Top of the big era
Chapter 763 Left-handed product, right-handed relationship
In the afternoon, Zhou Buqi took his two secretaries, Luo Qianli and Wang Yaojin, to Hangzhou.
The first thing is to meet Mr. Ding from NetEase.
Let's talk about Zhou Feng.
Zhou Feng chose to study for a Ph.D., and the first study lasted for 5 years, which shows that his ambition is not business, but academics. His original idea was to stay in school as a teacher and to be an academic researcher.
But Boss Ding took a fancy to him.
Then I traveled to the United States several times, talked several times, and finally convinced him to participate in part of NetEase's business work and made amazing achievements.
It is not an exaggeration to say that Zhou Feng was discovered and cultivated by Boss Ding.
Now, Dr. Zhou Feng has graduated and is going to return to China to work full-time... Zhou Buqi broke out halfway, and came to an end, this matter cannot be justified.
It's a little offending.
If possible, Zhou Buqi didn't want to have conflicts with any of his peers in the industry. Even if it happens, don't affect your personal relationship because of business competition. Even if it is affected, it must be kept within a controllable range.
Like Boss Ma and Boss Ding, the two top local Internet entrepreneurs in Hangzhou, they never communicate with each other because of trivial matters. This is really a small-scale farmer's thinking in a small place, with a small belly.
This kind of thing can never happen to Zhou Buqi, not even any well-known entrepreneur in the Beijing circle.
Zhou Buqi made an appointment with Boss Ding to have a talk with him openly and honestly.
The two met at some industry associations and had some simple exchanges, but there were no in-depth discussions.
Boss Ding is looking forward to this meeting.
I hope to meet this new generation of Internet wizards who only exist in legends, have a good chat, and share some mutual understanding of this industry and their respective corporate pursuits.
Unexpectedly, Zhou Buqi cut to the chase.
Tell me about Zhou Feng.
Boss Ding's chubby round face showed a bit of surprise.
Keeping Zhou Feng is his most important task in the near future. Many companies and headhunters are secretly contacting Zhou Feng, including Silicon Valley giants such as Microsoft, Google, and IBM.
It's not surprising that Ziweixing also took a fancy to him.
Unexpectedly, Zhou Buqi came to Hangzhou this time to deal with this matter specially. At first, Boss Ding thought he was going to deal with some cooperation matters with Alibaba.
"Anyway, Zhou Feng is considered an employee of NetEase, and you have entrusted him with a heavy responsibility. If I come here to recruit people, it will definitely affect your strategic layout for NetEase."
"Xiao Zhou, you didn't come here to apologize to me, did you?"
Boss Ding said jokingly.
Zhou Buqi smiled, "You can understand that."
Boss Ding waved his hands nonchalantly, "Not at all! Not at all! Market economy, fair competition. If the career planning provided by Ziweixing is better than that of Netease, it is not surprising that employees will change jobs."
Zhou Buqi said: "If it's an ordinary employee, I won't talk about it. But Zhou Feng is different. He has made great contributions to NetEase in recent years and has been carefully cultivated by you. If I poach him , It will disrupt your overall plan for NetEase. Always tell you in advance, so that you can be prepared. In case something happens, the successor changes jobs, you are in a hurry, and NetEase’s business is in crisis. "
Boss Ding looked at Xiao Zhou in a different way.
No wonder he can make such a big achievement at such a young age.
The handling of this sophistication is really wonderful!
This method is not Internet at all!
Most of the Internet businessmen are technicians, including Boss Ding. The characteristics of this type of people are relatively similar, and they all have a kind of thinking that "as long as I am good enough, I don't need to be afraid of any opponent". This is typical Internet thinking.
But traditional business thinking is different.
Traditional enterprises do business with the idea that "it doesn't matter whether their own products are good or not, what matters is the good social relations".
Such as LeTV.
Why do you say that the LeTV model is bound to fail? Why do you say that the LeTV model is an alternative Internet?
The fundamental reason is that Jobs is not an Internet person. What he plays is not products, but relationships, channels, and traditional models.
Through the development of video websites, live sports broadcasts, mobile phones, TVs, cars and other products, we have formed our own LeTV channels. Then through channels, sell their not-so-good products to consumers.
Take the automotive industry for example.
Traditional car companies spend a lot of money on marketing and public relations, opening up relationships in all aspects, and making the most of the channels. Big manufacturers spend hundreds of billions of dollars in this area every year. In a Mercedes-Benz, 30,000 yuan is public relations and marketing expenses.
Tesla is an Internet thinker. It spends all its funds on product manufacturing, and then lets users vote with their feet, which is a great success. Many new energy car companies do not make good products, but they still play the old marketing and public relations model of traditional car companies. They are traditional companies built under the skin of the Internet, which is no different from LeTV.
Another example is making a mobile phone.
Internet thinking makes mobile phones, and products are king. This is the most important part of Xiaomi mode. As long as your own products are good enough and let users vote with their feet, you can not be afraid of any opponents.
In the traditional thinking of making mobile phones, channels are king. In the past few years, domestic mobile phone manufacturers have played this model badly. It doesn't matter if the phone is good or not. The important thing is to have a good relationship with major dealers and distributors. Do a good job in marketing. Take advantage of channel advantages and sell products to consumers through sales skills.
It is seriously unreasonable to rely on channels to easily sell poor products to consumers.
Traditional enterprises all over the world have been eroded, transformed, and optimized by the Internet bit by bit.
