Top of the big era
Chapter 766 Ten Billion Subsidies
Boss Zhou and Boss Ma have known each other for a long time, and they can be said to be tacit to each other.
It's all a big scam!
Whoever believes what the other party says is a fool.
Too much moisture!
It also subsidizes 3 billion to make social software. This kind of empty cannon really sounds like a crash.
Then, Boss Ma secretly sighed.
Depend on!
The waves behind the Yangtze River push forward the waves ahead!
In the flicker world, it can be regarded as meeting an opponent.
Zhou Buqi knew that Boss Ma knew that he was fooling him, but he didn't mind. The conversation between smart people doesn't need to be too thorough. , we will notify investors in batches. It may cause some controversy, and I need your support."
Boss Ma sneered twice, "Controversy? I see people rebelling! You are not afraid of taking investors' money as money!"
"Rebellion? Whose rebellion are you rebelling against?"
"Um……"
"Softbank, can you help me breathe?"
"You're doing too much."
Boss Ma sighed, his heart was weird, and he already smelled a bit of conspiracy.
If things turn out to be the opposite, there must be a demon!
Zhou Buqi said indifferently: "This is a strategy, the best plan for Ziwei Star and investors. Ma, it's not easy for you to control Ali's board of directors, isn't it? Softbank is easy to say, Sun Zhengyi doesn't care about the company's operating strategy at all. But Isn’t it difficult for Yahoo? I heard that the financing agreement you signed at the beginning included additional clauses that Yahoo controlled Ali?”
Boss Ma snorted, and said indifferently: "That is an invalid clause, and it will never happen. Not only will it not happen, but I will find an opportunity to buy back some of Yahoo's shares."
Zhou Buqi nodded, "Well, if you need help, just open your mouth."
Boss Ma was amused by him.
A blatant exchange of interests.
also!
Everyone has started a company and can feel the complexity of dealing with investor relations.
Obviously, Zhou Buqi is setting up a trap for investors.
Even if there is no exchange of benefits, Boss Ma will definitely agree. Only when Ziweixing's capital relationship is stable can it do a good job in business development wholeheartedly. There is a whining investor, which is really bad luck for entrepreneurs for eight lifetimes.
Boss Ma waved his hand, "Okay, you can figure it out on your own. I have something I want to ask you about."
"What's the matter?"
"Baidu is going to be an e-commerce company, the news has been confirmed, and many people have been recruited from me."
"Well, I went to dig it too, and the deputy director of group buying on campus was dug away."
"Ali can't be left behind."
Zhou Buqi raised his eyebrows, "What do you mean? Digging back?"
Boss Ma snorted, "What Baidu wants to do is C2C, which is the model of Taobao now. Paipai and Baidu are following the trend of Taobao. Since they like to follow, let them not keep up!"
Zhou Buqi understood, "You want to make a big move?"
Boss Ma humbly asked for advice, "What do you think about the direction of B2C?"
Zhou Buqi gave him a deep look, "It's hard to say."
Boss Ma frowned, "That's boring. I've been paying attention to group buying on campus for several years, which is between B2C and B2B. You also invested in JD.com, don't you understand B2C?"
Zhou Buqi said: "You know I invested in Jingdong, and you still ask me about the B2C model?"
Boss Ma was very surprised, with a puzzled look on his face, "Jingdong and Taobao...isn't there a contradiction? Taobao's B2C business is to further lead the domestic e-commerce market and let Baidu and Penguin catch up. The competitors of Taobao Mall are What are Amazon and JD.com?”
Zhou Buqi took a deep breath.
It really is Taobao Mall!
Later it was renamed and became Tmall.
but……
There is an opportunity here!
Taobao Mall did not do well at first, and closed down within a few months. Later, Xiaoyaozi took over the business and reorganized the team.
In order to save Taobao Mall, especially the dismal performance in the fourth quarter.
In the fourth quarter, there was the National Day before it, followed by Christmas, Thanksgiving, New Year’s Day and Spring Festival. There were many various festivals, and physical shopping malls were holding promotions and activities.
This has caused users to go shopping in large shopping malls at this stage, and the share of online shopping has been greatly reduced.
what to do?
Xiaoyaozi imitated the American shopping festival and created the "Double Eleven Shopping Festival".
Relying on this online shopping festival, the fourth quarter was saved, and Taobao Mall was completely revitalized.
This is the general trend of the industry, and it is also the internal operating logic of Ali.
Zhou Buqi was keenly aware of something.
He is powerless to change this general trend, and the best way is of course to make the most of it to satisfy his own interests!
The Double Eleven Shopping Festival means that in a short period of time, countless Internet users will place orders on Taobao... which will put a huge operational pressure on Ali's servers.
At this time, the power of cloud computing should be reflected.
In order to poach Wang Jian earlier, Zhou Buqi bragged to him that he had secured Ali, and that Ali would become an important customer of Ziweiyun. This is a word of deceit.
But as long as Ali launches the Taobao Mall strategy, the bragging will have a chance to be realized.
