Top of the big era

Dinner, drink.

Jingdong respects the wine culture and pays attention to brotherhood.

Liu Qiangdong has a good capacity for alcohol and plans to compete with the two college students at the wine table.

Zhou Buqi is a tough guy in the Northeast, and he can drink very well. Not to mention Meng Houkun, he came from an official family, and toasting is indispensable every year and festival.

Vice President Jiang, who was accompanying him, turned green.

After meeting for half an hour, I drank both bottles of Moutai!

On average, each person drank half a catty!

"Mr. Liu, looking at the entrepreneurs all over the country, Zhou Buqi admires you the most! Really, the success of others depends more or less on the accumulation of their parents and the precepts and deeds. Only you, starting a business from a university, starting from scratch, you are My idol."

Zhou Buqi was a little dizzy, but his tongue was still sharp.

Meng Houkun didn't believe it. He felt that he was drinking too much, and he was deliberately complimenting the other party. He curled his lips and said, "I said, don't just drink, eat some food!"

What is the level of Jingdong now?

In comparison, the industrial scale of these few college students may not be as large as them.

Xiaonei.com found JD.com to cooperate, which is giving them face.

Liu Qiangdong remained calm, and raised his glass high again: "Come on! Drink!"

He is determined to win the order from Xiaonei.com.

He gave Vice President Jiang a look.

Almost drunk.

Xiao Zhou started talking nonsense.

Time to get down to business.

Vice President Jiang tentatively said: "Mr. Zhou, what is the specific charter for the cooperation between Xiaonei and Jingdong?"

Zhou Buqi smiled and said to Meng Houkun: "You talk to Mr. Jiang, and I will continue to drink with Mr. Liu!"

The wine table was divided into two waves.

Vice President Jiang and Meng Houkun were talking about cooperation, while Zhou Buqi and Liu Qiangdong were talking and bragging.

Once you come and go, you will be familiar with it.

"Brother Qiang, I heard from Mr. Jiang that someone wants to buy Jingdong?"

"Yes, the offer was 18 million, but I rejected it."

"That's a lot."

"hehe."

Liu Qiangdong smiled, noncommittal.

Zhou Buqi asked again: "I heard that Jingdong still owes more than 500,000 wages to its employees?"

Liu Qiangdong's expression was grim, and he said in a deep voice: "There are difficulties, but they haven't reached the point of packaging and selling. If the cooperation with Xiaonei.com can be carried out smoothly this time, it can be regarded as solving a certain urgent need."

Zhou Buqi shook his head, and said calmly: "Brother Qiang, you have also studied in college and know the difficulties of college students. If Xiaonei sells computers, it must be the lowest price in the country, and the quality and quantity must be guaranteed. If you want to pass this Make a lot of money from cooperation, and then pay employees wages, then I think the prerequisites for cooperation are gone.”

Liu Qiangdong was slightly taken aback, and listened attentively.

On the other side, Meng Houkun is proudly expressing his position, saying that he has contacts and resources, and can directly pick up products from Lenovo manufacturers. The reason for not doing this is because I want to carry out in-depth cooperation with JD.com.

"The price is easy to negotiate. JD.com can even ship to you directly at the ex-factory price, and deliver it for you for free. But I want to know, what can JD.com get?"

Liu Qiangdong has a big structure, makes decisive decisions, and acts vigorously and resolutely.

In other words, he has a style of machismo. When negotiating prices with manufacturers, he almost never haggles.

Zhou Buqi stretched out three fingers: "Three benefits."

"oh?"

"First, JD.com is transforming from a brick-and-mortar store model to an e-commerce business. The cooperation with Xiaonei.com will promote JD.com's transformation. I heard that Newegg.com is very popular now, and all aspects are perfect. Compared with Next, JD Multimedia has a lot of problems. It often takes more than a week to send a package. It doesn’t even have a warehouse management system, no shelf number, and no scan code. It can only be sorted out by the brain memory of the packing staff. Orders on Xiaonei.com, quantity Large, cash delivery, long waiting time, JD Multimedia has sufficient room for operation.”

