The Best Entertainment Era
Chapter 974: Entering the East
The actual cost of the production budget was only 90 million U.S. dollars, but the North American box office of the opening weekend was 78.91 million U.S. dollars. The Incredibles undoubtedly achieved great success, which also made Pixar Studios' prospects in Relativity Entertainment instantly clear.
Pixar Studio is still the one that maintains an absolute lead in the industry.
Due to schedule reasons, and the embassy film industry needs to formulate a more detailed and thorough publicity and promotion plan, Cars will not be released until next year. Relatively speaking, only Pixar's animated feature film released this year is The Incredibles. department.
But a good start is undoubtedly the guarantee of success.
Pixar Studios is now a wholly-owned subsidiary of Relativity Entertainment, and there is no need to consider messy matters such as marketing channels. All the energy only needs to focus on animation production and the design and development of related animation software and hardware.
The software and hardware development of computer animation is also the main business of Pixar studio.
This month, Pixar Studios completed a deal with DreamWorks Animation Studios, which involves software and hardware for animation development, and DreamWorks Animation Studios needs to pay Pixar $49.5 million for this.
There are not many animation studios in Hollywood that truly have self-development capabilities. Pixar Studios has been engaged in development and design in this area since it was not separated from Lucasfilm, and has nearly 30 years of technical accumulation.
From the perspective of commercial interests, most of the time, it is more cost-effective to directly purchase finished products than to invest money and time in research and development from scratch.
Therefore, there are too many companies that have transformed from technology, industry and trade to trade, industry and technology.
Most of the equipment purchased from Pixar Studios will be delivered by DreamWorks Animation Studio to the newly established Oriental DreamWorks.
More and more companies in Hollywood are extending their tentacles to the other side of the Pacific Ocean, where the natural market advantage brought by the demographic dividend is too great.
Not only film production and distribution companies, but even Hollywood agencies are ready to move.
At a charity reception in mid-November, Ronan met Brian Lord, the co-founder of CAA and who has always worked closely with Relativity Entertainment.
After having a drink with Ronan, Brian Lord stood in the lounge area of the banquet hall and asked Ronan, I heard that Relativity Entertainment's business in the East is going very smoothly?
Ronan handed the wine glass to Connie behind him, and said, It's not very smooth, but since the establishment of the branch in 2000, we have indeed gained something.
Brian Lord, who has worked with Ronan for many years, did not talk in circles, and said directly: CAA is going to enter the market on the other side of the Pacific Ocean.
Congratulations. Ronan said sincerely: The market over there is very broad. With CAA's reputation, and a good Hollywood sign, you can attract a large number of stars there to become your customers.
Brian Lord still has this confidence: We have already signed Ms. Lizao, she is the most representative international movie star there, through her relationship, we have also come into contact with many stars there, many Everyone wants to be a client of CAA.
Ronan is very clear that, unlike film production companies that have a cultural and ideological export role in a sense, entertainment agencies will be less restricted on the other side of the Pacific Ocean.
The Eastern branch of Relativity Entertainment and Embassy Pictures has been established for many years, but the actual business is actually not much.
More is doing the work of maintaining the relationship network.
In fact, if you think about it carefully, it is not difficult to know that no matter the production company or the distribution company, there is very little work that can be done.
It is impossible to release a film, it is impossible to declare a film project, and it is also impossible to promote it beyond the stipulated one-month deadline before the screening.
It is no exaggeration to say that even if it is the top giant company in Hollywood, when they get there, the dragon will coil up, and the tiger will lie down...
Even China Film Group has not been in arrears with Hollywood's box office share once or twice. Due to the special market relationship between the two parties, it is quite troublesome to negotiate.
Fortunately, Relativity Entertainment has done a good job in the past few years. For the time being, it has not encountered such a bad thing as China Film's defaulting in box office revenue.
Relativity Entertainment has teamed up with China Film and law enforcement agencies to crack down on piracy. As for the final effect, it can only be said that nothing is better than nothing.
Brian Lord said at this time: Relativity Entertainment contacted there earlier than CAA, Ronan, we have been partners for many years, and you are a well-known person in Hollywood who understands the other side of the Pacific. Regarding CAA entering there, can you Any suggestions?
This is very sincere. After all, the two parties have cooperated for many years and have too many interests involved.
Ronan thought about it carefully for a while, and said simply: Well... Bryan, some opinions from my personal point of view may not be correct, just listen to it.
Brian Lord didn't think so, but felt that Ronan's suggestion was very rare, and said quickly: Ronan, just say what you have to say.
