confidence in this point.
"Okay, the deal!" Cousins smiled with satisfaction, "What did you say about giving you a hundred dollars?"
"Since I said it out, naturally I won't take it back! But when the contract is signed, the purchase contract for the whole machine and the purchase contract for the arcade version will be signed separately. The purchase contract for the whole machine is still $1,800 for Tank Wars and $1,200 for Hong Kong cubes. The price of US dollars to sign the contract. I will transfer all the profits that should be given to you to another arcade version purchase contract!" Li Xuan said indifferently.
PS: Bow down and thank Kryon for his big and fierce reward! In the direction of home, the author is ready to leave for the train station. Wishing everyone an early New Year in advance, I wish all readers and your family a happy New Year of the Goat! Hey, I won't ask you for red envelopes, and I will keep the recommended tickets!
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