The Best Entertainment Era

Now, Reaper is Coming, which has played an important role in the creation and development of Relativity Entertainment, has filmed the fourth part. Reaper 4 will be released next year. Director James Huang also notified Luo Nan, the next Reaper 5 will be the last time he will be in charge of the director of the Reaper series.

Shooting the same series of movies for years on end, anyone would get bored.

If it weren't for the unsuccessful experience of leaving Relativity Entertainment once, James Huang would never have been the director of this series for a long time.

With time and the success of the series of movies, James Huang's already indifferent ambition gradually became alive again.

This is also normal, directors are people with active thinking, but any director with a little ambition will not be satisfied with the status quo.

I can't shoot Death Comes for the rest of my life.

In the reception room of the Theory of Relativity Building, James Huang said to Ronan: I can't find new ideas and ideas in this series, so I can only repeat the existing model and wait until the fifth part to change the director. , it doesn’t really matter much.”

Ronan really didn't want to persuade James Huang to continue directing the Reaper series, which is obviously impossible, and said: It's okay, it's a good thing to jump out of the existing model.

James Huang said, Thank you for your understanding, Ronan.

Ronan waved his hand and said, You can say hello two years in advance, which shows that you care about me and Relativity Entertainment as a partner very much. I also have time to find a suitable director again, so don't be so polite.

James Huang said again: It wasn't for you, I would not have succeeded. If it wasn't for you, after I encountered setbacks, I might not have found opportunities in Hollywood.

Ronan is very clear that as time and contracts expire, directors or actors who cooperate with Relativity Entertainment will continue to jump out. For stars and well-known directors, cooperation is a two-way choice.

Like the previous ones, Ronan will not be in trouble just because the cooperation is over.

Business cooperation has a beginning, and it will naturally end.

But James Huang accompanied Sandsea Entertainment and Relativity Entertainment through the most difficult period, and Ronan also valued him more, just like the first time when the two sides ended their cooperation, he reminded: James, jump out of Death Comes The series is not a bad thing for you, you will have a new world, but you still have to be cautious when choosing the type of new film.”

Frankly speaking, he doesn't want to see James Huang make any weird Japanese manga adaptation movies,

Take Dragon Ball, for example.

I'm planning a new horror thriller movie, said James Wong.

Ronan nodded: After the script is finished, remember to send me a copy.

If possible, James Huang would also like to continue to cooperate with Relativity Entertainment, so he quickly replied: No problem.

Not long after staying here with Ronan, James Huang left. Reaper 4 is still in post-production, and he has to return to the crew to host the work.

Even if James Huang no longer directs the Death Comes series, Ronan will invite him to serve as a producer for subsequent sequels.

For the sequels of many movies, Ronan also completely delegated power to the relevant producers.

Other series like Resident Evil, Fatal Turn and Chain Saw are also in charge of their respective producers. Ronan seldom asks about related affairs, only after all the production of the film is completed, Participate in the review of edited versions.

In the afternoon, the latest release plan for next year, that is, 2006, formulated by Embassy Pictures, was passed on to Ronan.

Since the drama series produced by Shahai Entertainment are basically played on Netflix streaming media, the distribution business of Embassy Pictures is mainly based on movies.

This release plan perfectly embodies the operating principles of commercial interests first and profit first, and is entirely based on sequel films and adaptations.

Strictly speaking, sequels to hit movies make up the absolute majority.

Resident Evil 3, Saw 4, Minions, Shrek 3, Reaper 4, Night at the Museum 2, Hedda of the Caribbean 3, Speed ​​and Passion 3 and so on.

The non-sequel films are basically adaptations: Iron Man, 300, The Departed, The Prestige and The Da Vinci Code, to name a few.

The number of original films is very small, only Juno discovered by Jessica Felton, and The Hangover which has been filmed and produced.

The situation in Hollywood as a whole is also extremely sluggish for original films. Any film company will be cautious when facing original themes.

In addition, the release plans of two heavyweight works cannot be fully determined for the time being.

The Incredibles and Cars produced by Pixar Studios, although the former is still in production, but it is actually purely for not wanting to be distributed by Disney, as long as Relativity Entertainment can reach an agreement with Pixar Studios, it can be completed at any time .

The production of the latter has also entered the final stage, and all production work can be completed by March next year at the latest.

