Start by trimming cow hooves

Suri has not intervened in the Green Turtle Shopping Mall business. His parents have been busy with the company recently.

on the one hand.

The original software was a bit rudimentary and the user experience was a bit bad. It required recruiting new personnel to rebuild the website and app.

We also learned from the Amazon Mall model, purchased a warehouse on Oahu, and built a warehousing and logistics center covering the main islands of Hawaii.

In Los Angeles, located on the west coast of California, there are also dedicated personnel responsible for purchasing, and the best-selling goods will be continuously transported by air and sea.

on the other hand.

His father spent US$12 million to acquire four Foodland stores, and continued to spend money to acquire suitable supermarkets on Kona and Kauai, so as not to compete with his peers in the future and lose more than he gained.

Places like Lanai and Molokai, with a population of less than 8,000, cannot support an offline "green turtle supermarket" at all. However, in order to facilitate the lives of residents on Lanai, Su's father still Decided to invest in one on Lanai, but will not offer in-store dining or home delivery services.

If Lanai residents place an order online and need to pick it up at the store afterwards, this is mainly because the labor cost is too high. The cost of hiring a person is at least more than 20,000 US dollars.

Since you can't increase profits, you have to reduce expenses as much as possible.

Considering that before this, there was not even a supermarket on Lanai Island, even if it is not as convenient as Honolulu, I believe the local residents can understand.

The main reason why we chose to acquire an existing supermarket instead of saving money and starting a new one is that the population of the Hawaiian Islands is small and the market size is too small. It is already difficult to support a Green Turtle online shopping company.

in this case.

Acquiring a supermarket is equivalent to spending money in advance to eliminate competitors.

Fortunately, the average income of locals in Hawaii is relatively high, and they spend money lavishly. There are millions of tourists every year, which may provide some profits.

Suri doesn't expect to make a fortune from this company. Unless the model is copied to the United States, there is no hope of going public.

In addition to developing locally, the best result may be to find a wealthy sponsor and directly package and sell it.

It mainly depends on what his parents want. It would be nice to keep it as a business to pass the time and relieve boredom.

At least the fruits, vegetables, beef and mutton produced on Lanai Island can be directly digested through the Green Turtle online shopping mall, which is equivalent to opening up the entire industrial chain from upstream to downstream.

During this period, whether this online shopping mall can make money is another matter. Anyway, Lanai Island’s interests are very secure. Selling cattle and sheep to middlemen will make far less profit than trying to digest it yourself...

Finished buying a birthday gift for my mom.

Suri drove himself to the Foodland supermarket he had visited before.

There is a parking lot at the door, and there are many empty spaces.

He took a look after getting out of the car and found that the Foodland sign had been taken down and the entire exterior wall of the building was surrounded by scaffolding. It was being extensively renovated. The Green Turtle sign had not been put up yet.

The worker knew Suri, greeted him warmly, and walked directly into the store with a face recognition.

The supermarket has completely suspended operations, reorganized the product display, and added a dine-in area. The food types include pizza, bread, seafood, etc., and there is also a sales area for fruits, vegetables and seafood.

The space is a bit compact, with only a small amount of other daily necessities on the shelves. There is a long row of glass refrigerators on the wall, which contain frozen cod pieces, cuttlefish, salmon, etc.

Considering that the eating habits of the local people are different from those of the Chinese, they basically rely on semi-finished products.

In the seafood area with fresh products, various seafood are displayed for external display. If consumers place an order to purchase, they will be slaughtered and processed on site.

The main feature is freshness and health, which also means a relatively high profit margin.

The manager in charge of the renovation work is the second daughter of the original Foodland supermarket owner. She is 32 years old and has short brown hair. Her name is Sophia.

This woman was so pretty that Suri couldn't help but wonder whether her father had other extra thoughts, so he promoted Sophia to be the manager of the new company.

Of course.

It is more likely that some deals were reached during the acquisition negotiations, such as arranging a job for Sophia.

Seeing that she was wearing a wedding ring on her hand, there was no need to worry too much.

To take a step back, Dad Su has a fortune of 300 to 400 million U.S. dollars. He is in his prime in his 40s and is quite handsome. If he really has other thoughts, wouldn't it be easier to go directly to a young gold digger?

Everyone treats life differently, and not all men like to mess around with women.

Sophia smiled brightly at this moment and helped introduce:

"We purchased a new exhaust system and replaced the central air conditioner with a new one. The air in the store will be very fresh in the future."

"According to a paper compiled by Columbia University in New York, 90% of households in the United States spend thousands of dollars on takeout a year and rarely cook dinner unless they have guests at home."

“Considering the huge business opportunities of providing takeout, we will try to provide more menu options in the early stage, and decide which takeout food types should be retained in the long term based on the number of times users place orders...”

Suri only knows that Americans in big cities like to buy takeout all year round, and the kitchens in some families are like decorations.

There are also canned foods. It is said that the average American consumes dozens of kilograms of cans a year.

I haven't studied these issues in depth, but this Green Turtle supermarket does offer a wide variety of takeaways, with a total of more than 20 small stalls.

Other daily necessities can be delivered directly to your doorstep through Green Turtle Supermarket's takeout channel when ordered online, so there is no need to put too many things in the store.

After listening to Sophia's words, Suri joked:

"Compared with the previous Foodland supermarket, the variety of food now is obviously more. If it were not necessary to promote the Green Turtle online shopping mall, it would actually be good to keep the name Foodland."

Sophia smiled and said:

"It just so happens that my mother is very old. Since my father passed away, it has been a bit difficult for her to manage these supermarkets. It is also good to be acquired by your father. She and her sister are now traveling to the French Alps. In the past, many people were involved in doing business. I haven’t left Hawaii for a vacation in years.”

Su Rui didn't know the specific situation and didn't respond. He just said:

"The Alps are very beautiful in winter. I went there with my family when I was a child. There were snow-capped mountains everywhere. If you take a photo, it can be used as a postcard."

I happened to see a canned cat in the store. Thinking that Daju's canned meat was about to be eaten by it, Suri took some directly.

He also brought a cat-teasing stick with him. Suri wanted to know how the guy would react when he encountered the cat-teasing stick.

It hasn't opened yet, and he doesn't know whether such a new retail model will be acclimatized in the United States, so he can't give any more suggestions.

So after reading it briefly, I went home to celebrate my mother’s birthday. I didn’t leave that night. I chose to go to the Waikiki Friends Club and asked Apu and the others to have a few drinks...