The Pioneer of the Rebirth Era

When Yang Dongxu was considering how to build his game industry chain more benign, other game companies were not idle.

Half a month after the legendary accident, the game's internal equipment and gold coin market finally bottomed out, and Changhao began to recycle a large amount of extra gold coins and equipment inside the game to directly stabilize the internal economy of the game that is about to collapse.

In the face of Rising Sun's own sale of repurchase equipment and game coins, other game companies have no way. After all, the game is not theirs' home, they can't invade the legendary backstage system to brush gold coins and equipment.

In addition, where the legendary comparative Jiankang explosion rate was originally set, these equipment and gold coins were recovered a little less, and the market is full of equipment and gold coins. After adding some cool ones in the private server, the result is that some private servers can't find the server after playing for two or three days.

After a lot of refreshing players, they scolded and returned to the genuine legendary game, so the demand for equipment and gold coins began to increase, but the market was tightening.

In this way, the ratio of legendary equipment and gold coins began to pick up gradually, so that Rising Sun exposed the key to the legend and put on armor to make many games unwilling.

However, before they took advantage of the legendary players to watch the loss, their own games launched a lot of activities and novice gift packs, allowing many new players to enter their own games to speed up the game, and retain some of the players are still good.

So after seeing the opportunity to take advantage of it on the legendary side, in addition to secretly participating in getting some private servers, not only cutting meat from Rising Sun Technology, but also adding blocking to Rising Sun Technology. Lin Wei over the Nine Cities took the lead in taking new actions.

Today's game market is "Legend", "King of Kings" and Nine City's "Stone Age". The legendary leader was the absolute leader before, because of this event, he fell so hard that the latter two pulled into the distance with him and saw the hope of surpassing.

In order to give Li Linwei the three-component red right of "Stone Age" to Parkson Technology, the two parties reached a cooperation Parkson chat software MM began to guide players to "Stone Age".

Seriously, don’t look at Fetion’s CC and Parkson’s MM, which dominate the chat software market. Basically, each one has more than 5 million player registrations, and users are likely to exceed 1000W tomorrow.

Compared with occupying a huge market, what seems to be strong is the weak profitability. Both CC and MM have a large user base but cannot be converted into banknotes, so they are now operating at a loss.

Now Parkson and Jiucheng cooperate to divert players to the "Stone Age", which is actually an attempt, and it is estimated that there is also an ambition to peep into the game market, as long as this cooperation is successful.

It is very likely that Parkson will join the game market war and use a huge user base to divert the games it owns to earn huge profits.

"Have you started to hold a group so soon?" Yang Dongxu rubbed his chin and became dignified after receiving the news.

Whether it is Lianzhong or Parkson, don’t look at the agent’s game is very hot, but he has not paid attention to it before. Because the two game companies have their own limitations, let's not talk about the game's own ability. The agent game alone is not 100% profitable.

Seeing the popularity of the game market in the past two years, the capital that has entered this industry is increasing day by day. How many can really rise? So the agent game is a double-edged sword.

Game agents are a bit similar to gambling. When the right is a hot game, the game company earns huge profits. If it is wrong, it is nowhere to be lost because the agent fee is non-refundable.

These game companies can't do independent research and development, and even if they have independent research and development capabilities, they can't be sure that the games developed will certainly be popular. So they are not Yang Dongxu who didn't know that the game could fire, and that game could pounce on the street.

In addition, there are far more games on the street than the hot games, so such competitors can't put pressure on him, but the participation of MM is different.

MM chat software with a large number of users has various opportunities to try. For example, if you develop a game to direct players to it, you can successfully make huge profits, and if you are unsuccessful, the game is cut down. These users are still MM users. Will run away, and then he can make another game and try again.

It is really not possible for these chat software with a huge user base, it is very likely to embark on the old road of Tencent I. Seeing that the game abroad is a hot agent for the game, if you don’t give the agent, you will copy it.

In short, in an era where traffic is king, they have huge network users who can squander, and ten of them can be earned by catching one.

"Authorized login, it seems that the general manager of Jiucheng is very powerful." Open the "Stone Age" client, it is easy to see two login modes.

One is the registered login mode that existed before "Stone Age", and the other is the authorized login mode for MM accounts. That is to say, MM does not need to click directly to log in without registering, and then tick the player's terms to agree, and then you can directly enter the game.

Instead of the current mainstream similar to pop-up promotion when MM users log in, but pop-up promotion also has. Then cooperate with this authorized login user, the conversion rate is a bit scary.