Seeing that Zhou Buqi's eyes were shining, Boss Ma couldn't help shivering, "What the hell are you planning? Let me tell you, Ali spends enough advertising money on Ziweixing every year! Starting next year, Ali will officially give up cooperation with Baidu, block Baidu's crawlers, and designate cooperation with Weidian. How much more do you want?"
Zhou Buqi couldn't help laughing, "Old Ma, you are such a big boss, how short of this little money?"
Boss Ma was unmoved.
Zhou Buqi sighed, "Forget it, the existing cooperation model is quite good. Hmm... B2C, I think it can be done. Ali is the leader in the domestic e-commerce industry, so it is natural to lead this era. It’s good to be a B2C business.”
"real?"
Boss Ma's eyes lit up.
Zhou Buqi smiled, "Well, do it, I support you."
"But what exactly should I do?"
"This..."
"There have been discussions recently. The board of directors has differences on the strategic positioning and operating model of B2C, and it is not clear what to do."
"You don't know it, so I don't know it even more."
Zhou Buqi shook his head again and again, pretending to be stupid.
Of course he knows the correct model of Taobao Mall, which is actually to move the Wanda Mall to the Internet and collect rent and advertising fees to ensure revenue.
This is an asset-light model.
In contrast, the B2C businesses of Amazon and JD.com play an asset-heavy model, buying goods from large companies and selling them to consumers at a higher price.
The former earns advertising fees and rents, while the latter earns commodity price differences.
In terms of the advanced nature of the model, of course Taobao Mall is better.
Asset-light operations have less risk, smaller teams, higher efficiency, and stronger execution. What is earned is not the difference in commodity prices, so there is no value-added tax and consumption tax, and these two types of taxes are passed on to the shops. As for whether the shops pay or not, it has nothing to do with Taobao Mall. The corporate tax rate is lower than that of JD.com.
The disadvantage is that fakes are uncontrollable.
Naturally, Zhou Buqi couldn't easily reveal such important information.
Wait until the critical moment, and then give some pointers to the old horse, maybe you can make a lot of money from Ali again.
...
The next day, Zhou Buqi returned to Beijing.
However, when boarding the plane, it was not the secretary holding the boss's arm, but the boss holding the secretary's arm. Luo Qianli was injured, and the culprit was Zhou Buqi.
Last night, I had to play with a higher level of difficulty, but the impact was too great, and I sprained my waist.
It was better this morning.
Didn't dare to move last night.
Along the way, Zhou Buqi complained a lot.
His philosophy is to pursue high-tech.
In the end, Luo Qianli couldn't bear it.
Zhou Buqi warned her very seriously that high-end technology is the purpose of Ziwei Star. As the boss's secretary, she doesn't even know this basic technology. How can this work?
Look at the soft girl Wang Yaojin, how good is that? Split horses are very easy. Standing on the floor, you can easily raise your toes above your head.
This is called technology!
Along the way, Zhou Buqi and Wang Yaojin frequently brainwashed her, telling her to exercise more, do more yoga and do more Lajin.
After returning to Beijing, the first thing to pay attention to is social software.
Xu Liangjie came to report, saying that he had obtained the report from UC Youshi, and the installation volume of UC Browser was 18 million, with a coverage rate as high as 95%.
In other words, there are about 20 million mobile phones that can use Java programs in the country.
And the number of mobile phone users in the country is 470 million!
That is to say, there are more than 450 million users, if they want to reply Helo's messages with their mobile phones, they can't use the Java program for free, they can only open Monternet and reply by SMS.
Ziweixing can get SMS share.
It is equivalent to using this part of the income to make up for the cost of sending text messages for free.
Further demonstrates the feasibility of this model.
Xu Liangjie said with a smile: "UC Browser can help us promote to a certain extent on the mobile phone."
Zhou Buqi nodded, squinted his eyes and said: "This time I went to Hangzhou, I told Boss Ma that for the Helo product, we will subsidize 3 billion per year for users!"
"How many?"
Xu Liangjie was stunned.
Zhou Buqi looked indifferent, "Why, you also think I'm lying?"
Xu Liangjie swallowed sharply.
Zhou Buqi said: "Helo has a gold coin wallet system. Even if there are only 100 million users, each user earns an average of 30 yuan a year. Is that a lot?"
"Gold coin wallet system..."
Xu Liangjie blinked, and immediately understood what Boss Zhou meant.
This is product marketing!
It's a subsidy, and it's not a subsidy. The gold coins obtained by the user from the gold coin wallet system are the value created by the user himself, such as browsing advertisements, such as playing designated games, such as downloading corresponding software.
Ziweixing earns a lot of money, and takes out a small amount to give back to users.
Zhou Buqi thought about it slowly and said: "Our free text message model, I guess... will last for three years. After three years, no matter Helo succeeds or fails, the model must be changed."
Xu Liangjie narrowed his eyes, "If that's the case, we can raise a slogan that will explode the market."
"oh?"
"3 billion per year, isn't it 9 billion in 3 years? Put it all together and publicize it, it will be Ziwei Star's tens of billions of subsidies!"
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