Top of the big era

Tesla's delisting case is still in progress, and it is not certain how much Zhou Buqi will pay in this case. That night, Zhou Buqi and Senior Sister Zhen Yu secretly attended the orientation party for Chinese international students at New York University.

The venue was New York University's Memorial Hall, and the 1,000-seat theater was packed with people.

Many guests were also invited to attend.

Zhou Buqi is very low-key and silent.

It is worth mentioning that a white professor who studies East Asian history came on stage and gave a speech, which made people very confused. Jili Guala talked a lot, but no one could understand it at all. It was obviously not English.

Not Chinese either.

Everyone has to read the subtitles on his big screen to understand what he is talking about.

Through his self-introduction, I was surprised to find that he spoke ancient Manchu.

This history professor mainly studies the Manchu archives of the Qing Dynasty, and wants to dig out the truth about the Qing Dynasty from the perspective of the Manchus... Compared to studying the Manchu Qing Dynasty from translation, deletion, and semantic transformation of Chinese characters, it is obviously better to go directly to the Qing Dynasty. Reading Manchu materials can give you a more intuitive understanding of what the Manchu people are like.

I left New York and went to Silicon Valley first.

This is very easy.

After continuously operating the successful listings of PayPal and Ziweixing, Zhou Buqi can finally enter a slow-paced life. When Xu Baihui returned to China, she took her sister Xu Yuting with her. She was somewhat regretful and felt that there was a lack of flavor in her life.

Looking for Aunt Xue, Aunt Xue can't do anything.

He only said that he should get Baoshan pregnant as soon as possible.

Just work!

Zhou Buqi met Zheng Xiaoli and mainly talked about some ideas about Yahoo, "If you want to make Yahoo App a super App, you must look for more possibilities."

"Indeed, you can't just rely on news." Zheng Xiaoli nodded, "News is an entry point for Yahoo App to enter the public eye. It needs to provide more services. One of the areas I have been working on recently is Yahoo Entertainment. I want to The Internet + Movies' business is gradually integrated into Yahoo App."

Zhou Buqi said: "Entertainment is one aspect, and sports is another aspect. Entertainment and sports are two very important sectors for Yahoo."

"We lack some competitiveness on the sports circuit."

Zheng Xiaoli found it a bit difficult. It was not as easy as doing Yahoo Entertainment.

In the past few years, Boss Zhou has laid out everything!

It has successively acquired several movie-related websites such as Rotten Tomatoes, Flixster, Fandango, etc., coupled with Yahoo’s previously popular Yahoo Movie Channel, which gives Ziweixing International a huge advantage in this regard.

This business had long been assigned to Zheng Xiaoli by Zhou Buqi.

She lived up to expectations and cooperated with theaters to launch self-service ticket machines that were linked to her own business. It can be said that in the "Internet + movie" track, Ziweixing International has basically won.

Movie fans in North America buy tickets online, read movie reviews, and participate in movie review discussions. These activities are basically inseparable from these products of Ziweixing International.

It doesn't matter if you make more money.

But it can bring a lot of traffic.

This makes Yahoo App move in the direction of super App development. However, the sports track lacks such influence and core competitiveness.

“If you don’t have core competitiveness, then go buy it.”

Zhou Buqi came to Silicon Valley this time just to tell her about this matter.

"Buy?" Zheng Xiaoli was startled for a moment, and then she was very surprised, "Buy the copyright? Do you want to broadcast the event?"

Zhou Buqi smiled and said, "If you don't do live broadcast, it would be too expensive. Not only the copyright fee is too expensive, the cost of live streaming is also too high. You can do some linked copyrights, such as game highlights."

"Oh, highlights..." Zheng Xiaoli blinked and said hesitantly, "I really understand these situations. Even the copyright of highlights is very expensive. For example, the broadcast rights of a football game for a season are about 1.6 billion US dollars. There will be 2-3 TV stations competing. The cost of the highlights is about 20% to 25% of the live broadcast rights."

"400 million U.S. dollars..." Zhou Buqi was very angry, "Either Americans know how to do business. These people can really make money in various ways. A collection of event highlights is like robbing money."

Zheng Xiaoli said: "However, several companies can bear the burden together. For games like rugby, many TV stations cannot afford the broadcast rights, so they will all buy the highlights. If more than a dozen companies buy it together, they will share it evenly."

Zhou Buqi asked: "Where is the Internet?"

Zheng Xiaoli said: "There are many on the Internet. Basically, mainstream Internet sites will have highlights of football games. Yahoo Sports also has... Well, after all, this is the most popular sport in the United States."

"Can you buy the exclusive rights to broadcast on the Internet?"

"It would be a very brutal fight."

"It's worth fighting."

Zhou Buqi is currently working on a big project, which is to acquire the San Francisco 49ers. It was originally estimated that the valuation of this team would not exceed US$1.5 billion.

But the final transaction price was valued at more than US$1.7 billion.

Why?

