Top of the big era

There are currently three hottest music software on the market: Qianqian Jingting, Kugou and QQ Music. Among the second-line products, there are Kuwo, Foobar2000, Weidian Music Box and so on.

In January this year, Micropoint Music Box launched a new version in 2008, with a cooler and more fashionable design.

After the Spring Festival, Helo started.

Through the additional download task of the gold coin wallet system, users are called on to download and use the Micropoint Music Box.

The effect is very good.

Ten days later, the installed capacity of Micropoint Music Box exceeded 18 million, and it became the first-line music player in China.

The main reason is that the Micropoint Music Box has a hidden function that can be linked with Helo.

When a user listens to music in the Micropoint Music Box, it can be displayed in Helo's friend status, and friends can see what music you are listening to, and can easily share the past.

It's a pity that the music market lacks copyright protection these days.

Although Zhou Buqi acted early and instructed Jieyu Media to cooperate with Ziweixing's marketing department to purchase a large part of domestic song copyrights, it was still difficult to make money through music playback and music download services.

Music players are charged through value-added services.

If you want to hear better sound quality, you have to pay for value-added services, such as the green diamond of QQ Music. The vast majority of users do not need such good sound quality when listening to music.

Even good sound quality will consume higher network speed and cause freezes.

There are very few paying users, and the monthly income is hundreds of thousands. The copyright does not cost money, and the value-added income can barely guarantee that it will not lose money.

The micro-point music box is similar.

This is a very leftover business under Ziweixing, and Boss Zhou has never paid attention to it. It's the best if you can do it well, but you can't fail if you can't do it.

The real period of competition in the music market occurs after copyright constraints.

Copyright is at the core.

Even if the Weidian music box is broken now, when the music market ushers in copyright changes in the future, and Ziweixing has money and copyright, it can be restarted and quickly return to the market.

But so far, the business is doing okay.

Driven by the gold coin wallet system, it has become a first-tier brand, able to compete with Kugou and QQ Music.

Then it's easy.

The internal promotion of our own products is successful, and we can display the very beautiful data. We welcome more peers to bring their own software to Helo's gold coin system channel to promote it!

The first big customer is Baidu.

The plan has changed slightly, but not much. The launch date of Baidu Hi has been pushed to the last day of February.

Then, on the last day of February and the first day of March, use the gold coin wallet system to promote in an all-round way. Baidu invested 10 million yuan and asked Helo to randomly promote 10 million accounts to complete the download task of Baidu Hi.

On the day when Baidu Hi was launched, Zhou Buqi also logged into Helo on a whim, and received the task of downloading Baidu Hi on the task page.

After the download is complete, a reward of 500 gold coins has been obtained.

After the installation is complete, you can see the true face of Baidu Hi.

This design page... feels like another rainbow QQ, completely another copy of QQ! If I didn't see the difference in the software name, I would have thought that the product I was logging into was QQ.

This is also normal. After all, domestic netizens are more familiar with QQ these days and are more accustomed to using it. If the design of Baidu Hi is too personalized, users can't figure it out in the shortest time, and they might give up.

After watching it for a while, Zhang Yiming came over and said Baidu Hi.

"The design of this product is not simple." Zhang Yiming looked serious, "This is not a simple IM communication software."

Zhou Buqi didn't feel it, "Really?"

Zhang Yiming said: "It can be seen from the product design that this is a real strategic product. It has opened up products such as Baidu Tieba, Baidu Space, Baidu Encyclopedia and Baidu Zhidao. More importantly, Baidu will soon As an e-commerce business, Baidu Hi can carry the role of traffic introduction and transactions.”

Zhou Buqi nodded, "It's conceivable."

Looking at the role of QQ in Penguin's product ecology, and the increasingly prominent role of Helo in Ziweixing's product ecology, we can understand the ambition of Baidu Hi's product.

Zhang Yiming said: "These are nothing. Baidu Hi also has a special function, which Helo does not have. Users can directly initiate IM conversations with each other on the page side of Baidu Tieba and Baidu Space. This requires a Immediate synchronization problem."

"Can we do it too?"

"Of course, we think this will weaken the independence of the website and weaken the enthusiasm for comments on the web page. This is a different product concept, which is not important. The important thing is that Baidu has perfectly synchronized the web page and the client. gone."

"Any questions?"

"It's a big problem!" Zhang Yiming gave him a deep look, "I think you've been fooled. It's very simple to make a chat software, but you need to open up so many product ecosystems, especially to synchronize information from multiple terminals... No matter how powerful Baidu's technology is , and it is impossible to make it in a month."

Zhou Buqi raised his eyebrows, "You mean... Baidu has already secretly developed it internally?"

Zhang Yiming said decisively: "At least half a year."

Zhou Buqi twitched the corner of his mouth.

