Super Tycoon

Chapter 861 Nokia and Microsoft Alliance

Just after the new year, some changes have taken place in the global mobile phone industry. HTC acquired the mobile phone business in the hands of BenQ, ready to start a massive expansion.

Last year, HTC was squeezed out of the top ten, which also made HTC very dissatisfied. Although they only started as smartphones and don't plan to make feature phones now, they were once the world's top smartphone manufacturers.

Now Wan Yan, Lian Xiang, etc. have surpassed him, how can this be done? Even China's rising stars ZTE and Huawei are not much behind them in sales, although they mainly make feature phones.

There is also one called Gionee, which sold more than 10 million units last year, showing a strong upward momentum.

The global smart phone market will continue to grow rapidly this year, coupled with the shrinking market of companies such as BlackBerry, this is an opportunity for HTC, which they must seize.

At the beginning, BenQ spent 500 million euros to buy back the mobile phone business from Ximenzi, but in the end it kept losing money. Now BenQ has become a foundry of HTC, and both technology and sales channels have been sold.

As for the brand, it has long been taken back by Ximenzi. It is precisely because of this that BenQ is particularly passive. When using the Ximen sub-brand, they failed to launch the BenQ brand, and they could only suffer a dumb loss in the end.

After HTC acquired all of BenQ's mobile phone business, it found that some feature phones were useless, so they sold them to Gionee and ZTE. The price is not high, and it can also improve the technology of the two mobile phone manufacturers.

HTC immediately announced that their new dual-camera smartphone will be launched soon, equipped with the HTC system with the core of Zhiduoxing system. Everyone soon discovered that last year, HTC launched a mobile phone with Microsoft system, and it was still at the beginning of the year. The development plan announced this year has nothing to do with the Microsoft system.

Obviously, HTC also wants to develop a special system based on the Zhiduoxing kernel, and intends to completely draw a line with Microsoft.

As for those who stick to the Microsoft system, there are now only two, one is Motorola, and the other is Sunny Mobile, which has just changed its name.

This year, Nokia is the only one that launched Symbian mobile phones. Even LG is only doing Zhiduoxing system, giving up Microsoft and Symbian.

At this time, there was a heavy news that Nokia announced that it had reached a strategic alliance with Microsoft and would launch a Microsoft-based smartphone this year.

When this news came out, the industry was in an uproar. Could it be that the Symbian system had to admit failure and launch the stage of history?

Stephen Elop, the president of Nokia, faced the reporter: We at Nokia will not give up the Symbian system, and we will release at least 150 million smartphones with the Symbian system in the future.

It's just that we will continue to cooperate with Microsoft to give users more choices. As a leader in the global software industry, Microsoft believes that Microsoft's mobile phone system is good enough to bring consumers a perfect experience.

The female reporter who interviewed smiled sweetly: Then, which one do you think is better, the Symbian system or the Microsoft mobile phone system?

The smile on Elop's face froze. Seeing that you look so sweet, why is the question so tricky and vicious? How can he answer this question? It doesn't seem right to say which is better.

The female reporter put the microphone back on her mouth: Is this question not easy to answer? Then pretend that I haven't asked it, and I will ask another question. What does Mr. Elop think is the best smartphone system on the market today? Woolen cloth?

Elop blushed: Please don't ask questions that have nothing to do with today's press conference. Please sit down, who else has a question?

What the hell should I answer, the one used by the most manufacturers now is obviously Zhiduoxing. Last year, the global share of Zhiduoxing system exceeded 60%, and we were losing ground to Symbian, and so was the Microsoft system. Otherwise, would the two of us choose to join forces?

You just said that Nokia would split up,

Is it divided into two subsidiaries? someone asked.

Elop was relieved that there was finally a normal problem.

We just adjusted the company's compositional structure and divided it into two business units: smart devices and mobile phones. The applications and content stores of our platform will be merged into Microsoft's software store.

So are you going to give up the Meego system completely? Is the cooperation with Intel coming to an end? someone asked.

No, we didn't give up on the Meego system. We will launch a new tablet computer with this system, and so does Intel.

In fact, Nokia has also thought about launching some new smart devices, but it is still under consideration.

Some reporters began to ask Microsoft President Ballmer again: Mr. Ballmer, Microsoft and Nokia have chosen a strategic cooperation. What about Motorola?

We will keep working together to form a big family. Every enterprise is a part of the family. Ballmer skillfully answered the prepared words.

When he came to London for a press conference, he knew that many reporters would ask tricky questions. Fortunately, those problems were prevaricated by Elop, which made him worry a lot.

Mr. Ballmer, will Microsoft launch its own brand of mobile phones?

Yes, we have this plan to launch our Microsoft-branded smartphones. But these also need the help of Nokia. They have advantages in hardware technology and language support, as well as imaging technology, sales platforms, map services, etc. wait.

Developers, carriers and consumers today expect compelling mobile products, not just devices, but software, services, apps, customer support and more.

Microsoft will combine Nokia, Motorola, and Sunny to jointly create an ecosystem with the widest coverage and largest scale in the world.

And I can also announce here that we will defeat Zhiduoxing and become the most preferred mobile phone system for consumers again.

Ballmer's remarks finally confirmed the speculation of many media. The cooperation between Microsoft and Nokia is aimed at Zhiduoxing, and they were scared by Zhiduoxing.

But soon they discovered that after the cooperation between Microsoft and Nokia, it was still a closed system and did not disclose the source code to the outside world. Compared with the semi-open source system on Zhiduoxing, it seemed that there was still a high threshold.

But after all, Microsoft is the number one in the industry, and many people believe that they can create myths.

With a snap, Zhang Yang closed the laptop, and there was no need to continue watching the live news. It's a dream for Microsoft and the others to join forces to defeat the Zhiduoxing system!

But this is also good, this year Symbian and BlackBerry will definitely decline rapidly. And Nokia uses two systems to launch smart phones, can't we see the results of those manufacturers who did this before?

Xiao Wang stood at the door and knocked on the door: Chairman, Mr. Duan held a senior management meeting and asked if you would like to attend?

Let's go and listen.

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