The other party’s confidence lies in the new broadcast rights negotiations for Major League Rugby next year! In the new round of negotiations, broadcast fees will definitely rise sharply, and the 10-year contract... is expected to hit US$30 billion!

In this way, the football team will earn more and its bargaining power will increase.

Zhou Buqi said: "The Rugby League is bargaining with broadcasters to determine a new round of 10-year broadcast contracts. We will not compete for broadcast rights, but will buy the exclusive rights to broadcast highlights on the Internet! For 10 years Well, even if it costs 2 billion US dollars to buy it, it’s still worth it!”

Zheng Xiaoli took a deep breath.

2 billion US dollars.

I feel like the big boss is a bit floating.

Zhou Buqi said with a smile: "Ziweixing International will be listed next year, and the scale will definitely be larger than Ziweixing. Money is not an issue. 2 billion US dollars in 10 years, only 200 million US dollars a year, is nothing."

Zheng Xiaoli looked at him with complicated eyes, "Is it just football?"

Zhou Buqi said: "Of course not, buy all the football, baseball, basketball, ice hockey, and tennis! Also buy the Premier League, Champions League and La Liga!"

"How do I feel..." Zheng Xiaoli looked strange, "Why do I feel that it is similar to LeTV in China?"

"That's incomparable!"

Zhou Buqi still kept it, he just wanted to buy the exclusive broadcast of the highlights.

LeTV is so fierce.

They bought the live broadcast rights of various events for exclusive broadcast, including Hong Kong and Macao. However, Hong Kong and Macao are different from the mainland. Hong Kong and Macao are outside the wall, while the mainland is inside the wall.

LeTV's technology is not sufficient. The servers are all in China and there is no green pass to connect Hong Kong and Macao.

This is ridiculous.

For example, if you want to watch the Wimbledon tournament in Hong Kong, you have to buy a LeTV membership. Buying a membership was not enough. There was a wall blocking him. He had to spend money and find professionals to build a ladder to connect to the domestic LeTV and watch Wimbledon matches. I fell in love with the game and the commentary was in Mandarin.

But it’s too difficult to watch live events across the wall.

Even if it is connected, it will freeze indefinitely.

So much so that no one in Hong Kong or Macau doesn’t criticize LeTV.

From a strategic perspective, Lao Zhou and Lao Jia are somewhat similar in that they use money to forcibly bind users to their own products.

Over time, users will form a habit.

In 2013, this is definitely a prophetic strategy. Later, many super apps that became popular on the mobile Internet relied on similar strategies to dominate the market.

It’s nothing more than throwing money, keep throwing money, keep throwing money.

Until it hits the competitors, they are all dead.

The world will be pure.

However, LeTV’s executive level is really full of farces. A group of people who don’t understand the Internet even understand the basic technical limitations and come up to do whatever they want.

In addition, LeTV really doesn’t have much money. If it does seven major ecological businesses at once, its cash flow will easily break.

These problems do not exist for Zhou Buqi.

This little money is nothing to Ziweixing International.

Zhou Buqi said: "Buying the rights to the exclusive Internet broadcast highlights of these mainstream events, it is estimated that an investment of US$1 billion a year will be enough. How cost-effective is this? It is much more effective than advertising. If in the next ten years, Sports fans can only watch the highlights of exciting events through the Yahoo App, and this is where the core competitiveness of Yahoo Sports comes in."

"Do you really want to do this?"

Zheng Xiaoli was still a little frightened and felt that this strategy was a bit too bold. In this world, apart from lunatics like Zhou Buqi, only fools like Jia Yueting dare to do this.

Zhou Buqi said: "We must do this. Yahoo App can't just produce text content, it must also produce videos. Yahoo Video has been tepid in the past few years. It was born earlier than YouTube. Now it is active But the popularity is not even one-tenth of YouTube. This sector must be improved, not to mention surpassing YouTube, but at least closing the gap and becoming an industry leader. Highlights of sports events can become an entry point for Yahoo’s UGC videos.”

If you want to make Yahoo App into a super App, you cannot limit yourself to one track.

Whether it is Yahoo News, Yahoo Finance, Yahoo Entertainment, or Yahoo Sports, they are all information services, which is a bit too single.

There must be more business points.

For example, if Yahoo Finance wants to be close to Yahoo Finance, it must have sections for promoting funds and purchasing funds, so that it can earn commissions; for example, Yahoo Entertainment can have services for recommending and ordering movies and TV series, and can also earn commissions.

At the same time, video services must be developed.

The price of video ads is much higher than text ads and image ads. In places with such strict copyright protection in Europe and the United States, there is no reason not to make videos.

If possible, we can also build Yahoo Life, Yahoo Travel, Yahoo Real Estate, and Yahoo Auto.

In the PC era, Yahoo was a super giant, covering almost every aspect of the Internet.

But almost nothing was done.

Yahoo App has boarded the first-class cabin of the mobile Internet train. Under the leadership of Boss Zhou, it has made up for all the regrets in the past!