The Pioneer of the Rebirth Era

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When he arrived home at night, Yang Dongxu not only saw Bai Qian, but also Ran Feifei who had just returned from abroad.

"I heard that you are going to get a piece of land here in Yanjing?" Yang Dongxu asked casually, taking a sip of tea.

Baiqian, who hadn't seen her son one day, was very rare holding Xiao Wenwu next to her. Ran Feifei stretched out his hand from time to time to tease Wenwu's chubby face.

"I'm going to build a building that combines catering, accommodation and leisure, and I'm going to hand it over to Li Fuzhen for the design of accommodation. Yang Jiayan's main focus here is dishes, and I can't lose it.

Then in the leisure center, I am also going to invite professional people to manage all kinds of maintenance and massage. In short, I am going to build a super flagship store under the name of Yang Jiayan. Ran Feifei nodded and said.

"Why do you think of this?" Yang Dongxu couldn't help being curious.

"There is no way, who made Yang Jiayan's simple cooking come to an end now. What needs to be done afterwards is to maintain the brand, and then continue to develop new dishes, or restore the national banquet dishes.

If you want to increase Yang Jiayan's income, in order to maintain the brand, you apart from launching new dishes. The price increase of old dishes can only be based on market conditions.

So after much deliberation, the only thing left is to expand the business chain with Yang Jiayan as the core. Don’t you all talk about dining and leisure for a day? So I plan to give it a try. It can be regarded as an improvement to the current management of Yang Jiayan. "

Ran Feifei’s decision to build a comprehensive eating and leisure center was not on a whim. After her investigation of the market, combined with her years of experience in managing Yang Jiayan, she definitely made adjustments to Yang Jiayan's business direction.

Yang Jiayan continues to create top-level national banquet dishes. The Chinese food of various top-level cuisines will not change, this is the fundamental. While keeping the books, Ran Feifei didn't want to put Yang Jiayan on the market to operate something utterly empty. Therefore, expanding the business chain has become a good choice.

"How much do you plan to invest?"

"This is also something to discuss with you when I come back this time. The land here in Yanjing is not cheap, plus the construction and decoration. At present, I plan to invest 300 million yuan."

"So much?" Yang Dongxu was taken aback for a moment.

"This is just a conservative investment. The land, construction, and renovations will account for the bulk of the money. By that time, the various facilities inside will definitely be the most high-end. In addition to personnel training, various technology-related, there will be five in total. It's about 100 million."

"How big are you planning to do?" Yang Dongxu couldn't help asking that 500 million can be used to build a building.

And Ran Feifei just took so much money to build a comprehensive hotel, this investment is absolutely generous.

"The floor is definitely not as high as the office building, but it must occupy an area less than that of a large shopping mall. Because I have no plans to set up a dining area in the hotel lobby.

Whether it is eating, bathing, or maintenance, it is a completely private and separate area. In other words, if you enter a large suite, you can not only dine alone in it.

There is also a bathing center, massage, maintenance, a small personal cinema, and even a relatively independent reading area. Such a guest's exclusive space will be much larger. If you want to receive more guests, it will not work if the area is small. "

"It feels a bit like a clubhouse." Yang Dongxu said in a deep thought.

"There are places to learn from the club, there will also be a song room, and even a small bar where you can have fun with friends.

However, I don't engage in any relationship and contact to do business, just simply leisure and entertainment. After coming in, you can enjoy the greatest relaxation, eat good food, and enjoy the most comfortable service, which is better than staying in a five-star hotel. "

"Is this ready to expand the high-consumption group?"

"Yang Jiayan originally had a lot of high-spending customers. A small set of state banquet dishes alone cost nearly 2,000 yuan. The larger table noodles are basically tens of thousands of bases. How can you not afford it without money?

So since there are so many high-spending customers, it would be too wasteful to expand and expand the profit model. Another point is to give Yang Jiayan a name. "

"What do you say about this fame?" Yang Dongxu was a little confused.

"What can I say, just tell my colleagues, and those who don't know Yang Jiayan, Yang Jiayan thief local tyrant, the thief has money.

Although this kind of fame feels a little bit earthy, the Chinese people are good at it now. Instead, it’s you, you feel that you will have a face when you go to a super flagship store that costs hundreds of millions of dollars in decoration and some supporting facilities.

Or do you feel that going to Yang Jiayan’s other full-time restaurants, which are just restaurants, will give you some face? Several so-called giants in the catering industry have already started to operate and go public.

The slogan was so loud that there were no three melons and two dates in his pocket, and he would dare to say that he was worth more than one billion yuan.

They are the first, where is Yang Jiayan? Now Jiuxiang is also afraid of the depth of the alley, so since we are not going to go on the market, we must show those who do not know how to do it.

