The Pioneer of the Rebirth Era

Chapter 856: Record Development Trend

Internet songs starting in 2000 can be said to be an era when the gods broke out after many years of preparation. Among them, whether it is a classic song by a professional singer, or a new song on the Internet that is not famous but the song is in flames.

All people have a sense of sight of a fairy fight. In short, Yang Dongxu is ready to give some guidance in advance. Otherwise, these resources are simply wasted.

For example, there are rumors that Yang Chengang's first "Mouse Loves Rice" song and the surroundings together made more than 100 million yuan. Although a lot of money must be operated by the company, Yang Chengang, an unknown folk singer, made at least Ten million.

This is still the result of some follow-up operation after the big explosion of this song. If you guide this market in advance, you can not only harvest huge profits, but also guide the record department to enter the reform in advance.

From earlier tapes, to current DVDs, to MP3 and MP4, mobile music, etc., the carrier of songs is constantly changing.

A few years later, you still want to record millions of record sales like now, making it impossible to achieve gold records. The only reason is that the quality of the song is not bad, but the carrier of the song is changing.

In addition to some **** fans, a good song can be downloaded from the Internet to your Walkman without money, or in your mobile phone, the ghost is willing to spend money to buy a DVD disc back.

Therefore, in later generations, singers feel less and less popular, except that you can see semi-entertaining ways to listen to songs on some large variety shows.

As for the Chinese-language music chart, the American bulletin board, or that song won the Golden Melody Award or something, in fact, people above 90% didn't care much.

After all, in an era when the Internet has exploded, people have a lot of choices, and convenience has become the first consideration for everyone. If you follow the traditional path, you will get narrower and narrower.

Therefore, online media, music sites began to carry the spread and profit of some songs. Although copyright has always been a big problem in China.

Can really make a good enough music website, and can keep up with the development trend of mobile phones, just like some software such as QQ entered the mobile phone earlier, after playing network operations and early traffic harvesting can actually make a lot of money To subsidize the loss of copyright.

More is that you can push the person behind the popular song to the explosive fire, and then get a singer out. One of the most striking features of the era of the great online song is that the song is not popular.

It's like a big drama with a good evaluation. The movie or TV drama is a big fire, but the protagonist is just not tepid. It is not that difficult to push people with a work that can be used. After all, what kind of little fresh meat will be able to push hundreds of millions of traffic stars in the future generations, why not people with works?

"What needs to be done?" Li Zongsheng asked.

As for what this big boss wants to do, now he or the rest of the company have almost got inertia, that is, whether he can understand it now, he has to do it directly, doing it, waiting for this thing to make money That's natural.

Instead of wasting brain cells to think about why the big boss did this, where is the profit point of this project, and how to position the market advantages in the future, it is better to save some sleep and sleep, or write a few good songs, that stuff More trouble-free.

"You don't need to do too much, I will let Rising Sun follow up more. I tell you that it is mainly for you to talk to each other to see how to guide and get all the people who go online to our website." Yang Dongxu said .

Listening to songs online has become a trend, especially listening to songs while playing games is an increasingly popular choice among netizens. And to better cater to netizens.

Games like "Legend", "King of Kings", or "Swordsman's Love" will definitely gradually change from full-screen to window display ports.

Listening to songs while playing games, or watching TV movies, after a few years, it will become a way for almost all netizens to surf the Internet, unless there is a real-time battle game with big fires, such as "Dynasty Warriors", and later Where the platform, or LOL, needs to focus on the game beyond distraction.

The path of casual games must be window games. For example, turn-based games like "Fantasy Westward Journey", except for single-player missions and running plots, basically a captain pulls a car and four people are idle. At this time, take a bag of melon seeds. From time to time, staring at the blood and supplementing the basket, watching TV and listening to songs, or what kind of QQ show or the like is a commonplace.

So at this time, if EasyListen becomes the choice of all online listeners, it can definitely become a traffic platform. Whether it is to push some new songs to some record companies, or to do some advertisements, it is very profitable. .

More importantly, using this as a base, Yang Dongxu can bind network users more and more closely, and later launch video sites based on Easy Audio Technology, as well as live broadcast platforms, which have a good user accumulation.

Now because there is no time to spare, although a lot of IT talents are being searched in hand, but the funds in hand are urgent, and they can only digest the big belly.

