Top of the big era

Chapter 1415 Not on the same channel

Zhou Buqi took over the first quarter financial statements of DreamWorks Animation.

From the expression on Jeffrey Katzenberg's face, you can tell that he is very satisfied with such a report card. If it weren't for the current economic crisis and sluggish stock prices, DreamWorks Animation's market value would have reached US$4 billion.

In the first quarter of fiscal year 2009, DreamWorks Animation's net profit was US$62 million, an increase of US$26 million compared to the same quarter of the previous fiscal year, and its stock price rose by 28 cents. The company's revenue grew 68% to $263 million.

The source of income is mainly the traditional film and television industry.

"Madagascar 2" contributed US$148 million in revenue, including global home audio and video sales of 6.7 million copies, and its total global box office revenue reached US$595 million. "Kung Fu Panda" earned US$34 million in revenue, mainly from overseas sales of DVDs. To date, 175 million copies have been sold worldwide.

The latest 3D animation "War with Aliens" has currently achieved revenue of US$10.5 million, mainly from the sale of derivative products. The reason is that the film was not released until March 27, and the first quarter of the fiscal year has ended. To date, "Aliens" has grossed approximately $350 million at the global box office.

There are all kinds of things, it’s a mess.

There are a lot of irrelevant content in the financial report that show off his performance.

Zhou Buqi looked at it briefly and threw it to Zhen Yu, showing no interest in it.

If you are looking to make a little money, be sure to study the statements carefully.

If you want to make a lot of money, these things are all nonsense, and you have to look at the problem from a higher level.

Zhou Buqi is now an interviewer, checking out the person Sun Zhengyi is interested in. "Tell me about your strategic design for the Ziweixing Global project. It doesn't need to be too complicated. Just talk about the direction briefly."

Katzenberg took a deep breath and said solemnly: "The 'Purple Star Universal' case... is very famous, but in fact it is a bubble now. We have not obtained the Universal label at all. So first To make Hollywood truly feel our sincerity and belief, DreamWorks is a good choice. Acquiring DreamWorks Animation is only the first step. Next, I think we can buy DreamWorks and regroup together. "

"Um."

Zhou Buqi waved his hand, indicating for him to continue.

Buy DreamWorks?

This direction is possible.

When investing in the entertainment industry, the core is investing in content. DreamWorks has been under the control of Spielberg in the past few years, and has a series of excellent and classic film and television works.

Especially the super big IP "Transformers".

The era of 3D movie viewing has not yet arrived. In a year or two, the income from the "Transformers" series alone will be able to recoup the cost of acquiring DreamWorks.

This will be a sure-fire deal.

As for Katzenberg's thoughts, Zhou Buqi could also guess a little bit.

He and Disney are mortal enemies!

How can we tolerate DreamWorks turning to Disney? Needless to say, after Purple Star Global acquires DreamWorks, the first thing it will do is break the contract with Disney and give up cooperation completely.

Sure enough, Katzenberg coughed lightly and said a little guiltily: "After buying DreamWorks, you can terminate the contract with Disney and take back the distribution rights of the film."

Zhou Buqi asked: "What about other distribution rights? Previous movies, and DreamWorks Animation movies."

Katzenberg said: "DreamWorks had no distribution channels before, so it had to ask giants for help. It has cooperated with Universal Pictures, Paramount, and 20th Century Fox, and the distribution rights are all with them. As for DreamWorks Animation, We signed a contract with Paramount in 2006, and all DreamWorks Animation films from 2006 to 2012 will be distributed by Paramount."

"Well, we need to take it back together."

"ah?"

Katzenberg was stunned for a moment.

Zhou Buqi said calmly: "In the past hundred years, the entertainment industry has changed rapidly. If you want to prosper for a long time, the most important thing is to have control. Control means that the maker of the rules of the game can formulate rules that are beneficial to himself. .Distribution rights are control rights and must not be leaked out!"

Such a concept is obviously incompatible with Hollywood tradition.

Katzenberg was stunned for a moment.

Hollywood...fuck! Everyone just wants to make money!

Is it that important to control what you don’t control? Is it necessary to spend a lot of money to redeem the issuance rights? New films are just that. Distribution rights mean profits. Is it worth it to have a bunch of old films?

Katzenberg looked at Masayoshi Son.

Son Zhengyi smiled and said, "What Zhou means is what I mean, and I will support him unconditionally."

"hehe."

Katzenberg's smile was a little forced.

This is the first time I saw a capitalist working for a manager. In Hollywood, whoever has the money has the final say. Directors have to listen to producers, and producers have to listen to investors.

Unexpectedly, it turned out to be the other way around for Zhou Buqi and Son Zhengyi.

Obviously, Mr. Katzenberg’s perspective is far different from theirs. No matter how powerful and senior he is, he is still just a movie producer-turned-entertainment industry tycoon.

The Hollywood giants failed to rule the world and were successively occupied by Wall Street, media giants, media giants, and the Internet. The main reason is that the people in power in Hollywood are all a group of producers.