The most essential reason is that enterprises need to change from the thinking of "channel-based, product-assisted" to "product-based, channel-assisted".
At present, most of the domestic commercial markets are traditional models.
The bosses of traditional enterprises are constantly entertaining, and they have to establish a good relationship with every level of society, and they are too busy drinking every day. The Internet industry does not have this kind of entertainment. Occasionally they get together to talk about work and personal friendship, not just to engage in relationship.
But what Zhou Buqi did was too different.
He is blatantly engaging in relationships!
Apologize?
Sorry shit!
Poaching is the most common thing, everyone is you dig me, I dig you. By constantly digging people, to obtain competitors' intelligence, technology and business models, so as to quickly improve their own strength.
Compared with business in traditional industries, the bosses of the Internet are like stunned youths. Unexpectedly, such a fine person as Zhou Buqi appeared.
Boss Ding thought to himself, asking himself.
Can I follow Xiao Zhou's example, let go of my proud feathers, take the initiative to apologize to Boss Ma, resolve the conflict, and restore the relationship?
After all, it was my own fault back then.
You know, they used to be best friends.
Then, he sighed secretly.
I feel that I am too far behind Xiao Zhou.
Can't do it!
Dignity is the most difficult thing for the lower class to maintain. For successful people, the hardest part is letting go.
At such a young age, Xiao Zhou can see through the shackles of the world, break free from the shackles of the skin, and be able to afford and let go, which is really awe-inspiring.
The left hand is the business thinking of the Internet, and the right hand is the traditional interpersonal relationship... It is simply impeccable. Especially the handling of this interpersonal relationship is simply better than Boss Ma.
Boss Ding let out a long sigh, feeling quite emotional, "I admire! Admire!"
Zhou Buqi looked puzzled, "What's this called?"
Boss Ding shook his head, avoiding this, "What do you want Zhou Feng to do? Doesn't Weidian have Wang Xiaochuan?"
Zhou Buqi looked a little annoyed, "Old Ding, I didn't blame you, you asked Zhou Feng to do the search, this arrangement is too absurd."
"Um?"
"Zhou Feng's research direction is distributed systems and operating systems. He is a world-class talent in this field. I heard that if he stays in school, he will start as an associate professor. If you let him switch to search, wouldn't it be a waste of his past experience? Years of in-depth research on distributed and operating systems?"
Boss Ding knew that he was a technical layman, so he smiled and said, "It's not a waste, the logic of technology has something in common. It's like studying calculus thoroughly, and then studying linear algebra. Although the direction has changed, the understanding of mathematics is the same. Accumulated."
Zhou Buqi shook his head, "There is a shortage of talents, Boss Ding!"
"Um?"
"How many people in China know how to search? There should be tens of thousands of people, right? How many people understand distributed systems and operating systems? Can you find 500 senior engineers? Not to mention industry experts like Zhou Feng. "
Boss Ding's eyes narrowed into a line, "You mean... you want to arrange a job for him related to distribution and operating systems?"
Zhou Buqi said frankly: "Yes, I plan to invest 5 billion U.S. dollars to do a super large project called cloud computing. To build this platform, the core technology application is distributed and operating system."
"Five billion dollars?"
Boss Ding was amused.
Zhou Buqi said indifferently: "In recent years, the concept of cloud computing has risen, and Silicon Valley has become very popular, but there has been no movement in China. I think this is wrong. Silicon Valley giants such as Amazon, Google, Microsoft, and IBM are all deploying. If the concept of cloud computing is illusory, this is naturally the best. But if this concept is true and realized in a short time, what should we do? The world's Internet wave is still led by the giants of Silicon Valley! Silicon Valley has already ruled The Internet world has been around for more than ten years. If our generation does not work hard, the status quo will never change."
Boss Ding's smile was restrained, his eyes were deep, "Are you really going to do cloud computing?"
"certainly!"
"No kidding?"
"Haven't you heard about the Microsoft Asia Research Institute? Wang Jian, the executive vice president, was hired by me. Moreover, he has now gone to the United States to recruit and build a team. The total investment of 5 billion US dollars will take about 6-8 years Invest in batches. The estimated investment this year is at least US$500 million."
"Doing cloud computing..." Boss Ding took a deep breath and shook his head again and again, "The risk is too great, this may not be a good idea."
Zhou Buqi said calmly: "Ziweixing is a company based on technological innovation. Our goal is not the domestic market, but the global strategy. Unfortunately, compared with the Silicon Valley giants, we have a huge disadvantage in terms of objective conditions. .Our talent is not enough, talent is scarce. In particular, there is vicious competition among some Internet peers, which is wantonly distorting the career direction of some technical geniuses.”
Boss Ding laughed loudly after hearing this, "Don't insinuate with me, what Zhou Feng wants to do is his business, it depends on his own choice. Anyone who goes against his will will be arbitrarily distorted."
"Old Ding, do me a favor. You can quit on your own initiative." Zhou Buqi sighed, "Zhou Feng is very important to cloud computing."
Boss Ding laughed angrily at the brat's shamelessness, he's really thick-skinned.
Voluntarily quit?
Zhou Feng is an employee of NetEase!
If you want to quit, you also quit!
Reverse the relationship between subject and object?
However, he is a technical background after all.
Zhou Buqi's obsession and pursuit of exploration in the technical field, with respect from the bottom of his heart.
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