The Director of Music Department
Chapter 82: .One step wrong step wrong (seeking recommendation ticket collection)
Not to mention "White Blood Cell" competing with "Grateful Heart", and now even "Stranger Call" can't match.
Of course, the reason why public opinion is so fierce is that the heavens behind "Stranger Calls" must have added fuel to the flames.
Tianfang and Jiuzhou in the Shengtang Dynasty had a tacit understanding. They found the propaganda flaws of "White Blood Cell" and attacked vigorously.
Originally, a movie is a movie. When it is publicized, it is not that no one is making any tall gimmicks, but you can lead by example, without a shit, but keep calling the public what to do, you are the easiest to be disgusted, and "White Blood Cell" is like this. , You said that this movie is an appeal to everyone to donate bone marrow to help leukemia patients and reduce the tragedies in the movie. But the key question is, what do you let others do, but what do you do? Can you talk about it?
So some people will ask, if you donate now, will it work? Of course there is no problem, the main thing depends on sincerity.
Huanyu's reaction was still very quick, and a press conference was held the day after the incident.
"We decided to donate all the box office profits of "White Blood Cell" to the National Children's Leukemia Foundation to help children with leukemia."
Huanyu's work still had a certain effect. If it was done before being questioned, the effect would definitely be better. Unfortunately, it is now a supplement.
However, Mr. Sanban apparently got involved with "White Blood Cell". In fact, what do social critics like Sanban rely on for food? Of course it's awkward, stunned the air, especially if he caught the loopholes, that definitely can't be abandoned halfway.
So, just shortly after the press conference on Huanyu's side, the third half posted a comment again.
"It is not too late for the so-called dead sheep to mend the prison. However, Huanyu and "White Blood Cell" are good calculations. I will calculate an account for everyone. The production cost of "White Blood Cell" is 25 million Chinese yuan, and it is announced. The cost is conservatively estimated to be 20 million, right? So if the cost is calculated as 45 million. Then they donate all the box office profits of "White Blood Cell". Note that this is the box office profit.
At present, "White Blood Cell" has been released for 5 days, with a total box office of 82.55 million. The current daily box office has fallen below the 10 million mark. If there are no other accidents, the box office of "White Blood Cell" has survived by about 150 million.
Under normal circumstances, the box office revenue is about one-third of the total box office, which is 50 million, which means that the box office alone, "White Blood Cell" can not even generate any profit at all, and it may lose money, then this so-called donation of all The box office profit is really a joke.
If you really want to be a little sincere, why not all the profits? It's the so-called box office profit. Word games are really good. I think it is flattering to say that it is a hypocrite. "
After the third half of the analysis was sent out, all the news that had not been reported was removed, because the data given by the third half was not very accurate, but it was generally true.
This time, not only half-and-half stood up, but also many Internet celebrity commentators also expressed their opinions.
"I really thought I was so sincere, so I was waiting here. Hypocrites, really right."
"Extraordinary, box office profit? Really such a big hand, I almost got cheated."
"Have the ability to donate all the profits, Internet copyright, overseas copyright, DVD copyright, TV broadcast copyright, these are the real profit points, right?"
"I said why I suddenly became so generous, there is no so-called box office profit at all, do you treat everyone as a fool?"
"If you don't donate, don't donate. No one can force you. But if you want to donate, just call for real money. Playing this kind of word game is really disgusting."
On the other side, Wang Yifan and Chen Hanming are also gloating at the fun.
"Director Wang, if you were Wu Han, what would you do in this situation?" Chen Hanming asked curiously.
Chen Xuebing and others on the side also looked at Wang Yifan with some curiosity.
"In fact, why are so many people angry? Is it really just because they didn’t donate money? Actually, it’s not, but because they feel cheated. In fact, there is no need for such trouble. If I were Wu Han, I would directly donate myself. The remuneration, the real money and silver donation, because he said the words, as long as he leads by example, then his words are effective, but the result is Huanyu, and it is the film "White Blood Cell", and he is still reluctant to be true Donation, a box office profit donation came." Wang Yifan shook his head and said.
"Then next, if Wu Han does this, can he save the current situation?" Chen Xuebing asked.
Wang Yifan did not answer, but Chen Hanming on the side shook his head and said, "It's too late."
"But I think he will still do it, because if he doesn't do it, then his reputation will be bad." Chen Hanming smiled.
Sure enough, not long after Chen Hanming finished speaking, Wu Han posted his donation slip.
But it didn't help anymore. "White Blood Cell" didn't show any improvement at the box office on Tuesday, but fell again.
"Grateful Heart" continued to lead with 20.35 million, "Stranger Calls" was still as stable as a dog, and again reported 8.6 million, while "White Blood Cells" only left 6.95 million.
However, Wu Han's move still exchanged him with a reputational crisis. If he did this at the beginning, he would not make trouble in such a field. It can only be said that one step is wrong, the thing happened too suddenly, and they dealt with it. He was too hasty, and as a result, he really lost his wife and broke down.
Next, "Grateful Heart" continued to surge, and it was released for a week, and the box office totaled nearly 200 million Chinese dollars.
"White Blood Cell" is completely cold. Although it has been in theaters for a week and the box office barely exceeds 100 million, it is going high and low. The daily box office has fallen below the 5 million mark. Moreover, it is affected by large-scale negative public opinion and the film itself. The problem is that the theater chain has also begun to drastically reduce the schedule of "White Blood Cell".
The "Grateful Heart" during the same period was the biggest beneficiary. Otherwise, it would not be possible to maintain a daily box office of 20 million a day on working days.
"Grateful Heart" became the biggest winner in March, breaking 100 million in the first weekend, 200 million in 8 days, 300 million in 15 days, and 400 million in 26 days.
It's a pity that even if this is the case, I still haven't been able to get the extension key. After a month of release, "Grateful Heart" has a total box office of 418 million.
The first film is 150 million, and the second is 418 million. Wang Yifan has completely established the title of the first director of the new generation of Chinese directors. As for Wu Han, although the final box office of "White Blood Cell" has reached 135 million, it is clear that Wang Yifan has already There is no way to compare.
The most important thing is that after this battle, Wu Han's reputation has also been greatly affected, and his previous goal of Wang Yifan, he did not hesitate to file the movie, has also become the content of the insiders' chat and laugh after dinner.
Holding high and stepping low is the most basic operation in this circle.
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