Super Tycoon

Chapter six hundred and sixty second: The ultra-thin machine of the fire

The Zhiduoxing ultra-thin machine was officially launched on August 1st. As soon as it was launched, all the advertisements of Zhiduoxing around the world were replaced to promote this model.

When everyone saw the ultra-thin phone at first glance, they thought this phone was too beautiful. The shape of the entire fuselage is unforgettable, and it is obviously different from other mobile phones.

When held in the hand, it has a clear feeling of falling. The all-metal body, with a 2.2-inch 260,000-color large screen, is far ahead of other mobile phones.

The buttons are also muted, making it easy to operate with one or both hands. The mobile phone supports MP3, and also supports some video playback formats, including several formats, and supports picture browsing at the same time.

There is 16M internal memory in the mobile phone, which can store more than 500 numbers. It also supports memory expansion, up to 1G.

Support USB data interface, support MP3 ringtones, support WAP network, support several simple games.

Except that there is no camera function, this phone has achieved the ultimate performance of the current mobile phone.

The retail price is 3499RMB in the Chinese market, and 449 US dollars in North America. This price also makes many people stunned.

They thought that Zhiduoxing's music phone was a bit expensive before, but now this one is even more expensive. But this feel is really great.

When many people who are not short of money want to buy a new mobile phone, they can't move it at the first sight when they see this mobile phone, and they start to buy it immediately. In particular, the standby time and talk time of this mobile phone are longer than expected, and the battery power has increased significantly.

On the first day of listing, this phone did not sell many, but from the second day onwards, sales increased rapidly.

When the weekly sales statistics came out, Zhiduoxing Group cheered. The sales volume in a single week exceeded one million units, which is the first mobile phone of Zhiduoxing to reach this figure.

Moreover, the current market reputation is good, whether it is media evaluation or consumer evaluation, it is very high. This month's sales will definitely be very surprising, and it may be expected to exceed 5 million units.

The market for mobile phones is much higher than the market for handhelds. The annual sales of 100 million handhelds worldwide is the sky-high. However, in the Chinese market alone, the sales of mobile phones this year will reach 100 million units.

President, this ultra-thin machine really has the potential to become the king of machines! Duan Yongping looked at the sales statistics and was so excited that he couldn't contain himself. If Zhiduoxing has a mobile phone king, it will naturally rank among the top mobile phone manufacturers in the world.

After all, many first-class mobile phone manufacturers currently do not have a product with a sales volume of 100 million units. Of course, five years ago, those who sold more than 50 million units were the king of mobile phones, but the times have changed.

Five years ago, mobile phones with black and white screens were the mainstream, but now they all have 260,000 color screens.

Of course, as I said, we can start from the design and seize some markets. Although our profit margin of this product is not high, it is much stronger than L1.

By the way, how much has the cost of L1 dropped recently, can it guarantee profits?

Zhang Yang said that the profit margin is not high, which is compared with the profit margin of the game industry. In fact, the gross profit of this mobile phone can exceed 15%, and the net profit is at least 5%.

L1, the cost of black and white screens has dropped a bit, but it seems to be a bottleneck, as long as it is because of the competition from Nokia. However, the price of monochrome screens has dropped rapidly. Should we try to make a cheap mobile phone with monochrome screens? ?”

No, it is enough to have a black and white screen like the L1. If you want to launch another cheap phone,

Or a black and white screen. What we have to do is to reduce costs.

Don't forget what I told you before, contact China Unicom and China Mobile, and ask them if they have any idea of ​​launching a contract phone. Our mobile phone can be used as a contract phone to help them develop more users.

People who use mobile phones have never said they don't need them anymore. They are exchanging short-term expenditures for long-term benefits. You can't talk about this matter in person.

The contract phones in the previous life were very popular. Almost all brands from ZTE to the later period have contract phones. This is also a common method for many foreign communication companies to increase users.

Moreover, the effect of this expansion is very good, and there are visible future benefits, so the two major communication providers will not refuse.

Single-color screen machines should be eliminated, and black-and-white screens with backlights are enough, and no more is necessary. Of course, the black and white screen can also be more designed, such as adding a flashlight function or something.

In the past, cheap phones were made to increase market share. Now that we have them, there is no need to go to the bottom of this road. After all, the profit margin of cheap phones is too low.

Now this ultra-thin machine is so good, although the price is high, but one can have a net profit of 200 RMB, and if 100 million units are sold, that is a net profit of 20 billion.

In the previous life, Motorola’s V3 sold close to 100 million units in just one year. Even if the Zhiduoxing model could not reach it, even if there was competition from the upcoming V3, it would take more than two years to sell 100 million units. There is also hope for Yitai.

One more thing, how is our camera technology doing? Can it be able to take pictures and record videos? Is it already possible?

Then let's launch a camera phone, use the best 300,000-pixel camera, do a good job in digital zoom technology, do a good job in video shooting technology, and test the market reaction.

I hope to have flashlight technology. If it is not possible, then add an LED light source, which can be used as a flashlight.

With Duan Yongping's strange look on his face, who would use a mobile phone as a flashlight? This combination of functions is too jumpy, right?

But since the president has made a decision, they will try in this direction. At least for so many years, it seems that the president's decision has not been missed.

However, Duan Yongping felt that the function of this flashlight could be used on cheap phones.

In a month's time, the sales of Zhiduoxing's ultra-thin phones are getting better and better, whether it is the Chinese-speaking market, the English-speaking market or the Russian-speaking market, they are all extremely popular.

Although some media and manufacturers have criticized the high price and lack of camera functions, they cannot hide the fact that this phone is selling well.

When the sales volume of Zhiduoxing ultra-thin mobile phones is about to reach 5 million units, Motorola announced that their V3 will be launched in the world soon.

The performance of this V3 is extremely powerful, and it is also an ultra-thin machine, and it also has camera and video functions, which can meet all the requirements of users.

Sure enough, this V3 became popular after it was launched, especially in the North American and European markets, which caused a wave of panic buying.

Other manufacturers have discovered that ultra-thin phones are so popular with consumers. So what are you waiting for, we are also developing ultra-thin mobile phones, we must not miss the opportunity to get a share!

All of a sudden, almost all mobile phone manufacturers announced that their ultra-thin phones are under development and will be available soon.

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