But now whether it is Feixun Technology's CC or Parkson's MM chat software, it has basically dominated the entire market and divided up all netizen chat users.

Therefore, it is obviously unwise to insert another foot at this time. After all, if you swallow this market, Yang Dongxu, who was already unable to eat, will not be able to support it, but it will also be detrimental to the development of the industry.

Therefore, since this part of the market has no energy to take care of, and it is a market that cannot be abandoned later, it is better to start training users in advance with the products that are already being made.

At that time, gamers, users of easy-to-listen technology, and users of the browser's new chat software products will be able to compete with the current CC and MM.

"Is it necessary for Haina to turn around and set up an online music operation department?" Chen Hong asked.

"No, for the time being, it is actually for you to get to know you this time. The online market will be hotter than everyone's imagination.

Therefore, the impact on traditional media and publicity channels is also huge. For example, compared to the popular MM chat software, many of you and the company's employees are using it.

And if you buy a push news from MM, for example, push a song of a certain singer of our company, as long as MM users can see the push news when they go online, it is an instant millions of views.

This can be better and faster than traditional media advertising, and more accurate.

Because if you are busy with your work, you may not watch TV for a whole day, or browse the news online. But as long as you are a CC or MM user, as long as you turn on the computer, you will log in to the two chat software as soon as possible, and then see the push news. "

"It's really true." Li Zongsheng said, rubbing his chin.

At present, CC and MM are not only popular in the mainland market, but also many netizens on the Hong Kong and Taiwan side reuse it. Some of his friends and musicians in his circle are also using these things.

In the past, when they communicated with each other, they either called or he returned to Taiwan, or these people came to Yanjing to communicate.

Now when they are online, they can use CC and MM to communicate conveniently. Sometimes large-character communication is easier than talking, and it is not too convenient for them to communicate while working.

"Don't Xu Technology intend to do this?" Chen Hong looked at Yang Dongxu curiously.

Based on her understanding of Yang Dongxu, many industries are basically deployed early, so since he started to lay out on the Internet a long time ago, he feels very strange that Chen Hong has not started this seemingly optimistic chat software.

"Eating before was a bit of a brace. Now both Dongxu Technology and Rising Sun Technology are digesting it. This piece will not be touched for the time being, and even bad next year." Yang Dongxu said with a bitter smile.

Before waving the banknotes in my hands, I was very happy to copy the bottom of the Internet industry. I saw that each key technology was taken by myself, and some famous Internet companies later acquired shares. Yang Dongxu's eyes began to become gold coins.

These investments do not need ten years, not five years, and at most wait until the second half of next year, or in the first half of the following year, they can double back.

There is no way for the rise and fall of the Internet industry to be different from other traditional industries. Don't think of turning over if the traditional industry collapses for decades. However, although the Internet collapsed a little this time, according to the current development speed of the Internet, it can be slowed down in one year, and it can continue to be popular in two years~www.readwn.com~ only to be able to stand up so quickly, Even hotter than before the crash. The United States has played a key role in this.

As the only superpower in the world today, it is also an absolute IT power. The profits contained therein are even more amazing than arms.

So if you fail once, as long as you have huge profits you can claim, then you can get the industry up again. What's more, this industry is still a development trend in the future, and there is enough capital to go in the right direction. It is unreasonable that the Internet industry is not hot.

The specific issue of this matter was discussed again, and then the topic turned back to Haina Company itself.

"Film Festival?" Yang Dongxu looked at Chen Hong with some doubts.

You know that although he chose to go to the stage now, he is basically very repulsive to some banquet entertainment.

"The invitation issued by the Federation of Literature and the Film Association is this year's biennial of the Modu film industry in 2000. The official career just staggered this year, so the Golden Rooster film industry seems to have made it even bigger.

Therefore, in addition to people in the entertainment industry, the organizers also invited some celebrities from the business community. In addition to the film festival, the banquet in the evening is also particularly grand, so they hope you can attend the town.

After all, the people in the circle do not matter, either me or Mr. Li, or our newly appointed CEO. After all, the status of Haina is here, which can involve other celebrities in the society.

In particular, some business owners who invest in movies or TV series, the total difference of these mixed entertainment circles is so big. So think about it and invite you to be the main guest. "Chen Hong said."

"It's not necessary to find me? The flying Wei Fei is also qualified, but his family is a rich man. Who dares to have an opinion on where to sit?" Yang Dongxu raised an eyebrow.

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