That year the flowers bloomed 1981

Li Ye and others rushed to the courtyard of Zaojun Temple.

Although Li Ye basically doesn't spend the night here, Jin Pengke has provided all the daily necessities here, and a color TV is placed in the living room to gather dust all year round.

Nowadays, TVs don’t have network cables, so they rely on the receiving antennas erected outside to receive signals. Here in Beijing, they can only receive five or six stations.

The No. 1 TV station and Beijing TV station have the best signals and the pictures are very clear, while the other TV stations are somewhat dull.

At nine o'clock sharp, TV One began to play a set of promotional videos.

A ray of light appeared on the screen. The first ray of light in the morning slowly woke up the sleeping capital. People gradually appeared on the quiet streets.

The sprinkler truck slowly drove across the road, and the sanitation workers cleaned the streets. The city that was half asleep just now suddenly became tidy and energetic.

The people going to work gradually walked out of their homes and merged into the streets, following the bicycle army towards their workplaces.

As the camera moves, all walks of life appear on the screen, and everyone's faces are filled with happy smiles, indicating that their little lives are prosperous.

Jin Peng looked at the picture on the TV and couldn't help but mutter: It's really our commercial, so if we use the same commercial to advertise on TV1, isn't this going to cause trouble for them?

The beginning of this promotional video is the opening scene of a Fenghua clothing advertisement.

It's just that in Fenghua's commercials, after the shots of people going to work, models will appear next. Among the dim tones of gray, green, and black, the fashionable colors of red, yellow, and white suddenly appear, highlighting the strong contrast. feel.

However, this promotional video reflects the situation of all walks of life from sprinklers, sanitation workers, and employees at work. It is not until the end that the fashion models who represent the new era atmosphere appear.

Obviously, this is a promotional film that has been shot and prepared for a long time, but after seeing the commercial of Fenghua Clothing, the video footage was temporarily edited and added.

Except for those shots showing Fenghua's clothing trademarks, basically all the highlights were used.

I have to say that this change has a very good effect. Because of the different shooting requirements and techniques, those casual and natural models and actors make people feel stronger confidence, showing another contrasting effect from the side.

The only thing that surprised Li Ye was that at the end of the promotional video, it ended with his natural catwalk.

This section is not included in Fenghua Clothing's commercial, but the director of this promotional video unexpectedly added it in.

Actually, it was difficult for our commercial to be advertised on the first TV station, but now there is a turnaround,

Let's take advantage of it first and let Hao Jian advertise on provincial TV stations as soon as possible. While the effect of the First TV station is still there, we can deepen the impression in the minds of the audience.

But the original commercial can’t be used. Shoot another commercial. Don’t make it the same as before, but make people feel like “I’ve seen it” when they see it. Master Wang will understand what I mean.

Also, ask Hao Jian to urgently send a batch of clothing samples for backup, and at the same time increase the recruitment and training of new employees, so that the number of employees in the factory will exceed 10,000 as soon as possible to ensure sufficient production capacity.

After watching the promotional video, Li Ye made a series of requests to Jin Peng.

Originally, Li Ye did have the intention of going to TV One to advertise, but after chatting with Wen Qingsheng that day, he learned that TV One now does not easily advertise for foreign-funded enterprises.

For example, Astro Boy was licensed for free in exchange for a Chrysanthemum Watch advertisement to be broadcast on TV One.

Coca-Cola came even later. It was not until 1986 that TV One wanted to buy a BBC documentary, but lacked funds, so Coca-Cola seized the opportunity and provided a sponsorship fee of 200,000 yuan, giving it the opportunity to be broadcast on TV One.

On the day of the broadcast, 18 TV stations across the country simultaneously broadcast Coca-Cola's advertisement, which made it famous all over the world.

The trademark right of Fenghua Clothing belongs to Hong Kong Island Seris Company, so it might be a bit troublesome to review it.

But now that the First Television Station has broadcast this promotional video, Li Ye sees an opportunity.

Jin Peng drove the two of them back to school, and Li Ye sent Wen Leyu back to the dormitory. When they parted, Wen Leyu said, Remember to come over tomorrow morning and call me for morning exercise.

Little lazy cat, you finally remember to exercise? That's right. From now on, go to bed early and get up early and stay up less late.

Little lazy cat, isn't this all just for you? Humph~

Li Ye teased Wen Leyu with a smile, and Wen Leyu said angrily before going up to the dormitory building.

Wen Leyu has been busy translating manuscripts for the past few days, and has stopped running and stabbing. Li Ye is also worried that it will not be conducive to her physical growth, but now it seems that Xiao Nizi is still very self-controlled.

But it wasn't until the next day that Li Ye realized that Wen Leyu not only had self-control, but was also very alert.

Ever since the two of them jogged and warmed up together by Weiming Lake in the early morning, people kept staring at Li Ye.

At noon and afternoon when we went to the canteen to eat together, many people pointed at Li Ye.

There are many girls from all grades.