Let them play film innovation, and they will definitely be the first in the world.

If you ask them to innovate business models, none of them will be able to succeed.

Zhou Buqi frowned slightly, glanced at Sun Zhengyi, and found that the smile on the old boy's face was always the same, and he felt like he was sitting firmly on Mount Tai.

Something's wrong!

There is a conspiracy!

Zhou Buqi restrained himself and said, "What's next? Continue!"

"Well, after reorganizing DreamWorks, we can then buy MGM to further boost confidence. At this time, the internal and external environment of Universal Pictures can be cleared up, and the split of NBCUniversal can be truly implemented and Universal Pictures Buy the business. After acquiring Universal Pictures, it will be easier to compete with Disney for Marvel."

Katzenberg’s eyes have always been on Disney.

Zhou Buqi raised his eyebrows slightly and told him clearly, "Universal Pictures is a prerequisite for 'Purple Star Universal'. Without Universal Pictures and the distribution capabilities of Hollywood giants, there would be nothing."

Katzenberg understood and immediately changed his mind and said, "No problem, we can run Universal Pictures first! The relationship between DreamWorks and Universal has always been very good. Many of DreamWorks Animation's cartoon characters have become famous at Universal Studios. Attractions.”

Zhou Buqi then asked: "What about the ultimate goal? If everything is achieved, what will be your vision for Ziweixing Global?"

Katzenberg said confidently: "If Universal, DreamWorks, Marvel, and MGM all succeed, then Ziweixing Universal will be the largest content provider in Hollywood, owning nearly half of the film library." After that, we can further expand into television, publishing, theme parks, shopping malls, children's toys and other fields, and make profits through industry diversification! In this way, we can hedge against the risk of unstable movie box office."

Zhou Buqi's eyelids moved, "TV? What do you mean? TV series?"

Katzenberg said with a smile: "TV stations, we can find ways to form our own TV network. Of course, if possible, it would be best to directly buy NBC Universal as a whole."

Zhou Buqi half-smiled, "Is this model very similar to Disney?"

Katzenberg said firmly: "I can do better than Disney!"

Zhou Buqi sighed secretly, a little annoyed with Sun Zhengyi. Not because he chose the wrong person, but because he felt that he was deliberately setting up a trap to seduce himself.

Depend on!

This Jeffrey Katzenberg only has eyes for Disney!

All his business knowledge revolves around Disney, and he is targeting it step by step.

First, take DreamWorks back from Disney and slap Disney in the face;

Then compete with Disney, steal Marvel, and continue to slap Disney in the face;

Finally, we will build Ziweixing Universal into an entertainment empire similar to Disney and compete with Disney...

But the problem is that Zhou Buqi is not interested in the entertainment industry. When he builds "Ziweixing Global", he will add the "Ziweixing" brand as a prefix because the content industry will also be a sub-industry of Ziweixing's Internet business.

It is important for people to know themselves.

Zhou Buqi is not an entrepreneur in the entertainment industry. If he is asked to build an entertainment empire, he does not think he can do better than Disney. He just wants to add the last platter to the Internet landscape around entertainment content.

In other words, what he wants to build is a content empire and a "tax-collecting" business by renting content, rather than building a diversified and complex entertainment empire.

Obviously, the two sides are not on the same channel.

Jeffrey Katzenberg’s thinking is still stuck ten years ago.

It’s impossible for Masayoshi Son to not understand such an obvious disagreement. He didn’t even disclose the core direction at all, and even weaved a sweet dream for Katzenberg...

Depend on!

What a capitalist!

What are you trying to do?

Use Katzenberg's network resources and industry influence to organize the framework of "Ziweixing Global", and then just kill the donkey?

Zhou Buqi was silent for a while and said calmly: "Jeff, Disney has never been in my sight."

"Yeah, I don't think Disney is that strong either," Katzenberg said with a laugh.

Zhou Buqi was speechless in his heart, with a smile on his face, "In this case, Jeff, just follow the plan we just mentioned. I now invite you to join the team of 'Purple Star Global' , you serve as the executive chairman of the acquisitions committee, with full power and coordination. Starting with Universal Pictures, then DreamWorks, DreamWorks Animation, MGM and Marvel."

The most difficult thing is Universal Pictures, but this is also the most important. Jeffrey Katzenberg took a deep breath, stood up and shook hands with him, "No problem! This is my ideal!"

Zhou Buqi said half-jokingly: "Your efficiency must be higher. I heard that several companies have already made offers to MGM. Disney is also interested in Marvel. The most important thing is that DreamWorks' movies next year will be released." Disney will distribute it. Everything must be completed within this year. If it is late, there may be nothing."

It’s too late, and the entertainment industry may blow out!

There is no way to buy the bottom.

Well, no! What the hell is this old boy Son Zhengyi doing?

We need to talk to him alone!

Isn’t this nonsense!

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