Liu Qiangdong took a deep look at him, knowing that he had encountered a hard stubble.

This passage alone is enough to show that he has done in-depth research before and knows himself and the enemy. Don't think of him as an ordinary college student.

"anything else?"

"Secondly, the development momentum of Xiaonei.com is booming. Xiaonei.com was launched in November last year. In just over three months, it has already accumulated more than 2.5 million users. Within this year, the number of users will exceed 10 million!"

Liu Qiangdong nodded solemnly and earnestly, "I'm not afraid of your jokes. I asked Jingdong's team to study in depth the marketing case of Ping An fruit and holiday book promotion that you came up with."

Zhou Buqi said indifferently: "Within three years, Xiaonei will cover all universities in the country, and the number of registered users will reach 40 million. Low-price group buying for college students will become one of the core businesses of Xiaonei. If possible, JD.com will become Xiaonei is the only partner in the field of group buying."

Liu Qiangdong's heart trembled violently.

Of course, he didn't believe that Xiaonei could reach 40 million users in three years, and the total number of college students in the whole country was only over 30 million.

However, whether it is 10 million or 20 million, it is enough for JD.com to look up to.

The cooperation with Xiaonei.com, especially the exclusive partner... This is equivalent to Xiaonei.com becoming JD.com's drainage tool, indirectly allowing JD.com to rule college students across the country.

Now they are college students, and when they graduate, they will become the backbone of society, the main group of consumers, and the core user group of e-commerce.

In terms of drainage tools for e-commerce, there is no better one than Xiaonei.

The key depends on whether Xiaonei can really become bigger and stronger.

Liu Qiangdong started a business and opened a restaurant during his college years, but he lost everything. He knows too well that college students' entrepreneurship is full of uncertainties.

Seeing him lost in thought, Zhou Buqi smiled and continued: "Now there are many e-commerce websites in China, and Xiaonei will not help JD.com to drain traffic for no reason. I need shares. Of course, I will pay a sum of money to solve your problems. The immediate urgency."

"You want to invest in Jingdong?"

Liu Qiangdong's eyes widened suddenly, and his voice was raised.

Owing more than 500,000 wages to his brothers, it is impossible to say that there is no pressure.

He also thought about looking for investment, but no one was willing to give money.

JD.com's current main revenue still comes from physical stores, and its online business has been online for a year, with many problems and a very poor reputation.

There is no correct model, no excellent products, and even the boss Liu Qiangdong still has a sense of stupidity.

In fact, JD.com can make a profit, just learn from other companies.

In addition to the core employees, those three low-level employees such as warehouse managers, packers, cleaning aunts, and local pushers can be hired on the basis of labor relations.

The so-called labor relationship can be understood as a temporary worker, who does not need to pay five social insurances and one housing fund, and can even do accounting for taxation, paying less tax.

Jingdong is different.

Jingdong is like a gang, and Liu Qiangdong is the leader of the gang. He responds to everyone and gathers together by brotherly loyalty.

All the brothers are full-time employees and have to pay five social insurances and one housing fund.

This, of course, greatly increases expenditure.

Of course, good and bad come together.

Although brotherly loyalty has brought a huge expenditure burden to JD.com, it has helped Liu Qiangdong build a very cohesive entrepreneurial team.

If it was another company, the employees owed wages for more than 3 months, no bonuses were paid during the Spring Festival, and they had to work overtime.

Jingdong's brother culture makes all employees twisted into one rope.

They firmly believe that the gang leader can lead JD.com out of the predicament.

It was also in the early days of entrepreneurship. If Alima relied on bragging and fooling, Jingdong Liu relied on brotherhood.

Liu Qiangdong raised his glass, drank it down, and said loudly: "As long as the brothers can be paid, no matter what the conditions are, I can agree!"