Super Tycoon

The next day, the Zhi Duo Xing Group was successfully listed, and the news that the stock price soared by 17% on the first day also spread to Asia.

There are even many journalists who have good deeds to interview Yamauchi and ask him what he thinks about the listing of Zhitaxing.

Yamauchi Fu really wanted to hold those reporters by their collars and spray them all with saliva. What can I say? Zhiduoxing Group is listed, and it is not our Nintendo, why are you here to interview me?

Being surpassed by competitors is already very uncomfortable for Nintendo, and now these reporters are going to pour salt on his wounds, it's no wonder that Yamauchi Tsutomu can give him a good face.

After the reporter was kicked out, Yamauchi looked at the company's third quarter financial report with a bad expression. Originally, it was thought that relying on masterpieces such as Ocarina of Time and Super Mario 64, this year's net profit margin would exceed 25%, and the company's profit would exceed one billion U.S. dollars.

But unfortunately, their console sales have declined significantly, and the growth of games has not met expectations. Even if the exchange rate changes and the yen appreciates, their net profit this year will not reach one billion US dollars, at most one hundred billion. Yen, about 800 million U.S. dollars.

With a net profit of 800 million U.S. dollars a year, in the interviews with those reporters, it seemed that Nintendo was going bankrupt. Could he not be angry?

He is tied in the mountains, but he is called the God of Management by many people, leading Nintendo step by step to today, but was surpassed by Zhiduoxing Group for a short time, why does it seem that they are going to be under him for the rest of their lives?

However, Yamauchi Fu also knows that on 128-bit game consoles, they can't compete with Zhiduxing. After all, the sales of Zhiduxing G2 have exceeded 20 million units at this time, which is too fast.

Some media also said that Zhiduxing G2 will become the world's first game console with a sales volume of more than 100 million units, and it will be recorded in history.

It's only 20 million units, so it's too early to start talking about 100 million units? When Sunny's PS2 and their NGC are launched next year, the sales of Zhiduoxing G2 will inevitably be cut in half.

Besides, their Nintendo handheld GB series is also selling well. Although it has been surpassed by the Zhiduxing Z series, it is not impossible to reach 100 million units.

It is not certain who will enter the history of 100 million units first.

It's a pity that they knew that NGC would be suppressed, but Nintendo had to launch it, otherwise the market would be divided among Zhiduxing, Sunny and Sega Bandai.

Obviously, the performance of 128-bit game consoles is much stronger than that of 64-bit ones, and the 3D expressiveness is the biggest gap. Yamauchi Fu sometimes couldn't figure it out. When they promoted 3D games, Zhitaxing insisted on 2D and succeeded. Now they rely on the 3D game market opened by Nintendo and Sunny to suppress them in turn.

Sometimes he can't figure out what the players are thinking, and whether Nintendo's development has gone wrong.

At the beginning, Nintendo had only one definition of games, fun, even though many definitions have been added now, fun should be the first.

But in actual operation, the more they develop, the more biased they are. The main reason is that Nintendo's high royalty system made it unbearable for many third-party game companies. After they had other ways out, they quickly changed camps.

Although Nintendo still has its own game production department and a second-party game company that it cooperates with, it has indeed lost in the game camp.

At present, the biggest player in the game camp is Suni, followed by Zhiduoxing. Although Sega Bandai is slightly weaker, it can rely on Bandai's anime copyright adaptation, and with the addition of Microsoft, it is not weaker than Nintendo.

From being in charge of half of the game industry in the past to now only tied for third place, Nintendo has regressed too fast.

Moreover, Nintendo is still stuck in a bottleneck. They think that online games will rise in the future, and they also tried it with the 64DD product. It can be found that online games are beginning to be popular, but online games on PC are even more popular!

see the problem,

Thinking about the solution is much simpler. Nintendo's board of directors has announced that it will increase support for third-party game companies, and at the same time vigorously support second-party game companies, that is, game companies in which Nintendo has a stake.

Even Yamauchi is optimistic about the two young people and intends to invite them to join Nintendo as candidates for future Nintendo executives.

From a small company to a giant company like Nintendo, the two young people will not refuse. Not only has the platform gotten bigger, but the revenue has also grown a lot.

At this time, Yamauchi has another plan, which is to make some assumptions about the performance of the next generation of game consoles while doing NGC research and development.

After NGC is introduced to the market, the research and development of a new generation of game consoles will begin immediately, so as to regain market share in the future.

There is also 32-bit handheld development that can be carried out at the same time, and I am paying attention to the new hardware technology in the market to see which hardware can meet Nintendo's requirements.

If there is a 32-bit handheld, then Nintendo will regain the first place in the handheld market, and at the same time it will drive the growth of brand awareness.

Nintendo's profit growth in the past two years depends on Nintendo's own game development team and second-party game companies. Yamauchi Fu firmly believes that they can win in the future.

Because in any case, the profit of the game is much higher than that of the console. This time, the Zhiduoxing G2 is also released at a lower price. In contrast, Sega Bandai obviously has a problem with its pricing, and has gone the old way before Songxia.

Take a look at Songxia. They don’t make game consoles anymore, but join Nintendo’s game console development team. In the future, they also agree to help Nintendo produce OEMs to ensure that Nintendo’s production capacity can keep up with sales.

I heard that Zhiduoxing Group's listing this time is to raise funds and invest in hardware companies. This point has also attracted the attention of many colleagues in the electronics industry.

However, after seeing the list of hardware companies invested by Zhiduoxing, they have the same idea as Nintendo. They are all second-rate companies. What's the use of combining them?

AMD Semiconductor is well-known in the CPU market, but it is not in the same order of magnitude as Intel. AMD's market value is less than 10 billion US dollars, while Intel's market value is close to 500 billion US dollars!

Weida is a fast-growing company, but there is a big gap with ATI. The current market value is not high, but this time the graphics card is said to perform well, but there are not many orders.

The only company that performed well is SanDisk, but now there are many competitors, such as their island country, Songxia, Sunny, NEC, Sanling, etc., have joined the standard competition for flash memory cards.

Zhiduoxing Group's blind investment in hardware companies will definitely go downhill. Maybe in five years, Nintendo will be able to return to the top!