The Growth of the Richest Man
Chapter 171: new crisis
It helped me solve such a big problem at once. Originally thought that it would cost a lot of money to get the authorization of the image of the plush toy, but I didn't expect that not only did not spend the money, but the other party also gave him money. This Xu Lili is his own lucky star. Zhang Yong, who was overjoyed, put down the "teddy bear" he was holding, rushed over, hugged Xu Lili, and said, "Wow!" He turned to her big round face. Come for a bite.
"Mr. Zhang, don't do this!" Xu Lili pushed Zhang Yong away, straightened his clothes, and said, "I have to go and discuss the specific cooperation details with the people from Teddy Bear Company, so I will retire first." After speaking, he rushed out. .
Ah, I couldn't hold back for a while! There is a beautiful and beautiful secretary beside me. It is really easy to make mistakes. It seems that this is the second time I have made mistakes! Fortunately, this time it was "something the secretary did", otherwise, he would have committed a bigger problem.
. . . . . .
During this time, Zhang Yong continued to prepare the script. The male and female protagonists were basically selected, and the second male lead was also selected. Tom Ford decided to play the role himself, as often said, "An actor who does not want to be a director is not A good actor", for Tom Ford, is the other way around, "a director who doesn't want to be an actor is not a good director."
However, it is precisely because of the help of such a local man who can run up and down, a good director and actor, that Zhang Yong's life has been easier. In order to cater to the boss of the company, Tom Ford still learned a little bit of Chinese. After the acting started, Zhang Yong, as a general director who was half-baked in English, always needed such an assistant director who knew both Chinese and English, and also had directing experience. to help.
More than two weeks have passed, and all the preparations for the filming of the film have been completed. Xu Lili has also received 25 million US dollars in cash and a total investment of 105 million US dollars. Although in the history of Hollywood, even In 2009, it was not the highest, but at this level, the total amount of film investment is no longer a matter of competing for investment, but more importantly, how to spend the money well.
After Zhang Yong held a press conference for the filming of the "Teddy Bear" movie, within a few days, Bruckheimer blocked the rumors of Zhang Yong, and it was self-defeating. So Bruckheimer also held a press conference after whitewashing his image, and a month later, he will release his masterpiece as a producer - "Guinea Pigs". Although "Guinea Pig Squad" is a family cartoon with only voice actors and no performers, it is precisely because all animations are made, so in order to produce better effects, the cost of this film is higher than the average The cost of the movie is higher, although Bruckheimer can't afford the loss of such a movie.
Tom Ford is very self-aware. His movie had to decide to postpone the release. Otherwise, releasing the movie with these giants, this kind of fight, he is not going to court death or something. Of course, he will also deviate from the release schedule of "Teddy Bear". The film has not yet started shooting, and he still has a very important influence in the film. How much can he know when the film will be released, and avoid it then Just turn it off.
. . . . . .
However, Xu Lili's return this time not only brought sponsorship funds from the Teddy Bear Company, but also successfully removed the last obstacle of insufficient investment in the filming of "Teddy Bear", and Xu Lili also brought a piece of bad news.
November 11, 2006, can be said to be the first pot of gold for Zhang Yong to get rich. On that day, he invested only tens of thousands of yuan in the small production film "No. 32 in Area B", which achieved great success and earned Zhang Yong millions of yuan. a basis of.
However, because of Zhang Yong's horizontal stick, the day "November 11" has become a horror, haunted and unlucky endorsement in people's hearts. It is no longer a shopping spree like the previous life. It's Double Eleven.
It's just that the ability to correct history is very strong. Since there is no Double Eleven, there will be other festivals. Because of the fierce competition between Taobao Mall and Renren Mall, Zhang Yong has dug a lot of cake, so the business is not thriving. In order to seize the market, Ma Yun creatively came up with the "June 18 Shopping Carnival", using this festival to seize business.
The June 18th Shopping Carnival is an online promotion launched by Ma Yun's Taobao Mall on June 18th in their Taobao Mall. Although this event is the first time it has been launched, the number of participating merchants and promotion efforts are very limited. , but the turnover far exceeded the expected effect, which was four times higher than the turnover on weekdays. The "June 18 Shopping Carnival" has also created a model for promoting the domestic consumer market and driving economic recovery after the financial crisis because of this successful performance~www.wuxiaspot.com~ was regarded as a new type of Internet financial enterprise by People's Daily The model of the article was published on the official paper media and their websites through special commentator articles, and it was an instant hit. A certain high-level leader also gave special praise to this promotion, making this website a synonym for the Internet finance industry overnight.
However, the pie in the consumer market is only so big. Strictly speaking, Ma Yun's "June 18 Shopping Carnival" attracted a large amount of customer traffic to her website by way of price reduction. Regardless of the cost of "dumping" behavior, but whether it is dumping, it is not so easy to be found by investigation.
But not only Zhang Yong didn't expect, even Ma Yun himself didn't expect that his shopping spree would be so popular because of the attention of the top management.
Not only on the day of the event, the traffic of Taobao website increased greatly, which also led to a decrease of more than 70% in the traffic of Renren Mall. Even after the event, the aftermath of this shopping spree continued there. People The popularity of the people mall is also difficult to recover, especially with the support of the top management, Wang Xing feels that his shopping mall is about to be unable to last.
In order to attract popularity and restore traffic, Wang Xing decided to let all the merchants in the mall sell at lower prices and also conduct a promotion. I went to Taobao Mall. They are not employees of Renren Mall, and they have no loyalty to this mall.
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