There are more than five billion real-life super flagship stores. Are you a bull on the market? Isn't it claimed to hit the tens of billions of catering giants? Don't you feel ashamed of the best flagship store, where the rent is over one million a year? "

Ran Feifei curled her lips when she finished speaking, with a look of disdain on her face. Obviously, some catering colleagues are using the media to start hype, and now that the financial market is operating and listing, it is not good to cook, and they have to get those fancy things to look down on. Read novels together

I don’t go public, and I don’t make any publicity. My mother will just bid 500 million in cash to get a super flagship store. You really put out 100 million cash to invest, and my old lady will give you a thumbs up.

"Domineering!" Yang Dongxu couldn't help but thumb up.

My aunt is an absolute strong woman at the moment, and she is also the kind of iron lady who is vigorous and vigorous. Although I don't accept any media interviews, I don't make any hype.

But for those who dare to slap their teeth, it is not polite to slap back. She didn't bother to take care of what you promoted yourself.

But when you publicize, you have to pull Yang Jiayan and talk about how Yang Jiayan is and how you are. Sorry, the old lady is too lazy to have a BB with you, and the old lady shoots you to death with the money.

Ran Feifei snorted like a nostril on her chin, and glanced at Yang Dongxu proudly. Although he didn't speak, his expression was obviously saying that the old lady's domineering still used yours.

"Have you chosen a good place?"

"Not yet, hesitate to drive in the city center or within the third ring road with convenient transportation. The city center is too congested, and the land is expensive." Ran Feifei said helplessly.

If you want to show your identity, it is definitely the first choice to get this super flagship store in the city center. After all, as long as you are in the city center, your identity and status are placed here. If you don't speak, it is a higher grade than those coquettish **** outside the third ring road.

But as the helm of Yang Jiayan, Ran Feifei is obviously not the kind of leader who is happy if he doesn't look at the actual situation.

To open a super flagship store in the city center, in addition to highlighting status and status, the price is not high. Let alone the cost of acquiring land in the city center.

The congested traffic alone is a headache. Nowadays, it is very common for many big bosses to go to the subway to work.

Because in the morning peak and evening peak, the third ring road, especially the second ring road, is blocked by a life of doubt. Therefore, choosing the location of the super flagship store in a convenient place is a problem that must be considered.

Such big bosses, small golden collars, drove directly into the parking lot of the super flagship store. From the beginning of getting off the bus, there will be a dedicated waiter who will serve until the end of the guest enjoying all the package facilities. The B box is absolutely full. Let the guests deserve it, and feel that it is worth all the money.

"Choose at the fourth ring. The land is cheaper. You can get more land for the same money. And the more you go, the more places you can choose.

When picking the land, try to pick near the natural landscape with parks and lakes, not too far away from those CBDs, and of course not too far. If guests drive too far away for a long time, they may give up past consumption. "

Yang Dongxu gave his opinion.

"Is the Sihuan a little too outside?"

"It feels a bit outside now, but you can see the speed of Yanjing's development. It is estimated that the fifth and sixth rings can be developed in a few years.

By then, Sihuan will not be a remote place. And you are preparing to build your own super flagship store, not just buying a building and decorating it yourself.

Therefore, it takes at least one year to work overtime from land acquisition to construction, to renovation and use, and it takes less than a year and a half to do so. Now let alone a year and a half, that is, half a year, the development of Yanjing will reach a new level. "

"Then Fourth Ring Road." Ran Feifei made a decision, "Is there a subway in Fourth Ring Road?"

Before, her gaze was only dangling in the city center and the third ring area, and she hadn't really understood the fourth ring.

"Even if there are no subway openings in some places, they are not far away. After all, Yanjing wants to continue to expand, and the first expansion must be the subway.

Whether it is a subway line or a station entrance, the plan has just been announced. The surrounding land prices can immediately rise to a higher level. With such a good source of capital for the development of a city, a plan can be done, so why bother to borrow from a bank? "

Ran Feifei nodded thoughtfully.

"Then I will have a meeting with Yang Jiayan's high-level staff first, and then I will ask you to sign after I come up with a specific implementation plan."

"Okay, if the place is right, you can increase the investment. After all, the land price of Yanjing is going up every day. Even if you don’t open a super flagship store, you can just sell the land. No loss."

"How do you feel that you are cursing my super flagship store to open?" Ran Feifei squinted at him.

"No, there is absolutely no such meaning. This is purely an analysis from the perspective of investment. I am also planning to turn Yang Jiayan into a century-old shop and pass it on to my son. How could I curse it for being yellow." Yang Dongxu quickly apologized.

Although I feel that this woman's brain circuit is too weird, she is only talking about investment, why is it suddenly cursed?

But this kind of thing obviously cannot be true. Once you are true, there must be more weird brain circuits coming out, so it is a wise choice to stop here.

Baiqian, who was holding her son next to her, watched Yang Dongxu slumped, couldn't help but speak, still watching while gloating.

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