The Industrial Giant Reborn

After the direction was decided, the business of all the companies started to develop normally. After Red Bull opened the US market, orders began to rise rapidly. The number shocked everyone including Chen Zhiwen. Many supermarkets in the US were urging for goods. , Later, I learned from the feedback from the United States that the popularity of the advertisement did have a great effect. Many people bought a bottle in the supermarket after seeing the advertisement, but after drinking it, they found that the effect was really good. How tired, after a small bottle, suddenly refreshed.

In the United States in the 1970s, there were too many young people who stayed up late. From college to social youth, they all liked to hang out in bars. Generally, the later the better, regardless of whether they drank or not, people would always be sleepy late at night. This Time to have another bottle of Red Bull, it couldn't be more enjoyable.

The same needs are naturally also those jobs that need to stay awake at night. The effect of Red Bull is no worse than that of coffee, and coffee can only be used in a few occasions, but Red Bull has almost no restrictions.

A large number of orders have caused the entire Red Bull factory to start working in three shifts 24 hours a day. According to the situation in the United States, the current channel laying has just begun. If there is no accident, the demand in the future will be even greater, let alone Said that there is another huge European market waiting to be developed, Chen Zhiwen also agreed to introduce ten newest beverage production lines from RB.

Fortunately, the beverage production line is not a heavy industry, and a 12-story industrial office building can bear their weight, so there is no need to worry about factory problems in the short term.

The production of the Midea factory is also on the right track. Lei Shengli once again recruited more than a dozen salesmen and sent them to the Middle East. At the same time, he also hired some translators locally. Fortunately, Chinese people are everywhere in the world. Otherwise, they would not be found in Hong Kong. A few who understand Arabic.

Electrical appliances companies in Europe, America and Japan are also making every effort to enter the Middle East market, but it is difficult to satisfy such a large blank market in the short term. In addition, their positioning is very high-end, and they all want to be able to kill the new local tyrants in the Middle East. Therefore, Midea’s Prices are very competitive in the Middle East, and some dealers in the Middle East are happy to buy cheaper electrical appliances. Who cares about paying too much?

On the other hand, a motor production line has also been imported from RB, but it will take several months to arrive in Hong Kong. To import from abroad, the customs on both sides have to toss, and it may take half a month at a high speed. This greatly affects production efficiency and is one of the fundamental reasons why it is difficult for regions with incomplete supply chains to develop industries.

The radio business was still normal. In July 1974, it finally won the approval of Toyota Motor Corporation. Relying on the price that was almost at a loss, Midea finally entered the auto parts industry. This was a very good start. Chen Zhiwen knew that civilian radios After ten years, it will basically be completely sluggish. Black and white TVs in Southeast Asia are very popular now. With a choice, who likes radio?

As for the mainland, in the 1980s, the radio market was indeed huge, but foreign capital could not have this opportunity. The purpose of the early reform and opening up was to earn foreign exchange. Foreign capital wanted to earn foreign exchange in the mainland? That was dreaming! As for after the 1990s, the country lifted restrictions on the mainland market. At that time, TV basically dominated the world.

The automotive industry is different. Even in developed countries, car radios still have a lifespan of at least 30 years. Even the central control system after 30 years can also be transformed into production. Among the world's top 500 companies in the future, the auto parts industry But quite a few, the market is huge, and the car radio business is just the beginning.

On the financial side, HSBC’s assets are exposed. Chen Zhiwen entrusted HSBC’s Dolly to purchase industrial office buildings in the market, and the loan was also provided by HSBC. Nowadays, the international market demand is still affected by the oil crisis. Hong Kong’s industrial Not many orders were obtained, which naturally led to a sharp drop in the price of industrial office buildings. Huodoli easily received several industrial office buildings in good locations and some independent industrial office properties.

After Dolly negotiated the price, Chen Zhiwen approved it and signed it. This is a normal process.

"Chen Sheng, the price of these three industrial office buildings is 75 million Hong Kong dollars. You need 20 million principal here, and the rest can be borrowed from HSBC." step forward.

"In terms of the principal, can't we lower it a bit? Lu Sheng, for example, 10 million Hong Kong dollars?" Chen Zhiwen took the document and glanced at it. Before he was ready to sign the purchase document, he had already obtained relevant information. The area, location, infrastructure status, current tenant information, annual rental income, etc. of the office building are just the last process today.

Of course, this final process is only for Chen Zhiwen himself. In fact, Galaxy’s administrative and legal departments have been tracking the acquisition of Huodoli, from the selection of targets, price negotiations, price assessments, and follow-up of the follow-up acquisition process. Even if it cooperates with HSBC, Chen Zhiwen All-round supervision will also be required, and a third-party audit company will be invited to review each acquisition.

"Chen Sheng was joking. HSBC's normal lending ratio is at most 3:7. It is still a special time for the real estate industry. It is very good for ordinary real estate companies to get a 5:5 loan. Besides, your side is actually not only 3:7." Lu Weichun explained not politely.

"That's a pity. I originally wanted to buy more properties." Chen Zhiwen sighed and shook his head.

"Chen Sheng, HSBC is not a small bank, and all loan processes are restricted. Unless the big class nods, otherwise it will be difficult to do what you asked for." Lu Weichun said.

"Can small banks in Hong Kong do this?" Chen Zhiwen pretended to ask casually.

"Yes, yes. If Chen Sheng is interested, I can introduce him. It's just that the risk of doing so is high, so the interest will be relatively high." Lu Weichun said calmly.

"High interest rates are not a problem, I can agree." Chen Zhiwen nodded and said, in two or three years, the price of industrial real estate will not only double, but how much interest will there be? In fact, he has tried to contact some small banks before. It's just that Chen Zhiwen doesn't have a strong industry, nor does he have a rich business history. The only Hilton Hotel building is not under his control, and it is also mortgaged to HSBC. In this situation, who dares to borrow money at will?

"Okay, then I'll contact some of my friends, and I'll let you know if there's any news." Lu Weichun said.