Hainer maintains very good cooperative relations with dozens of mainstream media.

This cost Haina a lot of human and material resources, but it was worth it.

Duan Qianchuan heard this and was noncommittal, "So what we lack is not the profits brought by the distribution of newspapers, right?"

"Of course not. In order to expand our influence in the early days, we need to invite influential celebrities to build momentum. We must not place too many advertisements. We will definitely lose money in the early stage, but what we need are other values ​​that newspapers and periodicals can bring to our company."

For example, how much fan traffic its artists can attract last week will indirectly affect the artist's worth and the traffic of their works.

For example, when a movie is released, how much positive publicity in magazines can bring in box office revenue.

This is the big head.

to be honest.

It’s traffic!

The money brought by traffic is the big one!

The income from selling magazines alone may not be enough for a superstar to earn from filming.

How could Hainer be able to see it!

The ability of public opinion to shape a superstar with a good reputation is what they value!

Even further, it affects the reputation and development of dozens or hundreds of stars.

The huge short-term and long-term benefits that this can bring are the goals that entertainment giants compete for.

"What is the daily circulation of China's top entertainment weekly?"

Zhan Peng immediately reported the number accurately, "About half a million copies."

Duan Qianchuan nodded, "Can an investment of 10 million create a top entertainment weekly?"

Zhan Peng immediately shook his head, "No, even with the help of our company's internal resources, we can at best be ranked second-rate.

The money is too little.

Even if you have enough money, things like newspapers and periodicals cannot be made by spending money.

The professionalism and business capabilities of newspaper editors and reporters fundamentally affect the development of the entire newspaper to a large extent.

"Approximately what is the daily circulation of a second-rate newspaper?"

"The better ones have 100,000 copies. Generally speaking, it's only tens of thousands."

With a circulation of tens of thousands of copies a day, its influence is not small.

Duan Qianchuan raised his lips and smiled indifferently.

As a leader in the entertainment industry, Hainer has always understood the influence of public opinion better than anyone else.

Duan Qianchuan even planned to build a TV station.

But the interests of all parties involved are more complex.

He stood up and walked to the floor-to-ceiling window, putting one hand in his pocket and narrowing his eyes slightly.

"Let Yuzhu come up."

Zhan Peng didn't understand.

Ever since the word scarf appeared in their lives, he felt that he could not understand Duan Qianchuan more and more.

He didn't say anything, lowered his head and called Ke Yuzhu.

Ke Yuzhu came up after a while.

Duan Qianchuan looked back, looking at the girl in front of him who was almost brought here by himself, with a bit of a smile in his eyes.

"Do you have a fan meeting in a few days?"

Ke Yuzhu nodded, "Yes."

Her face was a little red, with a bit of anticipation and excitement.

She starred in a total of one movie, and with this movie she became the queen.

This is her first fan meeting.

Duan Qianchuan saw Ke Yuzhu's excitement and anticipation, and his eyes became softer, "As for your fan meeting, my opinion is to promote it on your scarf. What do you think?"

Zhan Peng doesn’t believe in the influence of the Internet, so show him something.

The same belief and direction is needed for the company to move forward.

He could abandon Zhan Peng and choose someone with similar ideas.

But don't want to do this.

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