Depend on!

It seems to be deceived by Li Yanhong.

In September last year, Li Yanhong said he wanted to create a chat software, but Zhou Buqi stopped him. Baidu didn't launch it, and then Helo went online.

This also made Li Yanhong a victim of being deceived for a while, and stood on the moral high ground.

Listening to Zhang Yiming's analysis, this is not the case at all!

Baidu has never given up on chat software, and has been developing it secretly internally. Li Yanhong didn't listen to Zhou Buqi's advice at all, and it was probably because some technical problems were not resolved that he procrastinated and delayed the launch of Baidu Hi.

Zhang Yiming said: "I remember that in March last year, it was rumored that Baidu was going to enter the IM communication field through mergers and acquisitions. Later, Baidu refuted the rumors. Now it seems that they may have already planned to enter the instant messaging market. .There is no external acquisition, but internal research and development.”

Zhou Buqi connected everything before and after, and took a deep breath, "From this point of view, it is really the case. To do e-commerce, chat tools must be indispensable. It seems that this idea started from the moment Baidu started to do e-commerce. It has sprouted. This Li Yanhong is really well hidden, and she is quite good at acting."

Zhang Yiming said solemnly: "This time, Baidu came prepared. The structure of the search market has basically been settled, but Baidu has not been able to find a second business line. Now it is instant messaging, and the next is e-commerce. Baidu is aggressive."

"Aggression?" Zhou Buqi curled his lips, not caring much, "Two people ran back from the group buying on campus, didn't you know? Baidu has already contracted the big company disease, and their business management has a big problem. You said that Baidu Hi has been connected with Baidu Space, Baidu Tieba and other products, but can they handle this kind of cross-departmental cooperation? As you said, we don’t synchronize the web page and client, which will weaken the function of the web page. "

Just like friends network.

Friends leave messages and comments on the friend's website, you can open the webpage repeatedly, and you can repeatedly swipe the advertisement.

If a friend adds a button on the Internet, and the user clicks this button, he can directly use Helo to talk to the friend...then the problem is very serious.

Indeed, this design will make communication between friends more convenient.

If it is a comment, the interval will be very long.

Communicate directly with Helo, which is convenient and fast.

But once Helo is enabled, the dynamic comment function on Friends Online will be weakened, and there will be fewer comments on the web page. Users will not open the webpage repeatedly, and the traffic will be less, which in turn will lead to a decrease in advertising revenue.

This is the reason why Ziwei Star will not allow Helo to fully connect with Youyou.com, Jinri Toutiao, Xiaonei.com and other websites. To maintain their independence, there is a contradiction in product design.

Baidu has done so, very much taken for granted.

Once the profits of Baidu Tieba and Baidu Space decrease, and Baidu Hi infringes on the profits of other departments, conflicts will erupt. Can Li Yanhong hold it back?

Li Yanhong is a scientist. This is his advantage, which made Baidu stand out with its obvious technological advantages in the early days. This is also his disadvantage, which makes Baidu's strategy unclear, corporate management in a mess, and internal fighting.

Zhang Yiming said: "I don't think this matter can be settled like this, it can be..."

Zhou Buqi waved his hand, "Don't worry, Baidu is going to the country to receive an award recently, well, we also have a share. The 'Enterprises Going Global' National Contribution Award. Don't mess up the overall situation. Don't be afraid of them, they can't make a difference. Baidu Hi Helo is the first major client of Helo's software download service, not only do we not want to cause trouble, but we also need to help, and we need to get more beautiful data to attract more users."

Zhang Yiming said with a smile: "I know, that's what I mean too, more help is needed. As long as Baidu Hi achieves a small amount, it will cause backlash from Baidu Tieba, Baidu Encyclopedia and other departments. This can create turmoil for them. We can take advantage of the chaos. Hire part of their distributed technology team to supplement Yang Zhenkun's database team."

In Ziwei Star, the project with the highest technical content is not cloud computing, nor some laboratories of the research institute, but the distributed database that Yang Zhenkun is in charge of.

Especially with the popularity of the gold coin wallet system, the amount of data has skyrocketed, and the requirements for the Feitian database will also increase greatly.

In addition to the processing of big data, one of the most important points is synchronization.

Domestic synchronization is just the beginning, the next step is global synchronization.

YikYak wants to promote to Korea, Japan, Europe and the United States, and sooner or later it will use its own database system. This puts forward higher technical requirements for Feitian database.

More senior talents in the distributed field must join.

In this regard, after digging from Google China and Microsoft China, if you want to dig someone... you can only go to Baidu.

Zhou Buqi didn't expect that this kid would also play tricks and tricks, it was a little funny, "Don't be too blatant, boil the frog in warm water, dig slowly, don't chop it directly, it will piss off Li Yanhong."