Top of the big era

Chapter 1455 Football Economy

The Sony side had to be discussed first, and Zhou Buqi had already set off again to the UK.

Wu Yu was also on the plane.

There are many potential growth points for the blind box business, and the current focus is on the football industry. However, this year's transfer market is turbulent.

The Manchester United lineup for next season has not yet been determined!

Zhou Buqi has made a request that Manchester United's lineup for next season must be finalized before August 1. Then before August 15th, the Manchester United team's player blind boxes for the 2009-10 season will be officially sold globally.

Other transfers are relatively simple, even Robin van Persie is relatively easy. Arsenal's not-for-sale item is Fabregas, who has a lot of redundancy at the forward position.

The most difficult thing is Bayern's right back Lahm.

Zhou Buqi originally thought he would have to use some connections other than football to promote the deal.

European football is social football, political football, and economic football. It promotes social development through the world-famous football industry.

Germany's "hard core technology" is very powerful, but its Internet technology is very backward. In Europe, it is comparable to the United Kingdom and France, and even small countries such as Sweden, Denmark, and Finland cannot compare.

At the same time, Germany is the core of the European Union and the central force for the European Union to counter the United States. It cannot be completely dominated by Silicon Valley giants, right? The appearance of Ziweixing gave them a chance to swing.

Zhou Buqi actually doesn't want to get involved in these international political matters, but in order to supplement the team's lineup and to allow Manchester United to compete with Real Madrid and Barcelona in the next few years, this is the only way to go.

Through investment, we can find more politicians in Germany to help negotiate peace.

Unexpectedly, I heard the good news on the plane!

Bayern actually returned the offer!

Manchester United quoted 30 million euros for Lahm, which is already a sky-high price in the field of full-backs. After this offer was given, Bayern changed its attitude of not selling the product and stated that it would not sell it unless it had 45 million euros!

Things that can be settled with money are the easiest things.

Unless absolutely necessary, Zhou Buqi is unwilling to muddy the waters in the international political arena. He will spend money to solve the problem if he can.

Zhou Buqi was very happy. He called Zhu Jun, San Dezi and David Gill respectively, and told David Gill, "No matter what, we must buy Ram!"

David Gill said solemnly: "The price will be very high and may break the record."

"Ah?" Zhou Buqi was stunned for a moment, "Isn't the record the record of Cristiano Ronaldo who just transferred from Manchester United to Real Madrid with a net worth of 80 million pounds?"

David Gill said: "It's the value of a full-back."

"Oh, how many?"

"Last season, that is, last summer, Barcelona introduced Brazilian right back Alves from Sevilla for a transfer fee of 40 million euros."

"Well, that kid is very good. He made us suffer a lot in the Champions League final."

David Gill said: "I talked to Bayern's Hoeness and he thinks Lahm is no worse than Alves."

Zhou Buqi was very relaxed and said with a smile: "Then let's quote 40 million euros."

"this……"

David Gill's tone is complicated.

Depend on!

In order to buy a full-back and spend tens of millions of euros in transfer fees, are you not afraid that the investment will fail and the investment will be wasted? As a manager, he feels distressed to spend money like this!

This young boss feels no worse than Chelsea's Abramovich when it comes to spending money!

In this case, you're welcome.

David Gill said: "Ferguson organized a technical meeting yesterday to evaluate the team's left back position. If possible, he believes that reinforcements are also needed here."

Zhou Buqi's expression changed slightly, "Because of Gareth Bale?"

"Huh?" David Gill was stunned for a moment, then said quickly, "No! That's absolutely not what I meant. Zhou, Ferguson has worked with many bosses, and he has never had disagreements with team bosses because of business disputes. He has evaluated Gareth recently and he will respect your advice and is willing to give him the left winger position and some playing opportunities in the new season."

"Believe me, it must be right." Zhou Buqi smiled, "Well... if it's not Bell, who is that?"

"Everton's left back Leighton Baines is English." David Gill explained emphatically, "Well, if the right back is changed from an Englishman to a German, it would be best to bring in an Englishman for the left back. Gradually step up to show your support for British football.”

No wonder the UK household registration book is so expensive.

European football is neither a market economy nor a pure sports event. There are various complex reasons behind it, including business, human relations, economy, cultural environment, political influence, and even national support.

"Baines, I know, I am very optimistic about him. He has more potential than the current left back Evra. Replacing the Frenchman with an Englishman, well, it should be!"

Zhou Buqi highly recognized this transfer idea and admired Sir Alex Ferguson's vision.

David Gill was a little surprised and said with a smile: "His transfer fee may reach 12 million pounds."

Zhou Buqi said: "No problem, let's do it! Bring back Lahm and Baines! This summer, we can't just let Real Madrid and Barcelona occupy the focus of football. Manchester United can never leave the center of world football. !”