Ronan organized his language slightly, and said: The other side of the Pacific Ocean is a very special market, completely different from the Western market. CAA is going to go this time. It is best to find a strong local company or person to cooperate with. Control the mouths of everyone in CAA and the network platform. , don’t get involved in political or social events at will. Unlike North America, there is less tolerance for celebrities. Don’t easily sign people with questionable positions, otherwise there will be countless troubles in the follow-up. Then there are interpersonal relationships. Handle it well, it's best to find someone from there to be the person in charge of the Eastern Branch...
These opinions are very sincere, Brian Lord nodded again and again, and said, Thank you! Thank you very much, Ronan.
You don't need to be so polite. What Ronan said, in fact, it is not difficult to find a public relations expert in the East to sum it up. Now it is just a favor to CAA: Relativity Entertainment and CAA are partners, and they should help each other.
Brian Lord said: Yes. Relativity Entertainment can use CAA, just ask.
Ronan was not polite at all, and said directly: Shahai Entertainment still needs the full cooperation of CAA in the production of drama series.
Brian Lord immediately showed his due attitude and said: The resources of CAA's actors, directors and all behind-the-scenes staff will give priority to the project of Shahai Entertainment. Ronan, you can rest assured , CAA has always been the most reliable strategic partner of Relativity Entertainment.
Ronan beckoned for two glasses of champagne and drank with Brian Lord. The cooperation between Relativity Entertainment and CAA will continue.
This kind of cooperation is also a win-win situation. CAA gets the corresponding packaged service fee, and Relativity Entertainment can save a lot of time and energy to develop new episodes or movie projects.
More than 95% of the packaged services provided by CAA for Relativity Entertainment are concentrated on the exclusive episodes of the Netflix streaming platform.
Brian Lord had just left here when Eli Emanuel, the famous agent of William Morris, came over.
Hi, Ronan. Avery Emmanuel wore his usual white coat. Although he was a bit older, he looked handsome, more like a star than an agent. He asked naturally, Are you here alone tonight?
Ronan said casually, I'm a standard bachelor.
Avery Emmanuel asked: Do you want someone to accompany you for a drink? His eyes turned to the other side: Aren't you familiar with Charlize?
Ronan responded, I just greeted Charlize with me.
Recently, Charlize Theron moved to William Morris, and her agent is Avery Emmanuel.
The agent of William Morris, as well as Matt Damon and Denzel Washington, are big stars.
Avery Emmanuel said: Charlize admires you very much and mentioned you many times in front of me.
Ronan thought that he came here for business, so he said politely: Hawking once said that even in an infinite parallel universe, it is impossible for you to date Charlize Theron.
Charlize isn't that hard to date. Avery Emmanuel saw that Ronan was just coping, and changed the subject in a timely manner: I heard that Relativity Entertainment recently got close to a congressman from Illinois?
It is difficult to keep the news in this area secret, especially for those who are well-informed. Ronan knew about the classmate Heitan mentioned by Avery Emmanuel, and he did not mean to deny it. He said: Big companies, big groups, which one There aren't many people who are close in Washington, D.C.?
My brother Rahm really likes that congressman ... oh, Rahm's in Chicago City Council, Eli Emanuel said.
Ronan didn't make any promises, just said: It seems that the congressman will return to Chicago for an event next month, and you can ask your brother to talk to him at that time.
Avery Emmanuel knew that this was the best result, so he didn't say more.
Although the political circles and the entertainment circles seem to have nothing to do with each other, they are actually inextricably linked.
This point can be proved by the clear-cut flag-waving of stars during the US general election, and the mainstream values conveyed in blockbuster movies are often the correct views they want to convey.
Ending the brief conversation with Avery Emmanuel, Ronan glanced at the time, just wanted Connie to inform David to drive the car to the hotel entrance so that he could say goodbye and leave, Chris from Sony Columbia Pictures trotted came before him.
Chris and Ronan have known each other for many years, hugged him directly, and said: Ronan, you have been so beautiful recently.
Ronan smiled and said, I don't have any good looks.
Chris pulled Ronan to sit down at a rest table, and said, Relativity Entertainment's movies are selling well one after another, isn't it good enough?
Ronan shrugged slightly: That is the success of the collective efforts of the whole company.
Chris also said: Even Sony Columbia Pictures' 007 vs. Casino Royale has become the defeat of The Incredibles.
You came to me... Ronan asked intentionally, You didn't come here to complain, did you?
Chris straightened his face: Of course not, I have business with you.
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