Because of the state of confidentiality, Ronan directly called Garcia-Rodriguez about Cars, even if an agreement can be reached with Pixar Studios this year, Cars should be released in 2007, so that After the agreement was reached, Embassy Pictures had more time to prepare for the release publicity work.

This is a very special animated film. Even without Disneyland, the overall operation of animation peripheral products is not as good as that of Disney. However, after the experience of Peppa Pig and many animated feature films, the Embassy Pictures has also opened up related offline channels.

As long as the publicity and distribution work is done well, Cars can also create huge commercial value in the hands of Relativity Entertainment.

Someone once asked Pixar Studios, as the leader of the computer animation production industry, which is the most commercially successful animated feature film?

The real results were unexpected.

Not Toy Story, not Finding Nemo, not even Wall-E.

It's Cars!

The box office of this animated feature film can only be said to be mediocre, but the income it has generated in the offline toy market is simply amazing.

Even if there is no Disneyland, Relativity Entertainment can also be handed over to other studios or theme parks in an authorized manner, which can also bring considerable benefits in terms of playgrounds.

As for toys, dolls and related licenses, etc., after years of pioneering and development, these embassy pictures are the second largest distributors in Hollywood after Disney, although they dare not say that they can be compared with Disney.

Peppa Pig brought Relativity Entertainment nearly $650 million in revenue in the first eight months of this year, which is the best proof.

Under the operation of Embassy Pictures, Peppa Pig is getting closer and closer to Ronan's goal of annual revenue of US$1 billion within three years.

Of course, at the peak of Peppa Pig, the annual operating income was as high as nearly 1.2 billion.

The unit is GBP.

Once an animated film or series has achieved great success, its revenue scale often far exceeds that of a hit live-action film.

Like the Pirates of the Caribbean series, even with the addition of the fan effect brought by the captain, it was pulled further and further away by Pig Page.

The offline effect of Cars is far higher than that of Peppa Pig.

Ronan still remembered that someone once added more people to the name in order to cheat subsidies, and Lightning McQueen changed it a little, and it was shown in theaters openly.

Having said that, even when Hong Kong and Hollywood movies were the most shameless, they couldn't reach this level.

Followers and copycats are understandable, after all, Hollywood and Hong Kong film circles do a lot of things like this, but can follow suits and copycats explain that?

Due to the need for confidentiality, the situation of these two animated feature films only stays within the extremely narrow scope of Ronan and a few high-level officials. The Embassy Pictures will not have direct contact with the two animated feature films for the time being.

Moreover, the situation has not been confirmed for the time being. Until the actual contract is signed, everything is variable.

Ronan knew very well that despite the appearance of Steve Jobs who seemed to be on the same side as Relativity Entertainment, it was because Pixar Studios, as a pure content producer, must have a strong distribution channel to reflect its value, plus He himself has a need for Netflix and cash...

Also, Ronan's plan looks like it could really help Pixar get back the rights.

If the plan doesn't go well, Steve Jobs will definitely kick Relativity Entertainment away and switch to other companies.

Even, it may turn around and add insult to injury.

Therefore, Ronan just uses the external part as a boost to adapt to the wind, and the real key lies in the relativity entertainment itself.

In mid-September, Scott Swift brought good news to Ronan.

We have an investment agreement with the Indians, and new investments from the Mountain Foundation are in place, totaling up to $400 million.

Scott Swift had a tired face, and obviously came to the Relativity Building immediately after getting off the plane: The agreement with the Falch Foundation has also been signed. Although the scale of the Falch Foundation is larger than that of the Mountain Foundation, because of the investment Wall Street’s failed relationship, they are relatively cautious this time, and the first investment in cooperation with us is only 350 million U.S. dollars.”

Ronan nodded slightly: More than I expected.

Scott Swift also said: Our new round of financing in the island country and South Korea has also had preliminary results. Many investors have expressed interest. It is expected that by December, there will be more than 200 million US entertainment in financing.

Of course, some of the film companies participating in the financing also have conditions. Scott Swift said shyly: They require some actors to appear in Hollywood film and television dramas, not leading roles, supporting roles are fine.

Ronan said, No problem.

This is obviously for the sake of gold plating. In fact, it is not only the actors in the East, but also the film and television circles of many countries. After going around in Hollywood, they played some small and big roles. After returning, they became the so-called international superstars.