This summer, Manchester United's rivals Manchester City are also recruiting crazily, and it is said that the transfer budget has reached 150 million pounds. Football is also entertainment. Since it is entertainment, traffic is king.

Manchester United must not leave the core circle of traffic!

This time I came to Europe mainly for three things.

First, Manchester United transfer.

Second, the comprehensive promotion of cloud computing business in continental Europe.

Third, Ziweixing Digital Media.

The independent spin-off of Ziweixing Digital Media is already underway. Zhou Buqi will be the chairman and CEO of this company, holding 10% of the management shares.

In addition, new investment institutions will be introduced.

SoftBank is one of them.

SoftBank alone is not enough.

The core of Ziweixing Digital Media's business is around football and the industrial development of the Internet for European football. Because of the particularity of European football, this requires Ziweixing Digital Media to have European capital involved.

This is one of the requirements for negotiating with the British authorities. The British authorities will introduce a local venture capital institution to invest in Ziweixing Digital Media. At the same time, Zhou Buqi also wants to introduce 1-2 more venture capital funds from the football powers in continental Europe and use their strength to promote the smooth development of Ziweixing Digital Media to Europa.

Since it is venture capital, for the personal benefit of Ziweixing and Zhou Buqi, we must find a way to blow up the bubble before that!

The bigger the bubble, the higher the valuation, and the more funds will be raised.

Zhou Buqi arrived in London and called in the management of Ziweixing Europe, Ziweixing UK and Ziweixing Digital Media to jointly formulate six major business plans for Ziweixing Digital Media's development in the next 10 years.

First, agency official website business, which is the basic business of European football;

Second, technology football businesses, such as Hawkeye and football data analysis companies such as OPTA, provide digital services to teams and leagues;

Third, an Internet-based stadium advertising sales platform, which is an innovative business that improves club profitability;

Fourth, build a football community for fans and launch a professional football communication and discussion platform specifically for fans and teams;

Fifth, provide more digital services for football event broadcasts, such as streaming media technology.

More and more young people like to watch live sports events on the Internet, including Sky Sports and BBC Sports, which have also tried to launch online platforms to serve audiences.

However, the streaming media business of these TV stations is outsourced to third parties, just like the clubs outsource their official website business to third-party network service companies.

This technical level can be imagined.

It's okay if there are fewer viewers, but if there are more viewers, such as Manchester United vs. Liverpool, watching the live broadcast on the Internet will inevitably be stuck and the page will crash from time to time.

Streaming media looks great, but if you have poor technology, you can’t play it at all. European sports events are traditional and old-fashioned and far inferior to those in the United States. It is impossible for them to be self-reliant in this regard.

At this time, Ziweixing Digital Media can come in handy.

Ziweixing Digital Media can provide streaming media technology services to websites commissioned by TV stations, just like BAMTech in the United States. Coincidentally, Zhou Buqi had just hired Bill Mertens, BAMTech’s senior vice president in charge of partner solutions.

The fifth big pie drawn is the provision of streaming media technology services, and the sixth big pie is the real streaming media platform.

In Zhou Buqi’s view, the current streaming media environment is not yet mature.

Ziweixing Digital Media only needs to provide streaming media technology services to third parties. On the one hand, it has accumulated technology and operational experience through hard work in this field, and on the other hand, it can have good dealings with copyright owners.

When the time is right, Ziweixing Digital Media will transform from a service provider to a platform and launch its own streaming sports platform!

This is a super pie.

Zhou Buqi doesn't even think about whether he should do it in the future.

But it doesn’t matter, let’s blow up the bubbles first!

After the six major business directions were determined, Zhou Buqi sorted out the ownership structure of Ziweixing Digital Media. The major shareholder is Ziweixing International, which holds 65% of the shares, Zhou Buqi personally holds 10%, 5% is reserved for the management’s option pool, and the remaining 20% ​​is reserved for venture capital institutions.

Internal valuation of $3.5 billion!

If you like to vote, you will be defeated if you don’t!

If others don’t vote, Ziweixing will vote on its own.

After the meeting, Zhou Buqi, accompanied by Douglas, the president of Ziweixing Digital Media, Richard, the vice president, and Reese, the financial director, went to investigate the well-known British Mir special effects company.

This company was engaged in film special effects in the early years. Later, it felt that the return cycle of film production was too slow, so it specialized in advertising. In 2007, it was acquired by the Carlyle Group.

However, the economic crisis has had a great impact on the advertising industry and they are having a hard time.

Ziweixing Digital Media intends to buy it from Carlyle Group for 7 million pounds to serve its digital advertising business and form a vertically integrated business structure.

After reading it, Zhou Buqi approved the transaction.

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