In this era when the ratio of male to female students in school is seriously imbalanced, this is no less than superimposing eighteen layers of ridicule BUFF on Li Ye, completely filling up the hatred of singles.

Fortunately, Wen Leyu has been very considerate with Li Ye in the past few days, and his strong aura has allowed Li Ye to avoid too much embarrassment.

She was like a ferocious protective kitten, growling at countless coveted similar creatures, protecting her personal property.

But on the afternoon of the third day, the squad leader found Li Ye with a complicated expression and handed him two letters.

This is what two classmates from another school asked me to pass on to you. You'd better write a reply after reading it.

A letter from a student from another school?

Li Ye took the letter and opened it. He was surprised and didn't know what to say.

The beautiful fonts, subtle words, and tactful words reveal a girl's admiration for a boy.

This is actually a love letter!

Li Ye hasn't seen such a thing for a long, long time.

He did write it when he was in school in his previous life, but he didn't send it out. Maybe someone else wrote it to him, but he didn't receive it in the end.

Later, WeChat appeared, Add a friend, you can quickly check each other's favorability value with the movement of your fingers, and determine the success rate of subsequent development. It's casual and unrestrained. Who needs to bother with the handwritten note?

What if a piece of bad writing is leaked?

In this life, his name, Li Ye, is known to everyone in Qingshui No. 2 Middle School. Who will write a love letter to him?

Not long after arriving at Peking University, the rumor of Li Ye dancing with a girl by the lake was discussed in the class meeting of the Department of Economics. Everyone vaguely knew that Li Ye was dating a girl, so naturally no one found him. uneasy.

But Li Ye really didn't expect that just a ten-second clip in the promotional video would attract girls from other schools.

Girls these days are much more reserved and reserved than they were a few decades ago. A girl doesn’t know how much courage it takes to write a love letter to a boy.

So now Li Ye suddenly received two love letters, which made him feel extremely hot.

I'm not very good at writing replies. Monitor, can you help me return it?

You should look at it carefully first, and then politely reply to them.

I'm fine!

Li Ye had no choice but to carefully write two good person cards, and asked the squad leader Zhen Rongrong to send them back, feeling a little unspeakably guilty.

A handwritten love letter may take dozens of minutes or even longer to finish. It is soaked in an unknown amount of anxiety, courage and expectation, but in the end, it only achieves the result that you least want to see. How cruel.

Thinking about the time when I was given the good guy card, the girl on the other side didn’t feel any guilt at all! Why can't I do it when it's my turn?

. . . . . . .

Li Ye has helpless worries, and Wang Luyang, the cameraman of Beijing Film Academy, is also worried.

Wang Luyang took over the advertising job of Pengcheng No. 7 Factory, and the filming lasted for less than half a month. The people were very good at eating, drinking, and entertaining, and even gave him a big red envelope after the filming.

It is said that this is the rule in Pengcheng. The thickness of the red envelope is directly proportional to the degree of customer satisfaction.

Wang Luyang didn't know how satisfied Manager Jin Peng and Jin were, but he opened the red envelope and counted it twice. Anyway, he was extremely satisfied.

But within two days of being satisfied, something bad happened.

After handing over the edited commercials, Wang Luyang did not destroy the material films, but was discovered by people from his work unit.

Then the video materials were used by other film crews, but Wang Luyang didn't get any credit. Instead, he was reprimanded for doing private work.

Just reprimand! Anyway, no piece of meat was lost, but when he knew that those video materials were going to appear on the first TV station, he couldn't let go of the bitterness in his heart.

Why?

The red envelope is gone~.

The agreement between Pengcheng Factory No. 7 and Wang Luyang was to shoot a commercial every quarter, which meant that the thick red envelope would be given once every three months.

As a result, this basket was made for the first one before he even got the hot stuff. Not to mention getting red envelopes in the future, this red envelope might have to be returned.

Oh~, my color TV refrigerator.

Wang Luyang sighed softly and closed his eyes in pain.

But as soon as he closed his eyes, he heard someone outside shouting: Old Wang, Old Wang, hurry up, the leader is asking you to go to the office!

Is this little shit over with?

Wang Luyang went straight to the office angrily, but when he arrived at the office, he found that there were several unit leaders and several outsiders inside.

Wang Luyang, the leader of TV Station 1 came to you to understand the situation.

Looking to me to find out what's going on? What's going on?

It's like this. After our promotional video was broadcast, many units and viewers called to ask where the clothes in the promotional video were made. Are they domestically produced by us? Or imported.

Domestic products, authentic domestic products, domestic products produced by Pengcheng No. 7 Factory.

Oh~

The visitor was obviously relieved, and then said: Can you contact the people from Pengcheng No. 7 Factory now?

Yes, they have an office in Beijing and several sales stores. You can contact them now.

Wang Luyang has been working in the company for many years. He has heard a lot about various things. Looking at the situation at the scene, he seems to understand something.

[I shouldn’t have to give back my red envelope. Maybe I can get a bigger one. 】