The Director of Music Department
Chapter 352: . There is a traitor among us
On the first day of the Lunar New Year, the national box office market exceeded 500 million, with nearly 600 million in the box office, resulting in four movies with daily box office of over 100 million, and they coexisted.
This naturally makes many people look forward to the second day of the Lunar New Year, whether the box office can reach new highs. The situation in the previous years on the second day of the Lunar New Year, most of the time, the highest day box office was born on this day.
However, affected by the poor reputation of the audience, although the film ranked first, "Mars Battlefield", which received the most film schedule, not only did not increase on the second day of the new year, but fell by more than 30%.
"Mars Battlefield" in the same situation, the second day of the new year, only reported 112 million yuan, although the box office is still over 100 million, but this trend is obviously unhealthy.
It shows that there is a problem with "Mars Battlefield", because according to normal conditions, the box office on the second day of the new year has increased unabated.
However, "Mars Battlefield" is not the worst, the worst is "Five Realms", the box office on the second day of the new year fell by more than 50%, it can be said that it was directly cut in half!
Only 63 million was reported that day! You must know that "Five Realms" won 130 million box office on the first day. Such a drop is fatal because the number of films has not changed, which means that the attendance rate has shrunk sharply.
The box office trend of movies above the normal pass line is like "Europe Special Attack". On the first day, the box office increased by 20%. After that, the box office of the second day of the new year increased by 20%, and it got a daily box office of 168 million. The day box office champion on the second day of the new year, and the total box office also surpassed "Mars Battlefield."
There is also "Luoyang Jialan Rain", because the filming is poor, so although the increase even exceeds that of "Europe Special Attack", the 130 million box office is obviously not the sun crown.
However, after testing on the second day of the new year, whether it is "Mars Battlefield" or "Five Realms", it is almost a luxury to want to maintain the original set of filming sessions.
After Huaying came out at the box office on the second day of the Lunar New Year, its movie theaters adjusted its film schedule. Among them, "Five Realms" was the worst, and the film schedule dropped sharply. Naturally, the beneficiaries were "Luoyang Garan Rain" and "Europe Special Attack". The word-of-mouth of "Mars Battlefield" fell again, the attendance rate was not good, and some film schedules were adjusted.
On the third day of the Lunar New Year, the lineup of "European Attack" jumped to the second place, with 28% of the lineup. "Mars Battlefield" did not have the big box office jump like "Five Realms", plus the time light and shadow and the Tang Kyushu It is strong, so although the platooning has declined, but in terms of proportion, it is not much. There is still about 30% of the platooning.
However, "Five Realms" was miserable, the next day's box office was cut, and the attendance rate plummeted, coupled with the poor reputation, the lineup was directly reduced to a low point by Huaying.
Of course, with the support of Huanyu and Xinguang, there is still about 20% of the film arrangement of "Five Realms".
But this is already the limit.
And "Luoyang Galan Rain" also became a beneficiary, getting 21% of the film! Going beyond the "Five Realms", it is finally not the bottom of the existence.
The things predicted by Wang Yifan, Chen Hanming, Lin Husheng and others did indeed happen.
The box office trend of "Europe Special Attack" is gratifying, and Tianfang and He Jun are naturally unwilling to only get such a slight slant of the film, but Huaying has adjusted the film according to the market response.
Then, if you want to get a higher platoon, the rest can only be obtained from a few other companies.
"Luoyang Jialan Rain" naturally doesn't need to be considered for the time being, because people's performance is also quite good.
But "Mars Battlefield" and "Five Realm" performed poorly. According to their verbal agreement at the time, it was natural to give some resources to the allies.
However, Lian Jun and He Jun became extremely angry.
"How? They still refuse to give in?" He Jun asked, frowning.
Tian Fang’s vice president, Lian Jun shook his head and said, “They can’t make concessions. The original verbal agreement, ha ha, is nothing but plain words. In fact, we should have thought of only eternal interests and no eternal allies. "
"In this case, why can't we cooperate with Huaxin?" He Jun suddenly raised his head and looked at Lian Jun.
"Actually, Lin Husheng from Huaxin contacted me yesterday, hoping that we can cooperate, but... now it seems that this is the best way." Lian Jun said calmly and authentically.
Because the five giants jointly encircled and suppressed Huaxin, Huaxin was naturally not to be outdone. The schedule for the other three movies on its theaters was the lowest.
But this actually wastes a lot of resources.
Everyone knows that radish and greens have their own loves. If the cinema only shows one movie, it will definitely let go of many audiences who want to watch other movies.
Moreover, the two best-performing films in the current Spring Festival file, how to cooperate, definitely have an effect of 1+1 greater than 2.
The two sides can also be said to hit it off.
So quickly, Lian Jun met with Lin Husheng overnight, and the two parties reached an understanding on the issue.
The theaters under Huaxin will exchange the number of filming sessions with the theaters under Tianfang.
This is only preliminary cooperation, after all, time is too tight.
But even this kind of cooperation worked very well on the third day of the new year.
On the third day of the Lunar New Year, the latest box office was released.
The box office of "Five Realms" went down again. According to netizens, my IQ is not 250 enough, so I won't watch it!
Then the daily box office of "Five Realms" once again went high and low. On the third day of the new year, only a daily box office of 40 million yuan was won.
And this is still the data obtained in the case of 20 pieces.
If it is off-season, then this data is not too bad, but now it is the hottest time of the year, this data is far from satisfactory.
And "Mars Battlefield" also continued to fall, the daily box office fell below the 100 million mark, and only reported 88 million on the third day of the new year!
This is still the box office won under the condition that the platoon has not dropped very much.
Generally speaking, after the outbreak on the second day of the new year and the third day of the new year, the box office of many movies will fluctuate to a certain extent.
But this time, "Europe Special Attack" and "Luoyang Jialan Rain" due to the adjustment of the film arrangement, and the initial understanding of the cooperation between the two sides, the box office actually reached a new high.
"Europe Special Attack" directly broke 200 million box office on that day! It can be said that everyone has never expected it.
And "Luoyang Galan Rain" is not too much, after swapping the number of films, the attendance rate has further increased, and similarly, it has achieved an amazing result of 165 million.
Of course, soon, the other four discovered that traitors appeared among us!
Who is the traitor? The answer is very clear, Tianfang’s "European Attack"!
Then a sand sculpture proposed, and even Tianfang was blocked together, four to two, still very strong.
As a result, everyone looked at him with mentally retarded eyes.
Special, what is four-on-two still very strong? Strong your sister, have you figured out the situation?
They insist on not shrinking the emission reduction films, and do not give more films to "Luoyang Galan Rain" and "European Attack", which have better attendance. This damages not only the interests of the other party, but also their own interests.
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