The Industrial Giant Reborn

In September 1973, Galaxy Holdings, which had been established for two months, officially exceeded 100 employees, of which only 20 were administrative and logistics staff, and the rest were sales, procurement, and legal personnel with rich manufacturing backgrounds. and some senior managers.

The only task of these people is to stare at the well-known manufacturing companies in Hong Kong and check all the data information of these companies. After the oil crisis, Galaxy Holdings will inevitably start to acquire or invest in some potential and large-scale manufacturing companies. Enterprises can directly enter this market. In this way, the efficiency will increase a lot. Compared with building a company from the beginning to the end, it can save at least two years of time.

It's just that you don't sell others if you want to buy them. In general, you still need to select several companies, and finally seek to win one or two. Dozens of professionals in Galaxy Holdings are also trying their best to choose targets, among which the two directions are the most important, which are beverage and food factories or electrical appliances factories.

Chen Zhiwen also became busy during this time, concentrating on reviewing the detailed information of various manufacturing companies submitted by his subordinates, which contained a large amount of data. Although he could not obtain the core secrets of these companies, as long as he spent some resources, he could find them from the port. Get the export data of these companies, and then through the analysis of insiders and the size of the company, you can get a general idea of ​​the situation.

The submitted information has a very detailed analysis, but it is up to Chen Zhiwen, the boss, to decide which company to acquire in the end.

When these materials were gradually known to Chen Zhiwen, he realized that he had underestimated Hong Kong's manufacturing industry a little too much. Compared with powerful countries, there are some companies in Hong Kong that are not weak.

For example, Johnson Electric, which mainly produces motors, sells its products to dozens of countries and is also a local supplier of RB Toyota; Universal Electronics, which produces radios, produces more than 500,000 radios per month; Jibao Group produces millions of watches of various types every year. There are countless other light industries such as home appliance OEM and garment OEM, and there are also some large-scale companies that even have their own brands.

Although they all belong to light industry, looking at the world, there are not many countries or regions that can achieve complete light industry facilities.

The most fundamental reason for this is that even the most basic light industry requires a large number of educated talents. Over the past few decades, Hong Kong has done well in terms of basic education, and it is definitely among the best in Asia. Many of the mainlanders who came to Hong Kong were business elites, and at worst they were also literate, which naturally led to the rapid development of Hong Kong's industries.

It's just that Chen Zhiwen knows that the good days of Hong Kong's industry are coming to an end. The local market is too small to cultivate a strong local manufacturing industry. It can only rely on foreign markets. The local area is small and there are few talents and lack of fresh water. Heavy industry cannot develop. Light industry without heavy industry is actually just a castle in the air.

In other places in Asia, such as South Korea and the Gulf, in the early 1960s, the scale of industrial exports was far inferior to that of Hong Kong, but by the 1970s, it had surpassed it on a large scale. This was caused by the crushing of the population base. When basic education was popularized in these places After that, Hong Kong's advantages will disappear.

However, due to the rapid development of the global economy and the huge incremental market, the manufacturing economy in Hong Kong, a region with a declining total ratio, is still developing at a high speed.

The upcoming oil crisis has destroyed the huge demand in the European and American markets. The export of various countries has changed from an incremental market to a stock or even a decline. Petroleum has a strong relationship, and the client and the supply side are pinched at both ends, and Hong Kong's manufacturing industry will naturally suffer a very strong impact.

"Dong dong dong" there was a knock on the door: "Chen Sheng, Mr. Qin Zhihao is here."

"Come in." Chen Zhiwen said.

"Chen Sheng." The person who came was a middle-aged man about 40 years old. He was slightly fat and wore a pair of black-rimmed glasses. When he laughed, he almost lost his eyesight.

"Old Qin, it's only been two months, why have you gained so much weight?" Chen Zhiwen put away the materials and said with a smile: "It seems that the food in Thailand is pretty good."

"It's not that the food is good, it's that I drank too many drinks, which made me sick to my stomach. These drinks are full of sugar. Do you think I can lose weight?" Qin Zhihao said with a wry smile.

"There are a lot of drinks in Thailand?" Chen Zhiwen asked back.

"Yes, there are many. Coke is not very famous in Thailand. There are some supermarkets in big cities. Outside of big cities, they are basically local drinks. There are too many varieties. Some people make iced drinks on the road. The cost is much cheaper than Coke." Qin Zhihao said.

"Have you found the drink to relieve fatigue?" Chen Zhiwen asked with concern.

When people go to Thailand to look for drinks, they are naturally looking for the originator of the energy drink brand that has not yet been born-Red Bull.

After traveling back to Hong Kong last year, although Chen Zhiwen has been drinking and drinking, but when the sage has time, he still thinks about how to develop in the future. He synthesized the knowledge of the future in his mind and the information collected in a few months. In the end, he decided on the development route from the electronics field and the beverage and food field.

Naturally, there is no need to consider the former. In a few years, the electronics industry is about to usher in a big explosion. Computers are just the beginning. A series of electronic products and software around computers are countless super business opportunities. Even household appliances will begin to be updated, forming an Entering the huge new market of hundreds of billions of dollars at this time, although the technology may not be comparable to various international companies, but I know the direction of development, and it is definitely not a problem to get a share of the entire electronic and electrical industry.

The latter was a chance. After a strenuous exercise, Chen Zhiwen thought of Red Bull, and then remembered that Red Bull had not yet been born in 1972.

You must know that Red Bull Beverage is the beverage brand that is second only to the two major colas in later generations. When he found this vacancy, Chen Zhiwen naturally wanted to seize this opportunity.

However, in 1972, he had no money, so he could only plan. At the beginning of 1973, after the huge profits in the stock market were cashed out, Chen Zhiwen began to make plans. The first thing he did was to register the Red Bull brand globally, and at the same time send someone to Thailand to find it. side drinks.

"I found more than a dozen kinds of drinks, and I feel like drinking them can restore my physical strength, but the taste is not very good. The specific reason needs to be analyzed in the laboratory." Qin Zhihao said.

"Okay, let's start right away. I only have two requirements. The first is to restore physical strength, and the second is to have a good taste. Not to mention that it is so sweet, at least it should not be offensive." Chen Zhiwen nodded and said.

Qin Zhihao was actually the first person to be recruited by him. He used to be an executive of a beverage factory under the Swire Group. A laboratory specializing in the analysis of beverages brought back from Thailand.

I have brought back a lot of samples before, and some of them have refreshing effects, but there are more or less shortcomings, so both sides work together, Hong Kong continues to study and improve, and Qin Zhihao went to Thailand to find new ones. Variety of drinks.

"Okay, if it doesn't work, I'll go to Thailand again." Qin Zhihao said.