At the same time, Qian Jincai, the person in charge of Parkson Technology, was lost in thought when he saw the data returned on the first day. Now the MM is empty and there is a Jinshan. I don’t know where to start digging, so I can only take Jinshan to have dinner.

In addition to finding a way to make a profitable game, the cooperation with Jiucheng this time is staring at the news that pops up from the software icon in front of him. This is undoubtedly also a way-advertising push.

This was originally the main source of income for the portal now, but now it can undoubtedly be converted into MM's source of income. After all, it is more direct to log in to the portal website to see the news MM and push ads. The user who has logged in to the MM can be accurate to each user in the past.

At present, the registered users of MM have reached 8 million. Of course, this is just a false report announced by the outside. In addition, a user may register two or more accounts. At present, there are nearly 5 million users in MM. The number is still relatively reliable.

An advertisement with an accuracy of 5 million people can see that this rating is estimated to be no worse than that of some provincial satellite TV, so this is undoubtedly a big money way, especially now that Chinese netizen users are booming.

MM users are expected to exceed 10 million next year, which is definitely not a false figure. By then, the accurate advertising of 10 million users will be getting brighter and brighter, and they even heard the sound of their hearts thumping.

"Notify the company's management." Qian Jincai pressed the phone in front of him and said to the secretary outside.

He feels that the opportunity for the outbreak of MM is coming. Seizing this opportunity, he feels that the market value of MM can at least double next year, and has begun to enter a period of rapid development.

But he was frowned again after the excitement, because MM can do the same, Feixun CC can do the same. As the two major players in the domestic chat software market, CC also faces the dilemma that MM's huge user base cannot be converted into profits. So he has made moves on this side, and the other side will definitely keep up.

And according to the information we have found now, Lianzhong intends to cooperate with Feixun to take part of the profit of "King of Kings" and let CC introduce players to the game of "King of Kings".

When Parkson General Manager Qian Jincai finally saw his company's profitable opportunity to meet, Lin Wei of Jiucheng also looked at the background data of "Stone Age" in front of his computer.

An hour, just an hour of push, "Stone Age" players increased by nearly 100,000, which is definitely a very amazing data.

For this cooperation, Lin Wei can be said to try to do the best possible details, for example, don't underestimate this authorized login. When many advertisements are converted into users, many users who originally clicked in are stuck on the registration.

For example, an MM user clicks on an ad in an Internet cafe, and the Internet cafe downloads the game of the Stone Age, and then the login window of "Stone Age" comes up directly. If you need to register to play, there must be many MM users. Just turn it off, and then go chat with your friends in MM.

But at the same time that the login window of "Stone Age" pops up, the MM user finds that the option marked MM user can log in directly. Then he clicks directly to log in and then ticks the agreement, and instantly he enters the "Stone Age".

And since I might come in, I might take a look at the game content and play it a little. As long as I play it, I am very likely to become a real player in the Stone Age. Therefore, for the success of MM user diversion, Lin Wei’s details can be said to be full. full.

"If the chat software market is operated properly, it may become a Big Mac." Looking at the background data, Lin Wei was also lost in thought.

Before we all looked down on the chat software market, one was that the rise of MM and CC was too fast to stand on the thigh, which undoubtedly increased the barrier to entry.

The second nature is to see that these two technology companies have dominated the chat software market and harvested almost all network users, but there has been no profit point. ~www.readwn.com~ No one will invest in the unseen profit of high investment. .

But it is different now. This collaboration undoubtedly opened up a profit model for chat software with a huge user base, and this channel can be copied.

For example, today they can authorize "Stone Age" and tomorrow they can authorize "King of Kings" and "Legend" the day after tomorrow. In short, the three major game companies stand in the front and fight, Parkson and Feixun can stand in the back to count the money.

But fortunately, before the game authorization, she cleverly signed the uniqueness of the game authorization, that is, in the next year, MM authorized games can only be "Stone Age" can not be authorized to other game companies similar login mode, of course She also offered a dazzlingly high price to the other party.

But before it took too much to stand out from the high prices insisted on by the public, it seems that everything is worth it. According to the continued increase in the number of new players, even if the conversion rate is only one-fifth, then MM can bring one million players to the Stone Age.

And even if only half of the one million players stay in the end, the number of players in the Stone Age will also surge by 500,000, so how to see how the given share is cost-effective relative to the number of players that have surged.